간행물

Global Fashion Management Conference

권호리스트/논문검색
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2024 Global Fashion Management Conference at Milan (2024년 7월) 214건

61.
2024.07 구독 인증기관·개인회원 무료
A STUDY ON ENHANCING KOREAN CIVIL DEFENSE UNIFORM DESIGN: INCORPORATING USER PREFERENCE AND FUNCTIONAL REINFORCEMENT
Meiling Yin, Eunju Lee, Neulonbit Oh, Kyunghoon Kim, Eunju Ko
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan p.151 글로벌지식마케팅경영학회
62.
2024.07 구독 인증기관·개인회원 무료
POLICIES AND PRACTICES FOR ROAD SAFETY & SAFETY CLOTHING IN GERMANY
Ulf Ausprung, Eunju Ko
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan p.152 글로벌지식마케팅경영학회
63.
2024.07 구독 인증기관·개인회원 무료
RESEARCH & DEVELOPMENT FOR CIVIL DEFENSE FIELD ACTIVITY CLOTHING
Eunju Ko, Kyung Hoon Kim, Qi Jiang, Neulonbit Oh, Ki Beom Park
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.153-154 글로벌지식마케팅경영학회
64.
2024.07 구독 인증기관·개인회원 무료
THE RISE OF THE DEINFLUENCERS: PERCEIVED SIMILARITY AND EMOTIONS IN ADVOCATING SUSTAINABLE CONSUMPTION ON SOCIAL MEDIA
Gina Tran, Khaled Aboulnasr
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan p.155 글로벌지식마케팅경영학회
65.
2024.07 구독 인증기관·개인회원 무료
WHAT MAKES SOCIAL MEDIA INFLUENCERS’ SOCIAL CAUSE COMMUNICATION SPECIAL? A SEMANTIC NETWORK ANALYSIS OF THEIR PHILANTHROPIC SOCIAL MEDIA POSTINGS
Angie Lee, Te-Lin Doreen Chung, Olivia Johnson
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan p.156 글로벌지식마케팅경영학회
66.
2024.07 구독 인증기관 무료, 개인회원 유료
LOCALIZING SUSTAINABILITY MESSAGING IN CHINA: A TRIANGULAR ANALYSIS OF STAKEHOLDERS’ PERSPECTIVES
Esterina Nervino, Sabine Chrétien-Ichikawa
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.157-161 글로벌지식마케팅경영학회
4,000원
67.
2024.07 구독 인증기관·개인회원 무료
CONSUMER REACTION TOWARD ANTI-CONSUMPTION APPAREL ADVERTISEMENT. AN EXPERIMENTAL STUDY OF ADOLFO DOMINGUEZ CAMPAIGNS
Paula Gargoles, Patricia Sanmiguel, Isabel Garcia-Hiljding, Mariana Garduño
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan p.162 글로벌지식마케팅경영학회
68.
2024.07 구독 인증기관 무료, 개인회원 유료
SUSTAINABILITY COMMUNICATION FOR LUXURY FASHION BRANDS : A TEST OF THREE-WAY INTERACTIONS
Yujeong Won, Youngho Sim, Younjin Lee, Yuri Lee
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.163-168 글로벌지식마케팅경영학회
4,000원
69.
2024.07 구독 인증기관 무료, 개인회원 유료
THE DESIRE TO KNOW: GEN Z’S TRANSPARENCY REQUIREMENTS IN FASHION E-COMMERCE
Helena Stroetmann, Tina Weber, Marcus Adam
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.169-178 글로벌지식마케팅경영학회
4,000원
70.
2024.07 구독 인증기관 무료, 개인회원 유료
UNVEILING THE GREEN FACADE: THE EFFECTS OF FASHION BRAND PERSONALITIES ON CONSUMER REACTIONS TO GREEN MARKETING AND GREENWASHING
Taeyeon Kim, Jungwon Kim, Youngju Jung, Yongjun Sung
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.179-185 글로벌지식마케팅경영학회
4,000원
71.
2024.07 구독 인증기관 무료, 개인회원 유료
THE IMPACT OF SUSTAINABLE INTEGRATED MARKETING COMMUNICATIONS ON BRAND EQUITY IN OMNICHANNEL FASHION RETAIL: MEDIATING ROLE OF BRAND TRUST
Anita Nanda, Vera Butkouskaya
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.186-192 글로벌지식마케팅경영학회
4,000원
72.
2024.07 구독 인증기관 무료, 개인회원 유료
SNEAKERHEADS: THE RISE OF SNEAKER RESALE MARKET AND THESOCIAL FACTORS FUELING THEIR SUCCESS
Marike Venter de Villiers, Ridwaan Lockhart, Usama Seedat, Thubelihle Namaswazi Ndlela
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.193-207 글로벌지식마케팅경영학회
4,800원
73.
2024.07 구독 인증기관 무료, 개인회원 유료
DEVELOPING A THEORETICAL ARTIFICIAL INTELLIGENCE-BASED BUSINESS MODEL FOR FASHION SME’S
Liezel McDougall, Lorna Truter, Marike Venter de Villiers
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.208-211 글로벌지식마케팅경영학회
3,000원
74.
2024.07 구독 인증기관·개인회원 무료
‘LOOK AT WHAT I OWN’: A RESEARCH ABOUT THE ROLE OF SOCIAL MEDIA AND E-WOM IN LUXURY BRAND EQUITY AND CONSPICUOUS CONSUMPTION
Beatriz Casais, Ana Maria Soares, Mafalda Abreu, Doina Lungu, Jorge Rodrigues
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan p.212 글로벌지식마케팅경영학회
75.
2024.07 구독 인증기관 무료, 개인회원 유료
INSTAGRAM'S DOMINANCE IN LUXURY FASHION: A STUDY ON NARRATIVE ELEMENTS AND ENGAGEMENT
Marga Velar
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.213-217 글로벌지식마케팅경영학회
4,000원
76.
2024.07 구독 인증기관·개인회원 무료
THE EFFECT OF LUXURY BRAND EROTIC CAPITAL ON LOVEMARKS AND E-WOM
Wonbae Pang, Minjung Cho, Eunju Ko
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan p.218 글로벌지식마케팅경영학회
77.
2024.07 구독 인증기관·개인회원 무료
UNDERSTANDING THE PRO-ENVIRONMENTAL MOTIVES OF YOUNG CONSUMERS WITH VIRTUAL INFLUENCERS: A PERSPECTIVE FROM GOAL-FRAMING THEORY
Jennifer Yeeun Huh, Leslie Cuevas, Hye-Young Kim, Yui An
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.219-220 글로벌지식마케팅경영학회
78.
2024.07 구독 인증기관 무료, 개인회원 유료
CONSUMER BUYING INTENTION THROUGH APPS: A CASE OF FAST FASHION APPS
Poppy Herold, Saloomeh Tabari
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.221-226 글로벌지식마케팅경영학회
4,000원
79.
2024.07 구독 인증기관 무료, 개인회원 유료
HOW CAN FASHION BRANDS CREATE THE “BESTIE VIBE” WITH GEN Z CONSUMERS?
Giulia Miniero, Jelena Tasic Pizzolato
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan pp.227-233 글로벌지식마케팅경영학회
4,000원
80.
2024.07 구독 인증기관·개인회원 무료
EFFECTS OF VISUAL RHETORIC VIA CUSTOMER PHOTO REVIEWS AND NOVELTY-SEEKING IN APPAREL RENTAL SERVICES
Youngdeok Lee, Heejin Lim
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan p.234 글로벌지식마케팅경영학회
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