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HOW SHEIN’S MODEL EXPOSES THE BARRIERS OF JAPANESE COMMERCIAL

Yasuko KAWABATA, Liangnan SUN, Shota INOUE
  • 언어ENG
  • URLhttps://db.koreascholar.com/Article/Detail/451408
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Global Fashion Management Conference
2026 Global Fashion Management Conference at Madrid (2026.07)
pp.384-388
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
키워드
Cross-border e-commerceSHEINSupply chain managementOnline dispute resolution (ODR)Japanese commercial practice
저자
  • Yasuko KAWABATA(Saitama Universidad, Japan)
  • Liangnan SUN(Saitama Universidad, Japan)
  • Shota INOUE(Saitama Universidad, Japan)
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