Global COVID - 19 outbreak have a significant impact on jeju Island tourism economy, visitors populations, tourist impact on related industry, produce the problem such as negative influence to travel consumer psychology, which lead to the stagnation of tourism industry, the economic downturn and rising unemployment, tourism marketing by the huge impact. After the epidemic, the tourism industry of Jeju Island can promote the recovery and development of tourism economy by government supporting policies, strengthening coordination and supervision of tourism industry, building marketing brands of tourism enterprises, and innovating marketing modes of tourism industry.

Ⅰ. A brief introduction of Jeju Island
Ⅱ. The impact of COVID-19 on Tourism in Jeju Island
    1. Tourist numbers are dropping
    2. Tourism-related industries have been hit
    3. It has negative influence on tourist consumption psychology
    4. Analysis of the impact of COVID-19 on Tourism in Jeju Island
Ⅲ. Marketing strategies for developing Jeju Tourism after COVID-19
    1. The government came up with supportive measures
    2. The industry will strengthen coordination and supervision to promote the recoveryof tourism
    3. Tourism enterprises build marketing brands
    4. Innovative marketing model
Ⅳ. Conclusion
References
ABSTRACT

• Wang Zhen(Doctoral Student, Department of Business Administration, Daejeon University)