SERVICE ROBOT ROLE–TASK FIT AND ITS IMPACT ON USER BEHAVIORAL INTENTIONS - koreascholar

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SERVICE ROBOT ROLE–TASK FIT AND ITS IMPACT ON USER BEHAVIORAL INTENTIONS

Minjung Cho, Joonheui Bae

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/451327

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Global Fashion Management Conference

2026 Global Fashion Management Conference at Madrid (2026.07)
p.172

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Role congruityService robotsBehavioral intentionRobot typeRetail service

저자

Minjung Cho(The Hong Kong Polytechnic University, Hong Kong SAR)
Joonheui Bae(The Hong Kong Polytechnic University, Hong Kong SAR)

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