간행물

대한안전경영과학회 학술대회

권호리스트/논문검색
이 간행물 논문 검색

권호

2016년 대한안전경영과학회 추계학술대회 (2016년 11월) 37건

4.
2016.11 구독 인증기관 무료, 개인회원 유료
강경식, 방용기
4,000원
16.
2016.11 구독 인증기관 무료, 개인회원 유료
양홍준, 강경식
In spite of the development of the service industry, research on measuring customers' service satisfaction is far insufficient. Therefore, ways to measure the service quality accurately need to be established due to the ambiguous types of service business. This research classifies the types of service business into service factory, service shop, mass service, professional service by using Schmenner's Service Process Matrix and conducts research on domestic literature that measured service satisfaction with Servqual and ServPerf. This study intends to suggest guidelines to measure customer satisfaction according to types of service business by researching ways to measure service satisfaction according to the types of service business and analysing the actual application methods based on a table that summarizes previous research on Servqual and Servperf.
4,900원
17.
2016.11 구독 인증기관 무료, 개인회원 유료
성하동, 강경식
3,000원
1 2