The purpose of this study is to confirm the structural relationship between parental support, relationships with teachers, and stress variables on adolescents' mental health. Among the panel of 7,324 third-year high school students in the 8th survey in 2020 of the ‘Korean Education Longitudinal Study 2013’ conducted by the Korea Educational Development Institute, 6,054 people who participated in the survey were selected as research subjects. Frequency analysis, descriptive statistics, correlation analysis, and Bayesian structural equation model path analysis were performed using SPSS 26.0 and Amos 24.0. First, adolescents' parental support had a statistically significant positive effect on their mental health. Second, the relationship with teachers had a negative effect on stress and a positive effect on mental health. Third, it was confirmed that stress has a negative effect on the mental health of adolescents. Fourth, relationships with teachers had a positive effect on mental health with stress as a mediating variable. This study identified predictors that affect mental health at the point when adolescents' mental health problems become serious, and the research results can serve as data related to policy establishment and program operation in educational settings to improve mental health.

본 연구는 맞벌이 부모의 일-가족 이점과 갈등이 부모의 양육 행동을 거쳐 자녀의 화용언어에 미치는 영향을 파악하고, 일-가족 이점과 갈등이 부모의 양 육 행동에 미치는 영향력에서 자기-상대방효과에 차이가 나는지를 비교 분석하 였다. 이를 위하여 한국아동패널 10차 조사자료에서 맞벌이 부모 604쌍과 자녀 의 데이터를 사용하였다. 기술통계와 상관분석은 SPSS.22, 자기-상대방 상호의 존모형(APIM)은 AMOS.28 통계 프로그램으로 분석하였다. 연구 결과, 첫째, 모 의 일-가정 이점과 갈등은 모의 양육 행동에, 모의 양육 행동은 아동의 화용언 어에 유의한 정적 영향을 미치지만, 모의 일-가정 이점과 갈등이 부의 양육 행 동에 미치는 영향은 유의하지 않았다. 둘째, 부의 일-가정 이점과 갈등은 부와 모의 양육 행동에 유의한 영향을 미쳤으나 부의 양육 행동은 아동의 화용언어에 미치는 영향이 유의하지 않았다. 셋째, 모는 부 보다 일-가정 이점과 갈등상황에 서 자신의 양육 행동에 대해 배우자보다 자기 자신의 영향력이 더 큰 것으로 나 타났다. 따라서 일-가정 양립 지원에 있어 부와 모의 관계성에 초점을 둔 세밀 화된 지원정책의 수립과 여성복지의 새로운 측면에 대한 고민이 필요하다.

본 연구목적은 고등학생의 게임중독에 미치는 부모와의 관계, 스트레 스, 주관적 행복도의 영향력을 검증하는 것이다. 연구의 대상자는 한국방 정환재단이 주관하고 연세대 사회발전연구소에서 시행한 「한국 어린이· 청소년 행복지수」의 2021년 제12차 조사의 고등학교 청소년 2,272명을 연구의 대상자로 정하였다. 고등학생의 게임중독에 미치는 독립변인들의 직접효과 및 간접효과를 확인하기 위해 SPSS 26.0 및 PROCESS Macro를 사용하였다. 첫째, 고등학생의 부모와의 관계는 스트레스에 부 적 영향, 주관적 행복도에 정적 영향, 게임중독에 부적 영향을 주는 것으 로 확인되었다. 둘째, 스트레스는 주관적 행복도에 부적 영향, 게임중독 에 정적 영향을 미치는 것으로 나타났다. 셋째, 주관적 행복도는 게임중 독에 부적 영향을 주는 것이 규명되었다. 넷째, 부모와의 관계와 게임중 독 간의 관계 내에서 스트레스와 주관적 행복도는 부적인 매개효과를 보 였다. 따라서, 본 연구결과는 향후, 청소년들의 게임중독 및 과몰입을 예 방할 수 있는 교육지원 정책 마련 및 프로그램 운영에 도움이 될 것으로 기대된다.

본 글의 목적은 민주시민교육과 통일교육이 서로 충돌하지 않는 조화 로운 관계모델을 정립하기 위하여 이론적인 차원에서 민주시민교육과 통 일교육의 관계유형을 논의하고, 바람직한 유형을 <민주시민교육-통일교 육 상호보완형 모델>로 설정하여 이것에 대한 적절한 경험적 사례로 서 독 연방정치교육원의 정치교육 사례를 분석하여 이것이 우리에게 주는 시사점을 찾는 데 있다. <민주시민교육-통일교육 상호보완형 모델>이 강 조하는 내용은 다음과 같다. 우선 통일교육과 통일정책을 구분한 상태에 서 민주시민교육의 내용은 자유공화주의적 규범에 근거한 아시아 지역정 체성을 형성하는 ‘지역통합’을 강조하는 게 필요하다. 그리고 통일교육의 내용은 통일의 필요성을 강조하는 교육보다는 바람직한 통일의 방법론과 평화적 교류협력 같은 정책을 소개하는 교육이 필요하다.

본 연구는 필라테스 리더-멤버 간의 교환관계(TMX)가 직무성과에 미치는 영향관계를 밝히고 자 2023년 4월 1일~7월 12일까지 커플자료 82팀(164명 : 리더 82명, 멤버 82명)을 편의표본 추출하여 다 음과 같은 결과를 도출하였다. 첫째, 자기효과는 리더 교환관계가 높을수록 리더 직무성과도 높아지는 것 으로 나타났고, 상대방 효과는 멤버 교환관계가 높을수록 리더 직무성과도 높아지는 것으로 나타났다. 둘 째, 상대방효과는 리더 교환관계가 높을수록 멤버 직무성과도 높아지는 것으로 나타났으며, 자기효과는 멤 버 교환관계가 높을수록 멤버 직무성과도 높아지는 것으로 나타났다. 따라서 상호적 관계가 의존적 관계로 이어진다는 점에서 교환관계(TMX)에 대한 시스템적 요구가 반영된 결과라 볼 수 있다.

Drawing from the uses and gratification theory (UGT), the study intends to investigate audiences’ motivation to watch Livestream and its influence on subscription and donation. The roles of viewers’ parasocial relationships and identification with live streamers were also examined. The results also indicate the presence of a mediation effect.

이 논문은 한국산업경영시스템학회 연구윤리위원회 심의(2024.7.3.)결과, 중복게재가 확인되어 게재가 철회된 논문임. This study is to identify the maintenance service quality of eco-friendly cars, which are rapidly increasing recently. Research is conducted by synthesizing research from the perspectives of internal employees and external customers by using the service profit chain model. Specifically, it is to study the overall structural relationship between internal customer satisfaction, physical quality, interaction quality, outcome quality, external customer satisfaction and long-term orientation. For the study, 202 questionnaires were collected from internal employees and 204 questionnaires from external customers. The results of testing the research hypotheses targeting the internal employee group are as follows. As a result of testing hypothesis 1, internal customer satisfaction has a significant positive (+) effect on physical quality and interaction quality. As a result of testing hypothesis 2, the service quality of eco-friendly car maintenance has a significant positive (+) effect on each other. As a result of testing hypothesis 3, physical quality and outcome quality have a significant positive (+) effect on external customer satisfaction. The results of testing the research hypotheses targeting an external customer group are as follows. As a result of testing hypothesis 2, in the relationship between eco-friendly car maintenance service quality, physical quality has a significant positive (+) effect on interaction quality, and interaction quality has a significant positive (+) effect on outcome quality. As a result of testing hypothesis 3, interaction quality and outcome quality have a significant positive (+) effect on external customer satisfaction. As a result of testing Hypothesis 4, external customer satisfaction has a significant positive (+) effect only on intention to reuse. Finally, as a result of examining the difference in perception between the internal employee group and the external customer group in eco-friendly car maintenance service quality and external customer satisfaction, it was verified that there was a significant difference only in outcome quality and external customer satisfaction.

In the context of world economic integration, Vietnam's market-oriented economy is facing many opportunities and also many challenges. Market factors are gradually dominating and dominating economic activities, affecting overall economic achievements and in almost all production and consumption sectors. Shipping in general and shipping by the sea, in particular, is one of the economic sectors most affected by the process of openness and international economic integration. As government intervention in the economy decreases, the fluctuations in the total output of the economy, according to the cycle theory, are considered more. Continuous fluctuations and cyclical themselves are made up of variables related to the results of production and business of economic sectors, which transport goods by sea are one of them. Quantitative analysis is being used in many types of research on economic and financial fields in the world as well as in Vietnam. For a more holistic, comprehensive, and scientific view, the use of a powerful quantitative tool, it allows assessment of multidimensional relationships between macro variables and variables that reflect the industry's production results. The Vector Autoregression (VAR) is one of the reasonably standard quantitative models used to determine the multidimensional relationship between economic factors supposedly related to each other. Use this model to analyze the relationship between some key macroeconomic indicators and the volume of goods transported by sea in Vietnam. The author finds that there is a relatively close relationship between import and export turnover of goods and sea transport output. This result suggests many policy ideas to develop both international trade and shipping activities in Vietnam in the current period. On the other hand, the quantitative model used in the project can be applied at the enterprise level to help managers identify the impact of economic fluctuations on production and business results. On that basis, appropriate decisions will be made in the context of ongoing short-term economic fluctuations.

본 연구의 목적은 치과종사자의 손씻기에 대한 건강신념과 손씻기 수행도 간의 관련성을 파악하여 평가하는 것이다. 본 연구는 치과의원, 치과대학병원에서 근무하는 140명의 치과종사자를 대상으로 구조화된 설문지를 사용하여 자가보고식으로 작성하도록 하였다. 모든 자료는 통계분석은 t검정, 일원분산 분석, Pearson 상관계수분석으로 통계처리 하였다. 손씻기 수행도는 손씻기에 대한 건강신념과 r=0.285로 양의 상관관계를 보였다(p<0.01). 치과의원, 치과대학병원에서 근무하는 치과종사자의 병원감염 예방을 실천하기 위해서는 감염관리 교육 시 지각된 민감성, 지각된 심각성, 지각된 유익성, 지각된 장애성, 수행을 위한 동기로 구성된 손씻기에 대한 건강신념을 고려하고, 지속적인 손씻기 교육을 시행한다면 치과종사자의 손씻기 수행도도 증가할 것으로 사료된다.

Introduction Service quality is becoming an important business factor even in the business-to-business markets. Actually, the various service factors such as technical level, lead time and after-sales service play the role as the important factors regarding decision making on purchasing other than price in the trade of B2B market. Most researches that measure the service quality in service field have focused on B2C consumer goods and the limited number of researches are only being carried out regarding the service quality in B2B area. Initial studies in B2B borrowed the service quality scale that was made mainly based on consumer goods (Gounaris 2005) by partially using the measure of SERVQUAL that was developed and collected by Parasuraman et al. (1988). In this study, we tried to investigate two main objectives: (1) develop the measurement scale to facilitate assessments of B-to-B service quality and (2) investigate the structural model which deals with the relation between the service quality and B2B relationship performance. Considering that most previous researches about service quality were conducted in the business-to-consumer area, this study conceptualizes the various quality aspects of service that are considered in B2B market and proposes our research model which is the detailed quality measurement scale of B2B service. We developed a measurement scale called B-SERVQUAL for B2B service quality and tested research hypotheses and structural model. Conceptual background This study carried out the comparative analysis against the measured items of previous researches and the contents acquired from the qualitative research. Various different measuring items and aspects related with service quality evaluation can be drawn out through the in-depth interview with companies’ purchasing staffs. To develop items for B2B service quality scale, we followed the procedure proposed by Churchill(1979), and Gerbing and Anderson(1988). First, in-depth interview with purchasing staffs was performed regarding transaction experience with B2B service providers. As proposed by Homburg and Garbe(1999), B2B service was classified into professional service that is provided by service expert company and industrial service that is provided by manufacturer of machine equipment. The responders were instructed to answer some important factors required to evaluate service providing company and items for current service provider to improve. After performing the pre-test with the filtered measuring items, the scale of service quality specialized for B2B service was developed after checking reliability and validity of measurement items. Based on such results of pre-test, we finally carried out the survey of respondents of B2B companies. Our final scales to measure the service quality were composed of 5 factors with 19 items such as economic quality, technical quality, process quality, empathy quality and convenience quality. We determined to call this scale ‘B-SERVQUAL’. Research design We developed research hypotheses and proposed our research model to analyze the effects of service quality on relationship performance in B-to-B market. To verify the sets of hypotheses and study model, we conducted questionnaire survey, targeting the personnel in purchase departments of public corporation and in the field of distribution/logistics, financial services, construction, manufacturing (electricity / machine, textile leather, food). A total of 250 questionnaires were distributed directly or through mail and 230 responses were used for the final analysis. Result and conclusion Through the confirmatory factor analysis, reliability and validity of the study constructs were verified. By using the structural equation model, research hypotheses were tested and most research hypotheses were statistically significant and accepted. The final research model also showed the statistical significance with the goodness-of-fit indices. We found that service quality has a positive effect on relationship bonding, indicating that the superior service quality of service providers leads relationship bonding with buyers. Five dimensions considered in this study bring not only structural bond but also the social bond that refers to the emotional bonding. Relationship bonding has a positive effect on commitment. Relationship commitment appeared to be an important factor that has a positive effect on relationship performance, which demonstrates the reduction of management cost through commitment. This study reflected the economic and convenience aspects of services that haven’t been highlighted in the previous studies in the business marketing area. This study has academic implications in that it reflected the economic aspects of services, which have been dealt with conceptually by some scholars such as profitability, productivity, and cost. From the viewpoint of B2B service providers, the B-SERVQUAL proposed in this study will be helpful guide for B2B marketers to specifically identify the customers’ needs and manage their service quality in the business market.

For the development of processed food for hypoglcemia, it is important to construct model system to confirm factors that reduce the glycemic index in real food. This study was to investigate the relationship between the gel model system and real food the high amylose type of segoami using response surface methodology. The independent variables were concentration (X1; 10, 15, 20, 25, and 30%) and steaming time (X2; 30, 35, 40, 45, and 50 min). The predicted glycemic index (Y1) was analyzed as a dependent variable. The regression of pGI was 0.7343, indicating that the model fits the data well in the prediction test. The predict glycemic index of the gel was in the range of 71.38 ~ 83.78, depending on the gel preparation conditions and predicted optimum condition was 23.7% gel concentration and 43.8 minutes of gelatinization. The predict glycemic index of rice gel were decreased with an increase of gel concentration, rather than the steaming time. In order to confirm the effect on in vitro digestibility in real food, the real food (Garraedduk) was prepared by applying the optimal conditions. As a result, there was no significant difference between the predicted value (77.1) and the experiment value (76.6). This result showed that the in vitro digestibility in real food can be predicted by applying the gel model system.

The Internet is providing companies with an opportunity to market their goods more widely than has been the case in the past. This is having implications for senior managers as it means that some luxury goods are being made available to a wider market segment than previously and also, there are issues as regards authenticity and counterfeiting for example. Cultural value systems underpin psychological needs which are taken into account when advertising a brand and in addition, marketers are keen to build a relationship with customers, which takes into account the customers’ psychological aspirations. Meeting consumer expectations is crucial in the luxury sector because of the value placed on uniqueness and the price-quality dynamic. Bearing these points in mind, the research question to be addressed in this paper is: How can marketers utilize the Elaboration Likelihood Model (Petty & Cacioppo 1984 & 1986) in order to maintain the quality of the luxury brand and develop a relationship with high net worth individuals while marketing the product online? The aim of the paper is to explain how marketers can develop a better understanding of how the Elaboration Likelihood Model (Petty & Cacioppo 1984 & 1986) can be utilized to develop theoretical insights into promoting luxury goods online. Bearing this in mind, two research objectives were formed: (i) to explain how the Elaboration Likelihood Model can be used to formulate international luxury brand strategies; and (ii) to provide guidance as to how marketers can develop a better understanding of marketing luxury products online. The study will build on the work of Hennessey and Anderson (1990), as it will explain how involvement affects motivation vis-à-vis luxury brands. By studying luxury brands, the Internet, and social psychology, it should be possible for marketers to provide marketing practitioners with relevant theoretical insights into how marketing theory is evolving and is applied in practice. The Elaboration Likelihood Model represents “a fairly general framework for organizing, categorizing, and understanding the basis processes underlying the effectiveness of persuasive communications” (Petty & Cacioppo, 1986, p.125) and proves ideal with respect to researching cultural value systems. The Elaboration Likelihood Model allows academic researchers to look into and comprehend cognitive processing (Cacipppo, Harkins, & Petty, 1981, p.37). The main strength of the Elaboration Likelihood Model is that the variables that can impact certain judgements are made clear and in addition, the processes underlyingchanges in attitude are made known and so too are the resulting judgements (Petty, Rucker, Bizer, & Cacioppo, 2004, pp.66-67). The Elaboration Likelihood Model has been extensively used by marketing academics and has relevance in terms of how people formulate a systematic information processing strategy (De Meulenaer, Dens, & De Pelsmacker, 2015, p.610). Marketers are concerned about the price-quality dynamic and also the trust construct (Shu-Chen, Wanchiao, Sung, & Cheng-Kiang, 2006) and risk (Park, Lennon, & Stoel, 2005) vis-à-vis buying online. Furthermore, how online consumers interpret signals has been given attention (San Martin, Camarero & San Jose, 2011) and according to Areni (2003), argument-driven persuasion is important and will be given attention in the study. Attention will be given to luxury branding, the development of an international brand strategy and how marketers can protect a luxury brand through a marketing intelligence strategy that counteracts counterfeiting. As well as utilizing data collected via a group interview, reference will be made to data collected over a three year period using a survey instrument. The Elaboration Likelihood Model (Petty & Cacioppo 1984 & 1986) will be used as a basis for providing a framework for understanding how a luxury brand can be perceived and protected, and the research outcome will be used by marketers to advise senior management about the need for implementing an integrated international luxury brand strategy. For example, research has been undertaken into the relevance of the construct trustworthiness and it is important to note that “trustworthiness is an attribute of individual exchange partners” (Barney and Hansen, 1994, p.176). This is an important observation because the producers of luxury goods depend on a number of external specialists (eg., designers, communication and public relations advisors, and manufacturers of specialist components) in order to help the company to add value to the product/service and make sure that it is viewed as unique. Marketers employed by a luxury goods producer need to ensure that data and information relating to the product offering is well guarded because they need to have confidence in the fact that there are no vulnerabilities in existence. A vulnerability could result in leakage of sensitive data and information (e.g., a new design) and result in a loss in intellectual property and ultimately brand piracy and reputational damage. By failing to identify potential vulnerabilities and deal with them through adequate counter threat measures, it is likely that it will take several years and require a repositioning and a rebranding strategy to recover the brand in the market. What we are advocating is a marketing counterintelligence strategy that is aimed at reinforcing the need and usefulness of security to protect the brand and ensure that the brand is not diluted in any way. Another reason as to why marketers need to engage in risk management is because there are a number of country-of-origin issues that arise and need to be addressed. Balabanis and Diamantopoulos (2011) have indicated that consumers are not always able to link a brand correctly with its country-of-origin and this may prove problematic. This is linked with brand image perceptions and again the Elaboration Likelihood Model can help to provide evidence that is used by marketers to overcome consumer misperceptions. Reflecting on the fact that marketers are confronted with legitimate competition (products and services compete in adherence with regulatory processes) as well asillegal forms of competition, it can also be argued that marketers need to be aware of and embrace the standards that govern the production of the product/service to the quality specified. Thus, senior management need to ensure that employees lower down the organizational hierarchy are committed to maintaining the standards that are in being (Ghoshal and Bartlett, 1994, p.96). Ghoshal and Bartlett (1994, p.98 and pp.106-107) add to our understanding by suggesting that marketers need also to have a shared ambition and participate in a collective decision-making, which relies upon collective learning. The logic of this view manifests in the fact that the Elaboration Likelihood Model is used to reinforce and condition the views of the employees as well as the organization’s customers and because it has both an internal and an external dimension. Because marketers work closely with organizational strategists that are outward looking and intelligence driven, and liaise with R&D, technology and production staff that are inward looking and security driven, they are well able to contribute to the risk management process and advise on all the aspects of marketing strategy. The research undertaken will be placed within a strategic marketing context and the learning aspect will be drawn upon to show how marketers can link social psychology theory with marketing theory, and how risk communication can be used to reinforce the advertising message. The paper will explore the advertising-consumer perception dynamic and will examine how the Elaboration Likelihood Model (Petty & Cacioppo 1984 & 1986) can be used to promote the uniqueness of a luxury good to individual consumers who share and exchange information using social networks. The influence of social networks is growing and marketers need to be aware of how and why consumers share and exchange information as they do across geographical boundaries. In particular, it will build on the work of Michaelidou and Christodoulides (2011) by establishing how certain psychological factors influence attitudes towards counterfeited products and what marketers can do to counteract these attitudes. This will contribute to the literature because it will highlight both price related and ethical related issues associated with the purchasing of counterfeited goods. In addition, it will allow marketers to identify trends in customer buying behavior and build on the work of Jack and Powers (2013) relating to shopping behavior and consumer satisfaction. By understanding better the motivations of those that purchase luxury products, marketers will be better able to plan product offerings and formulate and implement promotional strategies.

Even in the business-to-business markets, service quality is becoming very important factor which determines success or failure of the long-term business relationship. Our study aims to reveal how such recognized B-to-B service quality influences on realizing the relationship between the customer and the supplier. We began this research with two main objectives: (1) develop the service quality scale to facilitate assessments of B-to-B service quality and (2) investigate the structural model which deals with the relation between the service quality and business relationship performance. Considering that most previous researches about service quality were conducted in the business-to-consumer(B-to-C) area, this study conceptualizes the various quality aspects of service that are considered in B-to-B market and proposes B-SERVQUAL model which is the detailed quality measurement scale of B-to-B service. We developed a measurement scale called B-SERVQUAL for B-to-B service quality and tested research hypotheses and structural model. We found that service quality has a positive effect on relationship bonding, indicating that the superior service quality of service providers leads relationship bonding with buyers. Five dimensions considered in this study bring not only structural bond but also the social bond that refers to the emotional bonding. Relationship bonding has a positive effect on commitment. Relationship commitment appeared to be an important factor that has a positive effect on relationship performance, which demonstrates the reduction of management cost through commitment. This study reflected the economic and convenience aspects of services that haven’t been highlighted in the previous studies in the business marketing area. This study has academic implications in that it reflected the economic aspects of services, which have been dealt with conceptually by some scholars such as profitability, productivity, and cost. From the viewpoint of B2B service providers, the B-SERVQUAL proposed in this study will be helpful guide for service providers to specifically identify the customers’ needs and manage their service quality in the business market.

The sport industry is now operated on a global scale. With the aid of information technology, fans are now able to access sport products regardless of geographical proximity. In contrast to the overwhelming predisposition toward the local fan in sport fandom studies, in this article we study the distant fan as a unique focal object. The whole study is guided by following questions: RQ1: What motives drive a distant fan’s involvement with their favorite NBA team? RQ2: Are there differences in the motives associated with the different stages of psychological connection? RQ3: Are there differences in the amount of media consumption at the different stages of psychological connection? In the current study we utilize the Psychological Continuum Model (PCM) (Funk & James, 2001; 2006) to investigate the psychological connection of distant fans to a focal sports team. The model posits that the developmental progression is mediated by combined efforts of both sociological and psychological factors which are segmented into four hierarchical stages: awareness, attraction, attachment and allegiance. By identifying underlying influential factors in different stages, the PCM provides a theoretical basis for the exploration of the distant fan’s incremental psychological connection with the team. In this study we assess the strength of connection for the distant fan who only consumes a mediated form of the focal product, and attempt to identify motives driving each level of connection. An online survey was distributed to a Chinese sports message board to assess the motives of distant fans (N=281) following teams in the National Basketball Association (NBA), and strength of psychological connection to the NBA, based on the Psychological Continuum Model (PCM).There were significant differences in the motives for following a distant team among the respondents at different stages of psychological connection. Significant differences were also found among distant fans at the respective stages regarding media consumption. This study contributes to the advanced knowledge of the distant fan. By utilizing the PCM, it allows for the segmentation of a specific fan population and differentiates the motives and behaviors associated with different stages of an individual’s psychologicalconnection with a team. A conceptual framework is also provided to identify factors driving formation and progression of psychological connection with a distant team.

This study aims to empirically analyze the relationship between climate change elements and catch amount of coastal fisheries, which is predicted to be vulnerable to climate change since its business scale is too small and fishing ground is limited. Using panel data from 1974 to 2013 by region, we tested the relationship between the sea temperature, salinity and the coastal fisheries production. A spatial panel model was applied in order to reflect the spatial dependence of the ocean. The results indicated that while the upper(0-20m) sea temperature and salinity have no significant influence on the coastal fisheries production, the lower(30-50m) sea temperature has significant positive effects on it and, by extension, on the neighboring areas’s production. Therefore, with sea temperature forecast data derived from climate change scenarios, it is expected that these results can be used to assess the future vulnerability to the climate change.

Modern football has transformed into a scientific football based on data. With this trend, various methods for tactics studies and outcome prediction have been developed on the perspective of data analysis. In this paper, we propose a structural equation model for football game. We analyze critical factors that affect to the winning of game except psychological parts and the causal relationship between latent variables and observed variables is statistically verified through the proposed structural equation model. The results show that the Passing ability and the Ball possession affect to the Attack ability, and consequently it has a positive impact on the winning of game.

Even in the business-to-business(B2B) markets, service quality is becoming very important factor which determines success or failure of the long-term business relationship. Considering that most previous researches about service quality were conducted in the business-to-consumer (B2C) area, this study conceptualizes the various quality aspects of service that are considered in B2B market and proposes B-SERVQUAL which is the detailed quality measurement scale of B2B service. Our study aims to reveal how such recognized service quality influences on realizing the relationship between the customer and the supplier. We began this research with two main objectives: (1) develop the service quality scale to facilitate assessments of B2B service quality and (2) investigate the structural model which deals with the relation between the service quality and business relationship performance. Service quality has a positive effect on relationship bonding, indicating that the superior service quality of service providers leads relationship bonding with buyers. Five dimensions considered in this study bring not only structural bond but also the social bond that refers to the emotional bonding. Especially, we assumed that the empathy quality, a human factor in service quality, plays an important role in binding sellers and buyers personally and emotionally. Technical quality and the process quality related to service delivery are closely associated with the technical level of the service provided, so the service quality structurally binds the relationship between companies. In addition, service quality has a greater effect on structural bond than social bond, which implies that service quality is emphasized as core elements that bring economic, strategic, technical, and organizational benefits in B2B trading rather than be seen as a catalyst to accelerate trading or supplementary elements to the products. Structural bond in relationship bonding is an antecedent of social bond. Relationship bonding has been studied in 2 categories traditionally. This study could identify a casual relation between them. The findings from the study demonstrate that the structural bond is developed when clear economic and managerial advantages exist for buyers, and then the social bond is formed based upon this. In other words, structural bond is a positive predictor of social bond or emotional bond. As suggested earlier, service quality has a greater effect on structural bond than social bond, which supports a structural casual relation in which the structural bond is accomplished first through service and then, based upon this, social bond is accomplished. Commitment appeared to be an important factor that has a positive effect on relationship performance, which demonstrates the experience and the reduction of management cost through commitment is the antecedent that brings the relationship performance which is defined as the degree of the effectiveness and efficiency from mutual organization exchange activities. Managerial implications and limitations of the study were also discussed in detail.