Various kinds of service measurement including the development of the measurement of service quality have been developed. Especially the mobile telecommunication service being represented by the mobile communication company would be the mostly developed area. Its service development can be understood along with the development of the telecommunication companies as well as cellular companies. It is a differentiated phenomenon in the current research, such as the organic influence between the service quality and product. Of course there are such products placed on sale and enjoyed the common service, but at present there is another case that the product is on the market exclusively with the mobile company in here. This article is to estimate service efficiency for Mobile Communication and Cellular company. In this paper, We tried to measure the service quality and overall satisfaction by using Data Envelopment Analysis(DEA), degree of combination and top2box which is a little bit different methodology from traditional ones. This paper uses CCR model in DEA to measure service efficiency in the Mobile Communication.
As well as the development of the measurement of service quality, various kinds of service measurements are also being developed. Especially the mobile telecommunication service being representative to the mobile telecommunication company would be the mostly developed area. Its development can be understood along with the development of the telecommunication companies as well as cellular companies, not only the service alone. It is a differentiated phenomenon in the current research, such as the organic influence between the service quality and product. Of course there are such products placed on sale and enjoyed the common service, but at present there is another case that the product is on the market exclusively with the mobile company in here. This article is to estimate service efficiency for Mobile Communication and Cellular company. In this paper, We tried to measure the service quality and overall satisfaction by using Data Envelopment Analysis(DEA), degree of combination and top2box which is a little bit different methodology from traditional ones. This paper uses CCR model in DEA to measure service efficiency in the Mobile Communication.
As well as the development of the measurement of service quality, various kinds of service measurements are also being developed. Especially the mobile telecommunication service being representative to the mobile telecommunication company would be the mostly developed area. Its development can be understood along with the development of the telecommunication companies as well as cellular companies, not only the service alone. It is a differentiated phenomenon in the current research, such as the organic influence between the service quality and product. Of course there are such products placed on sale and enjoyed the common service, but at present there is another case that the product is on the market exclusively with the mobile company in here.
The importance of perceived quality and brand loyalty is increasing recently both domestic and foreign. So many papers perform research on service quality and brand loyalty. Today, there is the rapid growth in the Korean mobile telecommunications service market. But mobile telecommunications service companies don't pay full attention to customers' attitude and brand loyalty. This paper shows why Korean mobile telecommunications service companies have to focus on Brand Loyalty. This paper investigates the relationship among perceived quality, attitude and brand loyalty in the area of mobile telecommunications service.
As the service quality measurement has been developed, various fields of service quality measurement have evolved. Especially the development of the mobile communication service and its status has been watched with keen interest. The growth of mobile communications has not developed alone. It evolved with the growth of the mobile communications company and the device manufacturer. This research investigates the mutual relation sand influence between the service quality and the device quality. This is a distinguished phenomenon within the existing research. Currently in Korea mobile devices can be purchased independently of network provider; however, there are also arrangements whereby the manufacturer supplies devices through only selected service providers. The model of service quality measurement is not a simple fragment model for the service quality anymore. It is required to establish the ultimate model for the service quality to determine if the customer differentiates between the device and service quality. Knowing if a customer differentiates between device and service can aid strong brands when deciding which partners to select for collaborative strategies. The aim of this research is to determine the significant difference between the models of service quality measurement based on differing levels of brand awareness.
20세기 90년대부터 시작하여 이동통신 시장은 매우 높은 증가세가 나타나 핸드폰 사용 고객 수와 영업 액이 이미 고정전화를 앞섰다. 현재 이동통신은 매우 중요하고 발전 속도가 아주 빠른 산업으로 성장되었다. 오늘에 와서 중국과 한국 두 이웃 나라 간에는 많은 면에서 밀접한 관계를 보였다. 양국 수교 이후, 한국의 많은 기업들이 중국으로의 진출을 시도하였었고 그에 따른 투자도 적지 않는 규모였다. 중국은 세계에서 인구가 제일 많은 나라이고, 또한 WTO에
As the telecommunication technology and internet have prevailed in the world, the training systems for companies, distance-education system and e-learning system, change dramatically in order to overcome the environmental uncertainty and strengthen the core competency. There are two kinds of training systems: Web based training and postal service based training.
In this paper, the service quality factors for postal service based training system are obtained by reviewing literature and survey. Then, the effect of service quality factors on educational performance is investigated by developing and analyzing 16 research questionnaires. The significance of educational effect is tested according to the characteristics of learners and training system, the level of learners' positions and educational curriculum.
More and more countries are pursuing the improvement of their companies international competitiveness, quality improvement and increase of productivity by adopting the technology and management standards for information and communications industry as a national standard. This trend based on international standards contributes to promotion of international trade in information and telecommunication industry. Thus, the products of the companies which dont select and comply with the adequate standards are hard to obtain confidence and the companies are losing the opportunities to compete in the market. As information and communication industry becomes more complicated and its competition environment changes rapidly, the market requires more reliable products than ever and management of the entire lifecycle from development of software to its disuse. Besides, the service quality improvement of suppliers and rapid and clear communication between suppliers and customers are also required. The purpose of this study is to clearly understand the theoretical details of TL 9000 by researching the literatures and materials on TL 9000. Also, the paper studies the status of QMS building based on TL 9000 by researching and analyzing the positive cases of QMS established by companies on the basis of TL 9000 standards.
ISO 9000 has brought about significant positive effects to the quality management system and quality improvement. This paper develops effective and flexible ISO 9000 quality system based on telecommunication manufactured goods with CSU(Channel Service Unit), ADSL(Asymmetric Digital Subscriber Line), Fiber Optic Multiplexer, HDSL(High-bit-rate Digital Subscriber Line), FDSU(Flexible Data Service Unit), 73 DSU(Digital Service Unit). The case studies of venture telecommunication corporation in establishing ISO 9000 qualify system are also discussed.
우리나라 경제 구조는 대부분의 수익이 반도체등 몇 가지 제품에 한정되어 있으며 이들 제품들은 이미 성숙기에 접어들고 있어 성장성을 기대하기 어려운 실정이다. 따라서 다양화하는 시장 수요에 대응하고, 첨단 기술을 개발하기 위해서는 창조성과 시장 변화에 유연한 벤처 비즈니스가 요구된다. 본 연구에서는 벤처비지니스중 통신산업분야의 품질시스템에 대하여 W사 사례연구를 통한 효율적이고 효과적인 구축방안을 제안하고자 한다. W사 ISO9001 품질시스템 요건 및 업무분장에 따른 문서와 기록을 기초로 CSU, ADSL, 광전송장비, HDSL, FDSU, T3 DSU등의 첨단 통신제품들을 품질시스템 유형별로 자체생산제품, 제휴판매제품, 도입판매제품으로 분류하고, 제품 특성별로 비교 분석하여 제품별 유연한 품질시스템 구축방안을 제시하고자 한다.