본고에서는 중화권 여우커를 위한 한국관광지 스토리텔링에 대하여 살펴보므로, 이 방면 연구에 보탬이 되고자 한다. 특정 관광지를 스토리텔링 하는 것은 더없이 좋은 관광안내인 것은 틀림없지만, 지나치게 허구적이고 흥미 위주의 스토리텔링은 관광객의 마음을 불편하게 할 수 있다는 점에서 심중해야 한다. 중국인의 습성 상 좋아하는 스토리텔링을 만들어내는 것도 좋지만, 보다 ‘한국적인 것’을 살려 스토리텔링을 담아 관광지를 개발하고, 중국 여우커 의 마음으로 다가가는 것이 바람직하지 않을까 생각한다.

In 2001, Chinese youke(482,227) visited Korea to overtake the American tourists(426,817), In 2013, China(4,326,869) has finally to overtake Japan(2,747,750), China has become the largest visit country visit to South Korea. Chinese youke of visited Korea in 2014 has amounted to 6 million people, Chinese youke is 2.7 times that of Japanese tourists. if including all the local Chinese youke in Taiwan, Hong Kong, Macao, it amounted to a total of 7 million people. In 2013, Japanese tourists visiting Korea was decreased, although more than 700,000 people was reduced more than in 2012(3,518,792), but foreign tourists(12,175,550) visited South Korea in 2013 rather than in 2012(11,140,028) increased by 9.3%. this is because Chinese youke visited Korea significantly higher than in 2012(2,836,892).
In this paper, conducted a study about Korea Attractions storytelling for Greater China youke.
In areas other than Seoul, using local resources and to make the storytelling. Jeju Island, Namhae, Geoje, the Busan there is a legend associated with the First Qin Emperor, Bu-lao-cao, Xu-Fu, San-shen-shan in the Chinese legend. Korea’s summer mount Kum-gang, mount Ji-ri, mount Ha-lla is considered to a ‘Underwater San-shen-shan’, Peng-lai-shan, Fang-zhang-shan, Ying-zhou-shan in the Chinese legend. Besides, There are many mountains with names like Peng-lai-shan, Fang-zhang-shan, Ying-zhou-shan in the Korea. Finally, China’s legendary story and Nam-hae China Ming Deng-Zi-long transcription story can feel the interest to Chinese youke. However, if too much unrealistic, the story will have the inconvenience to Chinese youke.

1. 머리말
 2. 중화권 여우커를 위한 한국관광지 스토리텔링
  1) 지역별 관광지 스토리텔링
  2) 徐福과 不老草 관광지 스토리텔링
 3. 맺음말
 【참고문헌】
 【논문초록】

• 왕옥지(동명대학교 호텔경영학과) | Wang Ok-Ji