간행물

복식문화연구 KCI 등재 The Research Journal of the Costume Culture 服飾文化硏究

권호리스트/논문검색
이 간행물 논문 검색

권호

32권 4호 (2024년 8월) 8

1.
2024.08 구독 인증기관 무료, 개인회원 유료
The Metaverse’s virtual world is used in various industries and is expected to continue to grow in the future. In addition, the Metaverse is a new type of society that integrates various new technologies, and NFT products play an essential role. Therefore, NFT product characteristics and industry trends should be assessed to revitalize the NFT market. To this end, this study confirms the influence relationship between social presence and NFT product characteristics in the Metaverse environment and examines the impact of each characteristic on consumer satisfaction and continued engagement intention to NFT product. Statistical analysis such as exploratory factor analysis, reliability analysis, confirmatory factor analysis, correlation analysis, and structural equation modeling (SEM) using IBM SPSS Amos was conducted on data collected through a survey targeting male and female Korean consumers in their age group 10 to 50. Study results indicate that social presence significantly impacted all characteristics of NFT products (authenticity, scarcity, rarity, collectability, and interactivity). Scarcity and authenticity significantly impacted consumer satisfaction, and both authenticity and consumer satisfaction significantly impacted continued engagement intention. Thus, effective product development and marketing strategies can be established only by presenting different emphasized characteristics depending on the type of NFT product and the Metaverse’s social presence.
4,800원
2.
2024.08 구독 인증기관 무료, 개인회원 유료
The purpose of this study is to produce virtual models of women aged in their 60s and to implement the virtual clothing with jackets. We referred to 3D images of standard and obese body types from the 8th Size Korea and attempted to create avatars based on their images through the various trials. Final virtual models were made to reflect the appearance of women in their 60s. For the standard body type, a 3D image with average body measurements was selected. Based on numerous trials aimed at turning her image into an avatar, the auto-converted avatar on CLO 3D was slimmer than the woman in the original image, and hence it was not suitable for the virtual model. After blending, we converted the image into an uneditable avatar for which only the joint points could be moved, thereby creating an avatar that was identical to the original image. We also selected an image of an obese woman with a “beer bottle” body shape from the 8th Size Korea. We created an avatar that resembled her shape by also converting it into an uneditable avatar for which only joint points could be moved. To use these avatars in virtual clothing, we removed masks of avatars and made faces, hair styles, and skin tones representing women in their 60s. The moderately-sized classic jackets were smooth on both virtual models and fitted satisfactorily. This study demonstrated the applicability of virtual model production of various body types or ages in special clothing studies.
4,500원
3.
2024.08 구독 인증기관 무료, 개인회원 유료
This study aims to analyze the traditional embroidery in Korea, China and Japan based on Pierre Bourdieu’s cultural theory, habitus and field. We conducted literature and case studies examining the late Joseon Dynasty, Qing Dynasty, and Edo Period, respectively. Based on previous studies, we reviewed three fields: social systems, goods and economy, and environmental and regional. We also explored art, culture, and national tastes as habitus. We then examined each country’s embroidery practices through these lenses, and the practice of habitus is as follows. We determined that traditional Korean court embroidery in the late Joseon Dynasty was characterized as controlled elegance, while private embroidery reflected earnest simplicity. During the Qing Dynasty, traditional Chinese court embroidery depicted sumptuous power, while private embroidery portrayed harmonious splendor. Finally, traditional Japanese embroidery in the Edo period reflected symbolic natural beauty and exaggerated comic beauty. As a result, Korea, China, and Japan have had a relatively close geographical location and a similar climate environment zone, and since ancient times, many cultures have been exchanged with each other. However, it seems that the characteristics of traditional embroidery have developed slightly differently due to the practice of habitus, which was caused by of the conspiracy of field and habitus of the three countries. The significance of this study is expected to explain the relationship between the birth and extinction of costumes and embroidery by establishing a systematic and objective framework for aesthetics research.
5,700원
4.
2024.08 구독 인증기관 무료, 개인회원 유료
Wearable technology is expected to maintain continuous marketability and prospects, with its scope gradually expanding beyond the fashion sector to encompass fashion accessories. Meanwhile, the wedding industry is currently reflecting consumer preferences that emphasize individuality and emotional connection. As wedding trends evolve, there is a growing interest in unique and differentiated wedding styles. Therefore, the purpose of this study is to create high-value designs by integrating wearable LED technology into wedding accessories and dresses to meet the emotional needs of modern consumers. To achieve this, we analyzed the LED wedding accessories currently available in the market. Based on the findings, we designed and developed new such accessories and dresses through planning, development, and production processes. First, the study found out that LED wedding accessories are gaining attention as high-value products. Second, a survey of the domestic market for LED wedding accessories highlighted the needs for wedding dress designs that can be paired with LED hairpins. Third, we used Lilypad Arduino’s Lily Tiny to design and develop LED wedding hairpins and dresses through a production process. Finally, by styling LED wedding hairpins and dresses together, we demonstrated the potential in creating products that blend emotion and technology, in line with the current wearable technology trends. Overall, this study offers a fresh perspective on design development in wedding accessories.
4,800원
5.
2024.08 구독 인증기관 무료, 개인회원 유료
The aim of this study is to investigate the fashion industry’s response to climate change and how these discussions unfolded at the 28th Conference of the Parties (COP28) to the United Nations Framework Convention on Climate Change (UNFCCC). Climate change response projects by B Corp-certified fashion companies are examined, focusing on stakeholder efforts and reviewing online media reports. Text data were collected from web documents, interviews, and op-eds relating to COP28 from December 2018 to April 2024 and analyzed using text mining and semantic network analysis to identify critical keywords and contexts. The analysis revealed that the fashion industry is fulfilling its environmental responsibilities through various strategies, prompting changes in consumer behavior by advocating sustainable consumption, including carbon removal, energy transition, and recycling promotion. Stakeholders in online media and those present at COP28 discussed issues relating to climate change in the fashion industry, focusing on environmental protection, energy, greenhouse gas emissions, sustainable material usage, and social responsibility. Key issues at COP28 included policy and regulation, climate change response, energy transition, carbon emissions management, and environmental, social, and governance (ESG) standards. Additionally, by examining the main collections exhibited at the fashion show during COP28, the study analyzed how messages about climate change were conveyed. Fashion companies communicated the industry’s response through exhibitions and fashion shows, suggesting a move toward balancing environmental protection and economic growth through the development of sustainable materials, the expansion of recycling and reuse practices, and the modern reinterpretation of cultural heritage.
7,000원
6.
2024.08 구독 인증기관 무료, 개인회원 유료
This study aims to examine the expressive characteristics of the New Chinese style in the collection of Chinese fashion designer Ziggy Chen, analyze the inner meaning, and suggest a new direction in Chinese fashion design. As a research method, the background and concept of New-Chinese style occurrence were examined through previous studies, and the characteristics of the New Chinese style expression in fashion were investigated. The characteristics of the New Chinese style were summarized as cultural tradition, historical ethnicity, and pluralistic convergence. Based on these contents, the characteristics of the New Chinese style expression in Ziggy Chen’s men’s fashion design were analyzed. The data collection range was selected as the range of 20 seasons collected from 2012 S/S to 2022 A/W, which was collected on fashion sites and the brand’s official Instagram. The analysis results are as follows. First, subcultural resistance is a retro and ragged decadence formed by combining punk elements and industrial styles based on the clothing styles of lower-class Chinese people in the 17th and 90s. Second, cultural traditionality was influenced by traditional culture by mainland Chinese designers, who expressed the conservative presence of tradition and the Chinese style by looking at it from an oriental perspective. Third, historical ethnicity forms a Chinese fashion culture in which the national spirit and the development of the times coexist, while traditional culture and contemporary social values develop in harmony. Fourth, traditional fashion develops by combining a contemporary aesthetic sense and lifestyle with pluralistic convergence.
5,100원
7.
2024.08 구독 인증기관 무료, 개인회원 유료
In a situation where the importance of eco-friendly fashion is growing, this study adds to the needed research by analyzing consumption value satisfaction factors, brand image, and repurchase intentions of eco-friendly fashion products. During the investigation, the impact of gender was also accounted for to establish an effective marketing strategy. In June 2024, 250 surveys were evaluated from domestic consumers with experience purchasing eco-friendly fashion products. Descriptive statistical analysis, factor analysis, reliability analysis, and regression analysis were performed. Five factors were measured to determine satisfaction with the consumption value of eco-friendly fashion products: emotional value, functional value, social and situational value, passive value, and rare and eco-friendly value. Empirically subdividing satisfaction with eco-friendly fashion as recognized by consumers reveals meaningful findings about consumption value. Among the factors of consumption value satisfaction with eco-friendly fashion products, functional value, social and situational value, and rare and eco-friendly value all positively affected repurchase intention. The consumer’s gender also made a difference in satisfaction. Considering these results, the marketing effect of eco-friendly fashion can be increased. This study will be able to increase the ESG management effect of fashion companies. By performing ESG management, the fashion industry can achieve social and environmental responsibility along with sustainable growth.
4,500원
8.
2024.08 구독 인증기관 무료, 개인회원 유료
Geometric abstract art has been a persistent form since ancient times and is defined in modernity as a genre of abstract painting. According to previous studies, the geometric structure of traditional Korean costume possesses uniqueness based on Korean thought and philosophy. Therefore, the purpose of this study is to first derive the characteristics of Wilhelm Worringer’s theory, a theorist of geometric abstraction, and then compare the spiritual similarities between the traditional Korean costume and geometric abstract art, with the aim of examining the artistic competitiveness of Hanbok. Photographic materials from domestic and international museums, as well as books published by museums and government agencies, were analyzed. Further, the characteristics of Worringer's theory of the abstract impulse were derived. The results are as follows. First, the external factors are characterized by a single geometric shape on a flat surface with restrained spatial expression. The internal factors include anxiety, comfort from religion or ideology, and the need for a visual refuge for rest. Second, traditional Korean costume and geometric abstraction share common spiritual contexts of artistry, transcendence, and stability according to Worringer's theory. Third, the study of the spiritual similarities between the traditional Korean costume and geometric abstract art through Worringer’s theory reveals that the artistry of traditional Korean costume is expressed in universal forms, transcendence as intrinsic origins, and stability as a unique aesthetic consciousness. These findings provide a framework for reinterpreting the originality and universality of traditional Korean costume as Korean cultural content, infused with the characteristics of modern art.
5,500원