The purposes of this study are to describe the usages and meanings of insulting expressions for women used in Korean cyber space, and to analyze the attitudes of netizens about those expressions. In section 2, we make a list of the insulting expressions and classify their types. The insulting expressions identified in this study are fifteen neologisms such as ‘Kim-yeosa’ (김여사, female bad driver), ‘Orc-nyeo’ (오크녀, ugly girl), ‘Doenjang-nyeo’ (된장녀, a woman full of vanity) etc. They are classified into four categories in terms of their referent, duration, presence of male counterpart, and the focus of insulting. In section 3, we explain the usages and meanings of some representative insulting expressions. ‘Kim-yeosa’, ‘Orc-nyeo’, ‘Gaettong-nyeo’ (개똥녀, a girl with no etiquette), and ‘Doenjang-nyeo’ are analyzed closely by focusing on their basic meaning, expanded meaning, and the usages of derivatives or related forms. In section 4, with a statistical method, we compare the attitudes of netizens about ‘Kim-yeosa’ and ‘Doenjang-nyeo’ which are frequently used for all women. In the process of this analysis, we can figure out the fact that many insulting expressions are used actively for women in Korean cyber space. In addition, it will be proved that the male and the female are quite different in their attitudes about ‘Doenjang-nyeo’.

本论文主要以韩中日古典文学作品中出现的女性的复仇心理为主题，分 析了韩中日古典文化中女性决心复仇的动机、复仇的实施和方法，以及复仇 后的结果。我们发现，三个国家古典文学中女性复仇的行为有以下共同点。 第一，韩中日女性的复仇动机与男性不同，多少会停留在个人的立场。第 二，在复仇的展开过程中，如复仇的动机都有伦理方面的背景，就在现实世 界中以具体的复仇方法出现，但复仇的动机以爱憎为起因，就因为心怀怨恨 而变为冤魂，在虚幻世界中实施报复。第三，复仇成功的女性，结局多少都 会有一些悲剧色彩。即使怀有伦理方面的动机，在社会上被广为称颂，这些 复仇成功的女性们，即‘强大的女性’，再也不能回到原来的世界了。在这些 作品中，我们可以看到这种限制性。 但是，因三个国家文化背景的不同，也存在一些差异性。第一，中国除 了佛教以外，在道教高度发展和传统的崇尚儒侠思想的大环境下，复仇的女 性多被赋予侠女的形象。第二，在韩国，复仇的女性(剑女，江上孝女等)实 行复仇时必定会换上男装。换上男装后完成复仇的行为，间接地弱化了复仇 女性的形象。第三，不同于中国和韩国，日本相对来说并不强调'贞节'。 结果，基本上否定了在东亚三个国家的古典文学中出现的所有‘复仇女’ 的形象。但是, 以社会认同的伦理动机为出口，给强势女性的出现留下了余 地。女性因男尊女卑而被压抑，这种压抑女性的社会构造在复仇的背景下成 为一种可以倾诉的感情净化之地。

Despite her seemingly insufficient time of l0 years, as being an artist, includingthe period of art education, Paula Modersohn-Becker was highly productive in herartist skills by leaving more than 500 oil paintings, 700 sketches and 13 etchings.This suggests that her passion for art was not infinitesimal. Paula Modersohn-Beckermostly worked in the Worpswede Art Association wherein liberty and artisticactivity were highly regarded. In spite of her length of duration within the art circle,she was able to be independent of the shadow of the association because she alwaystried to learn a new approach. Paula Modersohn-Becker, it is understood, that herawareness of Worpswede’s characteristics and overcoming them enabled her toproduce progressive work. The researcher studies the properties of female portraitsin Paula Modersohn-Becker’s work.The researcher noticed that women in Paula Modersohn-Becker’s portraits werenot the only attraction but the accessories which the women are wearing in theportraits also viewers’eyes over them. The researcher also categorizes the variousfemales in her portraits into basic three subjects based on Greek mythology:Persephone, Demeter and Aphrodite, who is unusually used as the goddess of thecreativity in this study, according to Jean Shinoda Bolen’s original grouping form.Repeating the original form of Greek mythology, women, in Paula Modersohn-Becker’s portrait, have a propensity to be classical, and very unlike modernpainting. Paula Modersohn-Becker does not appear to have expressed any sympathy with feminism - which represented the new life-style in the city - and ‘equal rights forwomen’in those times perhaps because of her bourgeois background and also hersupport for Worpswede’s conventional female distinctiveness based on naturalism.Although there is no doubt that Paula Modersohn-Becker had a pre-modern view ofwomanhood, what we should heed is regardless of whether it be modernism or not,is that she had her own thoughts in a subjective way. Not only did she have themodern impression of tableau but she also worked as a professional female painterwhich was her dream and a most unusual career for a woman in those days. Thisproves that Paula Modersohn-Becker had a independent and subjective view of herprofession. Suggested to be the forerunner of female artists among phallic Germanexpressionism, Paula Modersohn-Becker should not be misjudged as an old-fashioned woman judged only by her painting.One omission in this study is that the researcher does not study comprehensiblyPaula Modersohn-Becker as the forerunner of German expressionism. In spite of thefact that Paula Modersohn-Becker’s achivements have been referred to as result ofrecent studies of German expressionism, there is not enough data about her works,with the consequent lacking of concrete studies of her and her works. Havingstudied Paula Modersohn-Becker with the diverse approaches hereafter,achievements of German expressionism are, hopefully, more affluent.

The purpose of this study is to suggest a designing method with excellent body suitability by analyzing clothingwearing porosity, comparing and analyzing patterns, and evaluating outer appearances by designing a prototype of study applied with design measurements for categories that have influence on the outer appearance of clothing through diverse research methods, by comparing and analyzing bunka and new bunka style basic pattern, which are proportional basic patterns most frequently used in schools for educational use to design bodice pattern for elderly women in their late 60s. As for the process of this study, the first stage selected study subjects, measured bodies. The second stage compared patterns of bunka and new bunka style basic pattern and evaluated outer appearances that deduced important pattern designing categories to design upper-torso bodice pattern of elderly women. The results of this study are as following ; As a result of comparing and analyzing bunka and new bunka style basic pattern, overall evaluation of outer appearance was excellent for new bunka style basic pattern, and bunka basic pattern received better reviews for the width and depth of front neck. In terms of waist circumference, waist front length, bust point location and bust point-bust point, bunka and new bunka style basic patterns showed a significant difference. new bunka style basic pattern had 4.5cm larger front armhole depth than bunka basic pattern, so it was evaluated to have more appropriate front armhole length, bust point location, and bust point-bust point. Through observation for primary excellent categories and precedent studies, 7 categories of front neck width, front neck depth, front interscye, back neck width, back neck depth, back interscye, and back armhole depth were deduced to have relations to the extra room around arm holes and waist that affect pattern designing method and porosity and evaluations of outer appearance.

The purpose of this study was to examine effects of perceived cosmetic brand personality on the preference of women consumer in 20～30's who started applying adult makeup and were sensitive to cosmetics and makeup techniques to provide domestic cosmetic brands with unique personality marketing resources. A questionnaire developed by researchers was used and 538 questionnaires were used for data analysis. Data was analyzed by SPSS PC(Ver. 16.0). Factor analysis, one-way ANOVA, and muliti regression analysis were done. The findings of this study were; Domestic cosmetic brands’ personality factors were aesthetics, performance, interest, competency, and boldness. In case of Isaknox, women consumers in 20-30's preferred it when they perceived its aesthetics, performance, and competency. They preferred Lacvert when they perceived its aesthetics and interest, while they preferred The Face Shop when they perceived its aesthetics, performance, and competency. They preferred domestic cosmetic brand was Hera most, followed by Laneige, Isaknox, Lacvert, and The Face Shop in a descending order. Also they preferred Laneige when they perceived its competency and Hera when they perceived its aesthetics and interest.

The purposes of this study are to segment women consumers on the basis of clothing shopping orientation and to investigate clothing purchasing behaviors of each segmented group by age variable for development of effective fashion marketing strategies to meet very changeable modern consumers' needs. The research methodology is survey and subjects were 650 women aged from 20s to 60s. The questionnaire consist of measurement items for clothing shopping orientation, clothing purchasing behaviors and subjects' demographic attributions. The data were analyzed by Cronbach's α, factor analysis, cluster analysis, χ2 test, ANOVA and Duncan's multiple range test, using SPSS program. The results are as follows. First, 5 factors were emerged on clothing shopping orientation. Second, women consumers are segmented into 4 types(conspicuous, convenient, pleasurable, and unconcerned type) by clothing shopping orientation. Third, each consumer type divided by age variable showed some important differences on demographic characteristics and various clothing purchasing behaviors. Therefore, the results of this study support that clothing shopping orientation can be useful as one of the effective differentiated variables to segment women consumer market and age variable has important mediate effects on the differences of clothing purchasing behaviors by clothing shopping orientation type.

This study examined the understanding and use of information on nutrition labels based on one serving size among female consumers above the age of 20 in Seoul area. According to the survey, 69.9% of respondents were aware of the current system of nutrition labeling based on one serving size, and 51.8% of the respondents expressed their dissatisfaction with the system because the nutrition labels were difficult to understand or appeared unreliable. The nutrition label literacy of the consumers varied with respect to different packaging units. The respondents were likely to be less accurate in calculating the expected caloric intake when only portions of a multi-serving package were used. Initially 69.0% of respondents reported that they had read the nutrition label before purchasing a product but 91.9% of respondents said that they would check the label after learning how to read the label properly. It is very important to make consumers aware that the labels are very reliable sources of nutrition information. A public education campaign on the use of nutrition labels should focus on developing the consumers' ability and skills in using the label information when choosing foods.

This study investigated women's magazines and women's food consumption stories of the 1950/s. That is, it attempted to comprehend the connection between the public and private aspects of food consumption as discussed in the 1950's. The public aspect of culture was investigated using the women's magazine "Yeo-won" which reflected the social and intellectual hegemony of the time. The private aspects of culture were investigated by reviewing the daily life of women though in-depth interviews. Mass media reflected the social and intellectual hegemony and indicated that a cultivated woman who supported western food was a wise mother and a good wife, and that a woman who consumed flour-based food was a reasonable and modern consumer, ahead of her time The admiration for the U.S. and its advanced civilization through free handouts of flour and powdered milk accelerated the consumption of industrialized flour-based foods such as noodles, hardtack, and steamed bread. This lead to the rigid traditional food-eating habits of boiled rice, and side dishes changed to flour-based and processed foods. That is, food represented a cultural identity.

This study was conducted to assess blood components caused by metabolic syndrome increasing in postmenopausal elderly women. The blood samples of these subjects were analyzed to investigate the correlation of plasma taurine levels and plasma homocysteine levels, and serum lipid profiles. The subjects were 33 elderly women(72.8±4.4 years). Their mean height, weight and BMI were 150.5±5.7㎝, 57.5±6.3㎏ and 25.4±2.5㎏/㎡. 16 women of this study subjects have been chronic diseases such as hypertension or diabetes. Their fasting blood glucose was 98.2±24.0㎎/㎗, and their plasma total cholesterol (TC), HDL-C, LDL-C, triglyceride(TG) were 216.5±29.9, 52.1±10.7, 145.7±27.9 and 141.2±59.6㎎/㎗, respectively. Their blood lipid profiles were higher than the standard levels of metabolic syndrome, thus these levels of lipid profiles may play a role as risk factors on the elderly person. Plasma taurine level of the subjects was 278.5±48.1 μMol/ℓ, and their plasma homocysteine level was 12.8±2.9 μMol/ℓ. The concentration of plasma vitamin B12 was significantly decreased by aging(p<0.05). The correlation of plasma homocysteine and plasma folate showed significantly negative(p<0.05). Thus, the decreased levels of plasma vitamin B12 and folate by aging might affect on the plasma homocyteine concentration acting as a risk factor of cardiovascular diseases for elderly person. The correlation of plasma taurine and hemoglobin, and their platelet showed significantly positive(p<0.05). In conclusion, the diet on the elderly person is one of the important factors to prevent their health from chronic diseases. This study recommends that well balanced diets are needed for elderly person to keep their health and prevent from metabolic syndrome.

The purpose of this study is to develop design for daily hanbok with Jacquard textile design developed by using the traditional patterns that suit the needs and lifestyles of the middle and old aged group. This study will also develop Jacquard textile design that has elaborate and luxurious patterns and abundant expression of colors using the traditional patterns that suit the needs and lifestyles of the middle and old aged group. Developing daily Hanbok design for woman's casual and formal occasion will contribute to fashion business significantly by popularization of daily hanbok as one of the important fashion genre. The “Texpro Design CAD V8.21” program was used for the textile design. A total of 3 designs were developed as the Jacquard textile design with traditional patterns using lotus flower motifs. One type of fabric was produced for each of the textile design with a color selected from 『Pantone Color Chips』. And finally, three woman's daily Hanbok design for either casual or and formal style were developed and these daily Hanboks were consisted of Durumagi, one-piece dress, and one set of jacket and trouser. And the actual garments were constructed and the design procedure and the photos of these works were presented. This study showed the possibility of producing highly sensible daily hanbok that suits the fashion trend of middle aged women and the widening of consumer range and the creation of new market by developing Jacquard textile design.

이 논문에서는 20대와 60대를 얼굴의 측정치와 시각적 분석을 통해 얼굴의 비율과 불균형을 분석하였다. 얼굴폭과 얼굴길이의 비율이 20대는 1 : 1.34, 60대는 1 : 1.39로 나타나 60대 여성의 얼굴길이가 길며, 상안 부길이, 중안부길이, 하안부길이의 비율에서 20대는 0.85 : 1 : 1로 중안부길이와 하안부의 길이가 같은 반면, 60대는 0.84 : 1 : 1.06으로 하안부길이가 길고 상안부길이가 짧다. 얼굴의 균형감은 2˚이상의 심한 불균형인 경우 눈초리각도가 20대에서 8%, 60대에서 13%, 코각도가 20대에서 11%, 60대에서 29%, 구각각도에서 20대가11%, 60대에서 40%로 나타나, 60대의 불균형이 심각하게 나타났다. 이상과 같이 20대에 비해 60대의 얼굴이 전체적으로 길며, 그중에서도 하안부가 길게 나타난 것은 노화로 인해 얼굴이 변화됨을 알 수 있다. 또한 얼굴의 불균형이 20대에 비해 60대에서 많이 나타남을 알 수 있다.

This study aims at clarifying the action types of skin management which is base on age, marriage or not, family composition, school career, and income which are demographic variables centering around the lifestyle of middleaged and old age women. As for study method, this researcher executed literature study and questionnaire on adult women over 45 years old who dwell in Seoul and Kyounggi area. Survey period was Mar. 1, 2009 to Jun. 30. And, after distributing 1,000 copies of questionnaire, this researcher used effective 869 copies of questionnaire for analysis out of collected questionnaire, 895 copies. As for analysis method, this researcher executed DUNCAN test with factor analysis, reliability analysis, manin component analysis, K-average, multitude analysis, dispersion analysis and post verification by using SPSS 12.0 program. As for demographic feature for middle aged and old age women, 50～59 years old women were most by age as 302 persons(33.7%). It is emerging that spouse existence is very high as 674 persons(75.3%) in the answer for marriage or not, couple family to live with unmarried children is very high as 483 persons(54.0%) in the answer for family composition, leaving high school in mid-course or gradation of high school are very high as 356 persons(39.8%) in the answer for school career, income from 3 million Won under 4 million won is very high as 260 persons(29.1%) in the answer for monthly income of family members, and women to use under 50 thousand won is very high as 510 persons(57.0%) in the monthly average expense to be used for skin management. In this study, this researcher extracted total 5 factors (economic saving, displaying consumption, confidence inclination, centering around family, and leisure application) by executing factor analysis with 12 question items of lifestyle so as to grasp factor structure of lifestyle of middleaged and old age people, and whole explanatory variable quantity was 70.9%. This researcher named as economic saving type, diplaying consumption style, and type centering around leisure and family, after making multitude analysis about 5 factors analyzed by measuring lifestyle feature. As the result of structure analysis of question items of skin management(pursuit of skin management, life of skin management, and inclination of skin management), this researcher extracted total 3 factors, and whole explanatory variable quantity was 71.30%. Thus, it emerged that there is significant difference among groups.

The purposes of this study were to examine the slacks purchases and wearing satisfaction among old-aged women who were highly dissatisfied with their bodies and fit due to physical changes and to provide some basic data needed to develop slacks patterns to meet their needs. A survey was taken among 223 old-aged women aged 60～79 living in Seoul. Using the SPSS 12.0 program, the collected data were analyzed in descriptive statistics, t-test, and crosstab. The result were as follows: the most used place for them to shop slacks was a market(including the Dongdaemun and Namdaemun market), which was followed by a department store and a discount store in the order. As for their preference for slacks according to age, those who were in their sixties most preferred straight-line slacks, while those who were in their seventies semistraight-type slacks. As for fit for each body part according to age, there were significant differences only in crotch length. Those who were in their seventies were more dissatisfied with crotch length than those who were in their sixties, feeling that crotch length was short. As for their experiences of repair after purchasing a pair of slacks, 82.5% said they had such an experience. Most of the repairs with length, waist and slacks width involved in size reduction.

The purposes of this study were to identify awareness of pollution and attitudes toward eco-friendly clothing according to women's LOHAS lifestyle. Over 60% of women were not aware of severity of environment pollution by clothing wastes and 37.2% kept their not-wearing clothing in dead storage. 26.7% of women disposed notwearing clothing into clothing collecting box separately and 20.9% sent them to neighbors or friends. 39.4% of women were willing to pay 10% more for eco-friendly clothing and 84.6% were not willing to buy clothing produced by unethical companies. Factors of LOHAS lifestyle were healthy food, environmental protection, family life, healthy clothing, healthy housing, and community service, and were segmented into using leisure group, family centered group, LOHAS group, and LOHAS stagnated group. Using leisure group were university women with low incomes, well aware of environmental pollution by clothing wastes and eco-friendly clothing, kept their not-wearing clothing into dead storage, and low intention to buy clothing produced by unethical companies. Family centered group were women of 30’s with average income and higher educationl, unaware of environmental pollution by clothing wastes and eco-friendly clothing, but low intention to buying them, disposed not-wearing clothing into clothing collecting box. LOHAS group were the over forties home makers with higher income and education, well aware of severity of environmental pollution, sent not-wearing clothing to others or remodeled, intended to buy eco-friendly clothing, and not to buy clothing produced by unethical companies. LOHAS stagnated group were university students, unaware of severity of environmental pollution by clothing wastes and threw not-wearing clothing into trash box, no experience of eco-friendly clothing, could buy clothing produced by unethical companies if needed.

The purpose of this study was to observe the current consumption of bedding products, purchase behavior, and to compare between purchase criteria and degree of satisfaction after the purchase. Independent variables are age, consumer's knowledge and involvement about the bedding materials. This study can contribute for bedding product marketing strategies and design development. We used questionnaires that were distributed to 500 females aged in 20s to 50s, using stratified sampling method. Only 457 reliable questionnaires were selected for statistical analysis. Data were analyzed statistically through frequencies, paired t-test, ANOVA, Dunnett T3, Chi-test, using SPSS (Version 12.0). The results of this study are as follows. The types of bedroom was significantly associated with age variables. Women in 20's to 30's were using the mixture of Ondol and bed(chimdaie), while 40's to 50's women were using bed for all their rooms. The usage of filling material for the comforter(ibul) was significantly associated with the age group. 20's to 30's age group preferred synthetic fibers for the filling, while 40 to 50's women preferred cotton fibers. Generally, the most of people used quilted comforter and they used cotton material as filling materials of comforters. As to purchase behavior, the most frequent place of purchase was specialty store of bedding products, and the highest percentage of motivation for purchase was "deformation after the use/throwing away". Purchase motivation for bedding was related with the age variable and the clusters based on the knowledge of bedding materials. We analysed the comparison test purchase criteria and satisfaction. In all attributes except brand image, people evaluated lower in satisfaction after purchase than in criteria before purchase.