Technology innovation companies are focusing on contributing to business performance by R&D project as a strategic tool. Successful R&D leads to corporate competitiveness enhancement, national industrial development, but there are high uncertainty and risks in R&D. Public and private R&D projects are carried out to achieve various purposes. It was verified how the risk management and benefit management of the R&D project affect the detailed R&D project performance between the Public and private domain. The impact of Project Leadership on R&D performance was also analyzed. Those who have participated in the Public and Private R&D projects at companies or research institutes were surveyed. First, it was found that project risk and benefit management have partially an effect on R&D project performance. Second, Public and private R&D Project Leadership showed partially a interaction effect between project management and project performance.

While companies in the field of e-commerce have long engaged in the collection of large amounts of customer data and consider them one of their most important assets, insurance companies have only recently started to collect customer data on a large scale (Smith, Dinev & Xu, 2011). Recently, insurance companies have developed tariffs which adjust premiums based on collected data about the insurant’s behavior (e.g. steps/day, visits to the gym etc.). Benefits like fitness courses or lower insurance rates are provided to encourage a healthy lifestyle and attract healthy customers. However, this model can only succeed, if customers are willing to disclose data. As many customers fear an intrusion of their privacy by companies and consider personal health data to be especially sensitive, this disclosure cannot be taken for granted (Anderson & Agarwal, 2011). The paper evaluates two main influencing factors for the willingness to disclose private health data (benefit offered to customers and sensitivity of data requested). It analyzes their effect by conducting an online scenario-based quasiexperiment with 408 participants. Participants are presented with six hypothetical offers by a health insurance (financial and non-financial benefits; low, medium, high data sensitivity) and indicate how they would respond to these offers in terms of data disclosure. We control for individual heterogeneity by including privacy concerns and trust as between-subject factors (Malhotra, Kim, & Agarwal, 2004). Our results indicate that the willingness to disclose health data can be increased by financial rewards at low and medium sensitivity levels. If information is highly sensitive, the willingness to provide data decreases and cannot be compensated by a tariff reduction. Health care providers should therefore carefully consider which data points they choose as mandatory to participate in personalized insurance tariffs, as they could easily scare off potential customers. In our study non-financial benefits (prevention courses) are not able to increase the willingness to disclose data as much as financial benefits. This could be due to a general preference for financial rewards or to the unknown quality of the courses offered.

This paper analyzes the profitability of the Private Finance Initiative(PFI) ports and proposes the application plans of the R-project(Rehabilitate project) for old ports to attract and activate private investment in the port industry. The R-project of old ports can reduce the government’s financial budget and provide improved facilities for users more quickly than the public sector comparator. Before suggesting the R-project for old ports, the profitability of the currently operating 11 companies of the PFI ports are analyzed using the four ratios of profitability, and the results show that all the companies indicate low profitability, except for the top three companies. To apply the R-project, the three types of R-project ports are categorized as maintaining the function of the port, changing the function of the port, and mixing the function of the port. Additionally, three obstacles and improvement measures are suggested; attracting private business, legal issues, and administrative procedures. This study is conducive to the policy making for the port renewal and the activating PFI for the port industry

The purpose of this paper was to measure technical efficiencies and scale efficiencies of Korean seed industry by DEA method, and to identify the factors affecting the efficiencies by Tobit regression model. Survey data of 50 seed companies nationwide were applied for the analysis. The average score of overall technical efficiency for the surveyed companies in 2012 was 0.44, which is decomposed into pure technical efficiency 0.68 and scale efficiency 0.63. A majority of the seed companies exhibited at least one form of inefficiency except a few companies in optimal scale. It was also shown the most companies were operating in the stage of increasing returns to scale, which implies Korean seed companies are mainly in smaller scale than optimal. Additional results suggest that the Center for Private Seed Companies, which will be established at Gimje in 2015, plays an important role to make domestic seed companies improve their scale efficiency as well as pure technical efficiency by way of enlarging their size and co-using the high technology in the Center.