The purpose of this study is to analyze the characteristic of quality attributes of smart hotels by using a SERVQUAL-IPA model, focusing on Chinese, which has the most proactive approach for the adoption of smart hotel system. Toward this goal, six quality factors—tangibles, reliability, assurance, responsiveness, empathy, and playfulness—were extracted through factor analysis, and IPA was used to appraise the degree of importance and satisfaction for each quality attribute. As a result of the SERVQUAL-IPA model, quality attributes were categorized into four groups of 'keep up the good work,' 'possible overkill,' 'low priority,' and 'concentrate here.'. Furthermore, it was concluded that there is a need to focus on the following elements: ‘smart devices can assist customers in emergency situations’, ‘when the room control system identifies customer needs, the staff can provide prompt service’, ‘development and improvement of mobile applications that enable customers to control room amenities’, ‘regular maintenance for smart devices’, and ‘providing data-driven personalized recommendations through customer activity data analysis’.

For several decades, attribute classification methods using the asymmetrical relationship between an attribute performance and the satisfaction of that attribute have been explored by numerous researchers. In particular, the Kano model, which classifies quality attributes into 5 elements using simple questionnaire and two-dimensional evaluation table, has gained popularity: Attractive, One-dimensional, Must-be, Indifferent, and Reverse quality. As Kano's model is well accepted, many literatures have introduced categorization methods using the Kano's evaluation table at attribute level. However, they applied different terminologies and classification criteria and this causes confusion and misunderstanding. Therefore, a criterion for quality classification at attribute level is necessary. This study is aimed to suggest a new attribute classification method that sub-categorizes quality attributes using 5-point ordinal point and Kano's two-dimensional evaluation table through an extensive literature review. For this, the current study examines the intrinsic and extrinsic problems of the well-recognized Kano model that have been used for measuring customer satisfaction of products and services. For empirical study, the author conducted a comparative study between the results of Kano's model and the proposed method for an e-learning case (33 attributes). Results show that the proposed method is better in terms of ease of use and understanding of kano's results and this result will contribute to the further development of the attractive quality theory that enables to understand both the customers explicit and implicit needs.

구조실험을 위한 데이터 저장소는 구조실험에 관련된 실험정보를 구조공학자와 연구자들이 편리하게 저장하고 열람할 수 있도록 효율적인 구성을 가져야 한다. 데이터 저장소에 대한 평가는 데이터 저장소 자체적인 구성에 대한 평가와 데이터 저장소에 저장된 실제 정보의 구성에 대한 평가로 나눌 수 있다. 데이터 저장소의 자체적인 구성은 클래스로 나타낼 수 있고 데이터 저장소 내에 저장된 실제의 실험정보는 객체로 표현할 수 있는데 본 논문은 클래스와 객체가 가지고 있는 속성구성에 대한 평가요소를 제안한다. 클래스의 속성구성 평가요소로는 클래스내 속성수와 구체적인 값 또는 객체에 의해 구분한 속성의 종류별 수 등이 있는데 이러한 평가요소들을 이용하여 데이터 저장소가 정한 구성을 이해할 수 있다. 객체의 속성구성 평가요소로는 객체내 값있는 속성수 등이 있는데 데이터 저장소내의 실제 실험정보가 레벨별로 어떻게 저장되어 있는가를 파악할 수 있다.

본 연구는 제품의 미적/기능적 속성 수준과 브랜드 파워가 제품평가에 미치는 영향력을 연구하였다. 피험자에게 제품사진과 정보를 제공하고 호감도 및 품질평가를 지시하였다. 연구결과, 브랜드 파워가 낮은 제품보다 브랜드를 제시하지 않은 제품이 더 높게 평가되었으며 이러한 경향은 감성적 제품의 경우 더 뚜렷하게 나타났다.

In complex decision making such as ill-defined system, one of the main problem is how to treat ambiguous aspect of the decision making. According to the complexity and ambiguity of the objective systems, many types of evaluation attributes are necessary for the rational decision and the relationship among the attributes become complex and fuzzy. Fuzzy integral is very effective to evalute the complex system with interaction between attributes but how to save the evaluation efforts in the decision making process of grading the membership of the objects or alternative is the problem to be tackled. Because the more object there are to evaluate, the number of decisions to made increase exponentially. Therefore, this paper aimes to propose a new evaluation algorithm based on fuzzy integral which can save the evaluator's efforts in decision making process. The proposed algorithm is constructed as follows : First, compose the fuzzy measure by introducing AHP(Analytical Hierachy Process) & mutual interaction coefficient. Second, generate fuzzy measure value of monotone family set for calculating the fuzzy integral. The effectiveness of the proposed algorithm is investigated through the example and sensitivity of interaction coefficient is illustrated.