The black pine bast scale, Matsucoccus thunbergianae Miller et Park, is one of the severe pest to pine forests in South Korea. In 1963, a severe pine damage by unknown causes were reported at Goheung region and it turned out that the damage was caused by the black pine bast scale, M. thunbergianae 20 years later. The black pine bast scale have been causing serious damage to Japanese black pine forests in the east and southwestern coastal area of South Korea and its distribution has been expanded. The areas of Japanese black pine forests damaged by M. thunbergianae was 4,043ha in 41 cities or districts in 2017. In males, two nymphal instars are followed by wingless preadult, the pupa, and the adult, whereas the female adult directly emerges from the second nymphal instar. According to recent sex pheromone survey for male adult, M. thunbergianae occur mainly single generation in South Korea with possibility its phenology was advanced probably due to climate change. Until now, the most effective measure to control the black pine bast scale is to trunk injection with insecticides after thinning of a damaged pine forest.

The process model of emotion regulation suggests that cognitive reappraisal and expressive suppression engage at different time points in the regulation process. Although multiple brain regions and networks have been identified for each strategy, no articles have explored changes in network characteristics or network connectivity over time. The present study examined (a) the whole-brain network and six other resting-state networks, (b) their modularity and global efficiency, which is an index of the efficiency of information exchange across the network, (c) the degree and betweenness centrality for 160 brain regions to identify the hub nodes with the most control over the entire network, and (d) the intra-network and inter-network functional connectivity (FC). Such investigations were performed using a traditional large-scale FC analysis and a relatively recent sliding window correlation analysis. The results showed that the right inferior orbitofrontal cortex was the hub region of the whole-brain network for both strategies. The present findings of temporally altering functional activity of the networks revealed that the default mode network (DMN) activated at the early stage of reappraisal, followed by the task-positive networks (cingulo-opercular network and fronto-parietal network), emotion-processing networks (the cerebellar network and DMN), and sensorimotor network (SMN) that activated at the early stage of suppression, followed by the greater recruitment of task-positive networks and their functional connection with the emotional response-related networks (SMN and occipital network). This is the first study that provides neuroimaging evidence supporting the process model of emotion regulation by revealing the temporally varying network efficiency and intra- and inter-network functional connections of reappraisal and suppression.

솔껍질깍지벌레(Matsucoccus thunbergianae)는 우리나라 곰솔(Pinus thunbergiane)림의 주요 해충중의 하나이다. 솔껍질깍지벌레는 단목 (丹木)마다 밀도에 차이가 있고, 수관 내 가지별로도 밀도차이가 있어 예찰이 어렵다. 따라서 본 연구는 황색 끈끈이트랩을 이용하여 솔껍질깍지 벌레의 분포나 발생을 예찰할 수 있는 방법을 제시하기 위하여 수행되었다. 곰솔림에서 끈끈이 트랩에 유인된 솔껍질깍지벌레 수컷 성충의 밀도와 가지 내 약충의 밀도는 높은 상관관계를 보였다. 끈끈이트랩에 유인된 솔껍질깍지벌레 수컷성충의 밀도는 곰솔의 상층부가 하층부보다 높았으나 통계적 차이는 없었다. 곰솔 가지의 단위면적당 솔껍질깍지벌레 밀도는 흉고직경이 클수록 높아지는 경향을 보였으며 1~2.5 cm 사이의 굵기 내에서는 통계적 차이가 없었다. 곰솔 가지의 방향이 지면을 향하는 쪽이 반대 방향을 향하는 쪽에 비하여 솔껍질깍지벌레의 밀도가 높았다. 솔껍 질깍지벌레의 예찰에 끈끈이 트랩의 사용을 제안하며, 가지에서의 밀도는 2~2.5 cm 굵기의 가지를 선택하여 지면쪽의 밀도 조사를 추천한다.

SPANE(the Scale of Positive and Negative Experience) 척도는 기존 정서 측정도구의 한계를 보완하기 위해 Diener 등(2010)이 개발한 정서적 안녕감 척도이다. 이 척도는 긍정적 정서와 부정적 정서 경험을 측정하는 총 12문항으로 구성되어 있으며, 포괄적 정서(e.g. positive, negative)와 구체적 정서(e.g. joyful, sad) 문항이 포함되어 있다. 각성수준의 측면에서도 고(e.g. joy, angry), 중(e.g. happy, afraid), 저(e.g. contented, sad) 각성 정서들이 모두 반영되어 있다. 본 연구는 한국판 SPANE 척도의 요인구조 및 성별 측정 동일성을 검토하였다. 이를 위해서, 한국 대학생 총 551명(남자 276, 여자 275)의 자료를 분석했다. 그 결과, SPANE 척도는 양호한 수준의 신뢰도와 요인 타당도를 보였다. 또한 남녀 집단 간에 요인구조, 요인부하량, 절편이 동일한 것으로 나타나서, 성별 척도 동일성이 확인되었다. 이러한 결과는 SPANE 척도가 한국에서도 대학생들의 정서적 안녕감을 측정하기에 적합한 척도일 뿐 아니라 성별 차이를 비교하는 타당한 도구가 될 수 있음을 시사한다.

현재 우리나라의 대학들은 사회에서 요구하는 능력과 태도를 갖추고 이를 준비할 수 있는 인재를 키우기 위해 노력 중이며 이 중 많은 대학들이 핵심역량 기반의 교육을 실시하고 있다. 이에 학생들의 핵심역량을 객관적으로 측정하여 교육성과를 확인할 필요성이 제기되고 있으며 이를 진단할 수 있는 도구들을 개발하고 있다. 전문화된 해양인력을 양성하는 M대학의 경우에도 대학의 특수성을 반영 한 핵심역량 기반 교육을 실시하고 있다. 따라서 본 연구에서는 M대학의 핵심역량을 측정할 수 있는 도구를 개발하고 이를 타당화 하는 것이 목적이다. 이를 위해 첫째, 문헌고찰을 중심으로 예비문항을 개발하였고, 둘째, 문항분석 및 탐색적 요인분석을 실시하였다. 그 결과 6개의 구성요소를 도출하였다. 마지막으로 최종 검사를 실시하여 총 52개의 문항이 도출되었고 이에 대한 타당성 여부를 확보하였다. 본 연구를 바탕으로 개발한 검사 도구는 학생들의 핵심역량 수준을 진단할 뿐만 아니라 개별 핵심역량 수준을 진단하여 프로그램을 연계할 수 있으며, 궁극적으로 해사 및 해양 특성화를 갖춘 대학의 차별화된 인재를 기르기 위한 기초자료로 사용 가능할 것이다.

Existing reinforced concrete building structures have seismic vulnerabilities due to their seismically-deficient details resulting in non-ductile behavior. The seismic vulnerabilities can be mitigated by retrofitting the buildings using a fiber-reinforced polymer column jacketing system, which can provide additional confining pressures to existing columns to improve their lateral resisting capacities. This study presents dynamic responses of a full-scale non-ductile reinforced concrete frame retrofitted using a fiber-reinforced polymer column jacketing system. A series of forced-vibration testing was performed to measure the dynamic responses (e.g. natural frequencies, story drifts and column/beam rotations). Additionally, the dynamic responses of the retrofitted frame were compared to those of the non-retrofitted frame to investigate effectiveness of the retrofit system. The experimental results demonstrate that the retrofit system installed on the first story columns contributed to reducing story drifts and column rotations. Additionally, the retrofit scheme helped mitigate damage concentration on the first story columns as compared to the non-retrofitted frame.

Introduction Service quality is becoming an important business factor even in the business-to-business markets. Actually, the various service factors such as technical level, lead time and after-sales service play the role as the important factors regarding decision making on purchasing other than price in the trade of B2B market. Most researches that measure the service quality in service field have focused on B2C consumer goods and the limited number of researches are only being carried out regarding the service quality in B2B area. Initial studies in B2B borrowed the service quality scale that was made mainly based on consumer goods (Gounaris 2005) by partially using the measure of SERVQUAL that was developed and collected by Parasuraman et al. (1988). In this study, we tried to investigate two main objectives: (1) develop the measurement scale to facilitate assessments of B-to-B service quality and (2) investigate the structural model which deals with the relation between the service quality and B2B relationship performance. Considering that most previous researches about service quality were conducted in the business-to-consumer area, this study conceptualizes the various quality aspects of service that are considered in B2B market and proposes our research model which is the detailed quality measurement scale of B2B service. We developed a measurement scale called B-SERVQUAL for B2B service quality and tested research hypotheses and structural model. Conceptual background This study carried out the comparative analysis against the measured items of previous researches and the contents acquired from the qualitative research. Various different measuring items and aspects related with service quality evaluation can be drawn out through the in-depth interview with companies’ purchasing staffs. To develop items for B2B service quality scale, we followed the procedure proposed by Churchill(1979), and Gerbing and Anderson(1988). First, in-depth interview with purchasing staffs was performed regarding transaction experience with B2B service providers. As proposed by Homburg and Garbe(1999), B2B service was classified into professional service that is provided by service expert company and industrial service that is provided by manufacturer of machine equipment. The responders were instructed to answer some important factors required to evaluate service providing company and items for current service provider to improve. After performing the pre-test with the filtered measuring items, the scale of service quality specialized for B2B service was developed after checking reliability and validity of measurement items. Based on such results of pre-test, we finally carried out the survey of respondents of B2B companies. Our final scales to measure the service quality were composed of 5 factors with 19 items such as economic quality, technical quality, process quality, empathy quality and convenience quality. We determined to call this scale ‘B-SERVQUAL’. Research design We developed research hypotheses and proposed our research model to analyze the effects of service quality on relationship performance in B-to-B market. To verify the sets of hypotheses and study model, we conducted questionnaire survey, targeting the personnel in purchase departments of public corporation and in the field of distribution/logistics, financial services, construction, manufacturing (electricity / machine, textile leather, food). A total of 250 questionnaires were distributed directly or through mail and 230 responses were used for the final analysis. Result and conclusion Through the confirmatory factor analysis, reliability and validity of the study constructs were verified. By using the structural equation model, research hypotheses were tested and most research hypotheses were statistically significant and accepted. The final research model also showed the statistical significance with the goodness-of-fit indices. We found that service quality has a positive effect on relationship bonding, indicating that the superior service quality of service providers leads relationship bonding with buyers. Five dimensions considered in this study bring not only structural bond but also the social bond that refers to the emotional bonding. Relationship bonding has a positive effect on commitment. Relationship commitment appeared to be an important factor that has a positive effect on relationship performance, which demonstrates the reduction of management cost through commitment. This study reflected the economic and convenience aspects of services that haven’t been highlighted in the previous studies in the business marketing area. This study has academic implications in that it reflected the economic aspects of services, which have been dealt with conceptually by some scholars such as profitability, productivity, and cost. From the viewpoint of B2B service providers, the B-SERVQUAL proposed in this study will be helpful guide for B2B marketers to specifically identify the customers’ needs and manage their service quality in the business market.

A predominantly positive view is shown in engagement literature in terms of positive actor engagement (PNE) expressions and outcomes. However, business practices indicate that the understanding of actors being negatively engaged is important. Yet a few studies in marketing, which attempt to conceptualise negative actor engagement (NAE), do not have a consensus as for whether NE and PE are reciprocal or NE is a distinct construct with a different nomological network and process. The purpose of this study is to conceptualise and operationalise NAE. Built on Li et al.’s (2018) conceptualisation of actor engagement valence, this paper follows Churchill’s (1979) methods of scale development and operationalises the construct of NAE. By developing and validating a NAE scale in specific online learning servcie platforms, we address this identified literature gap. Specifically, this study derives four NAE dimensions, including annoyance, anxiety, futitlity and failed expectation, which we proceed to validate within a nomological net of conceptual relationships in relation to the engagement behaviours (learning, sharing and endorsing). We conclude with an overview of key managerial and scholarly implications arising from this research. This marks the first study in the marketing discipline to operationalise NAE.

The purpose of the current study was to deduct the factors for e-sports and to develop measurement scale of each images of those factors so as to establish the concept of esports. In order to achieve the aforementioned purpose, the study was conducted through three steps: (1) deduction of the elementary/principal factors which were based on the literature investigation and in-depth interview of experts and general public, (2) conducting first survey and exploratory factor analysis, and (3) conducting secondary survey followed by confirmatory factor analysis. In the first step, in order to develop and identify measurement scales, images concerning e-sports, game and sports perceived by consumers and related items used in the extant literature were investigated. Additionally, in order to verify the face and content validity of deducted items, in-depth interview of experts, professional gamers, professors of Sports Science, doctoral students, people in charge, general public and etc was conducted. And in the second step, the survey with those confirmed items scales were conducted and with the results derived from the survey, the exploratory factor analysis for measuring images consisting e-sports were also conducted. Finally, in the third step, secondary survey based on the results derived from the exploratory factor analysis were conducted and in order to test uni-dimensionality of the measurement tool with the results emanated from the secondary survey, confirmatory factor analysis were conducted. Through aforementioned three steps, the current study confirmed the image factors consisting e-sports which are comprised of six positive factors (i.e., sociality, entertainingness, aestheticness, leisureness, education, and stress relief) and five negative factors (i.e., addictiveness, violence, commercial viability/marketability, and closedness).

The strategic stakes of differentiation are so great for companies that the adequacy between aesthetic perception of the products and functional benefits for consumers must be taken into account (Alba and Williams, 2013; Bloch, 1995; Reimann et al., 2010). In order to examine the consumer's aesthetic perception, we tested an exploratory measurement scale of aesthetic style (Lagier, 2006), which we first validated for different kinds of products. Exploratory and confirmatory analysis of this scale were conducted and obtained results which proved the stability of the scale for design products. The three dimensions of the factor analysis can be interpreted within the conceptual framework of the perception of design products. We effectively find two clearly distinct dimensions which measure: “affective intensity” and “tolerance for ambiguity”. The last dimension is composed of items which fall both in the domain of “cognitive differentiation” and “cognitive discrimination”. To segment our sample and quantify the different profiles of aesthetic style, eight groups of consumers were formed from the scores on the three dimensions. Finally, the structure of aesthetic style on consumer preference for four design objects was also tested. We seek to show that our scale can also explain the choice for some objects. A one-way ANOVA was conducted to determine whether there were significant differences in preference for each object based on intensity scores of affective intensity, cognitive discrimination/differentiation and tolerance for ambiguity. Our measurement scale of aesthetic style, in the context of this test, explained consumer preference for some design objects.

The research on country of origin effect (COO) has been oriented lately towards the characteristics of the consumer. As a result, in recent years there has been a growing number of publications dealing with consumer dispositions in the consumption of local or global brands (ethnocentrism, nationalism, patriotism, cosmopolitanism, xenocentrism). To contribute to the research, we conceptualize the Self-Country Connection (SCC) construct, based on the extended self theory, considering the country as one more possession that can be added to the individual’s self. We developed the scale generating items based on literature review and qualitative research. Specialists in marketing and international consumer behavior refined the items. Followed the exploratory and confirmatory factor analysis, analysis of discriminant, nomological and predictive validities, which obtained satisfactory results, in addition to the two-month interval testretest. The scale has two versions and can be used both to access the consumer's selfconnection with the home country and with foreign countries. The SCC scale can be used with other established scales, such as CETSCALE, COS, among others, to understand better the consumer behavior and improving market segmentation.

Cewebrity is somebody who is only, or perhaps mostly famous through their presence on the Internet, an internet person who crosses over to the mainstream, so called web celebrity or Internet celebrity. Recognizing that Internet celebrities’ participation will bring about improvements of company performance, marketers have considered them to be new source of innovation dedicating to company’s success. For example, fashion companies believe that Internet celebrities have good innovation ideas on clothing collocation or even fashion design. Given the relevance of Internet celebrity in practice, researchers have begun to address its merits (Stever and Lawson, 2013). However, it is not yet a well-established field of academic inquiry, because Internet celebrity’s specific characteristics has not been well developed yet. Based on the nature of Internet celebrity as consumer, the theory of customer value co-creation is appropriate to explain these new generated celebrities’ activities in new product development. Activities of Internet celebrities in value co-creation can be shown as communication, idea conception, and product design (Genc and Benedetto, 2015). The current study mainly focuses on the effects of fashion internet celebrities on whole process of product development including product design, production, and commercialization by developing the scale of internet celebrity’s attributes under the perspective of customer value co-creation. Theoretically, the study fills up the research gap that no prior research develops the scales of Internet celebrity and test its effects on new product development. Practically, our work is highly useful for marketers understand the effects of Internet celebrity, thus developing appropriate strategies to utilize them.

목적 : 본 연구는 베일리 영유아 발달검사 3판 대근육 운동척도를 한국판(Korean-Bayley-Ⅲ; K-Bayley-Ⅲ)으로 타당화하기 위하여 문항분석과 신뢰도 및 타당도를 검증하고자 하였다. 연구방법 : 본 연구의 참여자는 생후 16일에서 42개월 15일의 영유아 1,764명으로, 지역 및 성별, 모의 학력에 따라서 층화 표집되었다. 문항분석을 위하여 문항반응이론에 근거한 문항 난이도 분석과 고전검사이론을 통한 문항 통과율을 분석하였고, 신뢰도를 검증하기 위하여 반분신뢰도를 이용한 내적일관성, 검사-재검사 신뢰도, 평정자간 일치도를 살펴보았으며, 상호상관검증을 통해 수렴타당도와 변별타당도를 확인하였다. 결과 : 첫째, K-Bayley-Ⅲ 대근육 운동척도의 난이도를 조사한 결과, 총 72개의 문항은 원척도와 유사하게 쉬운 문항에서 어려운 문항까지 비교적 순차적으로 배치되어 있었다. 또한 시작점과 기저선 문항의 적절성을 알아보기 위하여 월령 단계별 문항 통과율을 확인한 결과, 대부분의 월령 단계에서 시작점과 기저선 문항이 적절한 것으로 나타났다. 둘째, 척도의 신뢰도 분석 결과, 대부분의 월령 단계에서 문항 내적일관성이 높은 것으로 나타났으며, 검사-재검사 신뢰도 및 평정자간 일치도도 높은 것으로 확인되었다. 마지막으로 타당도 검증 결과, 대근육 운동척도는 운동척도와는 높은 상호상관을 보인 반면 언어척도와는 중간 정도의 상호상관을 보여 수렴 및 변별타당도가 확보되었다. 결론 : 본 연구를 통해 K-Bayley-Ⅲ 대근육 운동척도가 한국 영유아의 대근육 운동발달을 평가하는데 타당하고 신뢰로운 척도임이 입증되었다.

The purpose of this study is to reduce the accident rate by introducing a safety system for small construction sites belonging to local governments. In the case of a small construction site, permission is granted through the building permission department and the construction management of the building safety management of 1,000 square meters of floor area less than 3 stories is not properly performed in the Enforcement Decree of the Building Act of Korea. In the current state of industrial accidents in 2016, 81.8% of all accident victims are found to be vulnerable to accident such as those occurring at work places with less than 50 employees. Considering the fact that the construction work with less than 5 billion KRW of the construction cost in Korea generates the most deaths, it is time to introduce the safety and health system of local governments.

Roller-compacted concrete (RCC) has been widely used for construction of pavements [1]. The strength of RCCP can be obtained from not only hydration of binder but also the aggregate interlock resulted from roller-compaction [2]. For this reason, RCCP normally achieves higher strength compared to conventional concrete pavement with similar cement content. Even though RCCP can be provided a good structural performance, it has been difficult to verify the long-term performance though actual field construction. Therefore, this study aimed to investigate the fatigue characteristics and crack development in RCCP based on full-scale fatigue test and accelerated pavement test. In case of full-scale fatigue tests, fatigue behavior was evaluated by using 1 m × 1 m dimensional RCC slab specimens obtained from the field in order to consider the field variability. Fatigue equation derived from this study shows that the number of load repetitions which causes fatigue failure at the same stress level is slightly larger than that of PCA fatigue equation. In order to evaluate the performance of RCCP, two phases of accelerated pavement test (APT) were conducted. In phase one, the performance of RCCP at two different strengths (35.6 and 30.4 MPa) was evaluated. In phase two, the performance of RCCP with different thickness (5, 7.5 and 10 cm) was investigated. The number of load repetition of fatigue crack occurrence in each section was compared to the estimated fatigue failure determined from fatigue equation of RCCP. The crack development in each section was compared to the AASHTO crack model for JPCP. Overall, it was confirmed that RCCP has equal or better performance compared to JPCP the estimation in term of fatigue cracking. The fatigue equation from PCA and cracking model from AAHTO can be used on RCCP at certain design thickness range.