본 연구는 최근 급부상하는 OTT(Over The Top, 온라인 동영상 서비스) 환경을 기반으로 많이 사랑받고 있는 뮤직비디오의 이용동기가 무엇인지 살펴보고 이용동기와 만족도 간, 이용동기와 지속적 이용의도 간에 어떠한 영향을 미치는지 확인하고자 실시하게 되었다. 연구결과 뮤직비디오 이용동기는 ‘가수 선호’, ‘즐거움 추구’, ‘시간보내기’, ‘몰입성’, ‘영상 선호’ 라는 5개의 요인이었다. 뮤직비디오 이용동기가 수용자에게 미치는 효과를 확인한 결과는 뮤직비디오 이용동기 중 시간보내기를 제외한 4개 요인이 만족도에 정(+)의 영향을 미치는 것으로 확인되었고, 지속적 이용의도도 시간보내기를 제외한 4개 요인이 정(+)의 영향을 미치는 것으로 확인되었다. 이상의 연구결과를 토대로 향후 뮤직비디오 연구에 조금이나마 기여할 수 있기를 기대한다.

This study examined that what attributes of student satisfaction are more important when students use university cafeterias. Factors that are considered to be more crucial when students use a cafeteria, such as menu, taste, price, and cleanliness, were tested. Based on the research of previous studies, it assumed that the selection attributes of students’ cafeteria were menu, taste, price, and cleanliness. With 301 surveyed questionnaires, the study was carried out by AMOS 23.0 and the Structural Equation Model was used for examining the hypotheses as statistical method in this study. In consequence of the hypothesis test on the main effect, the factors such as the menu, taste, price and cleanliness were found to significantly affect satisfaction. Then, the moderating role of gender, age and allowance was analyzed. However, students' university cafeteria selection attributes differed depending on their allowance only. The path coefficients from menu to satisfaction were more significant in the group with a smaller allowance, while the path coefficient from price to satisfaction was more significant in the group with a larger allowance. The study analyzed that the effect of selection attribute of students’ cafeteria on the satisfaction, and influence of students’ allowance, and provide meaningful implications when they choose the attributes.

This study was conducted to investigate the changes in the frequency of use, users’ behaviour and satisfaction of Seonhaksan and Bibongsan mountains near city center improved through the park and green spaces projects implemented by Jinju City Hall from 2004 to 2016. The number of visitors per day was measured by observation surveys in 2004 and 2016. The users’ behaviour and satisfaction were measured by questionnaires in 2004 and 2017. The collected data were analyzed by frequency analysis and independent sample t-test. The number of visitors per day increased about two times on weekdays and more than 2.5 times on weekends in 2016 than in 2004. Relatively the number of male visitors increased more than that of female visitors. The share of elderly visitors has increased and the number of visitors who live out of 1 km radius has increased. The goals of visit were changed from hiking or walking to various recreational activities, and the number of users visiting by car increased. The number of visits and the duration of visit has decreased. The inconveniences of trails and exercise facilities were significantly reduced, and the necessity of family recreational facilities fulfilled. The necessity of outdoor learning facilities and programs has not been recognized. Comprehensively, the results indicate that the recreational quality of Seonhaksan and Bibongsan mountains has improved. Further implementation of target-oriented parks and green spaces will be necessary in the future.

본 연구에서는 모바일 게임 이용량(이용시간, 소비비용)이 게임의 지각된 만족도(지각된 즐거움, 서비스 품질, 가격)와 몰입에 미치는 영향을 탐색하고자 한다. 게임 이용량이 많을수록 게임에 대한 만족도가 높고, 게임에 몰입하는가? 게임 몰입에 있어 영향을 끼치지 않거나, 부(-)의 영향을 끼치는 요인은 없는가? 연구 결과 본 논문에서 상정한 모바일 게임 이용 행태 중 이용시간과 소비비용의 정도가 높을수록 게임에 대한 만족도와 몰입의 정도가 증가함이 밝혀졌다. 본 연구는 상대적으로 모바일 게임 이용량이 높은 이용자가 모바일 게임에 대한 지각된 만족도와 몰입의 정도가 높음을 실증적으로 분석함으로써 모바일 게임 중이용자, 나아가 디지털 게임 중이용자 연구 저변의 확대 및 담론에 참여하고자 한다.

본 연구는 개별 선원들의 다양한 복지 욕구를 충족시키는데 중요한 역할을 담당하는 해운기업의 복지후생 실태를 조사해 보기 위하여 선원의 인적 특성과 승선근무 특성에 따른 복지후생 프로그램의 이용도를 분석하고, 이들 프로그램의 만족도가 회사에 대한 조직몰입도와 직무만족도에 미치는 영향을 검증하였다. 현재 승선 중인 선원 459명을 대상으로 조사 분석한 결과, 선원의 연령, 결혼여부, 직급, 승선기간, 회사 근속기간 등의 인적 특성과 승선근무 내성에 따라 복지후생 프로그램의 이용도에 차이가 있는 것으로 나타났다. 그리고 해운기업의 복지후생 프로그램의 이용에 따른 만족도가 높을수록 선원의 조직몰입도와 직무만족도가 높아지는 것으로 검증되었다.

In this study this author made research and analysis on physical status and characteristics of community parks in Ik-san provinces and also depending on its potential resources such parks were classified into constructed parks and unconstructed parks and status of use of such parks and level of satisfaction were studied. Through this paper this author strived to provide basic data required for forming green track of land for the parks. Required time for visiting community parks either constructed or unconstructed type was within 40 minutes or less. However constructed parks appeared to be more convenient for access in comparison with natural unconstructed parks. Mostly they were used by residents in neighboring community and also residents in the area around it were found as using it frequently. At the time of using community parks either constructed or unconstructed types means of access were mostly by walking or by riding bicycles. Thus considering large number of users of such parks are from neighboring community it appeared that parks with its simplicity and convenience in terms of distance and with rich nature were preferred by users rather than large scale parks at distance. In terms of time frame of use and motivation of visit constructed parks were used mainly for exercise and relaxation in the morning at parks and its facilities whereas unconstructed parks were mostly used in the afternoon for for walking and chatting and rest under with time to spare at shadows of its trees. Time spent at parks were composed mostly of rest and walking more frequently than exercise and leisure activity thus it was different from motivation for visiting parks. As for evaluation of use of parks natural elements, unique environment, trees and lawns featured highly in unconstructed parks in comparison with constructed parks. Thus it seemed visitors are more conscious of forest and landscape in a form of unchanged nature. Thus for community parks first consideration should be heightening accessibility in view of primary concern for convenience by users rather than facilities or environmental conditions.