In the era of 2.0 web, blog has become the media that men can express themselves with fashion more actively and independently, as paying much attention to their personal appearance and cultivating an upscale lifestyle. They often create their fashion images in the virtual space where enables a free and creative operations of self-expression. The study aims to identify the types of men's ego-images represented on the personal fashion blogs based on the framework of analysis from the previous research (Suh, 2014), to build the base data for analyzing men's fashion style in 21st21st century that reflects changes in men's sexual images, and to verify the framework as comparing with the previous case study about the women blogs (Suh, 2014). The case studies conducted 5 men's personal blogs such as bryanboy, iamgala, little fashionisto, katelovesme, and stylentonic. The study results almost same types of women's ego-images as following. The imaginary ego-image is classified as narcissism, regression, identification, and virtuality, the social ego-image as symbolism of roles and others'desire, the real ego as primary instinct, practical reality, object a, jouissance and sexual perversion. The personal style of men shown on the fashion blogs appears as a significant factor to analyze male customers in the growing men's beauty and fashion market.

This research is intended to provide marketing practitioners with an overview of web analytics to explore the issue of how to define and measure the effectiveness of social media through analyzing the various activities of current/potential consumers as well as provide a comprehensive analysis of the effectiveness of digital content marketing using social media. These analytics answer broad questions about which types of social media metrics are best at referring traffic, about conversations at the organization’s website, and about comparing different social media channels, such as Facebook and Twitter in this study. These analytics employ time series analysis to specifically address activities in SNSs that effectively drive traffic to a website and accomplish business goals. This study is one of the first empirical investigations in the marketing communication field related to measuring social media’s effectiveness. The major goal of this study is to demonstrate the value of businesses’ efforts and to optimize their digital/social marketing strategy using web analytics.

Web 2.0 communities are providing new opportunities for teachers’ professional development by supporting more flexible sharing, communicating, and collaborating among teachers at a distance. Meanwhile, literature concerning teachers’ professional development increasingly places value on communities of practice and web-based learning communities. This paper presents a case study on the design of teacher training supported by a Web 2.0 community. The training program discussed in the paper is characterized by employing peer-coaching to facilitate teachers’ learning in a Web 2.0 community, and is a part of a project funded by the Ford Foundation. The paper gives a brief introduction to the training program, and reports some important findings and reflections on design and practice for in-service teacher training. It includes the theoretical framework design, a training model as well as activity design, and the implementation and evaluation of the training program and useful experiences. Initially, taking account school teachers’ needs at the K12 level for curriculum reform and quality education, theory, knowledge and practice competences for learner-centered instruction were examined by using peer-coaching methods supported by online communities. The suggested training program was delivered in two Chinese districts in August 2009: Tianhe district of Guangzhou, and Wuhou district of Chengdu. More than 120 participants, including subject teachers, school principals and local teaching researchers, took part in the f2f training, online activities and the further practice activities. Even still on-going, the comprehensive investigation and evaluation of the training program explains that the initial results and observations collected during the process of training are very positive. With cause for optimism as to the prospect of achieving the training program’s goals, the study has demonstrated that a task-driven approach and peer-coaching supported by a web 2.0 community are effective methods for in-service teacher training, and that peer-coaching can be greatly extended by out-of-school activities.

Web2.0 refers to a new service models based by a community oriented philosophy. This creates new opportunities for technology providers and service. The agricultural technology information service in the base of open source technology provide opportunities for increased distribution and visibility to farmer and general user. We would like to find out vest service models and platform that will find new ways of agriculture technology information service. This study suggests that these new agriculture information service strategy in new paradigm of web 2.0. should be revised and adapted to Open API and new applied strategy in agriculture should be developed considering the impact of web 2.0.

The purpose of this study is to implement web-based quality cost management system to measure the performance of quality Improvement activities in the business firms. Developed WQCMS(Web-based Q-Cost Management System) have ability to collect and analyze

In this report, we provide the focus on suggesting a method of estimating & measurement of CBM(Customer Behavior Model). Through the use of internet, a new trend of business for e-CRM on B2C Web Site which is now known as EC has emerged. The Purpose of this study is to identify the relationship between the customers of a shopping mall and CBM characteristics. Result showed that there is a significant relationship between the some customers pattern of shopping mall and CBM, CVM(Customer Visit Model).

Currently in Korea, there are about 1200 dam (height 15m or more) Recently, natural disasters are caused by abnormal climate and they have caused a lot of damage. but many institutions about dam don’t resolve this problem because dam was owned and managed by other institutions. Therefore, to develop Web2.0 Smart Management System, it will be possible to combine different institutions and do efficiently intelligent management of dam.

본 연구 웹-투-프린트 서비스의 유니버설디자인 적용에 관한 연구는 양적인 성장과 디지털 내에서의 소통만을 강조하던 디지털 사회의 흐름에서 최근 일어나고 있는 아날로그를 닮고자 하는 디지털로 사회적인 관심이 전환되는 시점과 맥을 같이하고 있다. 웹-투-프린트 서비스는 이들 디지털 약자들에 대한 배려가 필요한 서비스로 이에 대한 연구는 의미가 있는 일이라 생각된다. 본 연구는 웹-투-프린트를 통하여 유니버설디자인 이념을 구현하기 위한 것으로 웹-투-프린트 서비스의 유니버설디자인 가이드를 제안하였다. 연구는 서비스 디자인의 연구 4D 프로세스로 진행되었는데, 웹-투-프린트의 개념과 이론을 고찰해보고 서비스가 이루어지고 있는 표본 사이트의 UD 평가를 통하여 서비스의 현주소를 파악하는 것으로 연구를 시작하였다. 서비스를 이용하고 있는 사용자와 서비스의 제공에 대한 이해관계자를 정의하였고, 디지털 서비스 이용에 취약한 주부, 고령자, 외국인, 일반인의 서비스 이용에 관한 여정조사에서 용어와 상품에 대한 이해부족, 주문의 옵션과 난해함, 심리적 부담감 등의 이용자 불편사항을 파악하게 되었다. 기초설문, 관찰, 심층인터뷰를 통한 서비스 여정 조사에서 서비스 개선에 대한 인사이트를 얻었으며 그 결과물로 웹-투-프린트 서비스의 유니버설디자인 가이드를 제시하였다. ① 인쇄용어를 보편적 용어로 전환, ② 세 줄 설명글과 이미지 요소 삽입, ③ 수준별 상품배열과 단계의 압축, ④ 옵션의 단순화와 심화옵션으로 보완, ⑤ 실수요소의 사전안내, ⑥ 단순 템플릿 상품, 다중채널 안내의 가이드로 결과를 제시하였다. 온라인 기반의 각종 서비스에서 아직 디지털 약자들에 대한 배려가 충분하지 못한 상태로 유니버설디자인에서 추구하는 공평하고, 융통성이 있고, 간단한 직관적인 방향으로 진화되어야 하며, 이러한 연구를 통하여 일반인의 서비스 이용 편의개선 또한 많은 향상이 이루어질 것으로 여겨진다.

현재 항만은 유비쿼터스 개념의 U-Port로 많이 변화되어 가면서 안전과 운영관리에 대한 자동화 시스템이 도입되었다. 이런 시스템들은 선박 입출항 및 선박의 승무정원, 컨테이너 자동화 시스템 등에 관한 각각 기준을 정하고 있으며 항만 시설물 유지관리를 포함하는 종합적인 안전관리와 적정 수준의 유지관리 여부를 수시로 점검하는 시스템은 찾아보기 어렵다. 본 논문에서는 현재 사용하는 항만 운영시스템의 성능을 종합적으로 관리하고 수시로 점검할 수 있는 시스템으로 개선하고 항만 구조물 관리 및 제어, 자연재해 U-경보를 통한 예방 지능화등 기존 항만의 기능을 지능화 하여 극대화시키는 유비쿼터스 센서 네트워크를 통하여 효율적인 운영방안을 제안한다. 이러한 서비스 제공은 유비쿼터스가 주목을 받고 있으며 기존 IT 기술과 건설 기술의 융합을 통하여 항만 건설의 미래 방향성을 보여주고 있으며, 항만 간의 경쟁에서 우위를 점하기 위해서 매우 중요하게 적용되는 사항이므로, RFID, RTLS 및 스마트폰, 센서등의 IT기술과 융합을 통하여 항만 전체 리드 타임 단축 및 무인 자동화 녹색 항만 시스템 구축을 하여 항만의 경제적, 시간적, 효율성을 높이는 방안을 제안하고자 한다.