간행물

Global Marketing Conference

권호리스트/논문검색
이 간행물 논문 검색

권호

2025 Global Marketing Conference at Hong Kong (2025년 7월) 541건

501.
2025.07 구독 인증기관·개인회원 무료
EXPLORING HUMANLIKE ROBOT DESIGN AND USAGE INTENTIONS
Sung Hun Bae, Erin Cho
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1096 글로벌지식마케팅경영학회
502.
2025.07 구독 인증기관·개인회원 무료
THE ROLE OF AI AUTHENTICATION IN ENHANCING CONSUMER TRUST AND PURCHASE INTENTION IN SECONDHAND LUXURY LIVE-STREAMING COMMERCE
Xiangjun Ma, Rosy Boardman, Yao Yao, Courtney Chrimes
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1097 글로벌지식마케팅경영학회
503.
2025.07 구독 인증기관·개인회원 무료
THE IMPACT OF AI-GENERATED CHILDREN'S SAFETY CLOTHING ON BEHAVIORAL INTENTIONS: THE MEDIATING EFFECT OF THE HEALTH BELIEF MODEL
Neulonbit Oh, Qi Jiang, Yeojin Choi, Charles R. Taylor, Eunju Ko
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1098 글로벌지식마케팅경영학회
504.
2025.07 구독 인증기관·개인회원 무료
“MADE IN CHINA” LUXURY: WHY CHINESE GENERATIONS MATTER?
Andy Hou, Beatrice Parguel, Julia Pueschel
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1099 글로벌지식마케팅경영학회
505.
2025.07 구독 인증기관·개인회원 무료
GENERATIVE AI IN ADVERTISING: THE EFFECT OF AI DISCLOSURE AND CULTURAL DISTANCE ON DESTINATION VISIT INTENTION
Jingya Huang, Bing Han, Hua Fan
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1100 글로벌지식마케팅경영학회
506.
2025.07 구독 인증기관·개인회원 무료
EFFECTS OF VIRTUAL HUMAN ON TOURISM MARKETING IN DIGITAL TOURISM CONTEXT
Huimin Xu, Juran Kim
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1101 글로벌지식마케팅경영학회
507.
2025.07 구독 인증기관·개인회원 무료
SUSTAINABILITY IN THE FASHION INDUSTRY: AN INTER-ORGANIZATIONAL APPROACH
Jose Novais Santos, Joao Mota, Cristina Baptista
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1102 글로벌지식마케팅경영학회
508.
2025.07 구독 인증기관·개인회원 무료
HOW HUMAN-ROBOT TEAMS (VS. ALL-HUMAN TEAMS) ENHANCE CUSTOMER COOPERATION WITH SERVICE PROVIDERS: THE ROLE OF RELATIVE POWER PERCEPTIONS
An Sheng, Sungwoo Choi
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1103 글로벌지식마케팅경영학회
509.
2025.07 구독 인증기관·개인회원 무료
INTRODUCING CULTURAL ENTROPY AS A FRAMEWORK FOR UNDERSTANDING CULTURAL TOURISM
David Axelrod, Yawei Wang
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1104-1105 글로벌지식마케팅경영학회
510.
2025.07 구독 인증기관·개인회원 무료
FROM LAB TO LAUNCH: SILICON VALLEY–STYLE BUSINESS MODELS AND MARKETING STRATEGIES IN UNIVERSITY-INDUSTRY COLLABORATION ON AI
Hyoungkoo Ha, Erin Cho
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1106 글로벌지식마케팅경영학회
511.
2025.07 구독 인증기관·개인회원 무료
HOW MESSAGE STYLE INFLUENCES PERCEIVED AUTHENTICITY IN ENVIRONMENTALCOMPENSATION CLAIMS
Yun Yang, Cen Wang
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1107 글로벌지식마케팅경영학회
512.
2025.07 구독 인증기관·개인회원 무료
INTRODUCING NON-PAYING TOURISTS TO REVIEW ON THE TOURISM E-COMMERCE PLATFORM? THE EFFECT OF THE NON-PAYING TOURISTS' IDENTITY ON TOURIST ENGAGEMENT
Lu Zhao, Jialing Li, Shouyang Wang, Mingli Zhang
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong p.1108 글로벌지식마케팅경영학회
513.
2025.07 구독 인증기관 무료, 개인회원 유료
MEASURING AND OPTIMIZING ADVERTISING EFFECTIVENESS CONSIDERING CONSUMER ATTRIBUTES USING THE REAL ESTATE INFORMATION SERVICE
Michiko Miyamoto, Issei Mizonaga
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1109-1123 글로벌지식마케팅경영학회
4,800원
514.
2025.07 구독 인증기관 무료, 개인회원 유료
I NEED MY FACE, MY ARM, MY LEG’: EXAMINING THE INFLUENCE OF AVATAR CONGRUITY ON VTO ADOPTION FOR ONLINE CLOTHING SHOPPING
Letwin Tawira, Alex Ivanov
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1124-1135 글로벌지식마케팅경영학회
4,300원
515.
2025.07 구독 인증기관 무료, 개인회원 유료
THE CONSUMER BEHAVIOR OF MEDIAN WEALTY CONSUMERS: A REVIEW AND RESEARCH AGENDA
Michiko Miyamoto, Yuan Ting Lin
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1136-1145 글로벌지식마케팅경영학회
4,000원
516.
2025.07 구독 인증기관 무료, 개인회원 유료
MAPPING THE EVOLUTION OF OLFACTORY MARKETING: A BIBLIOMETRIC ANALYSIS OF SCENT RESEARCH IN CONSUMER BEHAVIOR
Fangzhou Li, Katsutoshi Yada
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1146-1166 글로벌지식마케팅경영학회
5,700원
517.
2025.07 구독 인증기관 무료, 개인회원 유료
A STUDY ON INTEGRATING DEEP IMAGE FEATURE MATCHING FOR HYPER-PERSONALIZED INTELLIGENT INTERIOR DESIGN AND PRODUCT RECOMMENDATION
Tsung-Yin Ou, Cheng-Chieh Hsia
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1167-1175 글로벌지식마케팅경영학회
4,000원
518.
2025.07 구독 인증기관 무료, 개인회원 유료
FROM BYTES TO RESONANCE: CO-INTELLIGENCE IN RAPIDLY DIGITIZING ECONOMIES
Nicos Rossides
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1176-1188 글로벌지식마케팅경영학회
4,500원
519.
2025.07 구독 인증기관 무료, 개인회원 유료
THE ROLE OF ARTIFICIAL INTELLIGENCE IN SHAPING DIGITAL ENTREPRENEURSHIP: EXPLORING NEW BUSINESS MODELS AND ENTREPRENEURIAL SKILLS DEVELOPMENT
Konstantinos Fouskas, Dimitrios Stangkas
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1189-1199 글로벌지식마케팅경영학회
4,200원
520.
2025.07 구독 인증기관 무료, 개인회원 유료
A TAM ANALYSIS ON THE USEFULNESS OF A MOBILE APP AS A PRACTICAL SALES TEACHING PEDAGOGY
Marius Wait
Global Marketing Conference 2025 Global Marketing Conference at Hong Kong pp.1200-1214 글로벌지식마케팅경영학회
4,800원
내보내기
언어 선택
구매하기

0개의 논문이 장바구니에 담겼습니다.

바로 확인하시겠습니까?

    26 27 28