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This study compared the dietary perceptions, food labeling behaviors, and purchasing patterns of vegetarians and nonvegetarians. The data from 5,811 adults aged ≥19 years who participated in the 2023 Consumer Behavior Survey for Food were analyzed. The participants were divided into vegetarians and non-vegetarians according to their dietary practices. Vegetarians were further divided into strict, semi, and occasional vegetarians. Non-vegetarians regularly consumed plantand animal-based foods without dietary restrictions. Vegetarians comprised 15.4% of the participants, and health (50.4%) was the primary motivation for adopting a vegetarian lifestyle. Compared to non-vegetarians, vegetarians prioritized their rights and responsibilities as citizens and identified a vegetable-centered diet as the most crucial factor for health. Vegetarians showed greater interest and trust in food labeling than non-vegetarians. Vegetarians selected a wider variety of food and had different purchasing motivations when purchasing eco-friendly foods than non-vegetarians. Vegetarians exhibited higher purchase frequencies across all categories than non-vegetarians and had different reasons for purchasing convenience foods. These findings highlight the diversity of vegetarian dietary motivations and behaviors, emphasizing the need for tailored dietary policies and education.
I. 서 론
II. 연구 내용 및 방법
1. 연구자료 및 대상
2. 채식주의자와 비 채식주의자의 정의
3. 일반적 특성 및 식생활 특성 변수
4. 통계분석
III. 결과 및 고찰
1. 채식 여부에 따른 일반적 특성 및 채식주의자의 비율과 채식 동기
2. 채식 여부에 따른 식생활 관련 인식 및 행태
3. 채식 여부에 따른 친환경 식품 구입 행태
4. 채식 여부에 따른 간편식 구입 행태
IV. 요약 및 결론
저자 정보
Conflict of Interest
References
