본 논문은 베율명（贝律铭）의 건축 업적에 대한 광범위한 탐구를 수행하며, 특히 전통 중국 미학과 현대주의 디자인 원 칙을 통합하는 그의 숙련을 요약하는 쑤저우 박물관 신관에 중 점을 둔다. 베율명（贝律铭）의 작품에 대한 이 철저한 검토는 고대 전통과 현대 혁신을 결혼시키는 그의 디자인 철학의 복잡 성을 풀어낸다. "留白" 개념, 대칭, 재료, 색상 및 정원의 조화 로운 통합의 복잡한 적용으로 특징 지어진 쑤저우 박물관 신관 은 문화 유산이 건축 디자인에서 어떻게 보존되고 현대화 될 수 있는지에 대한 횃불로 서 있다. 본 논문은 또한 베율명（贝 律铭）의 작품 세계의 보다 광범위한 함의와 해석을 분석하며, 문화 보존과 건축 미학의 지속적인 진화에 대한 그것의 깊은 영향을 드러낸다. 본 논문은 문화 의사소통에 대한 그의 기여 에 대해 자세히 설명하고 현대 건축을 위한 통찰력있는 교훈을 제공하며, 역사적 맥락과 현대 해석 사이의 통합 가능성을 강 조한다. 베율명（贝律铭）의 독특한 시각을 통해 쑤저우 박물 관 신관을 탐험함으로써 본 논문은 건축이 문화의 반영이자 혁 신자가 될 수 있는 방법에 대한 우리의 이해를 더해준다. 본 논문은 세계 건축 분야를 계속해서 영감을 주고 형태를 만드는 건축 비전가로서 베율명（贝律铭）의 지속적인 유산을 확증함 으로써 결론을 내린다.

본 연구는 워터프론트에 조성된 공원을 “워터프론트 공원”이라는 유형으로 특정하고 워터프론트 공원 이 다른 공원과 구분되는 특징 및 가치를 고찰한다. 그리고 뉴욕시에서 2010년부터 2020년까지 공사 완료 개장한 워터프론트 공원들의 분석 연구를 통해 최신 워터프론트 공원에서 두드러지는 설계적 특 징 및 경향을 종합한다. 최신 워터프론트 공원의 설계경향 및 특징은 다음과 같다. 첫째, 다양한 경험이 가능한 수직적 구조의 제안 둘째, 배후도심과 공원구조의 유기적 연결을 통한 접근성 향상 셋째, 생태적 다양성의 증진과 원생경관의 회복 넷째, 기후 리질리언스 설계 도입 다섯째, 역사적 장소성 강조를 위한 역사 유산의 물리적 활용 마지막으로 자전거 전용도로와 공공 수상 교통을 위한 접안시설의 제공이다. 이를 바탕으로 본 연구는 앞으로 조성될 워터프론트 파크의 설계 및 계획을 위해 다음의 시사점을 제시 한다. 먼저 워터프론트 공원의 설계 및 조성 기법의 지속적 연구 둘째, 배후도심과의 워터프론트 공원의 강한 연계를 위한 행정적 지원 및 계획적 기획 세 번째, 워터프론트 공원을 통해 도시의 리질리언스를 증진할 수 있는 설계 연구의 필요성 마지막으로 개별적 워터프론트 공원의 조성에만 집중하는 것이 아 닌 도시/지역적 스케일을 아우르는 상위계획의 확립이다.

현대 사회가 복잡해지고 기술이 진보하면서 하나의 제품을 설계할 때 단일 특성이 아닌 다 특성을 갖는 제품을 설계하는 것이 요구되고 있다. 다 특성 설계 최적화 문제에서는 설계 변수의 최적값이 특성별로 다르게 되는 현상이 발생하고 이에 따라 하나의 특성에 대한 결과값이 좋아지면 다른 특성에 대한 결과값이 나빠지는 경우에 대해서 trade-off가 필요하다. 따라서 다 특성을 갖는 제품 설계 시 각각의 특성에 대한 성능을 최대화할 수 있는 효율적인 설계 방법의 필요성이 중요한 문제로 떠오르고 있다. 다 특성을 갖는 제품을 설계하는 연구는 오래전부터 중요한 문제로 인식되어 왔는데, 단일 특성에 대해 성능을 최대화하며 강건한 설계를 할 수 있는 다구치 기법과 다기준/다특성 의사 결정 방법인 TOPSIS(Technique for Order of Preference by Similarity to Ideal Solution), GRA(Grey relational analysis), PCA(Principle Component Analysis), Fuzzy Logic System을 통합한 연구들이 진행되어 왔다. 하지만 기존 연구들은 각각의 설계 대안들에 대해 다 특성 결과값에 대한 점수를 통합하여 종합 점수를 비교해 최적의 설계안을 도출할 뿐 설계자의 호감도에 대한 정보는 설계에 반영하지 못한다. 따라서 본 연구에서는 다구치 기법을 기반으로 각각의 특성들에 대한 설계자의 서로 다른 호감도를 함수로써 표현하여 강건성과 함께 설계자의 호감도를 동시에 설계에 반영할 수 있는 방법을 제안한다.

Today, as technology advances and market competition for products intensifies, the design to improve product satisfaction by accurately identifying customer requirements is emerging as a very important problem for company. Accordingly, Customer-Oriented Design, that maximizes customer satisfaction by grasping and analyzing customer requirements, is in the spotlight as an important design theory. In this study, Customer- Oriented Design is defined as finding the optimal value of the design variable with the maximum overall customer satisfaction while minimizing the difference in individual customer satisfaction responded to various customers from multiple product quality characteristics from the perspective of robust design. Therefore, in this work, we present a new method for generating a Desirability Function for each quality characteristic to deal with the multi characteristic parameter design with multiple quality characteristics. And we propose a new Customer-Oriented Design methodology that applies these Desirability Functions to Taguchi’s parameter design process.

디지털 미디어 기술의 부단한 발전에 따라 뉴미디어 예술은 당대 예술 디자인 업계에 새로운 발전 기회를 가 져왔습니다.대학 캠퍼스 시청각 경관은 캠퍼스 경관 구성 시스템의 중요한 부분으로 캠퍼스 전체의 환경 쾌적 도를 높이고 환경 교육 효과를 촉진하는 등 대체 불가한 역할을 하고 있습니다.뉴미디어아트 속 다차원 디지 털 예술은 전통적인 예술 디자인 형태에 비해 색다른 미적 감각과 시각적 경험을 선사합니다.대학 캠퍼스 조 경 디자인은 대학 캠퍼스 전반의 외적인 환경 표현으로, 사제(師弟)의 대학 첫인상을 그대로 반영하고 있습니 다.현대 과학기술의 급속한 발전으로 뉴미디어아트의 표현 형식은 더욱 다채로워지고 새로운 표현방식이 끊임 없이 생겨나고 있습니다.본고에서는 뉴미디어아트의 응용탐구부터 시작하여 새로운 시대의 캠퍼스 영상음향 경관설계의 수요와 결합하여 뉴미디어아트의 캠퍼스 영상음향(Video and Audio) 경관설계에서의 혁신과 응용 을 탐구합니다.

The purpose of this study is to provide the priority of the front-loading factors in the design stage of the automotive parts development process in order to efficiently and effectively respond to the demands of the car maker (customer). Front-loading is defined as a strategy in order to improve development performance by shifting the identification and solving of design problems to earlier phases of a product development process. Two approaches of the front-loading are project-to-project knowledge transfer and rapid problem solving. For the study, a survey was conducted on the R&D department in the automobile parts company and analyzed by AHP (Analytic Hierarchy Process) method. The result of the survey shows the cost savings is the highest weight in terms of front-loading effect and in terms of front-loading factors, it gives priorities as “the problems of past project” first, “Design Review” second, “CAE (Computer Aided Engineering)” third, “FMEA (Failure Mode and Effects Analysis)” fourth, “benchmarking” and SR (Sourcing of Requirements). The results of the study will be helpful to provide practical value for improving product design of component development.

This study was conducted to propose an effective port operation method in terms of the design capacity of waiting anchorage by comparing the ratio and the number of waiting anchorage according to the port operation method of Busan New Port. For this, the Arena simulation program compared the rates of waiting vessels according to the application of the multi-user terminal, liner terminal and hybrid liner terminal operation methods. As a result, analysis suggested the necessary anchorage space can be reduced to about 18 % when using the multi-user terminal operation method and about 15.6 % when using the hybrid liner terminal operation method, as compared with the liner terminal operation method. Specifically, it was effective to apply the multi-user terminal operation method in terms of the anchorage capacity to be designated to Busan New Port. This study can apply to the designation of the new anchorage in the Busan New Port by reflecting the contents of the design of the anchorage in accordance with the port operation method.

The purpose of this research is to evaluate Seoullo 7017 based on Universal Design (UD) principles and guidelines. To derive UD principles applicable to the site context, we used the 2017 Seoul Universal Design Guideline and assessment index provided by the Universal Design Research Center and established 11 evaluation criteria. With respect to research methods, a literature review and on-site field survey were applied, through which we derived UD principles and evaluation criteria to identify UD problems. The 11 evaluation criteria consist of pedestrian space, facilities, access, main entrance, parking lots, trails, restrooms, convenience facilities, information facilities, rest areas, and playgrounds, and these were associated with UD principles for evaluation. As a result, the main entrance had the highest UD score, while parking lots had the lowest in terms of equity, safety, simplicity, and accessibility. Restrooms received a lower UD score because of poor conditions of security and alert systems. Rest areas were found to be uncomfortable for disabled people. With respect to the internal trails, we found the lack of braille block and irregular placement of planting pots made blind people uncomfortable when walking. In terms of UD principles, flexibility received the highest score, followed by amenity, equity, simplicity, tolerance, accessibility, and safety. Flexibility received the highest score, owing to the provision of proper information about convenience facilities and trails, while safety received the lowest, based on poor access to parking lots, inadequate paving materials and colors, and a lack of 24-hour security systems. We hope this research contributes to improving the universal design, so that people are not discriminated against in the use of the park in terms of age, sex, or physical disability. We expect the study to help facilitate empirical studies to verify UD principles and provide improved quality of UD for Seoullo 7017.

Judging by the volume of marketplace failures, it seems that consumer innovators make biased assessments about the value of the innovativeness of new products (Gourville, 2006; Mugge & Dahl, 2013). Research suggests that consumer evaluate offerings based on form (i.e. visual appeal) and function (i.e. utilitarian appeal) (Gourville, 2006; Talke, Salomo, Weiringa & Lutz, 2009; Mugge & Dahl, 2013). In relation to innovative new products, the consumer decision-making path is unclear and the optimal mix of continuity and discontinuity across form and function is unknown. The lack of information regarding how marketers should appropriate resources to maximise returns thus, is an issue that requires resolution. To help resolve this gap, we seek to address two important practical marketing questions in the context of innovative new product introductions: (Q1) What is the impact that discontinuity and continuity across form and function have on new product adoption, and (Q2) What if any, are the underlying mediating mechanisms for different markets? To address these, we collected data from participants based in the United States of America through an online experiment. The participants were presented with four products, comprising variations of a digital camera based of continuity and discontinuity across form and function. The findings revealed that the same product could lead to differing perception of value based on the participant being an innovator or an adapter. The differing perceptions were explained by differences in assessments of potential costs and benefits from the product. Based on the findings of the study managerial recommendations on targeting the right segment for the right product were offered.

Historically, the two major aspects of road design have been (i) The design principles – like AASHTO 1993 Empirical Design or lately, Mechanistic Empirical Pavement Design Method (MEPDM) (ii) The materials & technologies of pavement construction The fundamental design principles have not undergone major changes, however, the advancement in materials and technologies have improved tremendously over last few decades and this makes it necessary to revisit some of the conventional concepts in road design. The new technology now challenges the conventional wisdom and has brought us to the threshold of an era of all new sustainable green roads of tomorrow. AASHTO 1993 Empirical Pavement Design is the basis for pavement design today; in most parts of the world. In some parts of the world, there is a movement towards Mechanistic Empirical Pavement Design Guideline (MEPDG), but the movement is slow and gradual as this approach is expensive and heavily dependent on software programs due to its inherent computational complexities. The concept of Structural Number and Layer Coefficients of pavement layers under AASHTO 1993 Empirical Pavement Design was derived from AASHO road test carried out in Ottawa, Illinois between 1958 & 1960. The conventional Layer Coefficient value of 0.44 which is used today was recommended considering the strength of the construction materials available at that time. But, in view of the new technology available now, this needs to be revisited. Secondly, AASHTO 1993 Empirical Pavement Design provides for assuming certain values for Drainage Coefficients, ranging between 0.4 to 1.4, based on certain criteria. It is quite common to assume a value of 1 for drainage coefficient, in most parts of the world. Now, with the advent of new nanotechnology for waterproofing of road layers, it is possible to consider higher values for drainage coefficients. The new nanotechnology for soil stabilization can make subgrade soils well bonded, strong and flexible, allowing the designer to assume higher values of Resilient Moduli in the AASHTO 1993 design equation, which may bring the required structural number down and allow a lighter design of cross-section of structural layers on top of the subgrade. Indicative calculations for a typical 100 MSA, two lane (10 m wide) highway show that the new technology, while remaining within the AASHTO 1993 design guidelines, enables designing a pavement that is 3 times better (it will now be a 300 MSA pavement instead of 100 MSA) with a cost reduction of about USD 114000 per km. This paper takes an overview of latest trends in USA regarding pavement design approaches. It also puts forth, the opportunities presented to a pavement designer, by the new nanotechnology and proposes a new design approach, for optimized pavement design - green, sustainable & economical; while remaining within the AASHTO 1993 guidelines or MEPDG.

With the increased importance of design creativity in global fashion marketplaces, there have arisen numerous promotional strategies for new fashion designers in Korea, yet little research has been done on this subject. This study examines the new fashion design promotion policies in Korea and their effects from the designer's perspective. First, we analyzed the contents of twenty-one strategies from thirteen organizations regarding the types of support from the strategies. As a result, four distinct types are identified: new designer recognition; information and consulting support; brand incubating; and marketing support. Next, we performed in-depth one-on-one interviews with eleven designers who had been awarded from one or more of the fashion design incubation policies. The results reveal that the incubating policies' cash rewards and space support are found to be most effective. In terms of the revised fashion and brand consulting policy, “brand operation” had an influence. In addition, fashion the new brand advertisement and marketing policy had positively influenced the “brand development.” However, throughout the interview, designers note that the quality of education and information provisions need some improvement. Furthermore, the designers indicate the lack of supervision and professionalism from the marketing departments. Based on this content, this study emphasizes the necessity of an effective fashion design promotion policy, and strategic and consistent support for the whole fashion promotion team. At the minimum, an integrated and united supervision by the organization is necessary and should be taken into consideration.

미국 북동부 뉴욕주에 위치한 이타카시 남쪽, 범람지대에 위치한 Southwest 지역은 저소득층 가족을 대상으로 한 복합 커뮤니티로 개발 계획 중인 공휴지이다. 이 지역은 이타카시에 위치한 Cayuga 호로 흘러드는 여러 갈래의 천을 따라 오랜 시간 걸쳐 진행된 지질학적 풍화 및 침식 작용에 의한 침적으로 생성된 삼각지이며 지하수위가 높아 범람이 잦은 곳이다. 해당지역의 매립을 통한 침수 방지 대책도 강구되었다. 하지만 지속된 매립활동에 따른 폐해로 해당 지역 토질구조가 파괴되어 자연배수가 불가능한 습지가 조성되어 Southwest 지역은 주민들에게 외면 받는 장소가 되었다. 이로 인해 Ithaca 시내에 위치한 얼마 남지 않은 시민들을 위한 커뮤니티 시설 개발에 적합한 유휴지임에도 불구하고 불법 쓰레기 투기 및 산업시설, 월마트와 같은 시민들이 요구와 동떨어진 모습의 개발이 있어왔다. 저소득 가정을 위한 주택 수요가 꾸준히 증가하고 있는 Ithaca시에 있어, Southwest 지역은 시민들에게 안락한 커뮤니 티를 제공해 줌과 동시에 주변지역의 생활여건도 개선시킬 수 있는 가능성을 지닌 곳이다. 본 논문은 Ithaca 시의 마지막 남은 개발가능한 Southwest 지역에 대한 정확한 분석과 이해를 통해 지역 주민들이 필요로 하는 활기차고 살기 좋은 커뮤니티 개발을 위한 대안을 제시하고자 한다. 이를 위해 본 논문은 대상지 주변 단절된 도심 조직과 오픈스페이스들을 다시 연결하고, 레크리에이션 시설과 주거시설 및 기타 커뮤니티 시설을 조화롭게 조성해 줌으로서 오랜 시간 주민들로부터 외면 받던 대상지가 주민들을 위한 새로운 기회의 장소로서, 또한 주변 지역 경제 활성화에 기여할 수 있는 방안을 모색하고자 한다.

In this study, nine scarf designs expected to be effective for accent design for the fashion style of new senior women were suggested by reflecting purchase behavior and scarf preference after conducting surveys and an analysis by targeting 136 new senior women in order to propose scarf design-matching with the preferences of new seniors. As a result of the study on the scarf purchase features of new seniors, it was revealed that the purchase time for scarves was mainly autumn and winter, even though it is regardless of season, and in spring and summer, they seldom purchased scarves. The purchase frequency was four times a year, and what they first thought of at the time of purchase was represented in the order of color, design, and the material of the scarf. They most preferred department stores, mixed and achromatic colors, cotton and silk fabrics, natural and geometric patterns, and long scarves of a rectangular shape. In the case of the consumer attributes of scarves, it was revealed that 50th desired more individuality-oriented, unique scarf designs than 60th, and 60th desired scarf designs with convenient management considering others’ attention compared with 50th. As concepts for scarf designs, the aspects of individuality, co-existence, and maturity were extracted by reflecting the features of new senior women, and a total of nine scarf designs were suggested by developing three sub-designs for each concept.

The Hanbok has changed over time. It previously had a curved Barae, but has transformed into a straight one that provides a more modern and sophisticated style. The development of the staining technique has resulted in more varied colors and designs that have become more luxurious. I analyzed the Dolbok of the past and present and suggested a Dolbok design that considers functionality, practicality and economy. My design is a fusion Hanbok based on a traditional Hanbok for baby boys and a Dolbok for girls. Contemporary society does not reuse or hand down clothes due to the abundance of resources. This study created some functional and economical methods to adjust the size of Hanboks and allow children to wear them for a longer time. First, I made it possible to adjust the length of the skirt by slip stitching or catch stitching with Seurandan (ornate lower band) and by putting a button on the shoulder part of the skirt for baby girls. The width of the skirt is designed for a 4 year old instead of a 1 year old in order to adjust for children growing up and maintain a stylish look, despite having an overlapped area. Second, I made a baby boy's vest with a belt in a traditional that was not uncomfortable for width variation. Third, I made Geodeulji (sleeve-ends trimmed with wide bias) to enable sleeves to be long or short. The Geodeulji will enhance decorative effect if it is made with a variety of fabric colors. Fourth, I made the width of clothes adjustable by adding a Korum (tie) On-Jeogori for baby boys and girls. There are many study cases on Hanboks but few cases on modern Dolboks. I believe that many designers should continue to study a fusion Hanbok within the framework of a traditional Hanbok to develop a garment that is comfortable to wear.

Advancements in communication, manufacturing, economic environments and consumer preferences have created new opportunities for small firm internationalisation on a global scale. Within the creative industries, fashion design entrepreneurs operate within the small and medium enterprise sector on an international level developing extraordinarily influential connections with fabric and materials suppliers, manufacturers, sales and PR agent, trade fairs and retailers throughout the globe (Centre for Fashion Enterprise 2008). Entrepreneurial design firms are increasingly identified as key sectors for economic growth regardless of their need for promotion and support to achieve sustainability, amplifying the focus on generating emerging talent within the fashion industry (British Fashion Council 2012; Centre for Fashion Enterprise 2008). Highlighted within the media through the development of support programs such as the Council of Fashion Designers of America Vogue Fashion Fund and the British Fashion Council’s Vogue Designer Fashion Fund, among others, independent fashion apparel design firms often operate within the luxury, contemporary and bridge designer product categories, producing conceptual pieces for editorial placement as well as commercially desirable and wearable garments. In the earliest stages of development these companies experience considerable marketing expenses and higher manufacturing costs out of proportion to initial turnover, requiring the designer to seek out support initiatives, high street licensing partnerships and freelance design collaboration opportunities that are usually outgrown within a few seasons, illustrating the need for these firms to quickly establish self-sufficient viability as a brand within the marketplace (Centre for Fashion Enterprise 2008). While these companies can be described as ‘born global’ (Knight & Cavusgil 2004), few studies have attempted to illustrate the strategies by which fashion design firms achieve international success in spite of their limited resources. Within marketing literature, brand development is increasingly identified as imperative for the long-term economic sustainability of the firm. While previously thought only to operate within the realm of marketing, the creation of brand values are now understood to be built through communication activities only to a limited degree. Indeed, communication efforts act only as a supportive activity; understanding of brand development now encompasses its significance to overall firm culture, structure and essence through the action and interaction of product development, management and communications strategies that permeate the entirety of the firm internally and radiate externally (de Chernatony 2001). Recent literature recognises the brand’s co-creation within the marketplace and the influence of consumers of brand identity (Salzer-Mörling & Strannegård 2004; Power & Hauge 2008). Despite this, entrepreneurial fashion designers may not even 'brand' their firms according to established methods delineated via the marketing industry. This research examines the practice of entrepreneurial womenswear design firms based in London and New York to identify and understand the branding and internationalisation strategies adopted and created by these firms. Using an exploratory and qualitative approach to the research phenomenon, this investigation uses grounded theory as the methodological framework to examine the contemporary context in which design firms operate within the currently existing globally competitive marketplace. Using theoretical sampling to direct data gathering, this research incorporates the use of semi-structured in-depth interviews with womenswear designer fashion enterprises and their support network of PR agents, showroom managers, sales agents and photographers to examine the strategic growth and development of SME design brands. Additionally observation at New York, London & Paris fashion weeks and discourse analysis of websites, social media and press is used for the triangulation and verification of emerging concepts within the data. This paper presents the collective emerging strategies that London and New York based womenswear SME fashion design firms employ to develop product, integrate into the fashion industry and connect with consumers globally. Within the context of grounded theory's constant comparative analysis, this paper will present the evolution of understanding gained during the research investigation. This analysis is the collection and comparison of codes and categories that creates the foundational conceptual framework for the emerging theoretical model of how entrepreneurial fashion designers define and create their brand identity throughout processes of development, growth and internationalisation. The purpose of this paper is to present and examine the strategies of London and New York’s independent entrepreneurial womenswear design firms revealed through the concepts, categories and insights examined during data gathering and analysis. The research aims is to provide insight regarding the current brand and management methods implemented by entrepreneurial designers, enhancing and informing marketing and design literature. Researching international fashion branding of emerging designers creates understanding of these entrepreneurs who operate as born global fashion firms. By exploring how fashion designers define success for their company, create and translate their brand essence into messaging, and utilise communication activities in growth efforts, this research creates understanding of these entrepreneurs who operate within the gap between new talent and economically sustainable and established businesses.