Despite a ban on international trade in parts and derivatives of endangered species, illegal killing, trading, and consumption of endangered wild animals have continued to be the major causes of their rapid decline. The numbers of some endangered species (e.g., tigers, rhinos, elephants, marine turtles etc.) have been declining at an alarming rate in recent decades due to the rising wealth and increasing desire to display their wealth in East and Southeast Asian countries, including China.

This research contributes to the sales literature by relating salespeoples’ facial expressiveness (captured by a face reader), to customer responses. Customers impressions are measured in real-time by means of a program analyzer. Results of an experimental study indicate differences in customers’ reactions according to sale peoples’ facial expressiveness.

Counterfeit luxury is big business in China (Chen et al. 2018). The U.S. Chamber of Commerce estimates China to be the source of 86% of the world’s counterfeit luxury goods worth about $397bn (USCC 2016). Counterfeit luxury encompasses not only low quality replicas (Lai and Zaichkowsky 1999), but also high quality products that are appear almost identical to original brands. However, the price of high quality counterfeits amounts in many cases to only 10% of that of the originals (Geiger-Oneto et al. 2013). This makes high quality counterfeit luxury brands a major threat to established luxury brands. Luxury brand marketers, therefore, require a better understanding of what motivates target consumers to purchase either original or counterfeit luxury brands.

The nature of NPD is conducive to SMEs improvising at all stages of the process. This has the potential to create new knowledge, which, if retained and harnessed, can then be applied at higher strategic levels within the firm. This paper examines this phenomenon, through a preliminary qualitative study.

The development of Information Communication Technologies (ICTs) has dramatically changed the way of hotel booking. The increasing number of online consumers provides abundant data for demand forcasting in revenue management. The current methods e.g. historical data analysis, normally focus on studying consumers’ behaviors and preferences in the hotel but may not be able to integrate that out of the hotel such as dining, travelling, shopping and entertaining, which will bring crucial references to the co-relationship between these consumption and the way of hotel booking. This research adopts a persona approach to infer consumers’ preference probability by using a variety of real-time data. Quantitative methods are employed. In order to predict the booking needs accurately, this research establish a Bayesian network on the online platform for life service that can be associated with various consumer behavior data. The results indicate that in the environment of uncertain demand, the algorithm is effective and applicable, which will help directors of hotel revenue management in accurate price planning and decision making.

Consumers are increasingly using their smartphones for making purchases, with the other modes being traditional offline and online channels (Kim et al., 2017). In light of the growing number of smartphone users worldwide, many e-commerce companies have responded by launching mobile apps that offer more convenient and flexible shopping experiences to smartphone users (Bang et al., 2013). A number of e-commerce related studies have identified crucial differences between mobile shopping (m-shopping) and online shopping. They find that m-shopping provides greater flexibility in terms of time and place as well as multi-tasking capabilities (for instance, a mobile shopper can communicate with others and even post a picture of an item to social media asking for others’ opinions and comments, all while shopping via a mobile app). These types of apps simultaneously cater to consumers’ shopping and social affiliation needs (Yang et al., 2012). Current research has shown that this type of shopping has gradually become habitual or automatic (Shankar et al., 2016). This new type of e-commerce has brought about a change in the shopping behavior of customers, thereby challenging companies to develop specific strategies to attract this new breed of shoppers.

Financial well-being is a critical problem in consumer-finance research (Shim et al., 2009). Many consumers are becoming increasingly concerned about their financial well-being (O'Neill et al., 2005). Although there are many financial policies associated with consumers (Kozup & Hogarth, 2008), consumers still have difficulty with financial well-being (Short, 2005). This research is a vital topic to enable financial-policy researchers to understand consumers' financial well-being. For this proposed study, it is necessary to choose a group of consumers who understand financial well-being. While many groups would fit this scope, we chose international students. According to the U.S. Department of Commerce (2016), the number of international students pursuing U.S. college degrees has grown each year for the past ten years. This increase in the number of international students has an economic effect. According to the NAFSA report (2014), international students contributed $26.8 billion to the U.S. economy. International students also supported over 340,000 U.S. jobs. However, the actual condition of these international students is not well known. Some earlier studies have pointed to difficulties in studying and living because of differences in culture and language (Wang, 2004). However, research on financial problems due to cultural differences among international students is scarce. The study of these financial aspects of international students is an important economic, educational, and policy issue. However, many studies are biased toward quantitative research questionnaires for international students, which limits the attempt to interpret the data in the conventional knowledge framework (Pyvis, & Chapman, 2005). There is a lack of qualitative research to uncover the actual financial reality from the insiders' perspectives. Therefore, this qualitative research understands the diverse financial experiences and difficulties of international students through grounded theory, which a qualitative research method. This qualitative research, (1) seeks to understand what elements should be necessary for the financial well-being of international students, which will (2) allow international students to consider consumer financial support policies that will help them, and (3) help to understand the relationship between financial culture and financial well-being in the era of globalization.

In the era of the Fourth Industrial Revolution, the application of ICT technology has brought many changes in society. In particular, the paradigm shift of consumer shopping, which customers experience through the incorporation of new technologies in the shopping environment, is also bring a big change of shopping behavior. In this study, we implemented a virtual reality shopping environment, a form of new distribution channel, and then attempted to find out the user’s time distortion and enjoyment as well as the future intention of using VR by allowing the respondents to experience the VR shopping. In addition, this study examines the mediation role of time distortion between telepresence and interactivity, and enjoyment. Managerial implications and limitations of the results of this study are also discussed.

Unboxing videos allow consumers a vicarious experience of a product, with more emotional connection than a review. Unboxing is conceptualised as a practice distinct from opening a box, imbued with meaning for the viewer and consumer giving it potential as a marketing tool in attracting consumers’ attention.