PURPOSES : In this study, the importance of various goals, accomplishment, composition, and operation factors of autonomous driving living labs was identified, and implications for establishing strategies to expand the performance of autonomous driving living labs are presented based on their analyzed activation factors. METHODS : We set the factors for accomplishing autonomous living labs to promote technology development and commercialization, create an autonomous living ecosystem, secure the sustainability of living labs, resolve social issues related to urban transportation, and perform factor analyses. To identify the determining factors affecting performance, we performed a multiple regression analysis based on the scores of the composition and operation factors of autonomous living lab environments. RESULTS : Among the accomplishments of autonomous driving living labs, it was found that performance activation and physical environmental factors are important for the promotion of technology development and commercialization; performance activation and promotion and communication factors are important for sustainability related to ecosystem creation; and performance activation and physical environmental factors are important for sustainability related to operational experience acquisition. Additionally, operational factors related to the developer are important for the direct resolution of urban transportation problems, and promotion and communication and performance activation factors are important for the indirect resolution of urban transportation problems. CONCLUSIONS : The findings of this study clarify that activation factors differ depending on accomplishments or goals, providing basic data for establishing accomplishment-based strategies.