우리나라에서 항만은 국가전체 교역 물동량의 90% 이상을 처리하고 있어 경제적 중요성이 높으며, 항만건설에 대한 막대한 투자 와 국가경쟁력에 미치는 영향을 고려한다면 항만의 지속가능한 운영은 중요한 이슈이다. 하지만 항만의 경쟁력과 지속가능성을 다룬 기존의 연구들은 항만의 시설규모, 항만효율성 등의 항만 내 물류활동을 중심으로 연구가 이루어져 외부환경변화에 대처하고 중장기적인 지속가능한 경쟁력을 확보하기 위해서는 항만이용자들의 기대와 요구뿐만 아니라 지역사회 및 환경적 요인 등의 외부적인 환경변화를 고려한 항만경쟁 력 확보 방안에 관한 연구가 필요한 시점이다. 이에 본 연구에서는 주변지역과 경제적, 사회적, 환경적 연결성을 가지고 있는 항만의 지속가 능한 경쟁력 확보를 위한 유럽연합(EU)의 SuPorts와 PPRISM 사례를 분석하여 외부환경변화, 공급사슬 내 성과를 고려한 중장기적인 관점 에서의 성과측정지표 개발의 필요성과 항만별 특성에 맞는 평가기준의 필요성, 국내실정에 맞는 항만의 지속가능한 성과측정 방안에 대한 시 사점을 도출하였다.
해상운송 서비스의 특수한 환경적 특성으로 인해 해운기업은 불확실한 경영환경에 노출되기 쉬우며, 환경 불확실성에 대응할 수 있는 적절한 경쟁전략을 활용하여 기업의 경영성과를 달성하는 것은 중요하다. 따라서 본 연구는 해운기업에서 높은 경영성과 달성을 위해 환경 불확실성에 따라 어떠한 전략을 취할 것인지를 분석하는데 목적이 있다. Porter의 본원적 경쟁전략인 원가우위전략과 차별화전략을 바 탕으로 하여 우리나라 외항해운기업을 대상으로 환경 불확실성과 기업의 추구하는 경쟁전략의 관련성을 분석하고, 경쟁전략의 활용정도가 경 영성과에 미치는 영향력에 대해 검증하였다. 연구목적 달성을 위해 선행연구와 전문가 개별 인터뷰를 통하여 측정항목을 설정하였고, 설문을 통하여 실증분석을 수행하였으며, 가설 검증에는 OLS회귀분석과 Tobit모형분석을 이용하였다. 본 연구 결과 첫째, 환경 불확실성의 요인 중 변동성은 원가우위전략과 차별화전략의 활용에 영향을 미치고, 다양성은 차별화전략에 유의한 영향력이 있음을 도출하였다. 둘째, 기업의 경 영성과는 원가우위전략의 활용을 통해서 달성할 수 있으므로, 해운 서비스를 제공하는데 비용절감의 노력이 요구된다.
This research seeks to improve the understanding of corporate social responsibility (CSR) and its advantages in the shipping sector. Recently, an improved emphasis on CSR, which incorporates environmental and social concerns into economic considerations of firms, can be found in business management and marketing literature. This is mainly because of people’s increased awareness in regards to the negative consequences of corporate activities such as increased environmental pollution and gaps between the rich and the poor. According to the previous literature, it has been revealed that responsible actions by companies can generate positive outcomes in terms of financial and time aspects, but more importantly, intangible equity of the company, including improved corporate reputation, image as well as brand. As the regulation is intensifying in regards to environmental and social responsibility in the shipping sector, shipping companies are trying to engage in CSR to gain competitive advantages. While the reputation and image of shipping companies play essential roles for developing sustainable maritime transport, few studies have been conducted for how the CSR of shipping companies influence the shipping companies’ reputation and image relative to other industries. In this regard, this study aims to investigate the effect of the corporate social responsibility on corporate reputation and image of shipping companies on the basis of an exploratory study in the Republic of Korea. This research would be beneficial to both academics and practitioners for developing useful CSR strategies which could promote the public’s recognition of the shipping sector.
In this paper, practical problems for current feeder service between Busan port and west coast of Japan were extracted through in depth interviews with Japanese feeder vessel companies, shippers, and port authority based upon which major criteria (elements) for improvement of the feeder network are structured in hierarchic order and weighed relative importance through AHP method. From the questionnaire answered by Korean and Japanese port users and experts the weights of criteria were calculated and the shipping service was ranked the first by both parties with 0.235 and 0.217, respectively. The port service and support system ranked the second and the third, whereas the port marketing was shown to be the lowest of all. Considering the overall weights, the increase in a port loading and unloading speed of port service was followed by provision of dedicated deck for feeder vessel of port facilities for Korean respondents. Therefore, speed up of the port operations and providing docks for feeder vessel are to be firstly provided for more efficient feeder operations, which would be the basis for the construction of optimal transportation network.
A strategic decision making on location selection for product transportation includes many tangible and untangible factors. To choose the best locations is a difficult job in the sense that objectives usually conflict with each other. In this paper, we consider a multi stage multi criteria transshipment problem with different types of items to be transported from the sources to the destination points. For the optimization of the problem, a goal programming formulation will be presented in which the location selection for each product type will be determined under the multi objective criteria. In the study, we generalize the transshipment model with a variety of product types and finite number of different intermediate nodes between origins and destinations. For the selection of the criteria we selected the costs(fixed cost and transportation cost), location numbers, and unsatisfied demand for each type of products in multi stage transportation, which are the main goals in transshipment modelling problems. The related conditions are also modelled through linear formats.
This paper is structured into three main parts and a conclusion. The main section provide definitions of efficiency, effectiveness and performance in terms of the distribution channel, followed by a review of related performance measurement, before discussing difficulties of measurement. According to the theoretical approach, it appears that key theroretical issues are centered around customer service, logistics excellence, time compression, the use of IT, and a move towards integrated logistics. The empirical approach shows that in the past, various financial performance indicators were regarded as relevant management information. However, today, management needs additional performance indicators. Therefore, external assessments of effectiveness must be performed to measure customers' satisfaction with the physical flow of product through the distribution channel network. So, what is needed is to take previous normative and explorative research and progress through a framework by developing valid measures of distribution channel's effectiveness and efficiency, and identifying research methodologies suited to the data collection requirements.