A new type of food created in laboratories – lab grown meat (LGM) is an alternative to traditional animal farming and attracting attention of media, industry experts and consumers. Why is this new product so controversial? It is claimed that cell-based meat production is more environmentally friendly, ethical and sustainable than traditional methods that involve animals. Hence, being less harmful and potentially slowing down environmental degradation that leads to climate change. However, consumers have concerns regarding product quality, sourcing of cells used for production and use of growth serums. So many differing views are present, even before LGM is introduced as a marketable product. This paper examines what drives public discourse regarding how this new industry can be regulated, technology and how social media posts, fake news and publicly available rhetoric address consumer concerns and consumer acceptance regarding this new food category.

Drinking spaces such as bars, taverns, inns, cantinas, bierkellers, offer important social community spaces. Within the UK, a Pub, short for Public House is “a place, especially in Great Britain or Ireland, where alcoholic drinks can be bought and drunk and where food is often available” (Cambridge Dictionary, 2022) and is one of the most common and traditional drinking spaces. Sadly we are losing pubs at an alarming rate, due, over the last 20 years to many factors including government interventions (changes in the structure of the industry), increased competition from other leisure activities and high levels of beer duty/tax (BBPA, 2018) and more recent factors such as struggles to fill vacancies, Brexit and covid (Wells and Waehning, 2022). Now, more than ever, we need to understand consumer behaviour related to pubs and to understand how consumers choose pubs and what features of pubs are important to them.

The research studied about the satisfaction and reuse intention of Indonesian people towards the innovated transportation using mobile applications in Indonesia. In 2015 some issues come up from the service companies that use mobile application as the channel for it. People have great expectations for this service.

환경변화에 대응하여 정부 조직이 시민과 공공서비스에 더욱 집중하기 시작했다. 하지만 대부분의 정부 조직은 영리 기업에 비해 소비자친화성을 높이는데 있어 어려움이 많다. 정부가 제공하는 공공서비스의 품질을 향상시키기 위해 이 연구는 소비자 지표에 근거하여 서비스 프로세스를 향상시키는 모델링방법을 제안하였다. 이 모델링 방법은 시민 패널로부터 마케팅 설문 자료를 수집하고 여러 가지 지표를 계산하여 핵심 프로세스를 도출하며 고객 유지 및 성숙 전략을 고안하는

Compared with the research on consumer engagement in brand community, the research on consumer engagement in brand public has been relatively less. This research aimed at exploring how brand public characteristics such as information variety, various communications and no limitation in expressing self affect the brand public engagement. 274 questionnaires answered by Chinese consumers are used to conduct analysis. Principal component analysis is used to test the reliability and validity of each construct, and structural equation model is used to test hypotheses. The study finds the positive effects of information variety on information benefits, those of various communications on social benefits, and also positive roles of no limitation in expressing self to brand-related self-expression motivation. And each of the information benefits, social benefits and brand-related self-expression motivation is proved to positively affect brand public engagement. The study implies that marketers should give attention to characteristics of brand public, and provide the ways by which members of brand public engage the brand. Additionally, marketers should pay more attention to both direct and indirect engagement activities of consumers toward brand public in social media to better understand their target consumers.