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        검색결과 9

        1.
        2023.07 구독 인증기관 무료, 개인회원 유료
        A new high-tech product - lab grown meat (LGM), has been gaining media attention while initiating public discourse on social media (SM) platforms. This netnographic study is based on a dataset of selected SM public posts, comments and discussions collected during 30 days in early 2023. The findings indicate that LGM is highly contradictory, while not being fully understood how it is produced or when it will become commercially available. The findings indicate that this novel food requires carefully designed marketing strategies: when naming a new product category; must allow transparency and sensibly explain all product’s attributes; and invest time and efforts to educate consumers, leading to higher adoption rates when launched on mass consumer markets, as an alternative to conventionally grown foods.
        4,000원
        3.
        2020.11 구독 인증기관 무료, 개인회원 유료
        The retailing industry is experiencing a significant transformation driven by e-commerce adoption and tech-innovations; being under pressure to provide exciting and memorable shopping experiences that lead to customer acquisition and brand loyalty. This paper depicts three innovative retail solutions from Australia for business growth through strategic implementation of technology, in-store design and customer engagement.
        4,000원
        4.
        2014.07 구독 인증기관·개인회원 무료
        During the last decades more and more consumers worldwide, started integrating environmental considerations into daily purchases what leads the so-called ‘green consumer’ to ask for healthier, safer, and better quality food. Nonetheless, a deeper understanding of value dimensions consumers across nations perceive in the context of organic food products is still required to develop successful management strategies which might transfer positive consumer perceptions to satisfaction and resulting buying behavior. Against this backdrop, the present study focuses on a) the antecedents leading to the consumption of organic food products and b) the identification of differences regarding the relative importance of the value-based drivers across US and German consumers
        5.
        2014.07 구독 인증기관 무료, 개인회원 유료
        For retailers price promotions are an important instrument to increase store visits. Building on prior research on the role of emotions in decision making processes we show a strong mediating effect of both valence and arousal on store visit intentions. Therefore, managers should be aware of emotional responses when planning their price promotions.
        4,000원
        6.
        2013.06 KCI 등재 구독 인증기관 무료, 개인회원 유료
        4,000원
        7.
        2006.04 구독 인증기관·개인회원 무료
        Sintered steels are materials characterized by residual porosity, whose dimension and morphology strongly affect the fatigue crack growth behaviour of the material. Prismatic specimens were pressed at from Astaloy CrM powder and sintered varying the sintering temperature and the cooling rate. Optical observations allowed to evaluate the dimensions and the morphology of the porosity and the microstructural characteristics. Fatigue tests were performed to investigate the threshold zone and to calculate the Paris law. Moreover tests were performed to complete the investigation. Both on fatigue and samples a fractographic analysis was carried out to investigate the crack path and the fracture surface features. The results show that the Paris law crack growth exponent is around 6.0 for sintered and around 4.7 for sintered materials. The same dependence to process parameters is not found for .
        8.
        2005.12 구독 인증기관 무료, 개인회원 유료
        In the United States, the implementation of educational technology is influenced by many factors, but in elementary-secondary and higher education the recent economic recession forced a slowdown in investments.. In higher education, analog media, such as overhead projection, videos, and slides, are still heavily used. Digital media use is growing, but at a slower rate each year. Most instructors exchange e-mail with students, but smaller percentages use more sophisticated applications. Course management systems, now ubiquitous, are prompting the integration of technology into instruction. Over two-thirds of all universities offer distance education, and enrollments grow by about 25 percent per year. In elementary-secondary education, technology integration has been influenced by the “No Child Left Behind” initiative. Hence, the focus has been on the use of computers as a tool for assessment. When at school, students in grades 4-12 use computers predominately in a computer lab, most commonly to find information, visit school websites, and to take tests. K-3 students use technology to play learning games, create pictures, and practice spelling and reading. The student-per-Internet– connected computer ratio was 4.3:1 in 2004. Schools are going wireless fast. Professional development continues to lag behind teachers’ needs. The largest barriers to greater adoption and use of computers are lack of time to prepare and insufficient technical support. Virtual schools continue to proliferate and attract new students. These findings indicate that pervasive access to information technology infrastructure does not guarantee its use. Social and psychological factors impinge on educators’ use of ICT.
        4,800원
        9.
        1981.02 KCI 등재 SCOPUS 구독 인증기관 무료, 개인회원 유료
        4,600원