Though many researchers have interested in the effects of creativity management on the business performance, few have researched the relationship between management execution systems for creativity management and the performance. This paper tried to ident

본 연구는 최근 급속하게 성장한 방송 사업자들 간의 거래 과정에서 발생하는 갈등 요인을 조망함으로써 공정 경쟁을 위한 기초적인 논의와 규제 방향에 대한 지향점을 제공하는데 주요 목적이 있다. 특히, 공정 경쟁의 문제는 시장에서의 경쟁을 통한 이윤 창출 부분과 밀접한 관련이 있다는 점에서 유료 방송사업자들(PP와 SO)의 행위에 대한 인식 조사를 중심으로 분석하고자 하였다. 본 연구에서는 크게 두 가지의 연구 문제를 설정하였다. 첫 번째는 공정 경쟁에 대한 실제 심결 사례를 분석함으로써, 현행 공정거래법 상의 불공정 거래 행위의 특성과 법적 적용 과정에서 나타나고 있는 문제점을, 두 번째는 방송위원회의 불공정거래 행위 실태 조사를 통해 실제 방송사업자들이 인식하고 있는 공정 경쟁의 현실을 조망해보고자 하였다. 분석 결과, 전반적인 차원에서 기업 결합과 관련한 심결 사례가 부각되고 있으며, PP의 경우 부당 광고 및 경품 제공을 통한 부당한 고객유인이, SO의 경우 거래상 지위의 남용과 같은 시장 지배적 지위 남용, 부당한 고객 유인 등이 주요 불공정거래행위의 특징으로 나타나고 있다. 또한 공정거래법 상의 제재조치는 표면화되고 구체적인 행위 결과에 집중하는 경향이 있어 비공식적인 관행을 중심으로 시장이 왜곡될 가능성이 존재하고 있는 것으로 분석되었다. 정부의 공정 경쟁 유도 방안은 힘의 불균형에 입각하여 형성되고 있는 시장 거래 관행을 바로잡고, 시장의 집중과 시장 지배에 따른 힘의 불균형을 최소화하는 방향에서 모색되어질 필요가 있다고 하겠다.

In the information society where knowledge plays a significant role, the value of the corporate organization creates knowledge strategically and spreads it to the whole organization so as to reinforce the efficiency of the work force. After KMS(Knowledge Management System) was recognized as one of core competences of company, KMS based on information technology has been introduced actively to many corporate organizations for the implementation of realizing knowledge management. As the strategic use of KMS increases in company, it has attracted attention to the system and the investment in the system, now attention has brought to the effect of the system. The efficiency and effectiveness of KMS has been tackled as one of the most important issues, and then many studies have been implemented to measure the result of the system. The purpose of this study is to overcome these problems and to help make an important decision in establishing introduction strategy by abstracting the reasons and success factors and result indices which are important sources for introducing KMS.

Motorola which had developed and commercialized wireless telephone and mobile phone for the first time in the world made a decision on the separation of the mobile unit from the Motorola due to the continuous bad performance turn. In addition, the Korean company named Raincom which had developed and commercialized MP3 player have been disappeared since Raincom failed to compete with iPod of Apples. What is the main cause the companies that have been top of the world level weed out of IT product market? For less product life cycle and globalization of market, the company's competitiveness tends to be determined based on company's creative capability, rather than process implementation capability. Thus, companies spent a great amount of time and effort in the introduction of creativity management and R&D activities. However, as company's continuous investment on R&D and innovation activities did not lead to business performance, they starts to pay much attention on the effective R&D and innovation activities. Therefore, this paper tries to solve the limitation of the effectiveness of R&D activities by introducing the concept of 'creative quality'. The creative quality is executed by the creative process, which is designed for getting over the limitation of the traditional brainstorming method. This paper presents the concept so called 'creative quality management' and expects it to be an alternative to conquest the limitation of six sigma management.

The purpose of this research was to find out types of consumers for low price cosmetics in domestic market. And on the presumption that there would be differences on impact of brand image and brand loyalty depending on types of consumers, this study started from the possibility of establishing marketing strategy from the standpoint from such difference in types of consumers. Accordingly the classified types of consumers were presented on the basis of similar research data and data published in relevant professional literature. Analysis was undertook on kinds of impact of brand image, brand satisfaction, brand sense of identity and brand attitude which were constituent elements of brand assets on brand loyalty. Analysisshowed that causative relationship between constituent elements of branch assets is different depending on types of consumers. Result of this study suggests that there is a certain need for reviewing types of consumers in order to heighten level of brand loyalty in connection with strategy for low price cosmetics brand marketing in domestic market.

This study investigates how language teaching in middle school English classrooms takes place in terms of teaching methods and TETE classes. One-hundred and seven middle school English teachers in Seoul and Kyunggi Province participated in this study. Participants were asked to answer the questions on the web. Among the participants, 8 teachers were interviewed. Regarding teaching methods, some teachers used communicative teaching methods most frequently, while others still preferred grammar-translation and audiolingual approaches to communicative approaches. Pair work was actively used in classes rather than teacher-dominant explanations. Regarding group work, some teachers chose it as one of their preferred activities but others avoided group works for reasons of difficulties with control, time management, and lack of presentation in textbooks. Most teachers considered reading as the most important but dealt with a great amount of listening, reading, and speaking in textbooks. Multimedia were used to stimulate motivation from the students in classes: CD-ROM was used most frequently, followed by powerpoint. Most teachers, who used English about 30~50% of their class time, agreed on the effectiveness of TETE and came up with the effective ways in teaching. Teachers had different experiences with native English teachers. Some teachers had doubts about usefulness of native English teachers in classes. To bring about good teaching from native English teachers, they should be acquainted with characteristics of Korean students and culture and should discuss lesson plans with Korean teachers in advance.

The CEOs of global companies have been realized the imagination and creativity that can be obtained from the corporate culture is the crucial competitive power for sustainable growth. Thus, most domestic companies take an increasing interest in how to make creativity efficiently. This paper, however, argues that the proper application of performance indicators can engender creativity and innovation in organizations without costly investing on creativity. Assuming that creativity is actually dominated by the emotion of human resources rather than the rationality, this paper suggests the performance indicators developed based on the viewpoint of the characteristics of human needs and the relationship between the human needs and the attribute of works. The performance system which consists of activity, sociality and creativity is presented and the performance indicators for each category are also suggested to improve the spontaneity and creativity of human resources.

본 연구에서는 체성분 측정용 스마트 의류의 프로토타입을 개발하고 평가함으로써 헬스케어 의류로써의 개발 가능성을 탐색하고자 하였다. 직물 전극을 사용하여 개발된 두 가지 타입의 실험의복을 피험자에게 착용하도록 한 후 자세의 변화 및 1차 착용, 탈의 후 2차 착용에 따른 체성분을 측정한 결과, 동일 자세 내에서와 탈의 후 재착용 시에도 비교적 일관성 있는 측정치를 얻을 수 있었으며, 동일 자세에서는 의복 유형 및 반복 착용에 관계 없이 비교적 일관된 임피던스 측정치를 얻을 수 있었다. 또한 착용자의 신체 부위별 측정도 가능한 것으로 분석되어 향후 본 연구를 바탕으로 체성분 측정용 스마트 의류 개발이 가능할 것이라 판단된다.

The current study proposes the directions of oral communication education for adult learners. It reports the preliminary results of a survey into the workplace oral communication uses of business employees. A questionnaire was developed and administered to 121 employees working at 6 different companies. The questionnaire was constructed based on the oral communication forms, adapted and modified from the oral communication forms categorized by Crosling & Ward (2002). The oral communication forms within the organization were categorized into communication (1) with similar status staff, (2) with supervisors, (3) with lesser status staff, (4) in team works, and (5) in meetings. The most frequently occurring form of oral communication at work was 'communicating for networking' for similar status staff; 'following instructions and responding orally' for supervisors; 'informal conversation' for lesser status staff; 'participating in discussions' for teamwork'; and 'communicating for networking' for meetings. On the other hand, the most difficult form of oral communication at work was 'persuading' for similar status staff, for supervisors, for lesser status staff, and for meetings; and 'chairing and leading discussions' for teamwork. Implications for oral communication education are discussed in light of these findings.

This exploratory study is to analyze the status of star menus and suggest the development strategy of star menus in the western restaurants of the tourism hotels in Seoul. The data was collected from the chefs who have been working over 15-years in tourism hotels in Seoul by judgement sampling. The questionnaire was composed of Miller and Pavesic's 'Fifty tips for a successful menu' and Khan's 'The evaluation of menu item development', The 30-menu items were selected from the 1st survey on the menu items that were high in both popularity and contribution margin by menu engineering method. The selected menu items were analyzed by 14 lists: simplicity, ready availability of ingredients, quality, flavor, presentation, preparation, service method, nutrition quality, preference, profitability, serving temperature, descriptive copy of menu and publicity. As a result of the study, appetizer category was recorded the highest score by 4.09. Smoked salmon, Tomato and mozzarella cheese, Cream of mushroom, Cream of asparagus, French onion soup, Grilled beef tenderloin, Grilled rib-eye steak, Roasted lamb rack, King prawn, Seafood spaghetti, Chef's salad, Caesar salad, Organic salad, Fruit plate, Italian tiramisu and Yogurt ice cream were recorded high score. The development strategy of star menu is belows : the menu writer must consider the productivity, effectiveness, popularity and profitability, the regular customers want varieties and creativity in the menu and the operators have to include the star menu items in the set menu.

  This research tried to grasp present condition of domestic corporation’s society contribution activity and grope desirable direction of society contribution activity hereafter. As analysis result, establishment of the responsible department or human pow

본 연구에서는 교양지구과학과목을 수강하는 36명의 예비과학교사를 대상으로 가상현실(VR)의 사용을 한 차시에 걸쳐 시도하였다. 수업을 하기 전과 후에 구성주의 학습환경 조사(CLES)를 실시하였다. CLES의 주된 초점은 수업이 학생중심 수업환경을 얼마나 잘 보조하고 지원하는가다. 학생의 자신의 수업환경에 대한 사전 및 사후검사는 여섯가지 하위 영역으로 나뉜다.: 학생적절성, 비판적 시각, 교실통제의 나눔, 학생 간의 타협, 과학적 불확정성, 태도이다. 아울러 가상현실에 대한 미래교사의 인식에 대한 설문지도 실시하였다. 미래의 과학교사들이 가상현실 자료를 교실에서 사용하는 것에 대하여 어떻게 생각하는가를 본 연구를 통해 알아보고자 했다. 이들 결과를 바탕으로 교사 주도의 수업환경을 학생의 적극적 참여를 유도하는 수업에로의 변화를 도모하는 것과 같은 기존에 연구되지 않은 측면을 제안하여가상현실의 잠재력에 대한 보다 완벽한 이해를 꾀하려 하였다.