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Study on Countermeasures for the Development of Cross-border E-Commerce between Shandong and Korea

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한중경제문화연구 (Korea-China Economic & Cultural Review)
한중경제문화학회 (Korea-China Economic & Cultural District Association)
초록

With the rapid development of the Internet, mobile Internet, big data, cloud computing and other technologies as well as the continuous improvement of logistics infrastructure, cross-border e-commerce has been developing rapidly in China. As a close neighbor of South Korea, the development of crossborder e-commerce has given wings to the development of trade between China and South Korea. Shandong Province, as an eastern coastal city of China, has a unique advantage in trade with Korea. In this paper, we will study the current situation of trade development between Shandong and Korea, analyze its problems, and put forward corresponding countermeasures and suggestions.

목차
Ⅰ. Introduction
Ⅱ. The Current Situation of Trade Development between Shandong and Korea
    1. Current Situation of Logistics
    2. Current Market Situation
    3. Industry Status
III. Problems of Trade Development between Shandong and Korea
    1. Underdeveloped Cross-Border Logistics and Transportation System
    2. Shandong Export Products Standardization is Relatively Low, the InternationalCompetitiveness if Products is Low
    3. Shortage of Cross-border E-commerce Talents
    4. Relatively Insufficient Support Capacity of Cross-border E-commerce IndustryChain
IV. Countermeasures to Promote the Development of Trade between Shandongand Korea
    1. Improve the Construction of Cross-border Logistics and Transportation System
    2. Optimize Industrial Structure and Improve the International Competitiveness ofProducts
    3. Cultivate Cross-border E-commerce Talents
    4. Build a Comprehensive Service Platform for Cross-border E-commerce betweenChina and Korea
V. Conclusion
References
ABSTRACT
저자
  • Liu Yong(Doctoral Student, Department of Global Food Service Management, Woosuk University)