The sustainable development of livelihood is of great significance to improve the livelihood of farmers. It‘s necessary to broaden farmers’ livelihood strategy choices. Intangible cultural heritage tourism diversifies livelihoods and improves stability of farmers‘ lives. Taking Yangjiabu Folk Art Park and Red Sorghum Movie City as research objects, this study uses sustainable livelihood analysis framework, in-depth interviews, and participatory observation methods to explore the impact of intangible cultural heritage tourism on sustainable livelihoods, providing reference for rural development in need of enriching livelihood strategies. The research finds that different paths of intangible cultural heritage tourism lead to different accumulation of livelihood capital. Therefore, when planning and developing intangible cultural heritage tourism, rural areas should solve the shortage of livelihood capital brought by different types of development paths, promoting sustainable development of intangible cultural heritage tourism and farmers’ livelihoods. Secondly, in the process of rural development of intangible cultural heritage tourism, there is a mutual transformation and substitution, mutual influence and restriction relationship between different livelihood capital. Rural development of intangible cultural heritage tourism needs to consider the relationship between various livelihood capital, ensuring they can promote each other and coordinate development.

This study quantitatively analyzes the inter-sectoral linkages of emerging security based on the network of Sustainable Development Goals (SDGs) in North Korea's Voluntary National Review Report (VNR) using Social Network Analysis (SNA). As a result of the analysis, North Korea's overall linkage score for each emerging security sector was high in the following order: health security (7.8), environmental security (5.9), food security (5.4), and energy security (4.0). This refers to the degree of interconnectivity with other security sectors. The ranking of security with high connectivity by the emerging security sector is as follows. Food security was in the order of environment > health > energy security, health security was in the order of environment > food security, energy security was in the order of health > environment > food security, and environmental security was highly connected in the order of health > energy > food security. This quantitative analysis indicates the importance of emerging security sectors and the need for mutual linkage in North Korea's SDGs implementation strategy. This will help set priorities for future cooperation in emerging security areas between North and South Korea and seeking organic linkage plans for each security sector.

This study aimed to explore sustainable fashion design plans and directions by analyzing Marine Serre’s collection. Previous research was reviewed to derive classifications of the aesthetic characteristics of sustainable fashion design. This classification was then used to analyze the characteristics of the Marine Serre collection. Design analysis was conducted on Marine Serre’s 2018 FW to 2023 SS collections. Marine Serre’s sustainability characteristics are functionality, surprise, handicraft, and inclusion. The results are as follows. First, functionality is the highest among the four characteristics and includes the functionality of movement, the functionality of form, and futurism. This characteristic was observed in the use of all-in-one body suits, pockets, and workwear, showing the will and values of designers who value daily activity. Second, surprise includes the scarcity of materials and the unexpectedness of composition. The value of the clothing is enhanced by the use of scarce materials not typically used in clothing. In addition, Marine Serre is highly regarded for expanding clothing into life by incorporating material upcycling into the theme of the collection. Third, handcrafted features include exaggerated decorations, logo, retro designs, and natural properties, and intentional utilization is differentiated. Marine Serre’s signature pattern suggests a suitable expression for the fabric to use the crescent moon for the season. Fourth, the collection expresses themes of inclusivity and cultural diversity. The results indicate that Marine Serre wants to contribute to a better future characterized by global coexistence.

In response to the global trend of making sustainable development an urgent task, luxury fashion brands actively embrace it in their corporate philosophies and management policies. However, despite the widespread consensus in the related industry and the strong will of companies for the sustainable development of luxury brands, there are still few cases of luxury fashion brands successfully implementing sustainable development. This study examined the impact of the types of message framing on the sustainability marketing of luxury fashion brands, focusing on their effects on perceived message effectiveness, sustainable brand image, and brand attitudes. An online survey was administered to 464 Korean consumers in their 20s to 40s to test the hypotheses. The results showed that perceived effectiveness was higher for negatively framed messages (loss) than for their positive counterparts (gain). The types of message framing did not significantly affect sustainable brand messages, and no significant difference in perceived brand image was found, regardless of message type. Perceived message effectiveness exerted a significant positive effect on sustainable brand image, and such an image had a significant positive effect on brand attitudes. The results provide implications for related research and practical implications for the development of competitive sustainability marketing strategies for luxury fashion—an industry still in its infancy.

지속가능발전은 미래 세대의 필요를 만족시키는 능력의 손실 없이 현 세대의 필요를 만족시키는 것이다. 지속가능발전은 현재 환경, 경제, 사 회라는 세 가지 프레임속에서 2030년까지 17개의 목표를 달성하는 것을 주요 골자로 전 세계의 파트너십을 유도하고 있다. 본 연구에서는 세 가 지 주요 프레임에 전체적으로 연관될 수 있는 문화라는 개념을 대표하는 박물관의 가치를 살펴보았다. 연구의 이론틀로 지속가능발전교육과 박물 관 교육의 접점을 살펴봄으로써 지속가능발전의 실천장으로서 박물관은 어떠한 가치를 가지는지 특히 해외 박물관 사례를 중심으로 분석하였다. 무엇보다도 2022년 새롭게 정의된 박물관에 절대적으로 필요한 다양성, 포용성, 지속가능성은 박물관이 지속가능발전과 밀접한 연관성이 있음을 직접적으로 증명한다. 해외 박물관의 교육 사례를 살펴본 결과 지속가능 발전의 환경 문제와 관련된 이슈를 가장 빈번하게 다루고 있음을 확인할 수 있었는데 향후 국내 국공립박물관의 교육 정책에 반영할 수 있는 시 사점을 가진다. 다양성과 포용성을 기반으로 한 박물관 교육 사례도 확 인되었는데 이는 한국 박물관의 교육 비젼 확대에 참고할 수 있는 부분 이라고 생각된다.

본 연구에서는 지속가능한 코칭학을 ‘사회와의 적극적인 상호작용 속에서, 코 칭의 독자적 발전 및 사회적 공공성의 조화를 추구하는 학적 체계’로 정의하고, 지속 가능한 코칭학 구축을 위한 방안을 살펴보고자 했다. 이를 위해 그동안의 코칭 분야 연구 성과 및 코칭학 발전을 위한 연구자들의 제언을 분석하고 종합 하였다. 코칭 분야의 연구는 2000년대 초반 코칭이 국내에 도입된 이후로 꾸준한 양 적 성장을 보였다. 또한 다양한 학문 영역에서 코칭 관련 연구가 발표되었으며, 코칭의 특정 분야를 상세히 다루는 연구는 다소 비중이 적었음을 파악할 수 있 었다. 연구 주제에 있어서는 코칭의 효과 검증이나 변인 관련 연구 비중이 높게 나타났던 반면, 기초 이론에 대한 연구 비중이 낮음이 보고되었다. 연구 대상과 방법에 있어서는 기업 관련 인원을 연구 대상으로 한 연구들이 가장 많았다는 점, 양적 연구의 비중이 질적 연구에 비해 현저히 높았다는 점 등을 확인할 수 있었다. 이에 따라 기존의 연구자들은 연구 주제의 다양화 및 시의성 확보, 코칭에 대 한 기초 이론 연구 확대, 사회 문제와 연관된 연구 대상의 다각화, 새로운 연구 방법론 도입의 필요성 등을 주요한 과제로 제기했다. 이 같은 연구성과를 바탕 으로 본 연구에서는 지속 가능한 코칭학 구축을 위하여 코칭학과 동양 철학과의 학제 간 연구의 필요성, IPA와 같은 새로운 연구 방법의 지속적 도입, 사회적 이슈에 밀접하게 대응한 연구 수행을 후속 과제로 제시하였다.

이 연구는 동해 표기에 관한 학술 논의의 역사와 내용을 정리하여 평가하고, 새로운 지명 사용의 환경 변화에 비추어 향후 연구가 필요한 주제를 제안하는 목적을 갖는다. 지난 30년의 학술 논의가 가져온 가장 큰 성과는 동해 표기 분쟁을 국제사회에 인식시키고 분쟁의 해결이 필요함을 사회정의, 평화, 인권 등 인류 보편가치의 담론으로 발전시킨 것이라 할 수 있다. 현실적 해법으로서 두 이름을 함께 쓰는 방법의 가능성과 혜택에 대한 논의가 진행되었다. 새로운 환경의 변화로서 디지털 기술의 발전이 분쟁지명 해결에 기여할 잠재력 증진, 문화적 가치 존중과 사회변화에 대한 요구, 영향력 있는 MZ세대의 등장, 지구적 환경에 대한 관심사 증가 등에 주목하였고, 각 변화의 단면을 고려하는 연구 주제가 제안되었다. 향후 연구의 지향점은 모든 세대가 수용할 수 있는 지속가능한 지명 사용의 요소로 정리된다.

Due to the growing concern on the adverse effects on human and environment, more attention in the non-chemical pest control methods is gaining. One of the so-called ‘sustainable’ control practice is to physically freeze the insect and arthropod pests. Aerosol formulation uses propellant gas which is liquefied by pressure, and it lowers the temperature when sprayed by the volume expansion. Using this phenomenon, several ‘freeze spray’ products in South Korea and Japan are commercialized. Nonetheless, unlike other traditional aerosol insecticides, the lack of insecticidal substances in these freeze products allowed them to circumvent legal inspection and registration, no efficacy test result is required in commercialization. In the present study, we examined the insecticidal activity of the freeze spray products against German cockroaches and the housefly in the laboratory condition as well as semi-field tests. The temperature of discharged center mass was –40-45℃, but it had relatively small active range (about 3 cm) which required pinpoint application of the product. Moreover, at least 30 sec and 12 sec of direct contact at 30 cm was required to exhibit >90% of mortality in the cockroaches and houseflies in the lab-based tests, respectively. Semi-field tests indicated an average of 15.8 g and 22.0 g were required to spray to knock down the freely-moving cockroaches and houseflies, respectively. Further utility of the freezing products is discussed.

치유농업의 목적은 건강회복 및 유지, 증진을 위한 사회적 비용의 절감과 농촌의 활력, 소득원의 창출을 통한 농업‧농촌의 지속가능한 성장에 있다. 이러한 치유농업의 가치는 치유농업 대상자뿐만 아니라 농 업인, 지역사회, 보건서비스 제공자 등 다양한 주체가 혜택을 얻는 데 있다. 이 연구는 치유농업의 지속 가능한 생태계 구축방안을 제시하고자 선행연구를 통해 핵심요인을 도출하여 환경생태적, 사회경제 적 편익, 지역사회발전으로 설정하였다. 또한 각각의 요인은 하위요인으로 구분하여 적합도와 중요도 를 파악하였다. 델파이 조사는 치유농업에 실무와 경험이 풍부한 연구자, 교수, 치유농가 등 전문가 15 명을 대상으로 하였는데 이 중 불성실한 답변을 제외하고 최종 12명을 대상으로 2차에 걸친 조사를 하 였다. 분석결과 치유농업의 지속가능한 생태계 구축을 위한 핵심요인을 도출하였다. 또한 측정영역과 하위요인에 대한 중요도와 적합도 분석결과 7개의 상위요인과 33개 하위요인을 선정하였다. 지역사회 의 다양한 주체와의 교류 활성화를 통해 농업, 의료, 사회, 교육 분야에서 농업의 새로운 대안으로써 치 유농업을 운영할 필요가 있다. 이를 통해 치유농업의 지속가능한 생태계 구축을 위한 정책지원과 기초 적인 방향성을 제시하였다는 점에서 의미가 있다.

Implementing a rural revitalization strategy will help spread traditional culture and promote the sustainable development of traditional handicrafts. Batik is a traditional handicraft made by residents in China’s minority areas in their daily lives. This study was conducted because of a lack of objective methods for evaluating related project plans. This study was conducted to develop an index for the sustainable development of functional traditional batik production. This study had three major parts. The first part was a literature review that investigated sustainable and traditional batik dyeing and a field investigation carried out in Shitou Village, Danzhai County and Danzhai Paimo Village, Anshun, Guizhou to identify the factors that influence traditional batik production. The second part identified the factors identified in previous research that affect sustainable, traditional batik production and the projects executed to do the same. The third part was a survey conducted using the Delphi method. The results were analyzed, producing 10 influencing and 23 detailed factors that affect traditional batik production. Future research in this area should draw on various disciplines, investigate the direction in which traditional batik production is developing, and determine how to promote the sustainable development of other traditional handicrafts.

The COVID-19 pandemic has adversely affected the overall economic growth of countries. Governments have taken various measures to prevent the spread of the virus, resulting in a significant increase in unemployment, such as young people who are disadvantaged groups such as first-time job seekers and inexperienced fresh graduates. The concept of sustainable development has been gradually recognized by most countries as an important principle in international regulations. It has been reflected in international treaties, judicial cases, and initiatives. To alleviate the pressure of youth unemployment, China has adopted a series of policies and measures, which are consistent with the concept of sustainable development. This paper intends to focus on the current situation of China’s youth employment market and relevant laws and policies to improve it. It draws on the measures taken by other countries to deal with youth unemployment and puts forward suggestions from the perspective of sustainable development.

This abstract summarizes an early-stage research proposal examining the benefits of storytelling in marketing green brands. Many research studies have been published in the last decade observing the growth and popularity of sustainable products (e.g., Bhardwaj et al., 2020; de Souza Correa et al., 2022; Haider, Shannon, & Poschis, 2022; Lunde, 2018; Rajogopal, Mahajan, & Priya, 2021; Skackuskiene & Vilkaite-Vaitone, 2022; among many others). Only some of these products offered immediate economic benefits to consumers when introduced. Consumers were skeptical of the sustainability of the products (e.g., Matthes & Wonneberger, 2014), consumers felt the prices were higher than unsustainable products (e.g., Juan, Hsu, & Xie, 2017), and consumers felt that the company was greenwashing (e.g., Cho & Taylor, 2020). However, the story of these businesses imagining a green future was the main driving force in attracting and convincing consumers to switch regardless of the cost and risk involved in the decision (e.g., Moshood et al., 2022). Getting exposed to these exciting stories, consumers want to join and be part of them by purchasing green products. For example, when sustainable Toyota Prius and Tesla cars were first introduced, there were more economical and best-performing cars in the crowded US market (i.e., Toyota.com, 2023; Tesla.com, 2023). However, unlike conventional combustion engine cars, they had a story to tell. Then, and today, the companies sell the imaginary of a green and sustainable future for humankind. It is the same with the sustainable apparel brand, Patagonia, which has gained popularity throughout the years (Patagonia.com, 2023). Their products are expensive compared to their unsustainable competitors. However, consumers are willing to pay the price to be a part of the story that the brand narrates, promising a more sustainable future.

The research aims to estimate the role of SMAs implementation in impacting event image, commemorative product perceived value, and TBIs in the context of sports tourism events. Additionally, this study analyzes the effects of perceived value and event image on TBIs. This article focuses on the following research questions: (1) What is the SMAs' influence on TBIs? (2) What is the impact of SMAs on event image and commemorative product perceived value? (3) What is the role of event image and product perceived value in the relationships between SMAs and TBIs in the sports tourism context? The data collection was done during the Beijing Winter Olympic Games to address the research goals. The study examines the data from 315 valid questionnaires from tourists in the Chinese market by SEM (structural equation modeling).

This study investigated the impact of sustainable perceived value (SPV) on fashion consumers. The results revealed that SPV significantly affects customer satisfaction, loyalty, and the positive relationship between satisfaction and loyalty were confirmed, implicating SPV as a valid approach in measuring consumption value of sustainable fashion products.

Increasingly, companies’ attempts to become more sustainable are framed in terms of transitioning towards sustainable business models (SBMs), whereby central logic of how the company offers value to customers is challenged (Yang & Evans, 2019). This transition requires companies to rethink the way value and resource consumption are coupled in their operations (Pieroni et al., 2019), as well as consider different ways of connecting with customer needs (Laukkanen & Tura, 2020).

The research examines the influence of emotions on tourists’ visit intention towards sustainable tourism and evaluation by using the application of an electroencephalogram (EEG). This method can give objective information about tourist emotion reactions towards sustainable tourism experiences that will drive tourists’ visit intention. The main research objective was to observe and evaluate consumer’s brain activity in different brain regions while they were being exposed by sustainable tourism experiences as stimuli. The participants consists of 30 local and foreign tourist, have normal vision, right-handed, and are considered as potential visitors of sustainable tourism destination. The participant’s brain activity was collected using neuroheadset (EEG) with an international 10/20 system. Analyzing of tourists’ emotions may help marketers to build their customer's experience and reach their target markets more effectively and develop strategies to ensure that the consumer’s attracted.