본 연구에서는 20∼50대 성인 여성을 대상으로 SNS를 통한 네일샵의 활용실태 및 SNS 정보 신뢰도와 네일샵 선택요인에 미치는 영향을 알아보고, SNS를 통한 효과적인 홍보를 통하여 고객 만족과 충성고객 확보 및 네일업계의 경영전략에 기여 하고자 연구를 진행하였다. 설문 조사는 SNS를 사용하며 네일샵을 이용해 본 20∼50대 성인 여성을 대상으로 최종 403부를 분석하여 사용하였다. 연구 결과, 일반 적 특성에 따른 SNS를 통한 네일샵의 이용실태에서는 각 요인에 따라 차이가 있는 것으로 나타났으며, SNS를 통한 네일샵 이용실태에 따른 정보 신뢰도와 SNS 네일샵 선택요인, 네일샵 SNS 활용에 따른 SNS 정보 신뢰도, 네일샵 선택요인에 차이가 있는 것으로 나타났다. 또한, SNS 정보 신뢰도가 SNS를 통한 네 일샵 선택요인에 영향을 미치는 것으로 나타났다. 본 연구는 네일샵 경영전략 수립을 위한 마케팅의 기초 자료 및 네일샵을 이용하는 소비자들의 만족도를 높여 네일 미용 시장의 활성화에 도움이 될 수 있을 것이 다.

오늘날 정보통신기술의 발달로 정보매체가 다양해지고 정보 가 유통되는 속도 또한 빨라지고 있지만, 노인 등의 정보취약 계층에게는 정보를 습득하는 것이 더욱 어려워지고 있다. 이러 한 노년층의 정보격차는 또 다른 형태의 삶의 격차를 야기하고 있다. 이에 본 연구는 노인의 정보화기기 활용 수준을 파악하고 초 급, 중급, 고급 등 노인의 정보화기기 활용 수준이 삶의 만족도 에 미치는 영향을 분석하였다. 구체적인 연구의 방향과 목적은 다음과 같다. 첫째, 노인의 정보화기기 활용수준별(초급, 중급, 고급) 삶의 만족도 간의 관계 및 자아통합감의 매개효과 등 정보화기기 활 용수준이 노인의 삶의 만족도에 미치는 영향을 알아보고자 하 였다. 둘째, 도시와 농촌 등 거주지역별 노인의 정보화기기 활용 수준에 따른 자아통합감, 노인의 삶의 만족도의 차이를 알아보 고자 한다. 이러한 목적을 달성하기 위해 서울 및 도시지역 그리고 경기 도 포천의 읍면지역에 거주하는 60세 이상의 노인 320명을 대 상으로 설문조사를 실시하였고 성실한 설문 응답지 250부를 선 택하여 정보화기기 활용 수준별 자아통합감과 삶의 만족도에 미치는 영향을 분석한 결과, 다음과 같은 결과를 확인하였다. 첫째, 정보화기기 활용수준이 자아통합감에 미치는 영향을 알아보기 위해 구조모형의 평가를 실시한 바, 정보화기기 활용 수준 초급, 중급, 고급 모두 자아통합감을 향상시키는 것으로 나타났다. 둘째, 정보화기기 활용수준 초급에서는 노인의 삶의 만족도 에 의미있는 영향이 없었지만 중급, 상급에서는 노인의 삶의 만족도를 더욱 향상시키는 것으로 나타났다. 셋째, 자아통합감이 높으면 노인의 삶의 만족도 역시 높아지 는 것으로 나타났다. 넷째, 정보화기기 활용수준이 초급수준일수록 자아통합감이 높아지는 정도는 농촌지역에 거주하는 노인들이 도시지역에 거 주하는 노인보다 상대적으로 더 높게 나타났다. 다섯째, 정보화기기 활용수준이 고급 수준일수록 자아통합감 이 높아지는 정도는 도시지역에 거주하는 노인들이 농촌지역에 거주하는 노인보다 상대적으로 더 높게 나타났다. 이러한 연구결과를 토대로 첫째, 지속가능한 노인의 정보화 교육을 위해서 노인이 쉽게 이해하고 다가갈 수 있는 정보제공 및 정보화기기 활용교육 활 성화 방안이 필요함을 알게 되었다. 둘째, 노인 집단의 다양성을 반영한 다각적인 측면에서의 자 아통합감, 삶의 만족도를 증대시킬 수 있도록 정보화기기 활용 수준에 따른 맞춤형 교육이 필요함을 알게 되었다. 셋째 노인 세대의 정보 활용에 대한 적극적인 관심이 필요하 고 그동안 노인층들이 정보격차가 큰 것은 최근에 나타난 정보 화기기를 노인들이 배우거나 활용할 기회가 없었던 것이지 노 인들은 원래 정보화기기를 사용할 수 없는 사람들이 아니었음 을 인식해야 함을 알게 되었다. 마지막으로 노년층 정보화 교육은 농촌, 도시의 환경과 특성 을 고려한 다양한 지역자원과의 협력과 다양한 인력 활용 운영 방안이 필요함을 알게 되었다.

In the rapidly changing online shopping environment, resulting from the impact of the COVID-19 pandemic, companies are implementing sales promotions, such as offering various discount coupons, to increase consumers' product purchase volume. They are also attracting consumers through low-price appeals, with the expectation of improving sales. However, sales promotions issued by companies have numerous usage conditions, and consumers need to make appropriate efforts to meet the stated conditions. Previous research on promotions and consumer behavior has primarily focused on analyzing monetary promotions (such as full discounts) or non-monetary promotions (such as reward points) individually, with little attention paid to a comparative analysis of the two. Additionally, the type of promoted product can impact consumer behavior.

While companies and brands have always collected and used customer data for multiple purposes, the advent of smart devices, Internet of Things (IoT), and big data has made it much easier to access and utilize consumers’ personal information. For consumers, however, such ease of access to their personal data and frequent cases of data breach have increased their concerns about data privacy (Harris & Associates, 1996; Milne et al., 2004). Nevertheless, consumers continue to share their personal information with companies and brands in the digital environment (Turow et al., 2015).

PURPOSES : This study aims to evaluate the traffic safety by collecting and analyzing vehicle speed and conflict frequency data based on the provision of information to vehicle drivers and crosswalk pedestrians under right-turn conditions. METHODS : Two evaluation scales, namely speed of access and number of conflicts, were used to quantitatively evaluate the effects of the new information provision method. Data on access speed and the number of conflicts according to information provision were collected and compared before and after information provision. RESULTS : Analysis of the pre- and post-spot speed reduction rates revealed an overall reduction rate of 32.6%. The conflict ratio was 81.0% before information provision but increased to 83.3% after information provision. CONCLUSIONS : When LED display information was provided, the effect of decelerating the approaching speed of vehicles in the rightturn torpedo section was statistically significant, but the reduction in the conflict ratio was not. Factors such as intersection status, traffic volume and vehicle speed, affect the approach speed and increase or decrease the number of conflicts. Regardless of whether information is provided, the average compliance rate of the Road Traffic Act when turning right in the channelization area is 16.7%, which is significantly different from the average compliance rate of 48.4% immediately after the Road Traffic Act was revised in July 2022.

Recent developments in information and communication technologies (ICT) can be applied in stores, and the number of fashion stores that have introduced and utilized ICT are increasing. By applying a literature review and empirical research, the types of ICT service factors of fashion stores were identified and categorized. The effect of their importance on consumer behavioral intentions was analyzed. Next, using factor analysis on the ICT service factors, five factors were identified and named as follows: smart space services, smart payment services, virtual image services, product information services, and smart access services. The importance of these factors was then analyzed. The importance of each factor and detailed questions was rated above average. After examining the effect of ICT service on behavior intention, issues such as purchase intention, revisit intention, and word of mouth intention were found to have significant influence. This study is meaningful in that it derives the importance factors of ICT services that can be used in fashion stores in a situation where retail techniques become important and expand, and provides marketing strategies related to consumer behavior according to detailed factors. With retail tech becoming more important and expanding, it is necessary to provide various services that consumers value by utilizing ICT in fashion stores. Considering the results of this study, ICT technology and services of various fashion stores can be effectively utilized and retail tech utilization performance can be improved.

본 연구는 ICT기업에서 팀장의 변혁적 리더십이 혁신행동에 미치는 영향을 검증함과 동시에 SNS 정보공유의 매개효과와 동기부여 언어의 조절효과를 검증하였다. 서울 및 수도권 지역의 ICT기업에 종사하는 구성원 210명을 대상으로 SPSS 회귀분석과 PROCESS macro를 활용하여 매개효과와 조절효과를 검증하였다. 실증분석 결과는 다음과 같다. 첫째, 변혁적 리더십은 구성원들의 혁신행동에 유의미한 정(+)의 영향을 주었다. 둘째, 변혁적 리더십은 구성원들과의 SNS 정보공유에 유의미한 정(+)의 영향을 주었다. 셋째, SNS 정보공유는 혁신행동에 유의미한 정(+)의 영향을 주었다. 넷째, 변혁적 리더십과 혁신행동 관계에서 SNS 정보공유는 부분매개효과를 보였다. 즉, 변혁적 리더십은 혁신행동에 직접적으로 영향을 주기도 하지만, SNS 정보공유를 매개로 하여 혁신행동에 간접적으로 영향을 주기도 한다. 다섯째, SNS 정보공유와 혁신행동의 관계에서 리더의 동기부여 언어는 조절효과를 보였다. 즉, SNS 정보공유가 혁신행동에 주는 긍정적인 효과는 리더의 동기부여 언어 사용이 높은 집단이 그렇지 않은 집단에 비해 더욱 높게 나타났다. 이러한 연구결과를 바탕으로 본 연구의 시사점과 한계점 및 향후 연구방향을 제시하였다.

The expansion of the online market is expected to change the purchasing environment. The purpose of this study is to examine the difference in the moderating effect of each characteristic on perceived quality and purchase intention according to the group according to product involvement and purchaser age. The first step is to identify the characteristics of online information sources and social media platforms through a literature review. Next, when perceived quality affects purchase intention, we verify the moderating effect according to the characteristics of online information sources and social media platforms. The moderating effect is verified at the stage by dividing it into a group according to product involvement and a group according to age. The following results were confirmed throughout the study: First, perceived quality significantly affects purchase intention. Second, in the relationship between perceived quality and purchase intention, the influence of the moderating effect is different depending on the high-involvement product and the low-involvement product. Third, it was confirmed that there was a difference in the moderating effect of online information sources and social media platforms in the relationship between perceived quality and purchase intention according to age. This study intends to increase consumers' purchase intentions by identifying specific age groups and product groups of involvement and establishing strategies suitable for the characteristics of online information sources and social media platforms.

The purpose of this study is to investigate the mediating effect of trust when a media broadcaster (such as a disc jockey [DJ]) acting as an information source and the content they provide during live commerce streaming affect acceptance intention. Live commerce is increasing rapidly, offering a new fashion distribution channel by supplementing possible shortcomings of existing online shopping. Data was collected for the empirical study from female consumers in their 20s who actively accepted fashion technology. Statistical analysis of the data was conducted using IBM SPSS Macro Process 3.5. First, the reliability and validity of the variables for information source characteristics, content informativeness, trust, and acceptance intention were verified, and each variable was confirmed as a single factor. Bootstrap analysis was performed using Macro Process Model 4 to reveal the effects of information source characteristics and content informativeness on acceptance intention. As a result of analyzing the mediating effect for each path model with trust as a parameter, it was found that both the direct and indirect effects of the mediating path were significant. This result means that the characteristics of information sources and content informativeness are partially mediated by trust. Therefore, to promote consumer behavior in a live commerce shopping environment, it is necessary to enhance trust. This can be achieved by a media broadcaster with fashion expertise to increase the perception of the attractiveness of the information source and to improve the usefulness of the fashion information being delivered.

대부분의 연구자들은 반응시간기반 숨긴정보검사(RT CIT)의 탐지 효율성을 평가하기 위하여 실험연구를 수행한다. 실험연구에서 거짓말하는 상황을 만들기 위하여 주로 두 가지 실험 패러다임이 사용된다. 한 가지는 모의 범죄 패러다임이며, 다른 한 가지는 개인적 항목 패러다임이다. 본 연구의 목적은 실험 패러다임에 관계없이 RT CIT의 탐지 효율성이 동일하게 추정되는지 검증하는 것이다. 연구 1에서는 선행 연구들에 대한 메타분석을 통하여 두 가지 실험 패러다임 간에 RT CIT의 효과크기가 다른지 검증하였다. 39개 연구에 대한 메타분석 결과, 모의 범죄 패러다임 의 효과크기(Hedges의 g=1.330)가 개인적 항목 패러다임의 효과크기(g=1.145) 보다 약간 컸지만, 통계적으로 유의한 차이는 아니었다. 연구 2에서는 모의 범죄 패러다임 조건과 개인적 항목 패러다임 조건을 포함하는 실험연구를 수행하여, 실험 패러다임에 따라 RT CIT의 탐지 효율성이 다른지 검증하였다. 변량분석 결과, 관련자극과 무관련자극 간의 반응시간 차이가 실험 패러다임에 따라 통계적으로 유의하게 다르지 않은 것으로 나타났다. 실험연구에서 모의 범죄 패러다임의 효과크기(Cohen의 d)는 1.638이었으며, 개인적 항목 패러다임의 효과크기는 1.535였다. RT CIT의 탐지 효율성이 실험 패러다임에 영향을 받지 않는 이유에 대하여 논의하였다.

사회적 상호작용에서 적절한 행동을 위해서는 사회인지적 정보 뿐 아니라 다양한 정서 정보의 처리 역시 중요하다. 정서의 처리과정은 자극의 속성 뿐 아니라 다양한 맥락과 외부 요인의 영향을 받는다. 본 연구는 정서처리에 영향을 미치는 요인들과 그 효과의 양상을 파악하기 위하여 생물형운동자극을 사용한 정서변별과제를 시행하였다. 첫 번째 과제에서는 분노, 행복, 또는 중립 정서를 지닌 단서자극과 함께 제시된 빨강, 초록, 흰색, 또는 노란색 중 하나의 색과 분노 또는 행복 정서를 지닌 표적자극을 비교하여, 단서자극에 비해 표적자극이 나타내는 정서를 판단 하도록 하였다. 두 번째 과제에서는 정서 중립 자극만을 사용하여 색의 효과를 조사하였다. 실험 결과, 표적자극의 특정 색과 정서 간 연합이 관찰되었다. 즉, 빨간색은 분노정서, 초록색은 행복정서 처리를 촉진하는 것으로 보였다. 또한, 단서자극과 표적자극의 정서가 일치할 때 표적자극 정서의 변별 정확도가 높았으나, 빨간색과 분노정서가 조합된 조건에서는 단서자극 정서의 영향을 받지 않았다. 두 번째 과제에서는 표적자극의 색에 의해 착각적인 정서반응이 나타남을 관찰하였다. 본 연구를 통해 기존에 주로 사용된 얼굴자극이 아닌 생물형운동자극을 이용해 자극의 정서처리 과정에 영향을 미치는 맥락 및 색 요인의 효과를 구체적으로 확인하였으며, 가능한 후속연구 및 임상적 연구에 대해 논의하였다.

Due to the rise of Information & Communication Technology (ICT) adoption in many fields, it is necessary to diagnose the informatization situations of corporations in agriculture and give suggestions for improvement. For this goal, surveys were designed and conducted to understand the current informatization situations of agriculture corporations in Korea. The survey covers the plan for utilizing information technology, the establishment of infrastructure for information technology, IT application status, and its effect on their performance. The specific focus of our research is to segment the corporations by their type of industries and their level of sales and give differentiated managerial implications for each segment. This is because the type of informatization and information technology assistance they need highly depends on their industry type and sales level. Based on descriptive statistics and regression analyses, tailored managerial and polic

In this study, 594 questionnaires administered to men and women residing in the capital metropolitan area who work night shifts were analyzed in order to study the effect of health information cognition on healing needs in accordance with the type of food selection criteria of the night worker. The results of confirmatory factor analysis in deriving food selection type identified four categories, a safety seeking type, a food exploratory type, a habitual seeking type, and a rational type, and the cognition types on health information were classified into physical cognition and psychological cognition. The need for healing, which was the investigated factor, was found to have a high correlation between questionnaire items with high reliable consistency. The results of this study were as follows. First, the food selection types of safety seeking type and habitual food seeking type had significant positive effects on the cognitive level of physical health information, and food exploratory type and habitual seeking type had significant positive effects on the cognitive level of psychological health information. In addition, it was shown that food exploratory type and rational type had significant positive effects on healing needs. As a result of this study, it was found that the cognition level of physical and psychological information was different according to food selection type, and the higher the cognitive level, the higher the healing needs. In particular, the result that the level of psychological health information significantly affected healing needs signifies that there is a demand to develop programs and menus that satisfy various needs related to healing and recovery from fatigue. In addition, further interest and study on the health and healing of night workers are required.

BRIS has been established by the Ministry of Agriculture, Food and Rural Affairs since 2011 under Article 21 of the Act on the Preservation, Management and Utilization of Agricultural Life Resources. It is an information service that provides information related to agricultural life resources in connection with the Rural Development Administration, the Forest Service, and Korea Seed & Variety Service, Agricultural Resources and Agricultural and Livestock Quarantine Headquarters. The purpose of this study is to evaluate how the users assess the information system quality (information quality, system quality) for the current Bio Resource Information Service (BRIS). Ultimately, the structural equation modeling analyzes the causal relationship between each variable and how it responds to the user's continuous use intention. As a result, information quality among information system quality and information quality among system quality used as the main variables for the evaluation of BRIS were statistically positively influenced by users' perceived usefulness, while system quality It has been analyzed to have a positive effect on the sustained use intention. The user's continuous use intention is positively influenced by the information system quality and perceived usefulness at a statistically significant level. Especially, the perceived usefulness plays a role in mediating the user's continuous use intention.

This paper investigates the impact of the scarcity information (Lynn, 1991) of a brand in its originating market on the pre- and post-taste evaluations of an imported food brand. We expect a positive effect of scarcity information on food brand evaluations, mainly based on naïve economic theory and the ‘scarce product is good’ heuristic. Four experimental studies confirmed this expectation. Study 1 shows that pre-taste evaluations and price judgment are higher when a new food brand is scarce (vs. when it is not) in its originating foreign market. Study 2 finds that both pre- and post-taste evaluations are higher in the scarce (vs. non-scarce) information condition. Study 3 supports the effect of the scarcity effect (vs. the popularity effect) and supports the mediating role of perceived scarcity. Study 4 replicated study 3 using a different sample and target food. Finally, a single-paper meta-analysis confirmed the strong effect of scarcity information on the evaluation of a food product. This research has several theoretical and practical implications. First, it can extend our understanding of how a nonfood- related characteristic determines food evaluation and preference (Wansink, 2004). Second, we separate the impact of scarcity information from popularity information on food evaluations. Finally, we extend the role of scarcity information to taste evaluation and suggest that the type of information can differentially influence pre- and post-taste evaluations.

Theoretical Background Online tribalism is an unofficial network in virtual community due to common interests and affiliation to a topic, a belief, a figure, a ritual, or a culture (A. Taute and Sierra 2014, Badrinarayanan, Sierra and Taute 2014, Hamilton and Hewer 2010). In an interconnected world, consumers influence each other by initiating, spreading, appraising, receiving and internalising beliefs via social network and shape self - attitude and information status (Hilder 2004). These widely-existing phenomena suggest more efforts to be completed to address the gaps in knowledge in the following aspects: First, the information dissemination process should be understood with a stronger support of quantifying approaches to bring forward a systematic understanding to accommodate a wide range of drives for the complex social learning and assimilating procedure (Feliciani, Flache and Tolsma 2017, Macy et al. 2003, Huet, Deffuant and Jager 2008). For example, many qualitative research such as digital anthropology and netnography abound to explain the motivations, process, and outcomes of disseminating messages in the texture of social group (Flache and Macy 2011, Granovetter 1977). As the consequence, many tentative explanations have attempted to focus on the utilities of information circulation (Dupor, Kitamura and Tsuruga 2010, Gruhl et al. 2004, Kim and Baek 2014) and social influences (Gupta and Kim 2004, Kim and Baek 2014) but ended up with only incapability of modelling and quantifying the process. Within this trend, notably, two factors underpinning the changes in virtual community, i.e., individual’s information utility, motivation of seeking for conformity, remains a secret. In addition, it’s unclear that why and how active customers behave different from inactive ones from a perspective of information flow and social learning. Second, there is a lack of knowledge of how the intrinsic connections and dialectical dynamic between self-solicited individuals take place and adapt in the growth and evolution. With the tool of digitals, paradoxically, the essential ambiguity of digital openness and closure (Phelps et al. 2004), viability and tribalism (A. Taute and Sierra 2014, Badrinarayanan et al. 2014, Hamilton, Schlosser and Chen 2017), enculturation and acculturation, devastatingly remains under-investigated. Among these various perspectives to explain and model the dynamics of online community and social learning, there should exist a general framework that combines decisive bases of recipients and senders with various motives and constraints, with both subjectivity and objectivity. Opinion dissemination can therefore be understood not only as an objective procedure, but also with subjective intervention of participants where cognitive, psychological, and sociocultural factors intertwine to influence the collective learning pattern. Thirdly, some contextual findings are to be tested how the conditional relations may be established under different social settings. For example, theories show that engaged consumers usually exhibit enhanced consumer loyalty, satisfaction, empowerment, connection, emotional bonding, trust and commitment. However, literature rarely provide an answer that within a social group, how are traditions, patterns, communications, rewards, and punishments formed and evolved to lead to either conformity or dispute. To address the above gaps, this research adopts an interactive approach to deconstruct information into inputs (motivation, potential), action (interpersonal connection), and output (utility and identity). This research delivers several simulated experiments to identify how the evolution of customer opinions evolves out various patterns of self-efficacy and social recognition. The author assembles four aspects of input variables, including information utility, accordance utility, self-efficacy, and social status of consumers, and test the overall information prosperity and propensity of the social earning with different activeness levels. Findings The analytical firstly results show that active individuals exist in social group as the information hubs to dismiss the information and share a higher level of delight of owning knowledge and over time, become similar in knowledge standard. Consequently, a wider connection with and influence on mass audience of active members usually lead to a higher psychographic gain of attitudinal accordance compared with inactive and isolated ones in group. Secondly, at the individual level, the author found that the activeness in tribal group obviously result in a higher level of both self-recognition and social recognition on average. This pattern is consistent with vast literature in ethnography. And the relation between the activeness level and the self- and social-recognition level is positive. While at the aggregate level, it’s investigated that active individuals of online tribes have a stronger inclination, evidenced by a stronger propensity of spreading message, to further generate messages to impact other more profoundly when compared with inactive ones. The simulation experiment also indicated that a few contextual relations between variables, e.g., information-based and accordance -based delights, self-recognition and social recognition, information prosperity and transmission propensity, etc., moderated by the member activeness. It’s also found that extreme active individuals have a much higher marginal increase in accordance originated from the growing information volume owned in the process of influencing the society. Not coincidentally, their overall social recognition and attitudinal accordance from the group are significantly higher by the growth of personal knowledge. Conclusions This research contributes to the literature on the drives of tribal dynamics and its’ consequences on the changes of information valence and attitudinal changes and further to this, how the engagement level of individuals will influence these micro and macro outcomes. Notably, by adopting a self-reasoning method, the motives and outcomes are incorporated in a simulated method to develop not only the individual and the aggregate level of outcomes. This study also bears methodological significance by examining a series of hypotheses under the setting of a simulated online community. These findings suggest a series of contextual causality moderated between the characteristics, intentions and actions.

본 연구는 온라인 큐레이션 플랫폼을 이용한 외현적 정보의 제공이 현대미술에 대한 일반대중의 진입장벽을 낮추는 효과를 가지는지 알아보았다. 현대미술은 일반대중이 접근하기 난해한 장르로 여겨져 왔다. 한편, 미술 감상에 대한 연구들은 외현적인 정보의 제공이 미학적 감상 경험에 긍정적인 영향을 줄 수 있음을 밝혔다. 따라서 본 연구에서는 작품에 대한 구체적 정보를 제공하는 것이 현대미술을 감상하는 데에 긍정적인 영향을 미칠 수 있는지 알아보았으며 감상 경험을 심리학적으로 분석한 Leder et al.(2004)의 이론적 모델에 기초하여 외현적 정보가 어떠한 인지적 처리과정을 도와주는지 분석하였다. 더 나아가 최근의 전시 트렌드를 반영하여 온라인 플랫폼 환경을 적용하였다. 실험 1에서는 작품과 설명문이 제공되었고 작품에 대한 이해도, 관람의향을 보고하였다. 실험 결과, 해설이 제시된 조건에서 작품에 대한 이해도가 더 높았다. 또한, 긴 해설이 제시된 조건에서 해설 이해도와 관람의향을 작품이해도가 완전매개하는 매개모형이 나타났다. 실험 2에서는 ARS 설문을 추가하고 온라인 큐레이션의 능동적인 조작 환경을 재현했다. 실험결과, 해설이 제공된 조건들에서 관람의향, 작품이해도가 더 높았다. 예술사적 의미, 자아성찰, 창의성 등 Leder et al.(2004) 모델의 후기 단계에 해당하는 지표들 역시 해설조건에서 더 높은 것으로 나타났다. 종합하면, 온라인 큐레이션 환경에서의 정보전달이 일반대중의 현대미술 작품에 대한 인지적 처리와 판단에 도움을 줄 수 있었다.