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        검색결과 1,070건

        341.
        2019.07 구독 인증기관·개인회원 무료
        HOW RETAILERS CONTRIBUTE TO SUSTAINABILITY PROMOTION IN THE LUXURY FASHION SECTOR?
        Beata Stępień
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris p.474 글로벌지식마케팅경영학회
        342.
        2019.07 구독 인증기관·개인회원 무료
        OMNICHANNEL AND CONSUMPTION EXPERIENCES IN FASHION RETAILING
        Anthony Kent, Marta Blazquez
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris p.471 글로벌지식마케팅경영학회
        343.
        2019.07 구독 인증기관 무료, 개인회원 유료
        CONSUMER ENGAGEMENT WITH FASHION RETAILERS ON SOCIAL MEDIA; CONSUMER RESPONSE TO THE ONLINE CONTENT OF ASOS, H&M AND ZARA
        Jennifer Murray, Alexis Barlow, Noreen Siddiqui
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.466-470 글로벌지식마케팅경영학회
        4,000원
        344.
        2019.07 구독 인증기관 무료, 개인회원 유료
        ALGORITHMS AS TASTE FOSTERING DEVICES IN FASHION BLOGGING
        Hedon Blakaj, Pekka Mattila, Juho-Petteri Huhtala, Iiro Vaniala
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.452-456 글로벌지식마케팅경영학회
        4,000원
        345.
        2019.07 구독 인증기관·개인회원 무료
        CELEBRITY ENDORSEMENT ADVERTISING IN SOCIAL FASHION MARKETING ACTIVATES CURIOSITY, REWARD CIRCUITRY AND ENHANCES VISUAL ATTENTION
        Jing Zhang, Eun-Ju Lee
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.449-450 글로벌지식마케팅경영학회
        346.
        2019.07 구독 인증기관·개인회원 무료
        CONSUMER ACCEPTANCE OF SELF-SERVICE TECHNOLOGY IN FASHION RETAIL STORES
        Jee-Sun Park, Sejin Ha, So Won Jeong
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris p.440 글로벌지식마케팅경영학회
        347.
        2019.07 구독 인증기관·개인회원 무료
        LUXURY FASHION VALUE PERCEPTIONS: THE INDONESIAN PERSPECTIVE
        Marta Blazquez Cano, Bethan Alexander, Arinta Annabyanti Wirasto
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.432-433 글로벌지식마케팅경영학회
        348.
        2019.07 구독 인증기관 무료, 개인회원 유료
        GREEN ADVERTISING IN THE SUSTAINABLE FASHION MARKETS
        Hyo Jin Eom, Nara Youn, Dong Jae (Jay) Lim
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.429-431 글로벌지식마케팅경영학회
        3,000원
        349.
        2019.07 구독 인증기관·개인회원 무료
        ANALYZING THE IMPACT OF CONGRUENCE IN FASHION INFLUENCER MARKETING ON INSTAGRAM
        Daniel Belanche, Luis V. Casaló, Marta Flavián, Carlos Flavián, Sergio Ibáñez-Sánchez
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.423-424 글로벌지식마케팅경영학회
        350.
        2019.07 구독 인증기관 무료, 개인회원 유료
        VISUAL AND VERVAL PRESENTATIONS OF HAPTIC INFORMATION IN ONLINE FASHION STORES AND CONSUMERS’ IMAGERY INFORMATION-PROCESSING AND SATISFACTION
        Tae Youn KIM, Yoon-Jung LEE
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.412-417 글로벌지식마케팅경영학회
        4,000원
        351.
        2019.07 구독 인증기관 무료, 개인회원 유료
        THE EFFECTS OF PRODUCT NOVELTY AND FASHION INFLUENCERS’ SOCIOECONOMIC STATUS ON FASHION ADOPTION IN SOCIAL MEDIA
        Eonyou Shin, Jung Eun Lee
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.407-411 글로벌지식마케팅경영학회
        Using an experimental design, we investigated whether the relationship between apparel product novelty and consumers’ curiosity depends on perceived fashion influencers’ socioeconomic status. In addition, we investigated mediating role of curiosity in the product novelty effect on purchase intentions and intention to use a social shopping service.
        4,000원
        352.
        2019.07 구독 인증기관 무료, 개인회원 유료
        IT IS ETHICAL, BUT IT IS NOT ME: SELF-CONCEPT AND ETHICAL CONSUMPTION OF FASHION
        Yuan Hong, Ranis Cheng, Navdeep Athwal, Jerzy Kociatkiewicz
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.386-395 글로벌지식마케팅경영학회
        4,000원
        353.
        2019.07 구독 인증기관·개인회원 무료
        THE EMERGENCE OF ETHICAL RETAILERS IN THE FASHION AND APPAREL INDUSTRY
        Livia Rudolph, Mariana Suter, Nuno Fouto
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris p.385 글로벌지식마케팅경영학회
        354.
        2019.07 구독 인증기관 무료, 개인회원 유료
        EXPLORING CHINESE MILLENNIALS’ PERCEPTIONS OF BAMBOO TEXTILE FASHION PRODUCTS
        Ranis Cheng, Caiya Mo, Panayiota Alevizou
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.379-384 글로벌지식마케팅경영학회
        4,000원
        355.
        2019.07 구독 인증기관·개인회원 무료
        BRAND ADDICTION IN THE CONTEXT OF LUXURY AND FAST-FASHION
        Joelle Majdalani, Mona Mrad, Zeinab El Khansa
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.375-376 글로벌지식마케팅경영학회
        356.
        2019.07 구독 인증기관 무료, 개인회원 유료
        INTERACTIVE SCREENS AS DYNAMIC ATMOSPHERICS OF FASHION STORES
        Yuri Siregar, Anthony Kent
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.366-371 글로벌지식마케팅경영학회
        4,000원
        357.
        2019.07 구독 인증기관·개인회원 무료
        A STUDY ON THE IMPACT FACTORS OF SUSTAINABLE FASHION APPAREL CONSUMPTION
        Yoon Yong Hwang, Min Jung Oh, Ae Rim Kyung
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.346-347 글로벌지식마케팅경영학회
        358.
        2019.07 구독 인증기관·개인회원 무료
        ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS
        Jean-Noël Kapferer, Pierre Valette-Florence
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.339-340 글로벌지식마케팅경영학회
        359.
        2019.07 구독 인증기관 무료, 개인회원 유료
        HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES
        Danni Zhao-Meunier, Valérie Moatti, Andrée-Anne Lemieux, Celine Abecassis-Moedas
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris pp.330-334 글로벌지식마케팅경영학회
        4,000원
        360.
        2019.07 구독 인증기관·개인회원 무료
        STUDY ON THE INFLUENCING OF PARASOCIAL RELATIONSHIP ON BRAND EQUITY IN THE VR SHOPPING ENVIRONMENT: THE MODERATING EFFECT OF ACTIVITY OF FASHION WEB CELEBRITY ENDORSER
        Chunlin Yuan, Kyunghoon Kim, Shuman Wang, Xiaolei Yu
        Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris p.325 글로벌지식마케팅경영학회
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