We analyzed research trend and public perception related with tap water to identify major factors affecting low consumption of tap water. 805 research articles were collected for text mining analysis and 1,000 on-line questionnaires were surveyed to find social variables influencing tap water intake. Based on the word network analysis, research topics were divided into 4 major categories, 1) drinking water quality, 2) water fluoridation, 3) residual chlorine, and 4) micro-organism management. Compared with these major research topics, scientific studies of drinking behavior, or social perception were rather limited. 22.4% of total respondents used tap water as drinking water source, and only 1% drank tap water without further treatments (i.e. boiling, filtering). Experience of quality control report (B=0.392, p=0.046) and level of policy trust (B=1.002, p<0.0001) were influential factors on tap water drinking behavior. Age (B=0.020, p=0.002) and gender (B= - 1.843, p<0.0001) also showed significant difference. To increase the frequency of drinking the tap water by social members, the more scientific information of tap water quality and the water policy management should be clearly shared with social members.