THE USE OF ARTIFICIAL INTELLIGENCE IN THE TEACHING AND MANAGEMENT OF AN MBA PROGRAMME: OPPORTUNITIES AND CHALLENGES - koreascholar

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THE USE OF ARTIFICIAL INTELLIGENCE IN THE TEACHING AND MANAGEMENT OF AN MBA PROGRAMME: OPPORTUNITIES AND CHALLENGES

Ralf Schellhase

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/443017

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
p.1082

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

AI Education Teaching MBA Programme

저자

Ralf Schellhase(Darmstadt University of Applied Sciences, Germany)

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