This study examined the influence of social responsibility awareness (economic and social-environmental responsibility) and trust in corporate social responsibility on sustainable diets. The subjects of the study were 468 university students. The main research results were as follows. First, the social responsibility awareness of the study subjects was 4.03±0.72 points for economic responsibility and 3.48±0.81 points for social-environmental responsibility. An awareness of economic responsibility showed differences according to gender. Trust in corporate social responsibility was 3.62±0.61 points, and there was no statistical significance based on gender. Second, the level of a sustainable diet was food safety and consideration (4.06±0.63), knowledge of the environment and diet (3.94±0.68), understanding of the food circulation system (3.45±0.77), and healthy diet (3.26±0.89). Among the factors influencing a sustainable diet, female students had higher attitudes toward food safety and consideration and understanding of the food circulation system than male students. Third, the social responsibility awareness (economic responsibility and social-environmental responsibility) and corporate social responsibility trust variables influenced university students’ sustainable diet. Among these, social-environmental responsibility awareness had the highest influence.
본 연구는 폭력가정에서 성장한 대학생이 대인관계 갈등과 학업 진로에 대한 불안으로 겪는 심리적인 고통과 혼란 감을 상담을 통해 회복하는 경험에 대한 단일 사례연구이다. 대학생 시기는 학업 성취와 이 시기에서의 발달 과제인 이성과의 친밀감을 형성하고, 독립적인 사회인이 되기 위한 준비 시기로서 정체성 형성에 기반이 되는 일과 관계를 맺는 방식과 삶의 방향을 설정하는 중요한 시기이다. 하지만 보건복지부 정신질환실태조사에 따르면 대학생 연령대의 30%에 가까운 젊은 청년들이 정신질환의 어려움을 호소하고 있으며 이의 해결이 절실한 시점이다. 본 연구는 자원 중심 상담과 감정 자유 기법 그리고 알아차림 호흡 명상을 활용하여 통합적으로 접근하였다. 연구대상은 대학 4학년인 여자 대학생이다. 본 연구에서는 상담에서 참여자가 호소하는 문제를 삶에서 이루기를 원하는 긍정적인 목표로 설정하였고, 이를 성취하기 위하여 내적 자원 활용, 개별적 수용, 변화로의 동기 부여, 이를 유지하고 확대하는 상담 과정과 정서의 수용과 알아차림 호흡 명상을 접목하여 마침내 생활상의 변화를 이루어 내는 과정을 구체적으로 살펴보았다. 참여자는 본 연구의 통합적 접근 상담을 통해 생활의 균형과 자기 통제력을 회복하게 되었으며 일과 관계를 맺는 방식에 변화를 가져왔다. 이와 같은 연구 결과를 통해 폭력가정에서 성장하며 경험했던 왜곡된 자기 지각, 부정 정서와 행동으로 고통 받는 참여자의 변화와 성장을 위해 본 연구에 적용된 기법들을 통합적으로 사용하면 효과적인 개입 법이 될 수 있음을 제시하였다
In the past, manufacturing-oriented industries focused on improving labor productivity to achieve economic growth. Korea is changing from a labor-intensive industry to a technology-intensive industry in order to occupy a competitive edge compared to other countries. Recently, a lot of investment has been made not only in technology-intensive industries but also in information industries. Therefore, it is developing in various forms such as special technology, platform industry, and virtual reality as a technology-intensive industry and information industry field. In this social phenomenon, the necessity of starting a business using new ideas and technologies is increasing. Therefore, universities also need entrepreneurship education for their students, and it is necessary to investigate how the contents of the university's start-up education support, individual achievement needs, and the degree of acquisition of start-up knowledge affect the establishment of business strategies necessary for start-ups.
Based on analysis of connotation and measurement scales of international student satisfaction, dimensions of international student satisfaction toward Korean university and impact of each dimension on total satisfaction were discussed in this study. First, through literature review on measurement of international student satisfaction and depth interview with 12 Chinese students, a four-factor model reflecting dimensions of international student satisfaction was constructed. Second, through regression analysis of 224 data collected by questionnaire survey, influences of four dimensions of international student satisfaction on total satisfaction were revealed. The results showed that international student satisfaction can be divided into four dimensions, including education service satisfaction, administration service satisfaction, facility service satisfaction and support service satisfaction. Education service satisfaction is the most influential variable on total satisfaction, followed by support service satisfaction, facility service satisfaction and administration service satisfaction.
A conceptual paper is developed in regards to the influences of institutional research, word-of-mouth (via internal students and faculties), quality signaling (to external prospect students and stakeholders as potential customers), and customer relationship management, on student recruitment performance as a special form of customer decision. Grounded on the marketing communication perspective, we propose that the student recruitment performance is largely affected by word-of-mouth, quality signaling, and customer relationship management as strategic marketing communications, which are facilitated by institutional research. Institutional research is interpreted as a strategic marketing tool that can help identify, communicate, and visualize the strengths of a university. The conceptual model contributes to the search for marketing mechanisms through which institutional research can generate impact to external stakeholders. Formal propositions and their implications for future, larger-scaled surveys were discussed.
From a non-profit organization’s marketing perspective, higher education institutions (HEIs) promote itself by actively communicating the strengths, features, unique positions, and so forth, to its internal and external “customers,” including existing and prospect students and parents, the surrounding community, and governmental units (Kotler, 1982; Licata & Frankwick, 1996). For example, the decision making of that a prospect student in determining if s/he is attending a college can be treated as a cognitive psychological process involving the interaction between a college’s quality signaling and a customer’s evaluation of that signaled quality. Put differently, the “customer decisions” of whether accepting services sold from an university can depend on the result of university-stakeholders communications.
With the extant progress in educational theory and practices by adopting a marketing perspective, there are significant unresolved issues in research and practices that warrant more systematic investigation. Knowing the importance of marketing communication, for example, what is the foundation for universities to communicate with internal and external stakeholders? Through what mechanisms and occasions can universities communicate with and signal to stakeholders? To respond to such gaps in the literature, WE propose that institutional research of a university (Knight et al., 1997; Jedamus & Peterson, 1980) plays a role of strategic communication in facilitating internal and external stakeholder communication, engagement, and cognition building. Overall, the propositions include the following.
Proposition 1. Institutional research outcomes (i.e., created knowledge) generates significant impacts on students recruitment performance
Proposition 2. The impacts of institutional research on student recruitment performance is mediated by strategic marketing mechanisms, including quality signaling, word-of-mouth, and customer relationship management
Proposition 3. Quality signaling, word-of-mouth, and customer relationship management intervene interactively on the effects of institutional research on student recruitment
본 연구의 목적은 인터넷을 베이스로 하는 무수한 서비스들 중에서 SNS 미디어 이용시 발생할 수 있는 프라이버시 이슈와 관련하여 미디어 특성별 선택과 이용 동기, 프라이버시에 침해에 대한 염려, 프라이버시 보호전략, 노출범위 및 비용, 그리고 책임소재 등에 대한 패턴과 차이를 알아보고자 하는 것이다. 본 연구는 SNS 미디어 이용으로 인한 프라이버시 침해 사례들과 이와 관련해 진화되고 있는 프라이버시권에 대한 이론적 논의를 살펴보고 대학생 이용자 대상 포커스 그룹 인터뷰 결과를 토대로 하여 그들의 SNS 프라이버시에 대한 인식을 관련 변인들과 함께 분석하고 있다. 적극적 이용자 몇몇을 제외한 대부분의 이용자들은 SNS 미디어 이용시 자신의 정보와 컨텐츠 그리고 의견 등의 노출 확률이 높아지는 것과 범위가 확대되는 것을 경계한다. 반면 자신에게 이득이 있다고 판단되면 기꺼이 자신의 프라이버시를 포기하기도 한다. 시스템내의 프라이버시 보호 기능에 대한 믿음, 자신의 정보를 효율적으로 관리하고 통제하고 있다는 자신감, 프라이버시를 해칠 수 있는 서비스의 설정을 자신이 선택할 수 있다는 점은 이용자로 하여금 프라이버시 침해에 대한 책임이 자신에게 있다고 인식하게 하는 것으로 나타났다.
This study was to investigate the food habits and the dietary behaviors of university students. Questionnaires were completed by 492 students in five different departments. The data were analyzed by SAS program. The results are summarized as follows: Fifty(10.2%) of respondents were vegetarians, 81(16.4%) were heavy meat eaters and all the others were light meat eaters. All students had their biggest meal at supper. Three hundred and ninety-three(79.9%) of the respondents usually had rice for breakfast. Three hundred -sixteen(64.2%) ate 3 meals a day, 155(31.5%) ate 2 meals and all the others ate 1 meal or more than 3 meals. The length of mealtime was 30 minutes in 268(54.5%), 10 minutes in 209(42.5%) and more than 1 hour in all the others. Respondents considered taste the most important meal factor with nutrition, hygiene, and amount ranked accordingly. A majority(63.0%) of respondents ate occasionally ate between meals, while 28.1% snacked frequently, and 8.9% ate no snacks. Although nutrition dept. students had studied nutrition subject, some results of nutrition dept. students were desirable and others were undesirable in dietary behaviors. Therefore they should have a nutritional education program to improve their food habits and the dietary behaviors for students' health. And nutritional education program should be organized practically and systematically.