노인의 사회활동에 대한 사회적 요구는 강조되고 있으며 노인의 사회활동을 통해 갖 는 효과성과 만족도는 정부에 대한 복지의식으로 귀결됨을 알아봄으로써 노인의 사회활 동 관련 프로그램의 개발과 복지의식의 향상과 삶의 질 향상에 이바지하고자 한다. 본 연구를 위해 60세 이상 노인 452명을 대상으로 자기기입식 설문조사를 실시한 결과 참 여만족도가 높을수록 복지의식의 정책평가는 높은 것으로 참여효과가 높을수록 복지의 식의 성장과 분배는 높아지는 것으로 조사되었으며 노인의 사회활동 참여에 따른 참여 만족도는 복지의식에 미치는 영향이 미약하지만 참여효과는 복지의식에 미치는 영향이 유의하다는 연구결과가 도출되었다. 따라서 노인은 지역사회에 참여함으로써 사회적 역 할에 대한 인식을 고양하고 삶의 만족도를 증진함으로써 성공적 노후에 이바지하고 다 양한 분야에서 사회구성원의 일원으로 노인의 역할을 강화하고 복지정책과 제도 및 수 행기관의 다각도의 연구와 변화가 요구된다 할 것이다.

Food safety accidents like the occurrence of domestic animal diseases create an air of anxiety in consumers and increase their concerns about animal welfare. This study investigated consumer awareness of animal welfare livestock and attempted to look into the impacts of consumer awareness on the consumption of livestock product. It analyzed whether there was any difference in considerations of purchasing livestock products depending on awareness of animal welfare and consumption intention using Levene's equal variance test and independent sample t-test, and in order to inquire into the influence relationship of their considerations in purchasing livestock on animal welfare livestock product consumption intention, a binary logistic regression analysis was carried out. As a result of the analysis of consumer awareness, consumers were little aware of animal welfare while they were very interested in animal welfare and had the intent to consume livestock products produced following animal welfare. As a result of the analysis of the difference depending on the awareness and consumption intention of animal welfare using independent sample t-test, it turned out that there was no difference in considerations in purchasing livestock products between people who were aware of animal welfare and those who were not. In the difference depending on consumption intention, people who had the intent to consume animal welfare livestock products cared more than those who did not. Likewise, people who had the intent to consume animal welfare livestock products cared about the place of purchase, price, freshness, taste and quality more than those who were not. As a result of the binary logistic regression analysis of the two factors of internal property and external property of consideration in livestock products, it turned out that internal property only had impacts on consumption intention. Thus, considering the consumers' consciousness that they would like to be provided with safe livestock products relevant to items such as safety and reliability among their considerations in purchasing livestock products, the government and livestock industry should establish an appropriate marketing strategy for animal welfare livestock products

With increasing concerns for the animal welfare, it is required to do a study on consumer's awareness about the necessity of animal welfare products. Thus, the purpose of this study was to analyze the consumers awareness about the necessity of animal welfare products. Especially, in this study, animal welfare egg was focused in Korea. Data were collected by consumer survey at Hanaromart in Chuncheon on November 4th, 2011. SAS 9.1 and Excel 2007 were used as statistical packages and ranked logit model was used as a tool for analysis. The results of this study were as follows. Variable c1 had significant probabilities in categories of “over 40s” for age and “under 3 persons" for family size. Variable c2 had significant probabilities in categories of “over 40s” for age, “over 3 million won” for monthly income and “under 3 persons” for family size. Variable c3 had significant probabilities in categories of “over 3 million won” for monthly income and “under 3 persons” for family size. Variable c4 had significant probabilities in categories of “married” for marital status, “over 40s” for age, “over 3 million won” for monthly income and “under 3 persons" for family size. Variable c5 had significant probabilities in categories of “married” for marital status, “over 40s” for age, “over 3 million won" for monthly income and “under 3 persons" for family size. Variable c7 was ranked as the first reason in the categories of “male” for gender, “under 3 million won" for monthly income and “under 3 persons" for family size. Variable c2 was ranked as the first reason in the categories of “single” for marital status, “under 40s” for age and “over 4 persons" for family size. Variable c3 was ranked as the first reason in the categories of “married” for marital status and “over 40s” for age. The results of this study provide important information to policy makers and farmers. The policy makers can use the results when they will make policies related with the animal welfare, and the farmers can use the results when they will make marketing strategies. This study had a few limitations that the survey was conducted at a city, and at a mart. In spite of the limitations, this study will provide important information to future studies