작은뿌리파리는 시설하우스에 발생하여 심각한 경제적 피해를 주고 있는 중요한 해충이다. 때문에 이를 방제하기 위한 다양한 연구 진행을 위해서는 간단하고 효과적인 대량 사육 방법이 요구된다. 본 연구는 시중에서 저렴하게 구입 가능한 기주인 강낭콩을 이용하여 작은뿌리파리의 대 량 사육 방법을 개발하고자 수행하였다. 시험은 강낭콩의 불린 기간 및 개수에 대한 작은뿌리파리의 산란수를 조사하였으며, 그 결과 3일 불린 강낭 콩에서 산란수가 108.2개로 가장 많았고, 강낭콩의 개수가 많을수록 산란수가 증가하였다. 또한 작은뿌리파리의 산란수가 가장 높게 나타난 3일 불 린 강낭콩배지와 기존에 사육배지로 보고된 감자디스크배지에서 산란수, 부화율, 용화율, 우화율, 생존수 및 알에서 성충까지 발육 기간을 비교하였 으며, 강낭콩배지에서 감자디스크배지보다 산란수가 8.5배 이상 높았고 용화율, 우화율, 생존수도 높게 나타났다. 알에서 성충까지 발육 기간은 강 낭콩배지에서 11.7일로 감자디스크배지보다 7일정도 빨리 우화하였다.

This study was conducted to evaluate the market potential of 'Hwanggeumsantari', a new oyster mushroom variety developed in Gyeonggi Province in 2019, and to derive effective market entry strategies. To objectively assess the marketability of 'Hwanggeumsantari’ from various perspectives, a panel of 50 consumers was formed, and surveys and interviews were conducted. Additionally, two Focus Group Interviews were held with distributors in the agri-food sector. The results showed that potential consumers were positive about the color and texture of ‘Hwanggeumsantari', but expressed relatively less satisfaction with its shelf life and aroma. Distributors, through tow Focus Group Interviews, evaluated that the product had sufficient market competitiveness, but called for efforts to improve cultivation techniques and enhance price competitiveness. Based on the results of market evaluations by consumers and distributors, a SWOT analysis was conducted. The main strengths identified were its outstanding color and texture, while the main weakness was its freshness issue. Meanwhile, the growing demand for healthy foods and various online sales channels could provide market entry opportunities for ‘Hwanggeumsantari', but high sensitivity to price in the case of premium pricing could pose a threat. Consequently, a market entry strategy for ‘Hwanggeumsantari’ was proposed using a 4P mix approach based on the SWOT analysis results. The product strategy emphasized premium positioning, small packaging, and the development of packaging technology to maintain freshness. The price strategy proposed premium pricing and the operation of incentive programs. The distribution strategy suggested channel diversification, direct stores, or direct sales, while the promotion strategy emphasized storytelling and collaboration with influencers.

We developed a new oyster mushroom cultivar named 'Dawon-tari', which has a longer stipe and higher yield than those of ‘sootari’.‘Dawon-tari’ was crossed by mating monokaryons isolated from ‘Sootari’ and ‘Daejang2ho’. The optimal temperature for mycelial growth was determined to be 20~25°C on potato dextrose agar medium, while the optimal temperatures for primordia formation and fruiting body growth were 15~17°C on a sawdust substrate. During bottle cultivation, the mycelial growth phase required approximately 26 days. Additionally, primordia formation required 5 days, and fruiting body growth took 4 days. The fruiting bodies exhibited a shallow funnel shape; were grayishbrown; and the stipes were characterized by a long, thin structure. The yield of fruiting bodies was 185 g per 1,100 mL bottle, which was 5% higher than that of ‘Sootari’.