The purpose of this study was to figure out consumer's recognition on brand's peculiar style on Korean contemporary women's apparel brand. The contemporary women's apparel brands show advanced and stylish merchandise at better price points. This segment of the Korean ready-to-wear market has been growing fast in last decades. Four contemporary women's apparel brands(I, K, M, and T) were participated in this study. The data(n=216) were collected with questionnaire survey at 24 apparel retail shops in metro Seoul area. The questionnaire measured the consumers' recognition on each brand's peculiar style. The subjects evaluated each brand's typical silhouette, materials, and style image. The results of the survey showed that the style image factors were ‘stylish’, ‘simple’, ‘casual’, ‘feminine’, and ‘classic’. The style image of each brand was differentiated from others. The brand T had classic image, the brand K had simple and casual image, brand M had stylistic image, and the brand I had feminine image. The features of materials that used at the four brands were not very different by the brands. They used the high valued materials. The common features of the materials were ‘smooth’, ‘thin’ and ‘light weight.’

The analysis of an art trend in the principle dimension starts by observing the object of work in the perspective of formative composition and recognizing it as a universal system. It can be said that it is consistent with an interpretation method for a form theory of formal history by Heinrich Wölfflin, a leading form critic in art criticism. Hence, the purpose of this study was to find out what are the formative principles in Renaissance Classicism as a design principle to be applicable to modern fashion by reviewing the formative characteristics of Renaissance Classicism Architecture with which Wölfflin directly dealt. As for the theoretical literature review, I used Wölfflin's theoretical framework and looked at the Renaissance Classicism Architecture that he studied and examined the possibility of utilizing his theory as a layout principle and the characteristics. As for analysis of design cases, I applied the aforementioned architecture layout principle to modern fashion and conducted case study analysis to delve into distinctive layout principles found in fashion. The study showed that the Renaissance Classicism Architectural Style is marked by linearity, planarity, closing and multiple unity: linearity was expressed in the observation form in fixed frontal view and an emphasis on a tangible silhouette homeogenous and definite line structures; planarity was achieved in the form of paralleled layers of frontal view element, planarity style, and identical and proportional repetition of various sizes.; closing signified the pursuit of complete and clear regularity, and architecture developed in a constructive phase through organizational inevitability and absolute invariability.; multiple unity was expressed in self-completedness and independent parallel of discrete forms and harmony of emphasized individual elements in a totality. Applying these layout characteristics of the Renaissance Classicism Architectural style and to see their individual expressive features, I found out that in adopting layout principles of the Renaissance Classicism Architecture to modern fashion, it turned out to be an emphasis of individual silhouettes, a flattened space, completed objects, organic harmony among independent parts: the emphasis of individual silhouettes was expressed in individual definitiveness of formative lines of clothes in accordance with body joints and an emphasis on formative lines of clothes; the flattened space was marked by single layer structure, planarity of elements of clothes, and listing arrangement by appropriate proportion.; the completedness of the objects was expressed by the stationary state where overall image is fixed, the construction of homogeneous and complete space, and absolute inevitability of internal layout in proportion; lastly, organic harmony of independent parts was stressed in independent completedness of each detail, and organic harmony of the whole. The expressive features would lead to a unique expression style of linear emphasis, proportion, constructive forms, and two-dimensional arrangement. The meaning of this study is follows: The characteristics of art school of thought are given shape by appling & analysing the architectural layout principles of historical art school of thought to modern fashion in the view point of formal construction dimension. The applied possibility of historical art school of thought as the source of inspiration about the fashion design is extended.

Japanism represents a Japanese sense presented in Collections by many world-class western designers who are inspired by Japanese Kimonos. This study analyzes how the traditional Japanese costumes were applied to the modern clothing and the mix and match style appeared at the Japanism fashion based on the Fashion Collections during the three years from the spring of 2006 to the winter of 2008. The analysis was performed based on preceding studies, literature, fashion magazines such as Vogue, Elle, Marie Claire, and the Collections during the three years. The results of this study on Japanism covers: the application of Kimono design, Kimono sleeves, Kimono neck line to coats, jackets, one-pieces, and blouses; the application of traditional geometrical patterns, flower patterns, and natural patterns. These patterns were presented by print, dyeing, and embroidery; lastly, the employment, utilization, function, and adjustment of Obi(belt) to Japanese style clothing and also to modern clothing. Japanism fashion presented sportism, feminism, and eroticism by using mix and match. This analysis can contribute to the application of the ethnic clothing to modern clothing

The consumer acceptance of food is not only affected by the sensory characteristics of food but also by the non-food factors, including food experience, consumption frequency, and food attitudes. Therefore, food attitude scales such as the food neophobic scale, VARSEEK scale, Dutch restrained eating scale, health taste attitude scale, etc. have been developed and effectively used to predict consumer liking and behaviors. Since the globalization of Korean food is currently one of the hottest topics in the Korean food industry, the aim of this study was to identify the tastes and flavors that may represent Korean cuisine. Additionally, an attitudinal scale for Korean taste and flavors was developed, which can then be utilized to predict a consumer’s liking of Korean food. In the first stage of the experiment, the representative taste and flavors of Korean cuisine was surveyed by a Korean culinary expert group (n=23) and general consumers (n=62). As a result of these surveys, 4 types of flavors, hot pepper flavor, ‘goso’ flavor, garlic flavor, and fermented flavor were shown to be the most representative flavors of Korean cuisine. Based on these results, the second stage of the experiment was carried out to develop an attitudinal scale for Korean style flavors. Eleven to 17 questionnaires were developed for each of the 4 types of flavors. The survey consisted of a total of 53 questionnaires and 154 female consumers and 158 male consumers participated in the survey. The data was analyzed by factor analysis. For each type of flavor, the final attitudinal questionnaires were selected based on the following criteria: 1. high absolute factor loading value, 2. carrying clear meaning of the corresponding flavor attitude, and 3. delivering the meaning sufficiently when translated into other language. The final Korean style flavor attitude scale consisted of 7 hot pepper flavor, 6 ‘goso’ flavor, 6 garlic flavor, and 7 fermented flavor questionnaires. In the next step of this study, experiments will be carried out to validate the Korean style flavor attitude scale.

기술적인 발전에 따라 다양한 인터페이스가 등장하고 있다. 2D 일색이었던 인터페이스에 3D가 등장하기 시작했고 정적이던 화면 구성에 움직이는 요소들이 더해지고 있다. 움직임이 있는 자극들이 인터페이스에 쓰이면서 그 적절한 사용에 대해 알아볼 필요가 있다. 본 연구는 이런 움직임에 초점을 맞추고 있다. 특히 움직임의 여러 속성 중에서도 움직임에 스타일을 줄 수 있는 스쿼시 & 스트레치의 적용에 초점을 두고 있다. 본 연구는 움직임에 스쿼시 & 스트레치 기법의 적용이 움직임의 매력도와 감성, 주의에 미치는 영향을 알아보았다. 실험 1에서 참가자들은 스쿼시 & 스트레치 기법이 적용된 구와 적용되지 않은 구 모양 물체의 움직임을 보고 매력도와 움직임 관련 감성어휘를 평정하였다. 그 결과 스쿼시 & 스트레치 기법이 적용된 움직임을 더매력적으로 지각할 뿐만 아니라 해당 움직임을 더 밝고 적극적으로 지각하게 됨을 밝혔다. 실험 2는 스쿼시 & 스트레치가 적용된 구와 그렇지 않은 구를 화면에 동시에 제시하고, 참가자들이 변화를 탐지하는 반응시간을 측정했다. 그 결과 스쿼시 & 스트레치 기법이 적용된 움직임의 변화를 탐지하는 반응시간이 더 빨랐다. 이는 해당 움직임이 더 주의를 끌게 됨을 의미한다.

본 연구는 전주의 한옥마을을 전통문화 중심도시로 육성시키기 위해서 진행하였던 간판정비 사업을 중심으로 내용을 정리하였다. 전체구성 방법은 표준화 디자인에 있어서 활용과 설명방법 그리고 각종 사인물에 있어서 올바른 설치 방법을 제시하기 위해 사인디자인 적용과 기본방향을 조사하였다. 설문조사에 있어서는 전주시 시민과 외부인 그리고 한옥마을에 주거하는 주민 등 600명을 대상으로 한옥마을의 일반적 특성, 한옥마을의 정보습득과 이동성 그리고 한옥마을의 간판 규제와 범위 등 3분야로 나누어 설문을 진행하였다. 위의 조사결과를 바탕으로 전주한옥마을에 있어서 디자인 컨셉과 세부적인 간판 적용방법을 규정하였고 사인물 디자인에 대한 픽토그램과 전통 한옥에 있어서 사인물 설치 방법을 제시하였다. 전주한옥마을에 대한 사인물 정비의 행정적 절차 규정에 있어서는 전주시와 간판 광고업자, 한옥마을 심의위원회, 지역주민의 상호협력 방법 등 행정적으로 사업 진행을 제시하였다. 따라서 본 연구는 전주한옥마을 사인디자인 사업진행 방향을 종합하였고 관련 담당부서와 협의를 통해 앞으로 전주한옥마을을 전통과 역사가 잘 보존된 지역으로서 육성 발전할 수 있는 기초 자료로 활용될 수 있도록 하였다.

This thesis is a study on Sook-Jae Lim(1899~1937) and Korean modern design. In modern Korea, design like most cultural advances came from western culture, that was introduced via Japan. So Korean design can be betterunderstood from observing Japanese modern design history. The research on Japanese modern design, however, is not being done actively. Sook-Jae Lim was the first Korean to graduate from the Department of Design at Tokyo Fine Arts School (currently the Tokyo National University of Fine Arts and Music). He died at a premature 38 years old, so very little of his works exist. That makes the study about him very difficult. From this perspective, the study aims to examine modern design concepts and styles accepted into Korea from Japan and position Lim as an early design pioneer in Korean design history, by using research of Korean and Japanese design fields in the modern era with focus on Lim and his works. Chapter II researches the process of how the concept of design was formed in modern Japan and how the “Art-Nouveau” style not only represents early modern design but also features Lim's works dominantly. Chapter Ⅲ looks into the process of how the concept of design was formed and which design styles were introduced and applied in modern Korea. Chapter Ⅳ analyzes how Lim's viewpoint on design and his works were developed with observations about the tendency of the Japanese design field and curriculums of the Tokyo Fine Arts School during the period of his college days.

鬼神論은 남효온이 글의 말미에 밝히고 있듯이 그의 나이 29세 무인년(1482, 성종13) 가을에 짓기 시작하여 갑진년(1484) 31세 여름에 마친 대작이다. 한 작가 가 卷帙의 차원이 아닌 산문 작품 하나를 완성하는데 3년이란 세월을 보냈다는 것은 작가가 그 작품과 주제에 대하여 가졌던 각별함과 중요성을 살피기에 충분 하다. 그 문장 형식에 있어서도 총 6466글자로 이루어진 장편 大論에 속하는 작품 으로서 작품의 규모적인 측면에서도 韓非子에 의하여 쓰여진 중국 장편 대론의 대표작인 五竇가 5천여자인 것에 비교한다면 그 형식적 면에서의 방대함을 알 수 있다. 鬼神論은 그 형식과 수사에 있어서 敍事와 敍情寓言과 比喩의 수사기교를 제시하면서 語錄體형식을 벗어난 단형 論文의 형식을 제시한 莊子의 논과는 완 전히 반대의 형식을 취하고 있다 그 논리전개형식에 있어서 기본적으로는 長篇의 議論을 전개하여 傍證을 두루 이끌어 오고 고금을 관통하는 기세를 보인 韓非子 의 논에 그 연원을 두고 있다. 그러면서도 그 논리전개 방법론으로는 論語의語錄體를 이용한 문답 형태를 주로 하면서 孟子의 論駁을 통한 논리전개 형식을 문답형식의 의론 속에 내재시키고 있다. 그리고 수사상으로는 수사가 배제된 서술 문을 위주로 하면서 체계적인 논리성과 명료성, 적절한 예증과 독창적 시각을 통 하여 주제전달을 함으로서 “論精微而朗暢” 이라는 논의 문체적 특성을 실현시키 고 있다. 그러므로 이 작품은 전체적으로 볼 때 儒家의 實證적 논리전개방식의 語錄體, 孟子의 論駁, 表題와 내용을 일치시킨 莊子, 韓非子의 長篇大論形式등 과 같은 논의 모든 글쓰기 형식과 논리전개형식을 수용하여 소화해 낸 우리 문학 사에서 매우 주목되는 작품이라 할 수 있다.

This study aims to investigate the learning style preferences of KFL Leaners. For this I investigate the learning style preferences of 52 Polish and 43 Chinese learners by Cohen, Oxford, and Chi's (2002) LSS (Learning Style Survey). Research questionnaires consist of 11 parts, I categorized these as Sensory Type, Personality Type, Desired Degree of Generality based on Oxford (2003). The major findings analyzed by statistical program are as follows: First, in each part, three dimensions of Concrete-Sequential vs. Random-Intuitive, Impulsive vs. Reflective, Global vs. Particular were significant within the level of p

본 연구는 우리나라의 기상환경에 적합한 한국형 공기주입 이중피복 플라스틱 온실을 설계하는데 필요한 기초자료를 제공하기 위하여 실험용 공기주입 이중피복 플라스틱 온실을 제작하여 작동실험을 실시하고 온실내부의 환경변화를 분석하였다. 온실의 피복재를 설치할 때 시공기술이 부족하여 밀폐도가 많이 떨어지는 것으로 나타났기 때문에 이중피복 공기충의 정압을 적절하게 유지하기 위해서는 높은 밀폐도를 유지할 수 있는 피복재 설치기술과 관련 자재의 개발이 요구되었다. 관행의 이중피복온실보다 공기주입 이중피복온실이 단열효과가 더 우수하였으며, 특히 아치형 지붕형태의 공기주입 이중피복온실이 복숭아 형태의 관행온실에 비해 2℃ 정도 높아 보온효과가 상당히 우수한 것으로 나타났다. 시공성이 우수하고 밀폐도를 높일 수 있는 피복방식은 온실위에 피복재를 덮은 상태에서 여유길이를 두지 않고 자연스럽게 고정시키는 것이 가장 바람직하였다. 다른 조건들이 동일한 공기주입 이중피복 단동온실의 경우 복숭아형 지붕온실에 비해 아치형 지붕온실에서 광투과율이 더 높은 것으로 나타났다. 3연 동 온실의 경우에는 관행 이중피복온실에 비해 공기주입 이중피복온실이 광투과율이 더 높은 것으로 나타났으며, 이는 주로 골조율과 이중피복재간의 간격 때문인 것으로 판단되었고, 이에 대한 자세한 원인은 앞으로 추가적인 실험을 통해 검증할 예정이다. 결로의 발생현상을 가시적으로 비교한 결과 관행온실에서 더 많은 결로가 발생함을 확인할 수 있었다 그러나 정량적인 비교를 위해서는 장기간의 관측과 이론적인 분석이 필요할 것으로 판단되며, 향후 더 자세한 실험을 통해 규명할 예정이다.

The purpose of this study is to comprehend western style in fashion and to contemplate the hybrid tendency reflected on western style, thereby to analyze the aesthetic characteristics of the hybrid tendency of western style. For such purposes, this study first examines western style historically, in order to analyze hybrid tendency reflected on western style, and conduct a case study by analyzing photographic materials of prêt-à-porter collection since 1980s. The result of this study is as follows: the hybrid tendency reflected on western style are modification and fusion of regional culture, adaptation and composition of subcultures, and appropriation of sexual minority culture. (1) Modification and fusion of regional culture is expressed in ethnic items and patterns of embroidery, mixing Mexican and Spanish, American Indian and American cultural references. (2) Adaptation and composition of subcultures emphasize traditional or vintage western style by mixing characteristics of western and other subcultures. (3) Appropriation of sexual minority culture is expressed in rhinestone chaps and fetish corset, glitter rodeo suit, reminiscent of drag or queer cultural references. The result of this study will provide basis which can be utilized in the development and educational background of fashion design.

The past Romanticism, which emphasized loveful, womanish property, has changed into new-concept Romanticism as it was harmonized with various emotional cultures and trends in the 21st century. New-concept romanticism is found in various fields ranging from personality, diversity and discrimination to emotion. It is appearing as a new style searching for taste as it is mixed and matched with other fields. In fashion, Romanticism and mix-and-match trend provide womanish feeling through the match with romantic chiffon, high-waisted pants and cashmere cardigan and show modern emotion through vest and short blazer. Therefore, it is necessary to reconsider the method to analyze and express fashion emotion style on the basis of mix-and-match trend of Romanticism. The purpose of this study is to analyze how Romanticism is expressed in the mix and match with other emotional style, predict direction of Romanticism style and establish the ground to find changing fashion trend accurately. The researcher expects that design development will be focused on the fashion, which is more various and characteristic and search for convenient, healthy life, on the basis of the analysis on mix and match shown in Romanticism fashion of the study. The researcher tried to provide the base of design development and assist design activation by using mix and match, which can create various new styles, accurately and understanding and predicting the fashion trend of the 21st century.

As the global trend of Retro combined with the tendency of individualism which respects dramatic change and diversity in the 21st century, Goth subculture of Korea developed into various popular styles. This study, noticing the influences of Goth to the Korean youth culture and fashion trends, intends to examine the current fashion trends to analyze the various aspects of the influences of Goth to the Korean youth culture. To do this, various documents and numerous Internet materials on the Korean Goth culture are comprehensively reviewed, and the Goth look images of popular stars, photographs from fashion magazines and fashion collections are gathered, analysed, and classified into types, and the specific characteristics of these types are comprehensively analysed. According to the result of this research, Punk Goth look, departing from the sensational and aggressive style of Punk look, expresses sexy and luxurious images, while Romantic Goth look shows the brilliant and cheerful style by mixing the cute girlish image and the elegant feminine image of exaggerated details and voluminous silhouette. Avant garde Goth look parodies Goth image by using the dramatic effects of Goth images or is expressed in performances. Sexy Goth look, which reveals the sexual attractiveness of men and women much more assertively, tries to do suggestive representation and excessive exposure of human body. Dandy Goth look, which has the simple and modern line, expresses the calm and chic feeling by employing basic items with minimized details and coordinating unique accessories for accent.

수묵화는 가장 동양적인 느낌을 낼 수 있는 스타일이다. 컴퓨터 그래픽스 학계에서 수묵화 스타일 렌더링 연구가 시작된 이후 CF와 애니메이션 등에 적용되고 있다. 최근에는 게임 산업에도 수묵화 스타일이 적용되고 있다. 본 논문에서는 영상 산업 및 게임 산업에서의 수묵화 스타일 적용 사례를 살펴보고, 이를 바탕으로 게임 산업을 위한 수묵화 렌더링의 발전 방향에 대해 살펴본다.

본 연구는 남성소비자들의 패션라이프스타일 유형에 따른 넥타이 문양디자인 선호도와 구매 의도를 파악하고자 하는데 그 목적이 있다. 남성소비자들의 패션라이프스타일 유형은 '유행 지향', '보수 전통지향', '과시적 브랜드 지향', '개성 지향', '실용 지향', '패션 무관심' 형으로 분류되었다. 각각의 패션 라이프스타일 요인들을 군집 분석하여 남성소비자들의 패션라이프스타일에 따른 집단을 '개성 추구', '실용 & 브랜드 추구', '보수 전통 & 개성 추구', '유행 추구', '패션 무관심' 집단으로 구분하였다. 남성소비자들의 패션라이프스타일 유형에 따라 넥타이 문양 선호와 구매 의사에는 차이가 있는 것으로 나타났다. '실용 지향'형은 '무지단색', '원', '페이즐리'의 넥타이 문양을 선호하는 경향이 있는 반면, '꽃' 문양은 선호하지 않는 것으로 나타났다. '보수 전통지향', '과시적 브랜드지향', '실용 지향'형은 '줄', '체크'의 넥타이 문양을 선호하는 경향으로 나타났고, '유행 지향', '과시적 브랜드지향', '개성 지향'형은 '무지단색', '꽃', '동물'의 넥타이 문양을 선호하는 것으로 나타났다. '유행 지향'형은 '무지단색', '꽃', '동물'의 넥타이 문양에 대한 구매 의사가 있는 반면, '실용 지향'형은 '원' 문양에 대한 구매 의사가 있는 것으로 나타났다. '실용지향'형은 '원' 문양에 대한 선호 및 구매 의사가 동시에 있었고, '유행 지향'형 역시 '무지단색', '꽃', '동물' 문양에 대한 선호 및 구매 의사가 동시에 있는 것으로 나타났다. 반면, '보수 전통지향' 및 '과시적 브랜드 지향'형이 '줄', '체크' 문양에 대한 선호가 높았으나, 구매 의사는 '페이즐리' 문양에 있는 것으로 조사되어 선호하는 넥타이 문양과 구매하고자 하는 문양 간에 차이를 보였다.