이 논문은 한국산업경영시스템학회 연구윤리위원회 심의(2024.7.3.)결과, 중복게재가 확인되어 게재가 철회된 논문임.
This study is to identify the maintenance service quality of eco-friendly cars, which are rapidly increasing recently. Research is conducted by synthesizing research from the perspectives of internal employees and external customers by using the service profit chain model. Specifically, it is to study the overall structural relationship between internal customer satisfaction, physical quality, interaction quality, outcome quality, external customer satisfaction and long-term orientation. For the study, 202 questionnaires were collected from internal employees and 204 questionnaires from external customers. The results of testing the research hypotheses targeting the internal employee group are as follows. As a result of testing hypothesis 1, internal customer satisfaction has a significant positive (+) effect on physical quality and interaction quality. As a result of testing hypothesis 2, the service quality of eco-friendly car maintenance has a significant positive (+) effect on each other. As a result of testing hypothesis 3, physical quality and outcome quality have a significant positive (+) effect on external customer satisfaction. The results of testing the research hypotheses targeting an external customer group are as follows. As a result of testing hypothesis 2, in the relationship between eco-friendly car maintenance service quality, physical quality has a significant positive (+) effect on interaction quality, and interaction quality has a significant positive (+) effect on outcome quality. As a result of testing hypothesis 3, interaction quality and outcome quality have a significant positive (+) effect on external customer satisfaction. As a result of testing Hypothesis 4, external customer satisfaction has a significant positive (+) effect only on intention to reuse. Finally, as a result of examining the difference in perception between the internal employee group and the external customer group in eco-friendly car maintenance service quality and external customer satisfaction, it was verified that there was a significant difference only in outcome quality and external customer satisfaction.
본 연구는 노인장기요양기관의 윤리경영, 직무착근도, 고객지향성, 조직문화와의 관계 를 규명하되, 요양보호사의 윤리경영, 직무착근도, 고객지향성, 조직문화의 수준은 어느 정도인지를 파악하고, 이들 간의 관계를 조직문화가 매개하는지 검증하는데 목적이 있다. 이를 위해 본 연구에서는 충청지역에 소재하고 있는 노인장기요양기관의 요양보호사 626명의 설문을 실시하였는데 본 연구의 주요결과는 요양보호사가 인식하고 있는 윤리 경영 수준은 5점 척도 기준에서 평균 3.760, 조직문화 수준은 평균 3.501점으로 나타났는 데 관계문화가 가장 높고 위계문화가 가장 낮게 나왔다. 직무착근도 수준은 평균 3.524 를 보여주었고, 고객지향성 수준은 3.79로 나타났다. 윤리경영이 조직문화, 직무착근도, 고객지향성에 직접적으로 정적 영향을 미치는 것으 로 나타났고, 조직문화가 직무착근도에 직접적인 영향을 미칠 뿐만 아니라 고객지향성에 도 영향을 미치며, 윤리경영은 조직문화에 영향을 미치으로 윤리경영이 직무착근도에까 지 영향을 미치는 것을 알 수 있었다. . 한계점과 후속연구를 제언하자면 첫째, 노인장기요양기관의 특성에 맞는 윤리경영 측 정도구가 개발될 필요가 있다. 둘째, 다양한 지역의 요양보호사를 대상으로 본 연구와 유 사한 연구가 진행된다면 노인장기요양기관의 조직 윤리경영과 조직문화 수립 기여에 기 반이 될 것이라 판단된다. 셋째, 조직문화유형인 Quinn과 McGrath(1985)의 4가지 유형인 관계문화, 합리문화, 위계문화, 개발문화를 고찰하였다. Quinn과 McGrath(1985)의 4가지 문화유형만 연구한 것은 아쉬운 측면인데 본 연구 역시 마찬가지의 한계를 가지고 있다 고 하겠다. 넷째, 본 연구는 한 번의 설문을 수집하여 횡단적인 연구만 실시되어 변인들 간의 관계가 왜곡 될 수 있는 가능성을 가지는 한계가 있다.
The purpose of this study was to examine the effect that relation-building factors between beauty service stores and customers have on relationship quality and long-term orientation. Specifically, the influence of relation formation factors (relationship benefits and communication) on relationship quality (satisfaction and trust) and long-term orientation was empirically examined. This research was conducted through a questionnaire survey, and 402 adults were targeted from Jan. 6 to Jan. 16 in 2014. The results were as follows. First, the relationship benefits of beauty service stores were classified into four dimensions of psychological, social, economic, and informational benefits. It was found that only the dimension of psychological benefits had a significant influence on long-term orientation among the relationship benefits dimensions. Second, it was found that the psychological benefits of beauty service stores had positive effect on relationship quality (satisfaction and trust). It was shown that informational benefits had a significant influence on satisfaction only. Third, it appeared that communication had a positive effect on long-term orientation. Fourth, it was found that communication had a significant influence on relationship quality(satisfaction and trust). Finally, it was shown that relationship quality (satisfaction and trust) had positive effect on long-term orientation. The implications of the research and direction for future study were discussed.
The objective of this study was to examine the effects of relationships between food service companies and their client companies by surveying employees working at cafeterias among a food service companies' client companies. For this purpose, previous research was reviewed, and confirmatory research was conducted using a questionnaire. In the questionnaire survey, the subjects were sampled through convenience sampling from the client companies of A Food Service Company, and 182 valid questionnaires were used in the analysis. The results of this study are summarized as follows. First, the characteristics of the relationship between the food service company and its client companies, which were reputation, communication, operation skill, and contact-point employees' service quality, had a significant effect on trust, and the effect was high in the order of contact-point employees' service quality, communication, operation skill, and reputation. Satisfaction was significantly affected by reputation, operation skill, and contact-point employee' service quality, but not by communication. The effect was high in the order of contact-point employees' service quality, reputation, and operation skill. In addition, reputation, communication, operation skill, and contact-point employees' service quality had a significant effect on long-term orientation, and the effects were high in the order of reputation, contact-point employees' service quality, communication, and operation skill. Second, with regard to the quality of relationships between a food service company and its client companies, trust had a significant effect on satisfaction. Third, among the factors related to the quality of relationships between the food service company and its client companies, trust and satisfaction had a significant effect on long-term orientation, and the effect of satisfaction was higher than that of trust. This study has scientific significance as one of only a few studies on factors affecting the long-term relationship between food service companies and their client companies, along with managerial implications that contact-point employees' capabilities are most important in service businesses, and thus efforts should be made at employing and educating them properly.
For the personal robot to serve humans as a companion in our daily life, it is obviously important that the robot should have a long-term relationship to users. In this paper, we introduce a simple idea on how to make the long-term relationship by using just low-cost and simple robots. We also describe the robotic artificial creature system to implement this idea. The artificial creature robots respond not only physical environment changes but also the logical information changes in the virtual world such as the Web. They consist of a control robot and several simple robots, which show users various group behaviors. Users have a relationship with them by observing these behaviors, rather than interacting with them. We separate physical robots and software applications in order that artificial creature robots can have more various behaviors made by various software applications. Finally, we implemented the system using a robot simulator to show some example cases.