본 연구는 남북한 공영방송국의 날씨방송 영상을 비교·분석하기 위한 연구이다. 이를 위하여 먼저 날씨방송을 이론적으로 고찰하고, 지난 1년 간 우리나라 공영방송인 KBS 뉴스의 날씨방송과 북한 공영방송인 조선중앙TV 뉴스의 날씨방송을 연구 대상으로 삼아, 영상구성과 의미연결망분석을 실시하 였다. 결과는 다음과 같았다. 첫째, 우리나라 날씨방송은 북한 날씨방송에 비 하여 약 3배 정도 짧게 구성되었다. 둘째, 우리나라 날씨방송은 ‘기온’, ‘서울’ 등이 의미연결망의 중심부에 있었고, 북한 날씨방송은 ‘지역’, ‘기온’이 의미 연결망 중심부에 있었다. 셋째, 우리나라 날씨방송이 전달하는 날씨 건강주의 정보는 ‘대기질’이었고, 북한은 ‘지자기’로 분석되었다. 이를 통하여 우리나라 날씨방송은 그 길이가 짧고 주요도시를 중심으로 한 빠른 전개가 특징이었던 반면, 북한 날씨방송은 그 길이가 길고 지역을 중심으로 한 느린 전개가 특징 이었다. 또한 건강주의 정보로 우리나라는 미세먼지 등 대기질 정보를 건강주 의 정보로 전달하는 반면, 북한은 협심증, 고혈압 등 순환기질병 지자기 정보 를 건강주의 정보로 전달하고 있었다. 끝으로 본 연구는 기후변화 및 기후위 기의 시대에 들어, 한반도를 공유하고 있는 남북한 공영방송국의 날씨방송이, 향후 어떤 지점을 어떻게 교류·개선할 수 있는지 추가적인 논의체계가 필요할 수 있다는 점을 밝히며 본 연구를 마쳤다.

The popularity of live streaming is driving the emergence of a new business model, known as live-streaming commerce (LSC). While there are more and more broadcasters in LSC, their behaviors and performance of them are significantly different. To have a better understanding of broadcasters, we employ different machine learning models to identify different portraits in both static and dynamic dimensions. We collect a rich live-streaming dataset from one leading platform in China. Our dataset features information for both broadcasters and viewers, including viewers’ purchasing behaviors, viewers’ records of posting words, broadcasters’ gender, the number of followers for broadcasters, and the live streaming show information, including the start and end time, and the viewers in each live streaming show. The rich textual information in broadcasters’ profile induction provides us a good opportunity to uncover different static portraits and the records in live streaming shows give us a chance to identify different dynamic behavioral portraits for broadcasters.

The purpose of this study is to analyze information about dietary information presented in the television broadcast media in order to determine the optimal communication method that will provide desirable information to the general public. To that end, stakeholders were recruited and trained before and during the study. Three airwaves broadcasters and four comprehensive programming channels were monitored for Three months. The results are as follows. In total 172 food and nutrition programs are reported on. As information from the monitored programs was investigated, results showed a frequency of 136 separate informative programs (79.1%) and 36 entertainment programs (20.9%). Second, the broadcasters included are KBS, MBC, SBS, while the channels are TV Chosun, JTBC, Channel A, and MBN. Third, 109 reports (63.3%) were about ingredients & cuisine, followed by 63 reports (36.7%) on health and diet. This research provides transitional knowledge regarding the correlation between dietary information and the media. Moreover, this research contributes to advocating public health by enhancing the quality from broadcast media about dietary information.

The purpose of this study is to develop a curriculum to help foreign broadcasters who will be in demand in the future develop pragmatic language and Korean language skills suitable for broadcasting languages. Based on literature review related to broadcasting language and Korean for Occupational Purposes, the broadcasting language conditions for foreign broadcasters were organized. In order to develop the Korean language curriculum, it’s been interviewed and surveyed foreign broadcasters who are working at Korean broadcasting stations. Based on the needs assessment, the education contents and teaching items were designed. The principles of composition of the curriculum established in this study are as follows. (1) Curriculum for Korean language and broadcasting ability for foreigners; (2) content that can be understood and proceeded with the characteristics of genre; (3) use the correct broadcasting language; (4) active response attitude; and (5) a broadcaster with the ability to understand Korean culture. Proposals for the curriculum that can help foreign broadcasters grow into good communicators of cultural content in Korea are presented.

본 연구는 방송사 PD들의 업무몰입도 결정 요인을 방송사별, PD유형별로 구분하여 살펴본 것이다. 본 연구의 주요 결과는 다음과 같다. 첫째, 방송사별 PD 업무몰입도 결정 요인을 살펴보면 KBS와 MBC간에는 비교적 유사한 결과가 나타난 반면 SBS는 차이가 있는 것으로 나타났다. KBS와 MBC PD들의 경우에는 아낌없는 격려와 지원 등과 같은 집단응집도 요인이 업무몰입도를 결정하는 핵심 요인으로 나타난 반면 SBS PD들은 조직 통제 및 제작 문화 등과 같은 조직 구성원들의 가치 요인들이 업무몰입도를 결정하는 요인으로 나타났다. 둘째, PD유형별로 업무몰입도 결정 요인을 살펴본 결과 예능 PD들의 경우에는 팀워크가 가장 중요한 요인으로 나타났으며 교양 PD들은 구성원들 간의 신뢰도가 업무몰입도를 결정하는 유의미한 요인으로 나타났다. 반면 예능 PD와 교양 PD 모두 조직 통제 요인이 부적인 방향으로 업무몰입도에 영향을 끼치는 것으로 나타났다. 특이하게 드라마 PD들의 경우 방송의 사회적 역할이나 구성원 간의 유대감 등은 부적 방향으로 업무몰입도에 영향을 끼치는 것으로 나타났다.

As a result of broadcasters' websites, there were more reports during the typhoon Bolaven/Tembin in 2012 than in 2002 and 2003. Checking related press releases of each broadcaster on NAVER, YTN reports are 3 times more than KBS. Considering great technology progress in the Internet and smart phone user environment compared to the past, it is thought to be rather regretful in that KBS has been the supervising broadcaster over Korean disaster. As a result of daily reports, the year 2002 typhoon Rusa was reported from the date of its arrival on Korean Peninsular to 3 days, but the information required to be provided for disaster prevention before its arrival was too scarce. 2003 typhoon Maemi was reported as many times as the 2002 typhoon, but its information was provided before its arrival. This is meaningful because the information provision was intended for disaster prevention unlike the past. In 2012, the number of weather forecast broadcast on the typhoon Bolaven/Tembin increased greatly compared to 2002 and 2003. This was also determined to be due to abundant information provided by broadcasters and the Internet portal sites as a result of great progress in Korea internet industry.