The objective of this research is to study the confirmative components of strategic intuition capability and the study of causal influence between strategic intuition capability and firm performance of SMEs in Thailand. The consistency method, structural equation models and empirical data were used to test the influential factors on firm performance. Models were then proposed for the development of the strategic intuition capability of entrepreneurs in Thailand. The research sample consisted of 342 SME provincial champion entrepreneurs listed with Thailand’s Office of Small and Medium Enterprises. The research results reveal that the model of strategic intuition capability responded well to the empirical data. Additionally, a relationship was identified between firm performance and the causal influence of the strategic intuition capability of entrepreneurs. In accordance with the empirical data, the strategic intuition capability of entrepreneurs had a significant causal influence on firm performance (Chi-square = 35.71, df = 25, P-value = 0.07615, GFI = 0.98, AGFI = 0.96, RMSEA = 0.033, RMR = 0.027). Furthermore, with respect to the development of strategic intuition capability, the development of genuine wisdom based on systematic knowledge management achieved via conscious mental concentration may lead to the next stage of strategic intuition.

The paper investigates the factors affecting the profitability of commercial banks in Asian developing countries, including Vietnam, Malaysia and Thailand. We use panel data of four entities; ten banks in Vietnam, eight banks in Malaysia, nine banks in Thailand and all 27 commercial banks from the period 2012 to 2016. Particularly, Return on Asset, Return on Equity and TOBINQ are defined as profitability indicators, which are impacted by three main types of independent variables, namely bank-specifics, which include CAR, NPL, Cost to income, Liquidity ratio and Bank size, industry-specific variable-concentration HHI and macroeconomic-specific variables, which consist of GDP growth and Inflation. Using panel data regressions, the paper identifies several similarities and differences among empirical results on the models of four entities, each of three countries and the overall sample. The most outstanding similarity is that all entities record the significantly negative relationship between operational risk and banking profitability. Likewise, the significantly negative influence of bank size to profitability is found on models of Vietnam and Thailand and no significant effect on the model of Malaysia. Meanwhile, the most controversial result comes up with the negative relationship between CAR and profitability indicators as well as the positive association between credit risk and banking profitability.

This study examines the poverty indicators in Northeast region of Thailand by adopting the global Multidimensional Poverty Index (MPI) methodology and the national survey of Minimum Basic Needs (MBN) of Thailand. Data are collected from three different districts in Khon Kaen province namely: Khok Po Chai, Sam Sung, and Nam Pong. The sample size is 187 households. Data analysis uses Ordinary Least Square (OLS) regression approach and includes 7 dimensions of poverty (health, environment, education, economy, Thai value, asset? empowerment, and digital literacy) with a total of 41 indicators. This study has found that poverty indicators in Khon Kaen province remains centered around the aspects of health and employment dimensions. While a change of family structure in the Thai society since 1960s reduces the family size, household saving substantially increases over the years. The effects of health dimension in poverty, on the other hand, appears on the other poverty dimension of Thai value, which include (1) a bad living habit of head of household (smoke or alcohol consumption) that links with illness and disease, (2) religious practice, and (3) chronic illness. Lastly, there are income gaps of different careers in the area, which suggests the issue of income inequality.

AFACI 회원국 4개국의 수도작 포장의 멸구류 발생 양상을 조사하기 위해서 황색 점착트랩을 이용하여 타락법으로 멸구류 발생 모니터링을 수행하였다. 전반적으로 모든 조사 지점에서 벼멸구의 발생량이 많았으며 상대적으로 흰등멸구의 발생량은 적은 편이었다. 애멸구의 발생은 없었다. 분얼기부터 호숙기까지 벼 멸구류의 발생량은 지속적으로 증가하였으며, 한국의 경우와 다르게 1~2회의 발생 최성기(Peak)가 나타나지 않았다 벼멸구의 경우 모든 조사 지점에서 발생하였으며 스리랑카의 Svay Reang에서 조사기간 동안 평균 1,673마리로 가장 많이 발생하였으며 방글라데시의 Dobila, Hamkuria, 남베트남의 Cho Gao가 각각 1,236마리, 818마리, 666마리 순이었다. 흰등멸구의 경우 조사지점 간 편차가 크게 나타났는데 방글라데시의 Dobila에서는 조사기간 동안 평균 1,163마리가 발생하였으나 남베트남에서는 거의 발생하지 않았다.

Purpose – The purpose of this paper is to partition a last-mile delivery network into zones and to determine locations of last mile delivery centers (LMDCs) in Bangkok, Thailand. Research design, data, and methodology – As online shopping has become popular, parcel companies need to improve their delivery services as fast as possible. A network partition has been applied to evaluate suitable service areas by using METIS algorithm to solve this scenario and a facility location problem is used to address LMDC in a partitioned area. Research design, data, and methodology – Clustering and mixed integer programming algorithms are applied to partition the network and to locate facilities in the network. Results – Network partition improves last mile delivery service. METIS algorithm divided the area into 25 partitions by minimizing the inter-network links. To serve short-haul deliveries, this paper located 96 LMDCs in compact partitioning to satisfy customer demands. Conclusions –The computational results from the case study showed that the proposed two-phase algorithm with network partitioning and facility location can efficiently design a last-mile delivery network. It improves parcel delivery services when sending parcels to customers and reduces the overall delivery time. It is expected that the proposed two-phase approach can help parcel delivery companies minimize investment while providing faster delivery services.

Purpose – The purpose of this paper is to improve last mile delivery capability and ensure customers’ satisfaction by approaching an analytic hierarchy process(AHP) and identifying criteria framework to determine locations of last mile delivery centre(LMDC). Research design, data, and methodology – Traffic congestion and emission policy in cities are barriers of last mile delivery in dense areas. The urban consolidation centre(UCC) cannot increase last mile delivery efficiency in dense cities because of their space and traffic limitation. In this paper, we develop a case to improve last mile delivery efficiency and to ensure customers’ satisfaction by concentrating on LMDC. In addition, AHP has been applied to identify criteria framework and determine LMDC locations. The weighted priorities are derived from parcel delivery industry experts and have been calculated using Expert Choice software. Results – The framework criteria have assisted decision makers to place LMDC in a dense area to enhance customer’s satisfaction with last mile delivery service. Conclusions – AHP has provided ranking framework criteria of LMDC potential for parcel delivery industry. The LMDC helps by improving last mile delivery efficiency to final destination amids conditions of CO2 emissions, traffic congestion, and pollution problems. It especially concerns delivery service activities when delivering parcels to customers rather than UCC.

Many developing countries have attempted to depreciate their currencies in order to make their products cheaper, stimulate exports, shift aggregate demand to the right, and increase aggregate output. However, currency depreciation tends to increase import prices, raise domestic inflation, reduce capital inflows, and shift aggregate supply to the left. The net impact is unclear. The paper incorporates the monetary policy function in the model, which is determined by the inflation gap, the output gap, the real effective exchange rate, and the world real interest rate. Applying an extended IS-MP-AS model (Romer, 2000), the paper finds that real depreciation raised real GDP during 1997.Q1-2005.Q3 whereas real appreciation increased real GDP during 2005.Q4-2017.Q2. In addition, a higher government debt-to-GDP ratio, a lower U.S. real federal funds rate, a higher real stock price, a lower real oil price or a lower expected inflation rate would help increase real GDP. Hence, real depreciation or real appreciation may increase or reduce aggregate output, depending upon the level of economic development. Although expansionary fiscal policy is effective in stimulating the economy, caution needs to be exercised as there may be a debt threshold beyond which a further increase in the debt-to-GDO ratio would hurt economic growth.

Purpose – The purpose of this research is to examine the differences and interaction effects of perceived risk and product attitudes between Korea and Thailand consumers in accordance with price discount and product types. Research design, data, and methodology – A questionnaire survey was conducted in Korea and Thailand. There were a total of 327questionnaires received, and 322 of them were valid. Respondents consisted of 163 Koreans and 159 Thai consumers. Each question is measured in a Likert-type five-point scale. To verify the difference and interaction effects of perceived risk and product attitudes, ANOVA analysis was carried out. Results – This research found that the perceived risk of Thailand consumers in accordance with price discount and product types is confirmed to be larger than Korean consumers. The difference of product attitudes of Thailand consumers is higher than those of Korean consumers. Thus, product attitudes in accordance with country type and price discount types are verified with the interaction effect. The difference of product attitudes in accordance with price discount type and product types are not founded. The main effect was not verified. Conclusions – The finding of this study can be used as useful information to Korean and Thai retailers looking to enter the global market.

Purpose – The objective of this study is to investigate the differences and interaction effects on the perceived financial risk between Korean and Thai consumers according to the types of product(utilitarian and hedonic) and price discount (bundle and 50%off). Research design, Data and Methodology – This paper sets up 6 research subjects. Data collection was carried out in Korea and Thailand. Data was made of 154 Korean and 147 Thai consumers. As for the independent variables for this study, consumer types are composed of Korean and Thai consumers, price discount types were bundle(1+1) and 50% off price, and product types consist of utilitarian and hedonic product. The dependent variable is perceived as a financial risk. Each question is measured as a Likert-type five-point scale. Results – According to the price discount and product type, perceived financial risk of Thai consumers is confirmed to be a larger one than that of Korean consumers. Also, there are interaction effects in the perceived financial risk. Conclusion – Our findings can be used as useful information for global retail markets as marketing strategies in future Korean enterprise through a comparative study on Korean and Thai consumers.

Purpose: this study was to gain a full understanding of the experiences of sports counselors trainees during counseling training. For this purpose, this study explored the experiences and the meaning of counselors’ development. Methods: A phenomenological study was utilized and 6 participants who had several experiences of sports counseling were selected for the study. 3 categories, 8 subcategories, and 24 subjects were derived from in depth interviews and focus group interview. Data were analyzed based on the open coding, axial coding, and selective coding procedure of phenomenological theory. Results: First, trainees were motivated to introduce psychological skills to athletes, at the same time they were worried about immaturity of themselves as counselors. Second, trainees faced the difficulties of reality such as doubts about the effectiveness of counseling, differences between on-site and lectures. Also, trainees should apply different counseling techniques depending on the speciality of sport. Third, trainees grew through a variety of experiences as sport counselors. They preached the importance of sport counseling to the organizations such as professional teams and schools. Conclusion: Trainees developed their skills and professional counseling abilities through their training. This research may be used as basic data for counselors to adapt to sports setting, and to achieve better and professional counseling.

The objective of the research was to study the determinants affecting the decision to study nautical science program within a Thai maritime institute in preparation for working post-graduation as a ship officer on a merchant ship. The samples are classified by institute, academic year, cumulative score level, domicile, and parent's monthly income. The total sample of study was 386 Thai merchant marine students. The data collection method was a one to five rating scale questionnaire. The statistical methods applied in analyzing the data were percentage, mean, standard deviation, t-test, one way analysis of variance and a Sheffe's test. The study shows seven factors that influenced the decision in descending order; expectations, tuition and scholarships, selection system, quality of the institute, background and private capability, generality of the institute and external influences on the decision. The decision to select an institute was classified by institute and revealed that different institutes had distinct determinants that led to the decision. The students were from The Merchant Marine Training Center and from The International Maritime College, Kasetsart University were differences. There were no dissimilarity between academic year, cumulative score level, domicile, and parent's monthly income.

본 연구는 태국에서 이문화인식과 학습동기를 통한 한국어교육 활성화를 위한 일련의 방안을 강구하는 데 목적이 있다. 한국어교육에서 문화적 측면을 고려함은 문화 상호간 무슨 차이가 있으며, 그 차이가 문화간 의사소통에 어떤 문제를 야기시키는지, 또 문화차이가 존재하게 되는 이유 등을 규명하게 한다. 언어문화통합교육은 학습자 중심 교육은 물론 실제 자료의 사용으로 효과적인 과제 중심 교육을 실시할 수 있다. 언어학습에 있어서 이문화인식은 양국 문화의 특징을 상대성과 다양성의 측면에서 충분히 이해되도록 해야 할 것이다. 따라서 한국어학습자와 교사들은 의사소통적 기능뿐만 아니라 문화간 인식에도 많은 관심과 지식을 가져야 한다. 한국어학습자의 학습동기 유발과 이문화인식은 학습자들이 무엇을 배우기를 원하고, 무엇을 필요로 하는지에 우선 전략적 바탕을 두어야 한다, 더불어 한국어교육의 활성화를 위한 양국 정부, 대학교 및 기업의 역할도 함께 고려할 필요가 있을 것이다.