China’s economy has entered upon a new phase after undergoing the rapid development. But more and more social abuses are shown such as the soaring unemployment, the imbalance between supply and demand in the labor market. In order to deal with some uncertain market problems, the corporate takes immature measures to alleviate burdens by means of reducing the cost of raw materials or reducing the number of workers. The corporate didn’t go in for technical renovations or open new markets to create new opportunities. Yet this reality together with the lack of social experience and self-awareness makes the university graduates get lost in the decisions whether to be employed or to be self- employed. The difficulty of landing jobs forces many students to set up their own business. Meanwhile, with the development of computer and network technique, the digital games has entered into the daily life of the youth. Practice shows it is impossible to isolate them from digital games. Therefore a urgent problem is put forward. The problem is to provide high level business strategy games, to give guidance to students on landing jobs or creating jobs, to make up for the shortcomings in modern enterprise education by providing a series of educational business strategy games.

전자상거래의 급속한 발전에 따라 온라인쇼핑은 더 이상 대도시에만의 소비방식이 아니다. 시읍단위의 인터넷 소비는 전자상거래의 새로운 이슈로 떠오르고 있다. 중소 도시의 전자상거래 함께 연계되어 있는 시읍단위의 물류사업은 당연하게도 여러 물류 기업의 중점 문제로 대두되고 있다. 전자상거래 환경속에 중국 시읍물류 관리는 제 3 자 방식 물류, 착지 배송, 자영+개방식, 일시적 연맹등의 여러가지 방식으로 나타나 고 있다. 그러나 물류 인재의 부족과 물류 자원의 동질화, 물류업계의 장려 정책등이 개선의 여지가 있고, 물류관리가 체계를 잡지 못한 등의 일련의 문제들이 중국 물류 발전을 저해하는 있는 주요 원인이다. 본 논문에서는 전자상거래의 시각에서 중국 시 읍단위의 물류관리모델과 그 속에 존재하는 문제점들을 분석하며, 시읍단위 물류와 전자상거래의 협력발전을 촉진하는 것을 목적으로 한다.

After enters for the 21st century, as a result of the science and technology large scale development as well as the information sharing degree enhancement, the information industries development progresses by leaps and bounds, the humanity had the space which new hypothesized, the digitized survival moves as well as exchanges. The network took one kind of new medium, has realized the complete significance manifestation compatibility which the present stage people possibly accept. In the daily life, the most direct-viewing expression mood method is through the facial expression observation, the analysis, thus draws the conclusion, because the face is in the human body the richest expression part. Simultaneously any new thing production all has its latent demand inevitability, along with the interactive network medium development, the user must experience the psychology to favor to the vision and the feeling receive culture, the sole writing exchange has been unable to satisfy the modern network user the psychological demand, the animation expression arises at the historic moment. The animation expression production and the development complied with the network user's vision and the entertainment psychology demand develops unceasingly by the vigorous potential. From expression obtaining, the full comparison, the system comb the network medium animation expression in the interactive way characteristic, discovers its law of development, thus provides the more solid rationale for the interactive animation expression on the network medium creation and the more reasonable reality instruction. Key

"West Triangle" Economic Zone's logistics industry has great potential force to growth in China. western region of china is an wide and large area, according to the logistics industry's corresponding strategy it can bring benefits or losses. so china "west triangle"economic zone needs accurate market survey, and different regions have different economic environment and logistics environment, need develop effective logistics strategy. In order to solve the problem of china "west triangle" economic zone's logistics industry, it is necessary for us to promote in order to attract foreign enterprises and training of logistics personnel, and to provide a good environment for the development of the logistics. Thus, this paper deals with the logistics policy of current situation and problems of logistics in the "west triangle"economic zone's in China. And completing SWOT analysis to recommend various development strategies. In conclusion, government and firms must recognize that the development of the logistic industry is an extremely important issue for the West Triangle"Economic Zone's.

China 's internet business is growing Explosively from the 2000s. According to China's economy growing, the penetration of using PC and mobile for internet reached 80%.Internet users also grew market of nearly 700 million people. China's Internet business is represented by BAT Baidu, Alibaba, Tencent that have led the internet industry. Each company has grown in search engine, e-commerce, while above the industry leader in the social network market share of nearly 80% in the background. However, the growth in each sector of the company since 2008, will reach its limit. starting with Tencent 2004s, Baidu 2005s, Alibaba 2014s is listed on Hong Kong Stock Exchange and NASDAQ, the New York Stock Exchange. And to expand its business based on the richer capital. No. 1 social network company Tencent in china was argued share of the second largest e-commerce company JingDong and tencent extend her areas in e - commerce industry. Alibaba will check the Tencent to launch a dedicated social network Aliwangwang. Baidu is also moving busily to expand the area in social networks and e-commerce. Three years ago, the Chinese Internet industry is composed of BAT and medium-sized IT companies. and M & A small and medium-sized IT companies, which was facing a transitional situation of the Internet industry. China's Internet business environment is an essential areas for the expansion of foreign affairs of our country in large and small businesses.

FDI in China begins in 1979 with China's reform and opening-up, which has brought China a great progress in the economic development up to now. For the sake of attracting FDI to China, Chinese government has built several special economic zones around coastal areas and the scale of FDI in China has been greeting its prosperous time since China's entry into WTO in 2001. In 2002, China firstly surpassed the USA and ranked as the first in the world with 52.7 billion dollars of annual FDI. More recently, the actual FDI in 2012 in China was 111.7 billion dollars, making a great contribution to China's economic development. With the guidance of government, most of the FDI focused on the coastal areas in east of China during the past 30 years. However, in order to reduce the regional differences, narrow the wealth gap, the FDI in major eastern cities and coastal areas has been gradually transferred to the central and western regions of China. This study makes a positive analysis on the determining factors of FDI site selection in China, according to the data provided by 29 provinces in the past 28 years. This analysis focuses on all the east, central and west regions of China. The results of regression analysis indicate that: 1. In a national scope, the FDI in China is proportional to the GRDP and export, but inversely proportional to salaries and students percentage.2. In the eastern, central and western local scope, the FDI in this three regions is all proportional to the GRDP and the percentage of secondary industry, but inversely proportional to salaries and students percentage. Additionally, the FDI is proportional to the export in east of China, while that is not obvious in central and western regions.3. The study on the three-region interactions shows that the FDI in three regions are proportional and the closer the locations are, the deeper the influence is. Therefore, the conclusion is that relationship of the three regions is not competitive but mutually promotive.

With the expanding wave of globalization, foreign languages have gradually become extremely significant in communication and exchange of information, the ability of using foreign languages has become the essential condition and the primary means to boost the national economy. Therefore, a great upsurge in learning foreign languages has been seen throughout the world, especially learning idiomatic phrases has received serious attention. However, in actual fact, because of the difficulty of idiomatic phrases themselves, yet the comparative research of them has not started extensively. Both of idiomatic phrases and proverbs evolve from the terms we utilize in our daily life. The true meaning of an idiom is not its denotation but the connotation that commonly recognized by the masses. For instance, the idiom ‘국수를 먹다(喝喜酒)’ is difficult for people form other countries to understand because of its hidden language background. In order to learn idiomatic phrases better, it is necessary to study the cause and the development process of them from the source. This thesis will divided the research of idiomatic phrases into four parts, container metaphor, space metaphor, event metonymy and states metonymy from the aspects of linguistics, history, sociality, psychology and cognitive linguistics. Since it is difficult to comprehend idiomatic phrases from their literal meanings, the thesis aims at investigating the cause and the development process of idiomatic phrases from diversified perspectives, and providing reference to the future teaching and research of idiomatic phrases.

This paper investigates the impact of oil price shock on three domestic price indices such as import price index(IPI), producer price index(PPI) and consumer price index(CPI). According to the results of estimated 5-variable VAR model which utilized monthly data from 2000.1 to 2014.7, international oil price does Granger-cause IPI and PPI, but the lags of oil price do not enter into the equation for CPI. The accumulated impulse response analysis shows that the responses of one standard deviation shock of oil price result in 1.435%, 0.319% and 0.107% increases in import, producer and consumer price index after three years, respectively. The results of variance decomposition indicate that the influence of oil price to producer price index is much bigger than the import and consumer price indices.

The relationship between international trade and foreign direct investment has been become one of the most important issues among scholars’ researches. The majority of scholars made promoting effects of foreign direct investment in the export trade as their main research content, which focused on the relationship between foreign direct investment and trade effects in the host country to verify alternative or complementary effects. Recently, they have begun to regard the home country as the research object, with the latest trade gravity model to study the FDI’s effect in the home country’s import and export trade. This paper elaborates the theory of Chinese foreign direct investment and trade effects, which highlights China’s foreign direct investment of trade effects, influencing factors of these effects and their path mechanism. Followed by the performance of the gravity model, empirical test comes that the external direct investment contributes to trade creation and regional differences, and put forward policy suggestions accordingly.

On the basis of specifications to improve our carbon emissions constraints mechanism, making the appropriate improvements of the traditional performance evaluation index system. Increase carbon constraints performance indicators: the amount of carbon emissions trading, Carbon assets net profit margin, carbon-income ratio, the ratio of carbon costs, carbon assets turnover, unit profit of carbon emissions, CO2 emissions of Yuan output value, in order to fully assess the financial performance and non-financial performance, enable the enterprise performance evaluation system better and more responsive to the requirements of sustainable development, and more convincing.

According to the problems of production waiting and supply waiting, there is operational conflict between the supplier and manufacturer, which is the scheduling pattern. Base on analysis their scheduling objectives, the operational time and cost, built up the Stackelberg game model. The game balance shows that the supplier has the first-mover disadvantage, only the manufacturer coordinated the supplier’s scheduling can help. Then designed the reward mechanism for the supplier, the game model and the reward mechanism were validated by the numerical test.

Tourism service quality is the lifeline for the survival of tourism enterprises , which is the core embodiment of the competitiveness of tourism enterprises. Based on the perspective of tourists perceived value, this paper aimed to analyze the quality of rural tourism of Shandong province, it indentified the effect factors of tourist service quality from two research perspective: the impact to the expectations before the tourists travel process and the experience during tourists travel the process. And then, through the analysis of problems existing in the rural tourism service of Shandong province, it put forward the relative countermeasures. Key Words

As the World Tourism Organization points out that cruise tourism is the best tour product for people to enjoy the diverse experience within the shortest terms. With the constant development of cruise tourism through the years, it has gained the attention of the South Korea. This study analyzes the general information of the cruise ports in South Korea, Chinese cruise tourists to South Korea. To solve problems in the development of cruise tourism of South Korea, this study brings forward to the countermeasures including the developing specialized cruise ports, increasing variety of tour products and strengthening train programs.