국내 소비자들의 식품 영양성분에 대한 관심이 계속적 으로 증가하고 있지만 영양성분과 관련된 식품의 소비자 선호도 분석 연구는 부족한 실정이다. 본 연구는 대국민 정보 서비스인 식품영양성분 데이터베이스 플랫폼에 수집 된 빅데이터의 로그분석을 수행하여 소비자들이 영양학적 측면에서 관심을 가지는 식품에 대한 선호도 결과를 제시 하였다. 수집 기간은 2020년 1월부터 2022년 12월까지의 3개년으로 설정하여 총 2,243,168건의 식품명 검색어가 수 집되었으며, 식품명을 병합하여 품목대표 식품명으로 가 공하였다. 분석도구는 R프로그램을 이용하였으며, 영양정 보를 확인하고자 하는 식품명의 검색 빈도를 전체 기간 및 계절별로 분석하였다. 전체 기간 동안 빈도수 분석 결 과, 한국인이 일반적으로 자주 섭취하는 쌀밥, 닭고기, 달 걀의 빈도수가 가장 높았다. 계절성에 따른 선호도 분석 결과, 봄과 여름에는 대체적으로 국물이 없고 뜨겁지 않 은 음식의 빈도수가 높았으며, 가을과 겨울에는 국물이 있 고 따뜻한 음식의 빈도수가 높았다. 또한, 외식업체에서 계절식품으로 판매하는 냉면, 콩국수 등과 같은 식품의 빈 도수도 계절성을 가지는 것으로 확인되었다. 이러한 결과 는 소비자들이 일반적으로 자주 섭취하는 식품의 영양정 보에 관심을 가지는 패턴을 확인할 수 있었으며, 소비 트 렌드와 간접적인 연관성을 가진다는 점에서 외식업계에서 계절별 마케팅 전략 수립 시 기초 자료로 활용될 수 있을 것으로 기대된다.

This study investigated the hazard factors based on imported food non-compliance and global food hazard information for the last 4 years to suggest imported food safety management. Food safety management on utensils or packaging containers is appropriately managed for the compounds derived from them. Food safety management on health-functional foods, processed foods, and agricultural products is concentrated on ingredient contents, food additives, and pesticide residuals. Additional hazards are illegal compounds, mycotoxins & pesticide residuals, hygieneindicator microorganisms and food-borne pathogens in health-functional foods, processed foods, and agricultural products, respectively. The continuous increase in hazards related to safety and hygiene in global food hazard information needs additional attention. To reduce the hazard factors, this study proposes that imported food be limited to products certified by HACCP or an equivalent food safety management system because registering foreign food facilities for processed and health-functional foods is mandatory. Additionally, the customs clearance inspections should focus on the hazard factors derived from the global food hazard information system. This study suggests a global food hazard information system that could derive frequently issued hazard factors at a given period and newly issued hazard factors in aspects, such as food items, subcategories, and exporting countries.

The purpose of this study is to analyze information about dietary information presented in the television broadcast media in order to determine the optimal communication method that will provide desirable information to the general public. To that end, stakeholders were recruited and trained before and during the study. Three airwaves broadcasters and four comprehensive programming channels were monitored for Three months. The results are as follows. In total 172 food and nutrition programs are reported on. As information from the monitored programs was investigated, results showed a frequency of 136 separate informative programs (79.1%) and 36 entertainment programs (20.9%). Second, the broadcasters included are KBS, MBC, SBS, while the channels are TV Chosun, JTBC, Channel A, and MBN. Third, 109 reports (63.3%) were about ingredients & cuisine, followed by 63 reports (36.7%) on health and diet. This research provides transitional knowledge regarding the correlation between dietary information and the media. Moreover, this research contributes to advocating public health by enhancing the quality from broadcast media about dietary information.

본 연구에서는 DNA barcode 시험법을 이용하여 시중 유통 중인 도미와 옥돔 수산가공식품의 위변조현황을 분석하였다. 참돔 12건, 돌돔 4건, 황돔 7건, 감성돔 2건, 나일틸라피아 7건, 옥돔 6건, 옥두어 8건 총 46건의 시료에 대해 실험을 진행하였다. 생물 종 판별에 주로 이용되는 mitochondrial DNA의 COX I (cytochrome C oxidase subunit I) 유전자 영역을 분석하여 원재료의 종을 판정하였다. NCBI에서 제공하는 BLAST Search 프로그램을 이용하여 분석된 염기서열과 NCBI에 등록된 각각 어류의 유전자 염기서열을 비교하였다. 분석 결과 염기서열 상동 성(identity)이 97% 이상인 종을 원재료 종으로 판별하였다. DNA barcode 시험법을 이용해 시중 유통되는 참돔, 돌돔, 황돔, 감성돔, 나일틸라피아, 옥돔, 옥두 수산가공품 46건에 대해 조사한 결과 위변조 사례는 나타나지 않았다. 그러나 시장에서 통용되는 일반명칭과 식품공전에 기술된 표준명칭이 상이하여 소비자의 혼란을 야기할 수 있어 수산물 가공식품 표기에 일반명칭과 더불어 표준명칭 또는 학명을 같이 기술하여야 할 것으로 판단되었다.

본 연구에서는 민어과 수산물의 표준시료 DNA 염기서열을 분석한 후 DNA barcode 염기서열을 확정하고 검증한 후 시중 유통 중인 민어과 수산가공식품의 위변조 현황을 조사하였다. 표준시료의 미토콘드리아 cytochrome coxidase subunit I유전자를 증폭한 후 증폭된 PCR 산물의 염기서열을 분석하였다. 분석결과 종 판별에 특이적인 655 bp를 선정하여 DNA barcode 염기서열로 하였다. DNA barcode information과 primer set을 이용한 진위판별 정확성을 확인한 결과 PCR 증폭은 모두 확인되었다. NCBI에 등록된 각각 어류의 유전자 염기서열과 비교하였을 때 참조기 100%, 부세 100%, 보구치 100%, 민어 100%의 상동성을 나타내어 실험에 사용된 DNA barcode information 과 primer set의 정확성을 확인하였다. DNA barcode 시험 법을 이용해 시중 유통되는 민어과 수산가공품 32건에 대 해 조사한 결과 위변조 사례는 나타나지 않았다. 그러나 식품공전에 등재된 보구치 대신 백조기라는 일반명이 사용되고 있어 소비자에게 혼란을 야기하고 있었다. 따라서 수산가공품 원재료 표시에 일반명과 더불어 표준명 또는 학명을 표시하여야 할 것으로 판단되었다.

In this study, 594 questionnaires administered to men and women residing in the capital metropolitan area who work night shifts were analyzed in order to study the effect of health information cognition on healing needs in accordance with the type of food selection criteria of the night worker. The results of confirmatory factor analysis in deriving food selection type identified four categories, a safety seeking type, a food exploratory type, a habitual seeking type, and a rational type, and the cognition types on health information were classified into physical cognition and psychological cognition. The need for healing, which was the investigated factor, was found to have a high correlation between questionnaire items with high reliable consistency. The results of this study were as follows. First, the food selection types of safety seeking type and habitual food seeking type had significant positive effects on the cognitive level of physical health information, and food exploratory type and habitual seeking type had significant positive effects on the cognitive level of psychological health information. In addition, it was shown that food exploratory type and rational type had significant positive effects on healing needs. As a result of this study, it was found that the cognition level of physical and psychological information was different according to food selection type, and the higher the cognitive level, the higher the healing needs. In particular, the result that the level of psychological health information significantly affected healing needs signifies that there is a demand to develop programs and menus that satisfy various needs related to healing and recovery from fatigue. In addition, further interest and study on the health and healing of night workers are required.

Introduction Online shopping has become an important part of people’s daily lives. The very nature of online shopping makes it unlikely for consumers to examine products with their senses (e.g., touch, smell) as they can do in offline stores. The consumer obtains information from a variety of online sources (sellers, other buyers, and third parties) to assess a product and make a purchase decision. This variety of online information (e.g., product description, reviews and ratings) informs and persuades consumers. While sellers’ decisions comprise most information displayed on their product’s website, other information is shown because consumers have a moral, ethical, and legal “right” to know (e.g., ingredients, weight, size) (Jacoby, Speller, & Berning, 1974). Regarding the latter information, some countries (e.g., the U.S., China, Canada, the EU and India) have regulations that require pre-packaged food manufacturers to provide a nutrition-fact label and claims displaying standardized information on product packaging (Health Canada, 2010). We ask the following question to public policy makers and marketers: Should online pre-packaged food shops also need to present nutrition facts? There are two perspectives one might adopt regarding the array of information confronting online shoppers. The first perspective deals with human information processing. This position maintains that humans’ ability to assimilate and process information has finite limits during any given unit of time, and that once these limits are surpassed, behavior tends to become confused and dysfunctional (Miller, 1956; Driver & Streufert, 1969). Conceivably, such information overload might also occur in online shopping. Online shoppers often make their selections from a range of products, each with an array of information. Moreover, they make such purchase decisions within a relatively short time period. An alternative perspective is that nutrition-fact information provides key cues for consumers to assess product quality in the online marketplace. Cues can be categorized as extrinsic or intrinsic to the product (Maheswaran & Chaiken, 1991; Anderson, 1981). Extrinsic cues are product-related attributes that can be altered whereas intrinsic cues are inherent to the product itself (e.g., ingredients) and cannot be easily altered (Rao & Monroe, 1988; Purohit & Srivastava, 2001). An online shopper's evaluation of a product is based upon both intrinsic and extrinsic cues. In the online shopping environment, few intrinsic cues are available to consumers and the disclosure of nutrition facts (an intrinsic product feature) can help to fill this gap. Theoretical Development The understanding of how nutrition information presentation influences online food sales is a substantial topic for both industry and academia. With the convenience of online shopping, the potential for food producers and retail stores to take their products online is enormous. eMarketer (2014) reports that online food and beverage purchases increased 15.2% in U.S. retail ecommerce sales, and that this trend will remain consistent. Online food shopping is extremely popular in China, with 92% of consumers purchasing food or beverages at least once a month (Weber Shandwick, 2014). Moreover, eMarketer (2016) reports that by 2020, one-fourth of China's online purchases will be made directly from foreign websites or from third-party platforms. Thus, it is important for other countries to learn about the Chinese market. Among these potential issues, whether nutrition-fact information affects consumer purchase decisions in the online shopping context remains unexplored. Nutrition-fact labels have proven to be useful cues for consumer purchasing decision in offline conditions (Shah, Bettman, Ubel, Keller, & Edell, 2014). However, researchers have been unable to determine the effects of nutrition information in online conditions with network virtualization (Mavlanova, Benbunan-Fich, & Koufaris, 2012) and information multiplicity. In addition, the nutrition information disclosed by online sellers may cue consumers to acquire healthy food. Previous research has found that when information pertaining to a food’s nutritional content is provided, less-healthy food tastes better (Raghunathan, Naylor, & Hoyer, 2006). This literature raises the issue of whether nutrition information is more effective for healthy or unhealthy products. In summary, we investigate the effect of nutrition-fact information on online food shopping. The research questions address: (1) whether and how nutrition-fact information influences food sales in online conditions; (2) how nutrition-fact information interacts with other online extrinsic cues (i.e., word of mouth and historical sales); and (3) whether nutrition-fact information is more effective for healthy or unhealthy products. Research Design We then address these issues using panel data collected from Taobao.com (the largest online shopping platform in China). We selected 45 days as our study period, and the sample comprised 273 sellers. In addition, we conduct an experiment using an eye-tracking system to test the necessity and helpfulness of nutrition-fact information. Results and Conclusion The results show that the nutrition-fact information has a significant impact on sales. More specifically, consumers are more likely to choose sellers with the nutrition-fact information, and the healthy (unhealthy) food with nutrition-fact information tends to attract more (fewer) purchase. In addition, our results reveal some interesting interactions between nutrition-fact information and other cues. Specifically, WOM and historical sales strengthen the sales impact of nutrition-fact information. Our eye-tracking experiment leads to several interesting results. First, consumers pay attention to nutrition-fact information and spend considerable time reading it. Second, a long fixation length on nutrition-fact information would reasonably increase sales. This study makes several academic contributions. First, we extend the topic of nutrition information to an e-commerce context. Second, this is one of the first studies to examine the role of nutrition-fact information from an experimental perspective. Third, we supplement the findings of previous studies on the role of food type. This study also provides several practical implications. First, governments could require online sellers to reveal nutrition information in a truthful and detailed manner at the point of sale. In addition, labeling policies not only increase nutrition awareness and protect consumers, but they can also offer a profitable path for marketers. Second, sellers should design nutrition information and other cues strategies jointly. Third, compared with unhealthy food, nutrition-fact information is more effective for the purchase of healthy food. Sellers might be encouraged by this trend and consider more strategies to display nutrition-fact information on healthy food.

Development, availability and users’ participation in the information service of agricultural food sector is slower than that of other sectors in Korea. This phenomenon comes from the lack of development strategies and comparative analyses with other sectors, as well as the agricultural food industry’s own characteristics which is developed based on the offline market. In this research, we will discuss about how to improve the public information service of agricultural food sector based on the example of establishing service improvement strategy by the most representative Okdab. In this research, we have drawn the following implications for development strategy of Okdab service based on three core keywords derived from benchmarking KOSIS. Three core subjects for upgrading public information service are ‘analysis information with expertise and differentiation,’ ‘user cooperation-oriented platform,’ and ‘intuitive nd effective UX,’ and to strength B.I. as an integrated information service of agricultural food sector, we need to identify the users’ satisfaction and needs for the existing service, establish an optimized operating strategy on a short-term, mid-term and long term bases, and implement them in a positive way. Based on this positive action, it can become a trustworthy information service for the users, and we can expect the improvement of the users’ recognition for its consistent usability and efficiency.

We analyzed information provided by diet-related programs of comprehensive programming channels and the relationship between composition of professional panelists and quality of provided information. We selected 82 items among eight programs by MBN, JTBC, and TV chosun. All 82 items provided information about food & nutrition and health & disease, but only 32 items (39.0%) and 35 items (42.7%) provided information on food culture and food safety, respectively. Among the food ingredients, phytochemicals (81.7%) were the most frequently mentioned, and the contents of functional ingredients occupied a large part. The inappropriate information on programs were broadcast on an average of 1.2 episodes per program, and the most pointed out item was information that could confuse viewers with drugs (29.3%). Among the professional panelists, medical doctors (38.9%) and Oriental medicine doctors (16.6%) had the highest number of appearances, and professors of food & nutrition constituted only 7.1%. However, the increase in the number of appearances of professors showed a positive effect on the quality of program information. Contents focused on balanced nutrient intake and dietary culture of Korea should be increased rather than focusing on the function of each nutrient in comprehensive programming channels.

많은 사람이 한국에서 식품하기 너무 힘들다고 한다. 세계 경제 성장이 둔화되고, 경쟁이 치열해지면서 겪을 수밖 에 없는 공통적인 어려움 말고도 한국에는 유난히 심한 식품에 대한 불신감과 그에 따른 규제가 있어서 다른 나라보 다 식품하기가 힘들다는 하소연이다. 사실 10여년 전부터 인터넷이나 언론에서 식품에 대한 부정적인 책과 글 그리고 보도가 많았고, 그런 영향으로 온갖 규제가 강화되었다. 그리고 식품 표시 제도나 , HACCP 같은 안전 대책은 세계에 서 가장 강도 높게 추진되었다. 그럼에도 국민들의 식품에 대한 불신과 불안감은 세계에서 가장 높은 편이고, 규제는 갈수록 강화되는 추세이다 요즘은 신제품을 개발하려고 할 때 예전보다 검토사항이 정말 많아 훨씬 많은 노력과 시간이 소비되지만, 이렇게 개발된 신제품에 대한 소비자의 반응은 냉담한 경우가 많다. 식품회사에 대해 불신이 신제품에 대한 불신으로 이어지 기 때문이다. 식품회사는 좋은 신제품 개발하고 성공시켜야, 회사의 매출도 늘고, 시장도 확대되고, 활력도 늘어날 텐 데, 제품 개발에 좋아진 여건은 없고, 감당할 짐만 훨씬 많아진 것이다. 사실 신제품의 표시 사항 하나 완성하는 것도 정말 보통일이 아니다. 제품에 사용된 전원료를 표시하면서, 어떤 원 료는 용도 표시를, 복합원료면 구성 성분을, 또 원산지, GMO, 알레르기, 영양성분 등 챙기고 따져야할 서류가 보통이 아니다. 그리고 표시 법규마저 수시로 변한다. 그나마 적합한 정보처리 시스템이 있으면 도움이 될텐데, 우리나라 대 부분의 식품회사는 실험 배합표 관리마저 전산화되어 있지 않다. 물론 대부분의 식품회사에 ERP가 도입이 되어 있기 는 하다. 그러나 ERP 시스템은 생산이 확정된 제품을 등록하여 원료수불이나 생산관리를 원할하게 하기 위한 것이라, R&D 활동에 필요한 실험원료(임시 원료)와 실험 배합표를 입력하면 큰 혼란이 발생하고, R&D에 필요한 사전원가 예 측, 성분분석, 영양분석등 연구를 효과적으로 수행하기에 필요한 기능이 없다. 더구나 시스템의 보완과 안정성을 위해 사용절차와 과정이 지나치게 복잡하며 연구원들이 사용을 기피한다. 그래서 연구소 제품 개발 배합표는 연구원 개인 별로 엑셀과 같은 표 작성 프로그램을 통해 수작업으로 관리 되는 실정이다. 많은 분석과 검증이 필요한 연구 단계에 서 제대로 된 전산시스템의 도움이 없으므로 개발 과정에 효율적이지도 않고, 이후에 표시사항 같은 작업도 전산화가 힘든 상황이다. 모든 식품회사에서 사용하기 좋은 배합표의 관리 프로그램이 있다면, 연구 개발 효율성을 크게 향상시킬 수 있고, 참고용 원료 데이터베이스의 구축도 가능해질 것이다. 시스템의 성패는 데이터베이스의 구축에 있는데, 각자 회사별 원료 DB도 있지만 공유 코드를 통해 공통 원료 데이터베이스를 공유하고 활용할 수 있다면, 중소기업이나 개인 사용 자의 부담을 크게 줄일 수 있을 것이다. 그리고 이러한 원료 정보는 긍극적으로는 식품원료에 대한 위키피디아 같은 참고 자료를 만드는데도 활용이 가능 할 것이다. 식품의 불신 원인 중에는 식품원료에 대한 오해도 상당한 몫을 한다. 보존료, 항산화제, 색소, 아스파탐, 사 카린, MSG 같은 첨가물 뿐 아니라 포화지방, 글루텐, 우유, 소금, 설탕, GMO 등에 대한 오해이다. 이런 소재에 대한 엉터리 정보는 주기적으로 출현하는데, 이런 이슈에 대한 객관적이고 믿을만한 자료를 한군데서 모두 볼 수 있게 하 면 연구원에게나 소비자에게 많은 도움이 될 것이다. 그런데 아직 우리에게는 이런 노력이나 식품 연구소의 생산성을 높일 만한 프로그램의 활용이 이루어지고 있지 않다. 알파고가 까지 등장하는 시대에 IT기술의 활용이 너무나 부족한 현실이다

Recently, food delivery apps are seeing rapid growth into a market worth 1 trillion won under a simple but unique business model of connecting nearby restaurants with consumers via smartphone. Though basic similarities with social commerce exists in aspects such as mail-order sales intermediaries, startups, types of services and market competition structure, food delivery apps resemble social commerce in many ways in that they use excessive marketing to secure market dominance, causing a spike in consumer complaints. If the excessive marketing and increase in customer complaints are not rectified, the food delivery app could also see rapid decline as it gradually grows distant from consumers, just like social commerce. Accordingly, this study will identify the factors consumers recognize as important for continuous use vis-a-vis social commerce and food delivery apps to perform an empirical analysis on what areas need improvement. After deriving the four upper factors of product, information system and service along with eight sub-factors by referring to existing literature, the areas with opportunity for improvement were derived through satisfaction level and relative importance evaluation. The results of this study present a strategic direction for maintaining customers of social commerce and food delivery apps.

본 연구는 서울·경기지역 초등학생 학부모를 대상으로 식품첨가물에 대한 인식 및 정보요구도를 조사 및 분석하고, 이를 토대로 식품첨가물의 올바른 정보 제공을 위한 학부모 대상 교육용 스마트폰 앱을 개발하여 시범 적용 및 평가를 수행하였다. 식품첨가물에 대한 인식과 정보요 구도를 서울·경기지역 초등학생 학부모 358명을 대상으로 설문조사한 결과, 학부모들은 가공식품 구입 시 `안전성`(40.5%)에 가장 영향을 미치는 것으로 나타났으며, 식품을 구입할 때 제조일자나 유통기한 외에 제일 먼저 확인하는 사항은 `원산지`(35.4%)로 나타났다. 식품 구입 시식품표시사항을 이해하고 구매하는지에 대해서는 `보통이다`(45.1%)와 부정적 응답(15.7%)이 과반수 이상 나타났다. 식품안전에 가장 위협이 되는 요인으로 `식품첨가물`(42.7%)을 가장 많이 선택하였으며, 식품첨가물 중 `표백제 및 발색제` > `보존료` > `색소` 순으로 건강에 위험하다고 응답하였다. 가공식품 구매 시 식품첨가물이 적게 들 어간 것을 선택 하는지에 대해 긍정적 응답(63.1%)이 높은 반면, 가공식품의 식품첨가물 표시 내용 이해 여부에 대해 `보통이다`(49.2%)와 부정적 응답(21.0%)이 과반수 이상 나타났다. 식품첨가물에 관한 교육 및 홍보 필요성에 대해 88.0%가 긍정적 답변을 하였으며, 식품첨가물에 대해 가장 알고 싶은 정보는 `안전성`(74.3%)으로 나타났다. 설문 결과와 연구진의 브레인스토밍을 통해 1강, `식품첨가물이란?`, 2강, `식품첨가물 안전한가?`, 3강, `식품표시를 읽자`, 4강, `식약처의 안전 관리`, 5강 `애니메이션 즐겨보기`로 구성하여 `식품첨가물 바로 알기` 앱을 개발하였다. 개발된 교육용 앱을 서울·경기지역 초등학생 학부모 27명에게 시범 적용하여 교육 전과 교육 후를 비교한 결과, 식품첨가물의 위해성에 대해 `조금 해롭다`(40.74%)에서 `해롭지 않다`(48.15%)로, 식품첨가물에 대해 `잘 모른다`(44.44%)에서 `약간 알고 있다`(59.26%)로, 식품첨가물이 들어있는 가공식품을 안심하고 섭취해도 되는지에 대해 `잘 모른다`(44.44%)에서 `그렇다`(59.26%)로 식품첨가물의 인식이 개선된 것을 확인할 수 있었다. 본 연구를 통해 개발된 교육용 스마트폰 앱 `식품첨가물 바로알기`는 학부모들에게 식품첨가물에 대한 올바른 이해와 부정적 인식을 개선하는 것으로 나타났으며, 이를 활용함으로써 식품첨가물에 대해 효과적인 정보전달 매체로 기여할 수 있을 것으로 사료된다.

The purpose of this study was to determine the differences in perception of food hygiene and interest in dietary information among university students. A total of 550 college students from Seoul and the surrounding metropolitan area participated in this questionnaire using one-to-one interviews from September 20th to 28th, 2012. Three groups were classified according to level of awareness and practice of food safety. The highest education level of food safety was in the active-practice group (69.6%), with 58.0% in the want-practice group and 24.6% in the low-practice group. There were significant differences between the awareness and practice groups in terms of importance of food safety (p<0.001). Exactly 74.3% interest in food hygiene was measured in the active-practice group. Interests in dietary and food information were different between the groups: 71.4% for the active-practice group versus 24.6% for the low-practice group (p<0.001). Lowpractice group showed the lowest scores for interests in organic food, pesticide-free food, low-pesticide food, slow food, LOHAS, healthy-functional food, nutritional labels, and expiration dates. In conclusion, appropriate levels of food hygiene and food safety education should be provided by the food industry according to perception of food awareness and practice of food safety.

Competition in supply chain has moved from between being organizations to between supply chain. To enhance competitiveness in supply chain, there is a need for organisations to establish and manage collaborative relationships among supply chain partners and share operational and strategic information timely and accurately. As a result, food supply chain partners have adopted of inter organisational information systems (IOIS) such as EDI, IEDI, RFID, internet, and extranets to facilitate exchange of information, streamline production and to effectively manage inventory processes so as to deliver value to the customer. Together with IOIS, cybermediaries also plays a key role in facilitating agriculture and food supply chain. This paper investigates the role and significance of IOIS and cybermediaries in facilitating agriculture and food supply chain. Convergent interviewing was conducted with agriculture producers, food processors and retailers. The study identifi ed logistics, supply chain and customer services benefi ts perceived from implementing IOIS and utilising cybermediaries services in the food supply chain. To conclude the conceptual paper outlined managerial implications and areas for future research.

In this exploratory analysis, we investigate the genesis and the evolution of local food-purchasing networks created and operated by consumers. In details, we describe how collecting and sharing information about food-products can become a central activity for some consumers’ communities and how these communities are starting to play an active role in the food supply chain. We define this community-based food-purchasing model as collaborative food network (CFN), and we analytically describe its characteristics and differences with respect to the traditional and industrialized agrifood supply chain models. A collaborative food network community in Italy, known as GAS (“Gruppi di Acquisto Solidale” – “Solidarity Purchasing Groups”), is introduced as an example of our analytical model. We will use this empirical example to present the strengths and weaknesses of the CFN model.

Coordination has been identified as a concern in the cross-cutting issues of food security and nutrition (FSN) in Cambodia. Food Security and Nutrition Information System (FSNIS) in Cambodia is the only “entry portalˮ to support policy formulation and decision-making with regard to FSN. While this knowledge and information management system has earned a respectful reputation, Council for Agricultural and Rural Development (CARD) faces many challenges in the implementation of the system. This paper will present how FSNIS has been developed and impacts on policy or strategy related to FSN. In addition, sustainability of the system is a key challenge for FSNIS; yet it is interesting to see how it works. Along with a success story, FSNIS is recognized by its stakeholders as the most successful knowledge and information management system in the field of FSN in Cambodia.

The purpose of this study was to research eating-out information search methods according to college student's lifestyle and their influences on overall satisfaction at fast-food restaurants in eastern province of Kangwondo. Lifestyle was divided into 7 factors and 6 clusters. According to the results, information search methods through Newspaper, magazine and word of mouth were used the most preferably by Cluster 3, 'Brand preference intention'. And TV advertising was used the most preferably by Cluster 4, 'Convenience intention', and the advertisement through internet was used the most preferably by Cluster 5, 'Health · effort intention'. However, Information searches through TV advertising and word of mouth had negative influence on the overall satisfaction. But method through internet had positive influences on the overall satisfaction. Eventually, it's proved that information search methods had significant differences according to student's lifestyle. And some information search methods influenced their overall satisfaction. Therefore, food-sonics corporations need to try reducing negative images of various advertisements and activating positive aspects of specialized promotion instruments.

This study examined the consumers' awareness and information need toward the irradiated foods and environmental hormones. The data were collected from 350 adults living in Daegu and Busan by the self-administered questionnaire. Frequencies and chi-square tests were conducted by SPSS. The results of the survey were as follows: (1) consumers' awareness regarding the irradiated foods and environmental hormones were low, while consumers' concerns for them were high, (2) the orders of the information needs for the irradiated foods are safety of irradiated foods, dose permitted for food irradiation, benefits of irradiated foods, kinds of permitted irradiated foods, and legislations of food irradiation, and (3) the orders of the information needs for the environmental hormones are harmfulness of environmental hormones, standards for contamination by environmental hormones, materials releasing environmental hormones, methods to prevent environmental hormones, and kinds of environmental hormones.

This study was conducted to investigate the consumers' recognition and information need for food safety, especially focused on pesticide residues, foodborne illness, and food additives. The data were collected from 350 adults living in Taegu and Pusan by the self-administered questionnaire. Frequencies and chi-square tests were conducted by SPSS. The results of the survey were as follows: (1) the consumers' concerns about food safety were high, (2) many respondents worried about eating vegetables, fruits and grains in turn because of pesticide residues, and did not trust the results from food-safety tests, (3) the major factor for foodborne illness was regarded as unfreshed or contaminated food stuffs, (4) many consumers concerned highly about preservatives among food additives, and tried to consume food containing less food additives, and (5) many respondents wanted to get the information about harmfulness of pesticide residues in foods, method to choose fresh food, and safety of food additives.