The rapid digital transformation and the ever-changing needs of consumers have provided both academia and practice a stimulating setting and chance for grasping evolving opportunities and reinventing the traditional marketing approaches. Agility is one emergent approach to manage challenges like increasing uncertainty or high volatility. Due to its relative novelty, the extant academic literature on marketing agility is narrow, and although the operationalization of the construct is slowly expanding, there is yet the need for further refinement of the definition, the construct, terminology, and its dimensions. Similarly, in practitioner circles there is a growing “buzz” about implementing agile practices (e.g., continuous feedback-learning cycles, collaboration, flexibility, and speed) in the field of marketing to manage changing market environments. What exactly makes an organization, a department, or a team agile is, however, still blurred.
Maritime transportation plays a significant role in global economies. Seaports as primal nodes in maritime supply chain are also indispensable in ensuring efficient and effective global trading. On the other hand, seaport inefficiencies have profound influences on the overall performance which can cause congestion, operational disruption, high cost expenses, unnecessary wastes and environmental pollution, which eventually resulting significant financial losses. As a result, business and environmental sustainability will not be achieved. In order to overcome these hindrances, a novel performance model of Lean, Agile, Resilience and Green (LARG) is proposed as management tools for enhancing the business and environmental sustainability in seaport supply chain operations. The compatibility of LARG paradigms in seaport supply chain need to be identified and analysed to achieve the research aim. This paper employed a compatibility analysis for the new LARG paradigm for enhancing seaport supply chain practices. In this analysis, all potential paradigms are thoroughly reviewed and further validated by the domain experts consisting of academic and industry experts. The result of this paper shows that 17 selected LARG paradigms are compatible with 23 seaport supply chain practices respectively. For future research, the identified paradigms can be further investigated for many purposes such as measuring their influence on seaport supply chain practices and even assessing their applicability. It is worth mentioning that this research outcomes can assist Malaysian seaport practitioners to develop an enhanced management paradigm to boost their performance based on LARG model. Moreover, this model also can be applied globally as it is able to be adapted, revised and adjusted to suit the seaport preferences. As a result, this model able to enhance business capabilities, operational efficiencies and competitive advantages of seaport supply chain operations globally.
Recently the business environment surrounding the financial investment industry is changing rapidly, and the demands of customers (diversity and the cycle of change etc.) are getting shorter. In this context, it can be said that companies are forced to adopt an agile management environment. In particular, non-face-to-face channels, including MTS, is adopting the agile system into the digital finance sector from a company-wide and strategic perspective. This study analyzed the effects of MTS services’ environment quality on customer satisfaction and continuous intention to use for MTS users who are rapidly increasing under the agile management environment in the financial investment industry. This study surveyed the quality of service environment (accessibility, convenience, design, security), customer satisfaction, and continuous intention to use for 350 MTS users. First, accessibility, convenience, and security of MTS service environment quality had a positive effect on customer satisfaction, and design was rejected Second, customer satisfaction has a positive effect on continuous intention to use. Third, convenience and security of MTS service environment quality have positive effects on continuous intention to use, and accessibility and design were rejected. The results of this study, together with demographic analysis, are expected to provide useful implications for MTS activation studies and securities firms’ strategies.
This work aims to deepen how to cope with marketing challenges of XXI century, characterized by turbulent and dynamic environments. Specifically, it explores the theoretical underpinnings to develop an Agile Marketing Capability’s framework and propositions. This study performs an in-depth literature review on IT and Dynamic Marketing Capabilities to provide the features, components, functions and types of an Agile Marketing Capability. Given the extreme innovativeness of this topic in marketing realm, it represents a first attempt to understanding the Agile Marketing Capability, which requires further theoretical and empirical contributions and refinements. The framework and propositions of this research may be useful for managers and decision makers to figure out the advantages of the Agile Marketing Capabilities’ employment in current marketplaces.
Solar radio astronomy is about to undergo a revolution with the advent of a new radio synthesis array, the Frequency Agile Solar Radiotelescope (FASR). The array will consist of more than 100 antennas (5000 baselines), and will be designed to meet the special challenges of solar imaging. It will produce high-quality images at hundreds of frequencies in the range 20 MHz-24 GHz. We briefly describe the plans for the instrument, and then concentrate on the range of science that is expected to be addressed, using current state-of-the-art solar radio observations and modeling to illustrate FASR performance. We end with an assessment of the current status of the instrument, and plans for future.
Manufacturing companies must possess a new type of production system with characteristics of reconfigurability, reusability and scalability (Dove 1995), i.e. an agile manufacturing system. Such system will allow flexibility not only in producing a variety of part, but also in changing the system itself, which is a difference form flexible manufacturing systems. A fundamental early step in the reconfiguring process for agile manufacturing system is to develop a model that adequately describes the proposed systems, in order to be able to study and evaluate the impact of the reconfiguring decision on the system performance, before its construction. Therefore, in this paper, an Object & Knowledge-based Interval Timed Petri-Net (OKITPN) approach is proposed.