논문 상세보기
pp.283-290
According to the rapid evolution of information technology, the salesperson's business efficiency and faster information sharing within the enterprise that need to improve competitiveness has been increasing steadily. In general, many companies has been managed the sales through the ERP system. However, the ERP informations as a result of operating activities can not perform customer maintenance activities from strategic planning. Therefore, a series of sales activities information as corporate intellectual assets is needed strategic business solutions for managing it. In this study, the web-based SFA systems were designed for salesperson. Salespersons improve the efficiency of the business through management and improvement activities of sales information. The systematic customer information management contribute to improving the company's revenue through improved customer service satisfaction.
