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        검색결과 6

        1.
        2014.10 KCI 등재 구독 인증기관 무료, 개인회원 유료
        PURPOSES: The goal of this study is to analyze the travel cost according to transferring from rotary to roundabout in Korea. METHODS: This study gives particular attentions to investigating the existing 48 rotaries in Korea and building the networks of before and after improvements using VISSIM, and analyzing their travel costs. RESULTS: The main results are as follows. First, from the field survey, the domestic rotaries were analyzed to need many improvements of geometric structure for the effective operation. Second, the difference of travel cost at 3-legged rotaries were evaluated to be less than other types of rotaries due to low traffic volume. Finally, the travel cost of 4-legged and multi-legged rotaries were analyzed to rapidly increase by increasing volume. CONCLUSIONS: This study analyzes the effects using both real and simulation data unlike the existing studies. Also, this study suggests the future research topics which compare and evaluate the relations between real data and simulation outputs.
        4,200원
        2.
        2013.12 KCI 등재 구독 인증기관 무료, 개인회원 유료
        According to industrialization and urbanization the number of increasing cars is attributable to an explosive increase of the vehicle emissions. In this study, in consideration of the population and local transportation characteristics of South Chungcheong Province the environmental and economic cost-benefit analyses are performed to evaluate whether the CNG bus conversion gives what kind of effects. Based on the analysis result the expansion and distribution plan of CNG bus is proposed for South Chungcheong Province, and the local supply policy model is also proposed considering the acquisition and management of the economic situation of CNG charging infrastructure and the small transportation companies.
        4,000원
        4.
        2012.02 KCI 등재 구독 인증기관 무료, 개인회원 유료
        The purpose of this study was to understand interrelationships among switching costs, customer satisfaction, and switching intent in a family restaurant. Based on a total of 427 customers obtained from empirical research, this study reviewed the reliability and fitness of the research model and verified a total of five hypotheses using the Amos program. The hypothesized relationships in the model were tested simultaneously by using a structural equation model (SEM). The proposed model provided an adequate fit to the data, χ2=137.881 (df=50); p〈 .001; CMIN/df 2.758; GFI= .947; AGFI= .919, NFI= .965; IFI= .978; TLI= .970; CFI= .978; RMR= .047; RMSEA= .064. The results showed that switching cost (β= .123) in a family restaurant had a positive (+) influence upon customer satisfaction. Further, switching cost had a significantly negative (-) effect on switching intent (β= -.414). In addition, there were moderating effects related to customer knowledge and variety seeking orientation in terms of the causal relationships between switching costs, customer satisfaction, and switching intent. Limitations and future research directions are also discussed.
        4,200원
        5.
        2009.10 KCI 등재 구독 인증기관 무료, 개인회원 유료
        This study was conducted to provide basic data and insight into behaviors that result in increased continuous sales and competitiveness. This was done by examining the effect of personal involvement on customer satisfaction and trust, the effect of customer satisfaction on switching cost and loyalty, the effect of trust on switching cost and loyalty and by analyzing the indirect effect of trust and loyalty to personal involvement on switching cost and loyalty of the patrons of casual dining restaurants. In order to achieve the goals of the study, a hypothesis and structural equation were proposed based on preceding research and the proposed model was analyzed using LISREL 8.30 to prove the hypothesis and better understand the interactions between the cause and effect. The results were as follows: Six proposed hypothesis were chosen and the indirect effect was verified. In other words, customers' personal involvement was shown to have an effect on trust and devotion and satisfaction influenced switching cost and loyalty. Trust had an effect on switching cost and loyalty and by analyzing the indirect effect the customers' personal involvement was shown to affect the switching cost and loyalty through satisfaction and trust. The result of this analysis provides clues to better understand the eating-out behavior of customers and proves that personal involvement, satisfaction, trust, switching cost and loyalty are directly and indirectly related.
        4,000원
        6.
        2012.10 KCI 등재 서비스 종료(열람 제한)
        항만 간 경쟁이 심화되면서 기존 선사들의 이탈을 방지하고, 신규 선사를 유치하기 위한 새로운 마케팅 전략과 기존의 핵심서비스와 다른 차별화된 수단이 필요하게 되었다. 부가서비스와 보상프로그램의 체계를 살펴본 후, 이들 변수가 고객유지에 대한 관점에서 관계결속에 어떠한 영향을 미치는지 알아보았다. 또한 기존에 소비재시장에서 이루어진 차별화된 서비스 제공이 컨테이너터미널 대상으로 산업재시장에서는 어떠한 영향을 미치는지에 대하여 살펴보았다. 컨테이너터미널을 이용하는 고객들을 심리적 행동관점에서 살펴보았다. 이를 바탕으로 공급사슬에서 발생하는 혜택과 보상이 전환비용과 관계결속에 미치는 영향을 구조방정식모형으로 제시하였다. 제안된 연구모형을 컨테이너 터미널의 이용자를 대상으로 실증 분석하여 시사점을 도출하였다.