This study was applied to the PCA (Primary Components Analysis) for the sixteen table setting at the 2017 Yeongju local food contest. In this contest, we have developed a seonbibansang and a temple one-dish meal. As a result of the correlation analysis, the applicability and composition were 0.7980, harmony and taste were 0.7747 and easiness and composition were 0.7435. In the Primary Component Y1, all the variables X1…X10 mean that the quality of the food had positive values greater than zero. The second Primary Component Y2 has a large positive value while X4, X5, X6, X7, X9 have negative values. Y2 is a value representing the sanitation variable, and can be considered a traditional and characteristic table setting natural to the native food in Yeongju. In addition, we developed an-hyangbansang and seonmyoaecheong food content by applying PCA factors (the elements of harmony, ease and sanitation). Table setting of an-hyangbansang provided energy 61.5%, protein 20.0% and fat 18.5% and seonmyoaecheong provided energy 62.7%, protein 15.4% and fat 22.2%. This satisfied the necessary amount of caloric nutrient intake that could be provided in a meal. Especially through story-telling, a modern interpretation - or rebranding - of local and traditional foods could make these traditional food products familiar to consumers currently. The developed table setting is felt to be conductive to the possible commercialization and introduction of traditional food into the mainstream commercial food service industry.

본 연구는 농업의 서비스화 현상에 대한 대응 전략으로서 농촌경제 활동을 다각화하는 농촌시장 개발의 방향을 모색하였다. 먼저 농촌시장의 대두 배경을 포함한 농촌시장 형성 조건으로서 향토자원의 중요성에 대해 이론적으로 고찰하였다. 전라북도남원을 사례지역으로 현지 방문조사를 통해 농촌시장개발여건 및 향토자원을 분석하였고, 전문가 집단의 평가를 중심으로농촌시장의 개발 방향을 제시하였다. 농촌시장개발은 지역에서 생산되는 농산물 생산․판매활동을 촉진하는데 본질적인 목적을두고 마케팅 촉진 수단으로 농업․농촌의 공간적 서비스를 활용해야 할 것으로 본다.

There are many attempts to develop rural areas by the use of local resources. Local industrialization is a well-known means to found industrialization by the local people using specialized local resources. However, there are many difficulties local people face in the industrialization of these local resources. This is mainly due to local people's lack of experience and knowledge in the development of these resources and the foundation of industrialization in these rural areas require further assistant. This thesis intends to examine the local conditions in order to represent the possibilities and limitations of the industrialization in the use of local resources, Gokseong cotton. We will further suggest various methods & means of these applications and illustrate the efficient approach to development scheme.

This study attempted to propose a space planning of rural villages having been connected by small-regions units as a plan of regional economic growth through cultivating native resources located in rural areas and then developing them. As research methods, this study carried out literature research and empirical study at the same time, and then was progressed to directions of deducing a basic plan by applying alternatives to actual object sites based on the results. Endogenous developments of areas through native resources' developments have been emphasized in Korea recently, and various policies and strategies are being appeared for making regional economic growth under these recognitions. However, rural village planning has directed to physical maintenances centering on functionality till now, and composed of facility repairs and experience projects of urban-rural interchanges mostly so as to solve living environments between cities and agricultural villages. Therefore, this study intended to pose discrimination with existing rural village planning, and set up a growth plan of rural villages by cultivating and developing tangible and intangible native resources having been kept in the rural villages and then commercializing them centering on indigenous native resources.