Under the new social background of the close relationship between intellectuals and businessman in the Ming Dynasty, “Sanyan and Erpai” broke the role design paradigm of opposition between intellectuals and businessman and shaped it in the works the new role of the integration of intellectuals and businessman. The design of this role is a true reflection of the convection phenomenon of social scholars and merchants at that time, and has new characteristics of the times. Different from ordinary intellectuals and ordinary businessmen, they have all experienced the choice of seeking official positions and doing business at the same time in their lives. They have the same skills in terms of mannerism, business spirit, and management wisdom. Different characteristics of the general merchant roles portrayed in literary works. In the late Ming Dynasty, the dual social characteristics of respecting Confucianism and respecting officials at the same time attaching importance to the commodity economy were the social roots of the author's design of this role. This role was also of practical significance on the stage of the real society at that time.

Currently, Game Rating Board is regulating online web board games for the purpose of eradicating the speculation of the games through prohibition on direct charge system of the game and now is trying to even ban the indirect charge method. However not only the direct charge system but also the indirect charge system is a legal business model under the Promotion Act on Game Industry. There are 3 reasons: First, the web board game is essentially different from gambling. In order for the activity in question to be considered as gambling, it should meet all of the three requirements which are consideration, chance and prize. However, the game doesn't give prizes so that excludes it from gambling. Second, the deliberation about the prohibition on direct charge system of the game deviates from the limits of delegated legislation. Since the web board games do not fall under the purview of the concept of gambling, the deliberation is a subordinate to the Promotion Act on Game Industry, the deliberation itself may be in violation of the delegation range if the web board games are judged as operating illegally. Lastly, the prohibitions on the business model of the web board games transcend the constitutional limits of the regulations of games involving gambling and in the long run fringe constitutional rights. The essential cause of the problem surrounding online games is attributed to exchanging real money into game money outside the system of the game, not in the online web board game itself. Hence, impetuous regulation on indirect charge system of the web board games will substantially shrink the national online game industry, making other competitors from other nations enjoy the benefits.

In today's business environment faced in very quick change, Human Resource Management play a key role in sustaining corporate competitive advantage and boosting organizational competency. Based on a former study, the purpose of this study is to find how individual Human Resource Management practice effects business performance and labor relations. Business performance is a positive influence on employee royalty and devotion. Also it is more influenced statistically significant impact on industrial relation of corporate. As a result of this study, we can find the significant influence from Human Resource Management practice and industrial relation.

IP(Intellectual Property) 비즈니스는 특허·상표·디자인 등 지적재산권을 활용한 사업영역을 뜻하는 말로서, 지식재산을 브랜드로 성장시켜 다양한 수익구조와 연결하며 최근 고수익 미래 산업으로 발전하고 있다. 또한 캐릭터는 게임이나, 웹툰, 애니메이션 등을 통해 인지도가 생성된 후 다양한 문화기반의 상품 및 콘텐츠로 확장해나가며 IP 비즈니스의 이상적인 모델로 주목 받고 있으며. 그 때문에 기획단계 부터 캐릭터의 스토리나 디자인의 저작권은 물론 브랜드 구축을 위한 상표 등의 지적재산권 확보를 함께 검토하는 연구가 그 어느 때 보다 중요시 여겨지고 있다. 본 연구의 목적은 출시된 국내외 주요 캐릭터의 브랜드 네이밍에 대한 분석 및 다양한 선행 상표와의 유사성을 고려하여 상표등록의 가능성을 높이기 위한 전략적 캐릭터 브랜드 네이밍 접근 방법을 사례를 통해 제시하는데 있다. 캐릭터를 활용한 IP 비즈니스는 대부분 라이선싱을 통해서 이루어지며, 이를 위해서는 캐릭터의 저작권이외에도 출시하고자하는 캐릭터 상품의 상표권을 반드시 확보 하여야한다. 상표권은 특허청에서의 심사를 통하여 권리를 확보할 수 있으며, 상표 명칭의 식별성이 등록을 결정하는데 있어서 중요한 기준이 된다. 하지만 수많은 상표가 넘쳐나는 현대에는 선행 상표와의 유사성에서 벗어나 고유의 식별성을 확보하기가 매우 어려워 브랜드 네이밍의 전략적 접근이 필요하다. 이를 위해 출시된 국내외 주요 캐릭터의 브랜드 네이밍을 다양한 유형별로 분류하여 캐릭터 브랜드 네이밍의 기본 체계를 연구하였으며, 선행 상표와의 식별성 문제를 해결하기 위한 캐릭터 브랜드 네이밍 전략적 접근 방법을 사례를 통하여 연구하였다. 저자의 자작 캐릭터의 주요 상품군에 대한 캐릭터의 상표명, 서비스표, 상표의 설명 등의 전략적 접근방법을 통해 캐릭터 네이밍의 보정 및 등록이 확정되어 출원공고가 나기까지의 과정을 각각 단계적으로 연구하여 전략적 상표등록 방법을 구조화하였다.