최근 사물인터넷(Internet of Things)과 같이 정보통신기술이 다른 산업의 제품 들과 결합하여 새로운 기능을 제공하고 있다. 모듈성은 기술 융합을 촉진하는 데 중요한 역 할을 하고 있고, 이는 조직 간의 관계뿐만 아니라 산업 내의 경쟁 구조에도 영향을 미치고 있 다. 모듈성이 조직 체계 및 산업 내 지배구조에 영향을 미치는 데 있어서 핵심 요인은 개별 모듈 간의 연계를 담당하는 인터페이스 표준이다. 모듈성과 인터페이스 표준에 관한 연구들 은 기술 체계와 조직 체계 간의 상호 작용과 이로 인해 산업의 역학 구도가 변화하는 과정을 설명하고 있어서, 상기 언급한 현상을 이해하는 데 도움이 될 수 있다. 본 논문에서는 모듈성에 관한 기존 해외 연구들을 모듈성과 제품 아키텍처, 인터페이스 표 준과 조직 체계, 지배구조와 제도적 요소 측면에서 정리하였다. 또한 전자 산업과 자동차 산 업을 비교 분석하여 표준화 정책에 대한 시사점을 도출하였다. 이를 통해 다양한 모듈 제조 업체 육성과 네트워크 효과에 기반을 둔 글로벌 경쟁력 강화, 사용자 중심의 혁신 체계 도입 을 위해서는 개방형 인터페이스 표준을 외부형으로 설정하는 것이 중요하다는 것을 밝혀냈 다. 또한 성능 최적화 측면에서 제품의 특성 반영, 산업 내 핵심기업의 참여 유도, WTO 법 과 같은 제도적 요소 등 개방형 인터페이스 표준화 정책을 수립할 때 고려할 사항들을 정리 한다.
In recent years the design of modular products has become the focus of significant research in the area of design theory and methodology. This phenomenon is due to the power of modularity to achieve certain product objectives. Product modularity has many advantages but it can cause reliability problem which relates to simplicity, clarity, and unity of product components. This paper uses fuzzy cluster identification for classifying the functions into several modules and entropy for measuring reliability. We present the relationship between product modularity and reliability according to the number of modules and components.
Purpose - To meet the needs of various customers in an uncertain market environment, many companies use product modularization strategies. Modularization of a product means that one product consists of several components and that the type of product can be changed according to the combination of components. The greatest feature of modularity is that changes in one component do not significantly affect the physical changes in the other component to which they are connected. Modularization of products is recognized as a very important strategy to reflect increasingly complicated customer requirements to products and respond to the needs of various markets. Many studies have been made in connection with the concept of mass customer satisfaction. There are many prior studies that modularization of such products positively affects the operational performance (manufacturing cost, fast delivery, etc.) and innovation of the product. However, excessive modularization has been found to have a negative effect on this performance. However, there are very few studies on the nonlinear relationship between product modularization and customer satisfaction. Supplementing these academically insufficient parts is very necessary when considering the current market environment.
Research design, data, and methodology - In order to make up for the shortcomings of academic research in Korea, this study collects data through questionnaires in electronic, auto, and defense industry. This is because these industries are using modularity of products. based on lots of previous studies and information overload theory, we made two hypothesis and verify with empirical analysis. All 108 data were used. We used the R program and SPSS program for statistical verification.
Results - As a result of the study, modularization of products showed positive relationship with customer satisfaction to a certain level. However, it has been found that when the modularization is over and beyond a certain level, there is a negative relationship with customer satisfaction.
Conclusions – Excessive modularization of products can have a negative impact on customer satisfaction. This result can be understood as a result of human limited rationality due to information overload. Therefore, it is important for companies to apply appropriate modularity to product design.