This research is an exploratory study that examined how users perceive and evaluate voice assistants differently from websites. Interviews revealed that users of voice assistants apply social norms to a machine. They used social perception descriptors and addressed the voice assistant as an autonomous, female agent and developed social relationships.

A lot of work has been done on the topic of Korean traditional costume. In spite of the amount of the work, however, not much work has appeared that summarizes the overall research trend in such a way that we gain insights into the future direction of the Korean traditional costume field. This study aims to work out an analysis of the research trend that may shed light on the current status of the field and also on the things that have to be done to further develop the Korean costume design field. The analysis reported in this work is based on the articles that appeared in two journals: Journal of the Korean Society of Costume published by the Korean Society of Costume (2,661 articles from the year 1977 to 2019) and Journal of Korean Traditional Costume published by the Society of Korean Traditional Costume (762 articles from the year 1998 to 2019). The result of the analysis shows that only a very small amount of work is devoted to actual designing of Korean traditional costume, and this has to change to globalize Korean traditional fashion and draw worldwide attention to it. So more work is needed particularly on actual designing of Korean traditional costume. This does not mean that we simply have to maintain tradition and replicate the original designs, but we have to endeavor to work out novel designs by, for instance, creative destruction and restructuring, maintaining the essence of the tradition of Korean costume.

This study utilized data to classify and characterize the body types of plus-size adult men aged in their 30s and 40s. Diversity is an important factor in the era of inclusive design, and discussion about size diversity to include the plus size should be accommodated. Data from 493 adult men classified as obese (with a World Health Organization criterion ≥25 BMI) were used for the analysis. The results of the study are as follows. Six independent factors were extracted using factor analysis for cluster analysis, which were then classified into five types. Type 1 (29.01%) was identified as body type I with the smallest degree of obesity. Type 2 (15.4%) was identified as body type Y with wide shoulders and a thin waist. Type 3 (14.2%) was the largest body volume (body type O), while the fourth (19.27%) identified as body type H has a large height and upper body. Lastly, type 5 (22.11%) has a long lower body and a slim abdomen, referred to as body type X. This study presents a basis for the development of various clothing sizes utilizing the body shape characteristics of plus-size men in their 30s and 40s. Follow-up research is needed to develop patterns for plus size men and to design various products.

The purpose of this study was to develop contemporary Qipao design that emphasized creative feminine beauty with a unique sense beyond the concept of traditional Qipao design. This would be achieved using the expressive technique of human liberation from the oppression of the unconscious world a supported by surrealism. Using existing literature and previous research, surrealist expression technique used in fashion were investigated and analyzed. The results are as follows. First, the possibility of new and original design beyond existing surrealistic Qipao design was demonstrated through various realistic surrealism expression techniques, such as dépaysement, objet, and trompe-l’oeil techniques. This occurred by exploring various unconscious world out of fixed ideas and through expression techniques of surrealistic fashion such as imagery of body parts, metaphorical expression of objects, and position deformation and illusion. Second, Qipao design that combined objet and attempted ordinary escape by combining isolated body parts (such as hands, eyes, and lips) within the composition combine with surrealistic expression enabled various and fun surrealistic fashion designs to emerge. Third, the metaphor of surreal lips and eyes (mainly used in works of this study) presented a unique and extraordinary combination of images in accessories and partial design that used the dépaysement technique. Thus, it was possible to expand surrealistic expression by including LED wire.

There is a growing global interest in food choices that could affect health. Consumer food choices are dictated by numerous factors such as attitudes, beliefs, desires and preferences stemming from psychological and physiological attributes. The present study aimed to understand consumers’ internal perceptions about cream soup, cream sauce, and tomato sauce using ZMET (Zaltman’s Metaphor Elicitation Technique). The 9 step ZMET interview process was conducted for a sample of 36 consumers (12 consumers for each sauce). A content analysis of the survey results was carried out. From this, 56 concepts of cream soup were derived, and 15 constructs that met with the agreement of more than one-third of the total sample consumers were extracted. These 15 constructs included ‘Soft’, ‘Recollection’, ‘Familiar’, ‘Warm’, ‘Comfortable’, etc. Similarly, for cream sauce, 67 concepts and 20 constructs ‘Silky’, ‘Warm’, ‘Restaurant’, ‘Family’, ‘Memory’, etc. were deduced. A total of 66 concepts and 20 constructs for tomato sauce ‘Sourness’, ‘Sauce Bottle’, ‘Pleasant’, ‘Ingredient’, ‘Cooking’, etc. were derived. The analysis of consumers’ consensus maps through this study provides a deep and useful understanding of consumers and their latent needs. Also, the results of this study indicate that exploring consumers’ internal perceptions is critical to understanding their healthy food choices. This can be used as basic data for formulating marketing strategies.

The pitch-based activated carbons were prepared with KOH/KMnO4 as a multiple function activation agent to increase the specific capacitance of a supercapacitor electrode active material. And the porous structure and electrochemical properties of activated carbon were analyzed on varying amounts of KMnO4. KMnO4 was decomposed into K2O, MnO, and O2 at the activation temperature of KOH, and MnO was introduced to activated carbon. K2O/ O2 reacts with a surrounding pitch to generate micropores and forms a pathway that exposes MnO to the outside. It also affects to the specific surface area of activated carbon like KOH chemical activation. The enhanced specific surface area and introduced MnO in activated carbon led to a 28.9% increase in specific capacitance.