This study aims to present the differentiating factors of B2B salesperson competency through comparing the suppliers and buyers in Korean steel industry in their perception on the importance and priority of B2B salesperson competency. Based on previous studies, analysis on B2B salesperson competency has been analyzed using the B2B salesperson performance competency measure factors and appropriately reorganizing them for better application to the steel industry. The required performance competencies of B2B salesperson can be categorized into 3 different types, namely social exchange competency, advisory sales competency, and skill & knowledge competency. AHP analysis was performed for analyzing the relative importance of B2B salesperson competency based on the factors of previous studies, in which categorization of the aforementioned types had been done. As the result, first, it has been confirmed that there is a difference in 1st layer main factors between the supplier group and buyer group. The supplier group valued the advisory sales competency, while the buyer group valued skill & knowledge competency. Second, it has been proved that there is same result of relative importance in 2nd detailed factors between the supplier group and buyer group. Both group confirmed that customer member, identify customer needs and communication skill are very important factors. Third, as the result of analysis on the gap between B2B salesperson competency of the suppliers and buyers, the gap in the product knowledge and sales team member need improvement for buyer’s satisfaction according to overall results of relative importance and priority. The steel supplier was able to develop B2B salesperson competency according to the buyers’ needs based on the result of this study, and furthermore it is expected that this study will be able to contribute to increase in buyer competitiveness through differentiation in B2B salesperson competency.

In this study, through an AHP (Analytic Hierarchy Process) analysis, the internal construction project was designed to analyze the factors affecting the performance of the project and provide suggestions on the quality of communication. To carry out this study, a selection factor was selected by referring to AHP theory and existing prior research. AHP technique was used to collect weights after analysis, examine and analyze gaps. In the interior construction project, the most important factor among the factors influencing the quality of communication to the project performance was communication interaction. Among the sub-factors, accuracy of exchange of information and timeliness of communication were shown in the order of importance. Looking at the results of comprehensive analysis of the first and second layers, the accuracy of information exchange among the elements of communication quality was found to be the number 1 in weight. The timeliness of communication, which is ranked second, and communication that takes place at an appropriate time can lead to efficiency in shortening the project execution period by eliminating unnecessary work. And, Among the factors that affect communication quality, it was analyzed that communication method is not an important factor when compared to other factors. This study shows that quality of communication influences the performance of interior construction projects and provides suggestions for improving communication quality. And it has been confirmed that managing communication quality can act as an important issue that can improve business performance in project execution and production of results.

In this study, the case of brand IMC communication of LG Hausys’ total interior solution brand Z:IN was dealt with. The target consumer of the Z:IN brand is a general end consumer and also shows the character of industrial goods. Accordingly, there should be a unique aspect that brand management and communication methods must be made from more angles. For many companies which are active in the industry, this case study should be significant. This case study was researched in terms of consumer’s purchase decision-making process and consumer participation and experience. Brand Zi:in developed a brand communication strategy following the flow of the consumer purchasing decision process. And the brand actively induces consumer experience and participation so that consumers can communicate more closely with the brand. Brand communication from the perspective of consumer purchasing decision-making and consumer experience and participation is a crystal that fully considers LG Hausys’ products, markets, and competitors, and will be an effective strategy to continue to preoccupy the market not only in the present but in the future.

Machines and facilities are physically or chemically degenerated by continuous usage. One of the results of this degeneration is the process mean shift. The representative type of the degeneration is wear of tool or machine. According to the increasing wear level, non-conforming products cost and quality loss cost are increasing simultaneously. Therefore a periodic preventive resetting the process is necessary. The total cost consists of three items: adjustment cost (or replacement cost), non-conforming cost due to product out of upper or lower limit specification, and quality loss cost due to difference from the process target value and the product characteristic value among the conforming products. In this case, the problem of determining the adjustment period or wear limit that minimizes the total cost is called the ‘process mean shift’ problem. It is assumed that both specifications are set and the wear level can be observed directly . In this study, we propose a new model integrating the quality loss cost, process variance, and production volume, which has been conducted in different fields in previous studies. In particular, for the change in production volume according to the increasing in wear level, we propose a generalized production quantity function g(w). This function can be applied to most processes and we fitted the g(w) to the model. The objective equation of this model is the total cost per unit wear, and the determining variables are the wear limit and initial process setting position that minimize the objective equation.

전 세계인류는 코로나 바이러스와 사투를 벌이고 있다. 그것이 자연의 반작용인지, 조물주의 분노인지 알 수는 없다. 단지 인간은 그것에 대응하기 위하여 노력할 뿐 그것의 정체와 끝을 알아낼 수가 없다. 여태 인간이 알 수 있는 것은 근본적인 것이 아니라 증상적이고 현상적인 것이다. 인간은 르네상스 이후 계몽주의 기획의 일환으로 자연의 법칙을 하나씩 알아내어 불로장생의 수단으로 삼아가고 있는 중 이다. 르네상스의 시대정신인 휴머니즘은 600년이 지난 지금 포스트-휴머니즘으로 변경되었다. 그것은 인간과 기계가 결합된 세상을 의미한다. 인간의 아침은 각자 디지털 디바이스의 접속, 즉 컴퓨터와 스마트폰을 열고 하루의 일과를 구상한다. 그래서 포스트-휴머니즘은 인간존재의 조건이 된다. 이러한 점에서 포스트-휴머니즘을 전조한 영화들『불로(不老)의 묘약』, 『터미네이터』, 『매트릭스』를 예이츠의 시작품에 적용해 본 결과, 인간들은 스스로의 편의와 안락을 추구하기 위해 신성의 일환으로서의 사고의 결과로 스스로 창조한 기계에 의해 사멸할 운명에 처한다. 그리고 영화와 시는 현실의 상황을 영상과 문자로 현실을 반영하는 징후적 텍스트에 불과하다.