Mushroom production in Korea is concentrated on five major mushroom types. To create a new source of income for farmers, it is necessary to establish new mushroom production and marketing systems. This study was conducted to evaluate the marketability of and establish a marketing strategy for Pleurotus nebrodensis variety 'Uram'. The evaluation of distributors showed that it was necessary to cultivate mushrooms of uniform shape and size, to compensate for their low storability, and to sell them in small packages. The consumer evaluation showed that the texture of P. nebrodensis had the highest level of satisfaction for quality, but the levels of satisfaction for size and shape were low. In the consumer evaluation, as in the distributor evaluation, improvements in cultivation were found to be necessary, as the storage time is short due to a high moisture content. An evaluation of the market gave the following results regarding the marketing strategy. It was found to be necessary to consider the production of mushrooms of a uniform shape and size and sell them in small packages in the range of 150 to 300 g. The price of the mushrooms should be set using a high-end strategy for high-end sales. The mushrooms should be introduced to local food and eco-friendly stores in the early stages of production. Subsequently, if farmhouse production increases, shipments should be made to wholesale markets through a regular contract. Finally, considering that P. nebrodensis is an unfamiliar mushroom to consumers, it is necessary to promote it by increasing the accessibility of consumers through tasting events and experience groups.

국내육성 품종의 부족과 자실체 발생이 불안정한 단점을 보완하고 병해에 강한 백령버섯 신품종 육성을 위해 2015년부터 국내외에서 유전자원을 수집하고 특성검정 후 교배, 특성검정, 생산력 검정, 농가실증 등의 과정을 통해 육성한 백령버섯 신품종 ‘우람’의 주요 특성은 다음과 같다. 균사생장적온은 26~29 ˚C, 발이 및 생육온도는 15~18 ˚C, 갓형태 평편형, 갓색 백색으로 대조품종(KME 65035)과 유사하였다. 초발이소요일수는 병재배 시 5일, 봉지재배 시 6일로 대조품종보다 2~4일 짧았다. 대직경은 32.6~37.0 mm로 대조품종 44.3~53.1 mm보다 작았으나, 자실체장은 130.4 mm로 대조품종 114.8~115.2 mm보다 길었다. 자실체 유효경수는 병재배 시 1.8개, 봉지재배 시 2.9개로 대조품종보다 많았다. 발이율은 93.3~100%로 대조품종 보다 안정적이었다. 병재배 및 봉지재배 시 수량은 각각 173.1 g/병(1,100cc), 283.4 g/봉지(1.2 kg)으로 대조품종 138.0 g/병(1100cc), 197.4 g봉지(1.2 kg) 보다 25~44% 높았다. 모본 및 대조품종과 대치 배양시 대치선이 뚜렷하였고, 균사체 DNA PCR반응 결과, 밴드패턴이 모본 및 대조품종과 다른 양상을 보여 교배종임을 확인할 수 있었다.

A soybean cultivar for soy-paste, ‘Uram’, was developed from the cross between ‘Suwon190’ and ‘SS99244’ (Shinpaldal-2 X T243) by soybean breeding team at the National Institute of Crop Science (NICS) in 2010. A promising line, SS00232-B-B-3SSD-9-4-1-1, was selected and designated as the name of ‘Milyang188’. It was prominent and had good result from regional adaptation yield trials (RYT) in southern area of Korea for three years from 2008 to 2010 and released as the name of ‘Uram’. It has a determinate growth habit, white flower, gray pubescence, yellow seed coat, yellow hilum, spherical seed shape and large seed (25.8 grams per 100 seeds). ‘Uram’ was found to be resistant to bacterial pustule and soybean mosaic virus, the major soybean diseases in Korea. The lowest pod height of ‘Uram’ was 19cm and it will be able to reduce seed loss during mechanical harvesting. The average yield of ‘Uram’ is 3.27 ton per hectare in southern double cropping area. Through these results, ‘Uram’ is soybean cultivar that is favorable for mechanization harvesting, resistant to diseases and highly yield.