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        검색결과 551

        461.
        2019.05 KCI 등재 SCOPUS 서비스 종료(열람 제한)
        The study aims to investigate factors influencing business households’ decision for borrowing credit: the case of commercial banks in Tra Vinh Province, VietNam. The study was conducted by collecting data from 300 business households traded at four commercial banks in Tra Vinh province (Viet Nam bank for agriculture and rural development, Tra Vinh Branch; Viet Nam jointstock commercial bank industry and trade, Tra Vinh Branch; Asia joinstock commercial bank, Tra Vinh Branch; Viet Nam jointstock commercial bank for foreign trade, Tra Vinh Branch). By the use of the Binary Logistic regression method, the research found out that the factors influencing to borrow credit of household business’s decision including: banks brand names, loan interest rates, service attitude, and loan procedures. Of those, the banks brand names and lending interest rates have the strongest impacts on borrow credit decision of business households at commercials banks in Tra Vinh province. Since then, the study has proposed solutions to improve access to credit of business households in commercial banks in Tra Vinh province in the coming time, such as: developing a bank brand; the development of flexible lending interest rate policies; improve service style of bank staff; at the same time, simplifying lending procedures.
        462.
        2019.04 KCI 등재 서비스 종료(열람 제한)
        Purpose – The purpose of this study is to analyze the current status of various fusion research journals and its operational strategies, comparing them to those of IJIDB. Research design, data, and methodology - This study focused on the content analysis and strategies of operations for other convergence journals, comparing them to IJIDB in terms of the number of publication journals, publications, academic scope, and the impact factor. Results - IJIDB is relatively new and in its developmental stages compared to other convergence journals. But, IJIDB also shows much promise in that it came second in the field of economic publications of 54 journals in 2017. In order to To elevate IJIDB journal to the top in Korea Citation Index Journals, KODISA should host more international conferences to increase its international recognition levels, develop its managerial functions for increased stability, and open more opportunities for Candidates of Ph.D and Masters degree students to publish for fostering and building potential leaders and innovators. Conclusions – IJIDB is a newly born academic journal. In the future, IJIDB will be able to develop exponentially and be one of the leading journals in the Korea Citation Index by continually learning and developing its operational strategies.
        463.
        2019.03 KCI 등재 서비스 종료(열람 제한)
        최근 들어 활발하게 이루어지는 이종간 유머 콜라보레이션 브랜드 사례 분석을 통해 브랜드 전략을 파악하고, 앞으로의 이 종간 유머 콜라보레이션의 효과에 대해 알아보는데 목적이 있다. 연구방법은 선행 논문 및 문헌 조사를 통하여 유머와 콜라보레이션의 기본적인 개념과 목적을 분석하고 콜라보레이션 브랜드간 업계 영역을 비교 분석한다. 조사 대상은 30~40대 디자인, 마케팅 분야의 전문가를 대상으로 사례를 통해 심층 인터뷰를 실시한다. 본 연구자가 직접 전문가를 만나 질문을 통한 인터뷰를 진행하고 분석한다. 이종간 유머 콜라보레이션에 대한 의견 결과는 다음과 같다. 첫째, 이종간 유머 콜라보레이션 활용은 독특한 차별화와 예상치 못한 유머 요소로 새로운 브랜드 가치를 창출할 수 있다고 전망하였다. 둘째, 문화와 같은 시대적인 흐름을 파악이 중요 하다고 언급하였다. 셋째, 기존의 브랜드가 고유한 특징을 활용하여 새로운 가치를 불어넣는 것이 중요하다고 언급하였다. 결론적으로 유머와 재미 요소를 접목시킨 콜라보레이션 브랜드는 소비자의 흥미를 자극시키고 경쟁 브랜드와 차별화시킬 수 있는 효과를 가져다준다. 예상치 못한 웃음과 즐거움 이라는 단순한 요소는 소비자들에게 새롭게 다가가는 계기가 되고 그 자체로도 이슈가 될 수 있다. 그러나 단순한 유머와 흥미를 위한 콜라보레이션은 브랜드 가치를 악화시키고 소비자들에 게 혼란을 초래할 수 있으므로 브랜드간의 철저한 연구가 진행된 후 콜라보레이션이 진행되면 브랜드간의 긍정적인 효과를 창출할 것으로 사료된다. 단순히 상품을 판다는 관점에서 벗어나 유머를 파는 개념으로 콜라보레이션을 접근하게 되면 색다른 충격과 구매욕구로 이어질 것으로 예상된다. 앞으로 다양한 소비자의 감성과 구매 욕구를 자극 시킬 수 있는 이종간 유머 콜라보레이션 브랜드의 출시 및 연구가 되도록 할 것이다.
        464.
        2019.03 KCI 등재 서비스 종료(열람 제한)
        This study aims to make a revitalizing plan for managing and maintaining of facilities which were installed after the rural development projects. The survey was conducted to examine some issues of operating facilities from the developing plan. There were some factors that should be considered in the establishment stage of the project plan when promoting rural development projects. Among them, the preservation and maintenance of rurality, consistency with business plans, connectivity with local resources, and ease of maintenance were less reflective than its importance. And for each facility, systematic consulting on appropriate scale and operational management plans and detailed planning is needed.. It's also necessary to plan action so that the local community can lead. The current or future rural development project will be succeeded when local governments support to strengthening their local groups or people’s abilities.
        465.
        2019.02 서비스 종료(열람 제한)
        In 1929, an American businessman wanted to put Mickey's image on a child's sketch pad, and since then, many animation companies have extended their work to commercial areas, promoting the advancement of their own industries. Since 1955, Disney has instilled its animated scenes, characters, and magic into the amusement parks in the United States, Japan, France, China's Shanghai and Hong Kong to build large-scale paradises. These parks contain several cartoon merchandise stores, in addition to catering and hotel services. Revenue from Disneyland theme parks currently comprise of 70% of Disney group's profits. Disney relies upon the influence of its own products and the development strategy of creative diversified merchandise. Disney is among the forefront of world-class entertainment media enterprises, and has become one of the hallmarks of the globalization of American culture.
        466.
        2019.01 KCI 등재 서비스 종료(열람 제한)
        Purpose – The aim of this paper is to examine the newly formed a partnership of Amazon, Berkshire Hathaway (Berkshire) and JPMorgan through the lens of strategic alliance, corporate philanthropy, and corporate social responsibility. Research design, data, and methodology – This is an analytical case study that examines the existing scholarly articles in strategic alliances, corporate philanthropy, and corporate social responsibility to explain the recent strategic alliance. Results - There is a clear limitation in explaining this type of unconventional strategic alliance with exiting definitions and concepts because there is no existing study or case available today. Forming a strategic business alliance to create and operate healthcare for their domestic employees could be viewed as a social innovation that resulted from an effort to resolve a social problem, the ineffective healthcare system in the U.S., rather than focusing on business benefits and profits. Conclusions – The success or failure of this type of business alliance would certainly affect the current healthcare system of the United States and global businesses and healthcare industries in the future. However, just entering or tapping into uncharted territory by these three companies to deal with a social issue is significant enough to merit further exploration and analysis for scholars and practitioners.
        467.
        2018.12 KCI 등재 서비스 종료(열람 제한)
        디자인경영은 일본의 사토야마 야스히코에 기업의 경영 자원의 배분과 방책, 영국표준협의회(BSI)의 기업 활동을 관리하고 기여할 수 있는 디자인, 모조타(Mozata), 캐서린 베스트(Kathryn Best)의 전략적 디자인경영, 전술적 디자인경영, 실행적 디자인경영, 디자인 카운슬의 서비스 디자인 방법론을 통하여 정의하였다. 일반적 사례로서 일본의 마쯔시다, 닛산자동차의 제품철학 중심의 디자인경영, (주)지엠피의 소비자를 대상으로 긍정적인 제품철학 중심으로 경영이념을 소개하였다. 현재의 기업은 기획과 생산, 홍보 판매를 전 세계적으로 실행하고 있다. 기업의 제품과 이미지는 더욱더 단단하게 관리 되어야 한다. 그러므로 인간을 위한 디자인에 책임을 기본으로 공동의 가치를 만드는 것이 필요함을 논의하였다. 기업은 소비자의 요구와 흐름을 파악하여 기업이념과 제품기획에 반영한다. 기업과 소비자 사이에 꾸준한 소통을 통하여 기업은 독창적인 철학을 갖는 스토리가 생겨나는 것이다. 이러한 스토리는 사회 안에서 지속적 순환을 한다. 순환 구조를 홀론의 이중 구조적 가치 체계를 통하여 설명하였다. 기업은 대기업, 중견기업, 소기업, 전문기업, 관계기관, 사회적 기업, 청년 창업으로 디자인경영은 매우 중요하다. 그러므로 대기업의 인력, 조직, 환경 중심에 일반적 디자인경영에서 벗어나 100가지 기업에 100가지 디자인경영의 비전이 필요함을 강조하였다. 사례로 기업과 관련된 내외부에 전문가 집단을 통한 융합형 디자인 비즈니스 모형 마련이 필요하다. 일본의 유한회사 테오리(TEORI)는 지방에 전통 공예 마을과 도시의 디자인연구소의 디자인경영 사례를 통하여, 기업에 환경과 상황 목표에 맞는 디자인경영의 다양한 완성형이 가능함을 논의하였다. 결론적으로 기업은 소비자와 지속적인 소통을 통하여 공감 가능한 가치를 담는 스토리를 만들어야 한다. 이러한 스토리는 기업과 소비자, 사회의 소통을 통하여 지속할 수 있는 순환을 만들어 준다. 그리고 기업은 상황, 과정, 목표에 따라서 관련 전문가들의 조언을 통한 융합 디자인 경영 모형을 통한 다양한 디자인경영의 완성형을 만들 수 있다. 이를 위하여 융합 디자인경영을 위한 디자인경영 체계(System) 및 과정(Process). 모형(Model)을 제시하였다.
        468.
        2018.11 KCI 등재 SCOPUS 서비스 종료(열람 제한)
        At a turn of the third millennium the world storms and quickly changes. It became difficult to expect what expects us tomorrow. The most important are questions of recovery from the crisis and rescue of mankind from forthcoming global changes: warming of climate, water and food problems, social, economic and political conflicts that are shaking the world and other various cataclysms, accidents, negative processes. It puts before mankind the problem which never solved by our civilization. All this is caused by ignoring of objective economic laws, laws of wildlife and also by violation of cyclic development management’s laws. In article the concept of strategy of mankind’s survival in XXI and next centuries, the principles of creation of planetary house of universal civilization for post-industrial world based on spirituality scientific and technological revolutions, ecology, space exploration, economy and world safety are considered. Introduction of uniform universal measurement of currency for the whole world in the form of "power" is offered. Important aspect of a research is theoretical postulate on integrated innovative society. The author puts forward a new paradigm of government on a basis of 5 spirals. The basic model of forced development of small and medium business, including 9 projects, is developed.
        469.
        2018.10 서비스 종료(열람 제한)
        Background : This study provides Profitability Analysis information on Baeksoooh (Cynanchum wilfordii), One of the Crops excluded from the production cost survey. and it will contribute to increase the income of farmers. The purpose of this study was to survey and analyse the farm business performance of new economic crops cultivated in small area. Method and Results : In this study, we selected Baeksoooh, which is also called Baekhasuo, as a subject of investigation, based on the roots of C. wilfordii Hemsley. We visited 20 farmers who cultivated Baeksoooh in Jecheon, we surveyed the quantity, price of farmhouse receipts, cost of each branch, the status of agricultural machinery and facilities, and We analyzed income, operating expenses, and income per unit area. and also We set up a proper management model. It can be cultivated in all regions of Korea, but it is the main production area of Jecheon in Chungcheongbuk-do under the cool climate conditions. Most are being traded for medicinal uses. Looking at the profitability per 10a by Baeksooh's business performance, The result of this study are follows as. In the case of the top 20% farms, the gross quantity of the C. wilfordii is 332 ㎏ per 10a, the gross income was 11,418, managing cost was 2,259, income was 9,158 thousand won per 10a. In the average farms surveyed, the gross quantity of the C. wilfordii is 205 ㎏ per 10a, the gross income was 4,611, managing cost was 2,418, income was 2,193, production cost was 3,169 and net income was 1,445 thousand won per 10a. In the lower 20% farms cultivation, the gross quantity of the C. wilfordii is 46 ㎏ per 10a, the gross income was 89, managing cost was 1,848, income was – 1.759 thousand won per 10a. The professional farm management scale based on Baeksoooh's income of 20 million won is 43.4 a, it can produce 890 ㎏ with 1,176 hours per years, and the income is 9,522 thousand won Conclusion : Because the Baeksoooh being processed and circulated as health functional food have raised questions about their feasibility, Production and consumption declined sharply. but Consumption is expected to increase gradually and it is likely to grow, but prices are expected to fluctuate. Therefore, The bottom 20% farmers should benchmark the top 20% farms and cultivate the appropriate scale. and It is necessary to cultivate in consideration of supply and demand of manpower as well as proper size and cultivation.
        470.
        2018.09 KCI 등재 서비스 종료(열람 제한)
        Purpose – In this study, we consider and examine relationships between reasons for business switch or liquidation (BSL), and the demographics of small and medium enterprises (SMEs) in South Korea. The related five variables are occupations, administrative districts, age of employer, firm age and foundation motivation. In addition, eleven levels in association with reasons for BSL visualize the corresponding demographics by measuring their similarity on the dimensional planes assuming that the association exists between variables under consideration. Research design, data, and methodology - This study is done by the Ministry of SMEs and Startups in 2016 and examines 20,307 small and medium enterprises. For examining the distinct relationships among variables under consideration, both chi-squared test and correspondence analysis as main statistical tools are used. Results - The results show that among levels of reasons for BSL the three levels –weakening profitability, poor sales and economic depression- are main ones for the five demographics variables mentioned above, and we can obtain the detailed associations between attributes of corresponding variables by inspecting the two dimensional plane. Conclusions - This study suggests reasons for BSL are closely associated with the five different demographics variables – Administrative districts, Firm age, Occupations, Age of employer and Foundation motivation-by looking over results.
        471.
        2018.09 KCI 등재 서비스 종료(열람 제한)
        This study analyze factors influencing business performance by types of agricultural corporation for improving performance. The number of agricultural corporations have been increasing but their profitability has been decreasing. In this situation, it is important to analyze factors influencing business performance for improving their profitability. We estimate a model including financial indexes and corporation’s characters using ordinary least square. We use agricultural corporations survey data for 10years(2005~2014) of Statistics Korea. This study analyze bookkeeping recorded agricultural corporations for the same period. As a result, we find factors to influence Return on Assets(ROA). Additionally, we calculate optimized current ratio and debt ratio for ROA maximization. Operation period and the number of full-time workers also have a positive effect on ROA. Agricultural production, processing and distribution variables by business types have a positive effect on ROA, but some of their interaction terms have a negative effect on ROA. We expect that this result will help for improving corporation’s business performance.
        472.
        2018.09 KCI 등재 서비스 종료(열람 제한)
        This study aims to offer base line data for efficient conflicts control measures by first, analyzing the current situation of the regional comprehensive development project and second, identifying level, type and cause of the conflicts appeared during the development business promotion. For this purpose, theoretical side of this study establishes a basic frame by reviewing the existing researches in order to analyze the characteristics of the conflicts between the participation subjects in the development business, and the empirical side conducts survey and analysis on the awareness on these conflicts. As a result of the analysis, the survey revealed the followings. First, the respondents were aware of the overall promotions of the business quite positively, second, the conflicts were considered as a major obstacle against the development project promotion just as the other negative factors, third, majority of the responses on the seriousness of the conflicts were neutral which meant that the conflicts could be deepened by situations, fourth, most respondents had positive recognition on the needs of conflict control training and its effectiveness, and last but not least, most respondents of the survey revealed their intentions to take parts in trouble shooting from the conflicts. Based on the results above, we were able to extract several elements to consider preparing the countermeasures for the conflicts. First, specific plan should be arranged and institutionalized in order to control the conflicts between the residents at the initial stage of the development business or even before. Second, the specific plan must lower its threshold for easy participation of the residents in that region and make the residents main body of the conflict control. Third, enhanced conflict control education must be provided to the residents of the region where comprehensive development plan is in progress or being prepared.
        473.
        2018.08 서비스 종료(열람 제한)
        The rising of E-business and network trade has promoted the transform and new development of international trade. Due to this, this paper attempts to investigate the impact of E-business on international trade between China and South Korea. On the grounds of rapid development of E-business, the E-business is regarded as a determinant that can impact the international trade between China and South Korea. Meanwhile, the quarterly data form the first quarter of 2000 to the fourth quarter of 2017 are employed to conduct an empirical analysis under the vector auto-regressive model. The international trade between China and South Korea is treated as an independent variable. The E-business, the foreign direct investment and the real exchange rate are treated as dependent variables. Furthermore, a menu of statistic approaches such as the Granger causality test and the vector auto-regressive estimates will be used to testify the impact of E-business on international trade between China and South Korea. Via the Granger causality test, the results report that the E-business is major reason that can drive the development of international trade between China and South Korea. Through the vector auto-regressive estimates, the results also report that the E-business has a positive effect on international trade between China and South Korea. Furthermore, this paper provides a view that the E-business is a kind of a determinant that can promote the international trade between China and South Korea. Therefore, the China’s government should pay much attention to the infrastructure of E-business so as to enlarge the trade volume between China and South Korea.
        474.
        2018.06 KCI 등재 서비스 종료(열람 제한)
        This study analyzed business ecosystems in 4 case regions(Yeongdong, Seocheon, Sunchang, and Hadong) that carry forward the regional 6th industrialization. The analysis aimed to draw implications to build a healthy ecosystem for the sustainable development of the regional 6th industrialization. As a result of the analysis, 4 districts show different characteristics for their growth stages, and these results provide implications for policy directions for the development of the regional industry. The following basic direction was set for the sustainable regional 6th industrialization based on the healthy ecosystem. First, policy support should be differentiated by considering each region’s growth stage. Second, to improve the regional innovation capacity, it is needed to lay the foundation continually and strengthen diverse support for it. Third, a stronger and efficient implementation system is necessary for the regional 6th industrialization.
        475.
        2018.05 KCI 등재 서비스 종료(열람 제한)
        Most of eco-friendly agrifood processing enterprises in Korean rural area are small and medium-sized business. For this reason, it’s hard for eco-friendly agrifood processing enterprises to neither analyze business performance for efficient business management nor establish their own business plan for rational decision-making. Therefore it’s necessary to design effective mathematical programming model and to make practical application which can support rational management decisionmaking ensuring the stable business activity of eco-friendly agrifood processing enterprises. Accordingly this paper focuses on the designing and its application of multi-objective mathematical programming model using goal programming to support rational decision-making of eco-friendly agrifood processing enterprise. Hansalimanseongmachum Food Inc. which runs soy bean processing business making tofu based on regional-based soybean farms around Anseong City will be the specific case to apply multi-objective mathematical programming model in practice. And it will suggest measures to support rational management decisionmaking of other eco-friendly agrifood processing enterprises.
        476.
        2018.04 KCI 등재 서비스 종료(열람 제한)
        Purpose – The purpose of this study is to analyze the current status of various fusion research journals and the operational strategies of such journals and compare them with the operational strategies of IJIDB. Research design, data, and methodology - This study focused on the contents analysis of convergence journals after summarizing the development history from IJIDB's past and its external situation. In addition, we analyzed other strategies such as the number of publication journals, the number of publications, the academic scope, and the impact factor that other convergence journals operate on. Results - As a result of the analysis, the convergent journals showed to have several related journals, and some journals managed their impact factor well at 5.8. Also, some journals loaded 25 papers in one volume. Also, the managerial functions in IJIDB should be developed further to increase its stability. Finally, opportunities for articles by Candidates of Ph.D. and Masters degree students should be more open to in this field. Conclusions – If IJIDB finds its competitiveness in comparison with the operational strategies of other convergence journals, it will be the best journal in the Korea Citation Index to receive the most research papers and hospitality from scholars in the Korean journals.
        477.
        2018.04 서비스 종료(열람 제한)
        This paper investigates the safety and health role processes that the client should perform at each phase of the construction project. Since the client is one of the top decision makers in the whole construction project, the client should give roles and responsibilities for safety and health of workers. Advanced system of occupational safety and health management led by the client was analyzed in order to actively participate in occupational accident prevention activities according to the client’s authority. The role of the client in the overall construction work such as planning, design and construction process was derived.
        478.
        2018.02 KCI 등재 서비스 종료(열람 제한)
        본 연구는 정기선 해운기업의 고객관계관리의 실제적인 내용을 살펴보고, 이러한 고객관계관리를 촉진시키는 조직의 전반적인 특성들을 고찰하여 조직특성과 고객관계관리와의 관계를 분석하고, 고객관계관리가 조직성과에 미치는 영향에 대하여 실증분석을 실시하였다. 분석결과, 정기선 해운기업의 고객관계관리에 영향을 미치는 조직특성은 시장지향성과 최고경영자의 지원으로 확인되었으며, 고객관계관리는 종업원만족도, 서비스경쟁력 향상, 재무적 성과, 그리고 고객만족도와 재구매의도에 유의한 영향을 미치는 것으로 확인되었다. 본 연구는 정기선 해운기업의 고객관계관리를 전사적 차원에서 조직문화와 관리체계 등의 조직특성들과 연계되어 시행되어야 한다는 것을 제시하였으며, 이러한 조직특성들을 바탕으로 한 고객관계관리 전략이 정기선 해운기업의 조직성과와 고객차원의 만족도 및 재구매의도의 전반적인 경영성과에 영향을 미치게 된다는 것을 실증함으로써, 정기선 해운기업의 고객관계관리를 해운기업 및 고객 관점에서 종합적으로 조사 분석하였다는데 연구의 의의가 있다고 하겠다.
        479.
        2018.01 KCI 등재 서비스 종료(열람 제한)
        미국프로젝트관리협회(Project Management Institute)에서는 리스크의 형태를 외부 리스크(External Risk)와 내부 리스크(Internal Risk)로 구분 하고 있다. 외부 리스크는 프로젝트에서 통제가 불가능한 리스크로 정책 및 관련제도 변화, 기후 및 자연재해, 환율 등이다. 내부 리스크는 사업 자체에 존재하는 리스크로, 프로젝트내부에서 통제가 가능한 항목들이다. 프로젝트 관리상의 기술적 위험은 비용, 품질, 시간, 안전, 환경이다. 따라서 건설프로젝트의성공적인 수행을 위해서는 외부 리스크와 내부 리스크를 모두 관리해야 하며, 특히 기술적 리스크 관 리를 통하여 시설물의 품질과 안전을 확보할 수 있다. 특히 다수의 시설물로 구성된 복합 시설물은 다수의 단위프로젝트로 구성되어 있고, 다 양한 참여주체 및 이해관계자간 갈등이 존재하기 때문에 잠재 리스크에 대한관리의 중요성이 대두되고 있으며, 리스크 관리의 부재는 사업 지 연 및 공사비 증가와 더불어 시설물의안전에도 부정적 영향을 미친다. 본 연구는 복합 시설물의 안전성 확보를 위한 사업관리 측면의 리스크관 리 프로세스 구축 방안의 제시를 목적으로 수행하였다. 이를 위해 리스크 관리 프로세스의 구축 절차를 제시하고, 각 단계별 활용 가능한 리스 크 정보로서, 건설프로젝트에 내재된 리스크의 유형 및 요인, 그리고 대응 전략을 제시하였다.
        480.
        2017.12 KCI 등재 서비스 종료(열람 제한)
        The purpose of this research is to go beyond the policy support of the traditional sixth industry and to build a business model of the farmers’ business by establishing the business model of the establishment of the sixth industry utilizing agricultural products of individual farmers. First, we defined the business model of the 6th agricultural industry, and secondly set up two models via FGI based on the 9 block model of BMC (Business Model Canvas), and applied feasibility, cost appropriate, differentiation point Through the establishment of hard-working business, sales consolidation, consumer-centric model set. Third, using the Delphi method in each area of 9 Block, the final 21 components were set. Through this BMC model, it was shown that discrimination and accessibility are important factors in the 6th agricultural field foundation business model.