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        검색결과 569

        401.
        2003.01 구독 인증기관 무료, 개인회원 유료
        6,000원
        402.
        2002.12 KCI 등재 구독 인증기관 무료, 개인회원 유료
        본 연구는 국내기업의 국제전략적제휴를 대상으로 전략적제휴의 사업성과 결정요인을 분석하였다. 지난 1990년부터 2000년까지 국내기업이 체결한 국제전략적제휴를 연구대상으로 전체 23개 산업에 걸쳐 52개의 국내기업들이 체결한 124건의 제휴사례를 연구대상으로 하였다. 가설검증을 위해서 요인분석, 군집분석, 분산분석, 비모수통계분석을 시행하여 다음과 같은 연구결과를 얻었다. 국내기업의 국제전략적 제휴 유형은 파트너기업과의 조직간 상호작용정도와 잠재적갈등정도에 따라 친경쟁적 제휴, 비경쟁적 제휴, 선경쟁적 제휴, 경쟁적 제휴 등 네가지 유형으로 나타났다. 전략적 제휴의 유형별로 사업성과가 다르게 나타났다. 비경쟁적 제휴가 사업성과가 가장 높게 나타났으며 친경쟁적 제휴는 상대적으로 사업성과가 가장 낮게 나타났다. 이러한 연구결과는, 전략적 제휴의 유형과 사업성과에 관한 연구를 통하여 전략적 제휴와 산업의 관련성, 경쟁자와의 관계, 조직간 상호작용과 갈등의 문제들이 사업성과와 밀접한 관련이 있다는 것을 의미한다.
        6,900원
        404.
        2002.12 KCI 등재 구독 인증기관 무료, 개인회원 유료
        Such effects would be paid off in the right way only when management of the firms perform marketing activities focusing on long term effectiveness, which would drive company profits up and keep them for long. Demands of customers are being changed and varied. In this result with the advantage of mass marketing and database marketing have been drawing attentions from company. To fulfill these demands of customer, they need a concept of eCRM(Web based Customer Relationship Management), and go from selling products and services, or gathering customer requests, up to the phase of solving customer's problem by real time or previous action. With the help of internet, the frequency and speed of the problem solving has improved greatly. For these purposes, we try to determine the most important and most urgent factors in eCRM: utilization by using SN Ratio Decision making, one of the Multi-criteria decision-making methods SN Ratio Decision making is widely used for determining relative magnitude per evaluation item, i. e. priority on problems and is expected to make more systematic and objective evaluations than conventional methods do. Even in the present situation where any general criterion on eCRM dose not exist, utilization of eCRM is expected to be actively continued, which will cause many problems. In this regard, evaluating eCRM counts.
        4,000원
        405.
        2002.10 구독 인증기관 무료, 개인회원 유료
        Nowadays, Internet-based businesses is activated in various organizations. In most of distribution and manufacturing companies, the main current of internet businesses is on-line sales (B2C: Business-to-Customer) centering around internet shopping. Most of theses businesses applied contents-centered and customer-oriented methodology for implementing internet business system(IBS). Also, recently, Introduction of Internet-based VAN(Value Added Network) systems and e-Procurement systems of purchase fields between parent companies and suppliers are proliferated for an efficiency of business and a reduction of transaction cost. These systems used methods of re-constructing the existing legacy systems into Internet-based systems. This paper proposes a customer-oriented and process-based methodology that simultaneously considers customer requirements and business processes of operational systems in order to implement an Internet business system. To demonstrate the usefulness of the proposed methodology, we applied and implemented an Internet business system for sales of A/S (After Service) spare parts and services on the object of the "H" company of manufacturing ship engines, which is a make-to-order corporation. As a result, This paper showed an effective applicability of Internet-based e-business on A/S business processes in order to improve a service quality for customer satisfaction in manufacturing companies.
        4,000원
        406.
        2002.09 KCI 등재 구독 인증기관 무료, 개인회원 유료
        This article deals with the multiple alternative proposal of Venture Business policy. when Decision makers meet a very complex and important business to take a good choice. It might not be easy that we make a decision and accept the decision as an exact result of analysis at a complication and uncertain situation. This is the reason why the original research use Statistical Survey method and Visual Decision Making Process(VDMP) to improve decision analysis method. Therefore, Our research suggests that the VDMP utilized in the strategic decision making situation as a group decision adding tool, can be applied in the development of a process vision and implementation plan. as a result, researcher describe step by step the process of VDMP
        4,900원
        408.
        2002.07 KCI 등재 구독 인증기관 무료, 개인회원 유료
        The purpose of this study examined important factor of performance on Contract Foodservice management. Three contract Foodservice companies were selected which were located in Seoul & kuonggi province. 300 units were chose. The questionnaire was composed of seven part. There were the operation of food management, the operation of menu, the operation of equipment and facilities management, the operation of solid waste and safety management, the operation of waiting time management. As a result of the survey B&I foodservice was listed higher than University foodservice as food hygiene, FIFO and food shelf life. University foodservice employees worked 4 hour longer than B&I foodservice employees, so turnover rate was higher than it. Comparing the number of feeding, B&I foodservice equipment and facilities scale was bigger than University foodservice equipment and facilities. The rate of solid waste on B&I foodservice was 11.468% and the rate of University foodservice was 16.23%, the waiting time of University foodservice was about 8mins longer than B&I foodservice.
        4,000원
        410.
        2002.06 KCI 등재 구독 인증기관 무료, 개인회원 유료
        We could not find researches for relationship between safety performance and business performance in comparison with other research areas. Then in this paper we suggest the hypotheses which can systematically explain the relationship between safety performance and business performance and analyze the effects of safety performance on business performance through regression analysis. In order to develop the regression model between safety performance and business performance, the previous studies both for environmental management and for quality management had been reviewed. We obtained the result that the number of the injured persons in occupational accident and the number of lost work day because of the accident which are selected as measurement for safety performance had an effect on business performance through empirical analysis both for large 43 enterprises and for small and medium 30 enterprises. Also we had found that the control variables selectively 3had an effect on business performance. Finally, we concluded that the safety performance had an effect on business performance both for large enterprise and for small and medium enterprise.
        4,000원
        411.
        2002.06 KCI 등재 구독 인증기관 무료, 개인회원 유료
        This paper discusses the analysis of financial ratios of the Korean coastal passenger shipping company 1997 and 2000. Coastal passenger shipping company shows a very high ratio of the fixed-assets because these shipping company own relatively expensive ships. The current debts are composed of short-term borrowings and lease and the ratio of the current debts is rather high considering to the size of shipping company. The equity ratio of passenger shipping company has recently been decreased, but the debt ratio has been increased. Both the profitability and activity ratios have grown worse in recent years. In order to improve the performance of coastal passenger shipping company, they should develop the leisure facilities and good items to attract travellers.
        4,600원
        412.
        2002.05 구독 인증기관 무료, 개인회원 유료
        문구ㆍ팬시 업종의 생산품은 아동용품과 문구류가 대부분을 차지한다. 이러한 제품의 특성으로 인해 아동들에게 새로운 제품을 시장에 신속하게 소개하는 제품개발력이 경쟁우위의 요소가 된다. 이러한 경쟁우위 전략을 위해서는 창의적인 개념을 가지고 디자인 할 수 있는 능력과 이러한 개별적인 능력을 바탕으로 통합적인 신제품개발 전략과 시스템을 구현하는 것이 우선 과제가 될 것이다. 지금까지는 신제품개발을 단순하게 프로젝트 차원에서 각기 관리하는 방식에서 탈피하여 총체적인 신제품개발 프로세스를 분석하고 그 시스템을 구축해야 한다. 이 논문에서는 신속하고 창의적인 제품개발을 할 수 있도록 통합적 신제품개발 시스템을 구현하고자 한다.
        4,000원
        415.
        2001.12 KCI 등재 구독 인증기관 무료, 개인회원 유료
        The relatively rapid rising trends of crime rates in marine situations leads to social concerns in Korea. This study reviews some theoretical backgrounds of the economics of crime and apply econometric models to Korean marine crimes. We find that there is a positive relationship between marine crime rates and unemployment rates in Korea and the degree of the relationship is higher in the 1990s' in comparison with the results of 1970s' and 1980s'. This findings are compatible with the previous theoretical researches in advanced countries. These findings show that recently the structure of our economy and the economic behaviors of economic agents in Korea have been similar to those of the advanced economies. Therefore this study shows that there exists the additional social costs of economic depression by causing the social crimes and the necessity of public policies to reduce unemployment rates would be higher.
        4,000원
        417.
        2001.11 구독 인증기관 무료, 개인회원 유료
        본 논문의 목적은 안전성과와 경영성과의 영향관계를 체계적으로 설명할 수 있는 모형을 개발하고, 근로자수 300인 이상인 기업 43개와 300인 미만인 30개 기업을 구분해서 개발한 모형을 실증적으로 분석함으로써 모델의 타당성을 분석하는데 있다. 안전성과에 대한 변수는 노동부산하의 한국산업안전공단에서 집계한 재해자 수와 근로손실일 수를 선정하였으며, 경영성과에 대한 자료는 (주)한국신용정보와 (주)매일경제에서 출간하는 상장기업분석자료를 근거로 하여 1인당매출액을 선정하고 조절변수로 사용된 노무비, 경비, 부채비율, 수출비중을 업계평균에 비해 상대적으로 높고 낮은 정도를 높은 기업은 1, 낮은 기업은 0의 값을 지정하여 실증분석을 실시하였다. 이를 통하여 기업의 특성요인들에 따라 안전성과가 경영성과에 미치는 영향이 다르다는 본 연구의 이론적 모델은 근로자 수가 300인 이상인 국내 대기업의 경우에는 그 타당성을 지닌다고 볼 수 있었다.
        4,000원
        418.
        2001.11 구독 인증기관 무료, 개인회원 유료
        전자상거래는 21세기를 이끌 새로운 경제 패러다임이라고들 한다. 기업들은 새로운 경영환경에 뒤쳐지지 않기 위하여 적극적으로 전자상거래를 도입하고 있는 상황이다. 그러나 기존 오프라인을 온라인화 하는 단순한 비즈니스 모델보다는 인터넷의 확장, 개방성을 치대한 활용하는 모델이 전자 상거래에 더욱 적합한 모델이 될 것이다. 이에 본 연구는 단순히 상품정보를 고객에게 제공하여 상품 구매를 바라는 수동적 운영에서 보다 적극적으로 고객과 함께 기획하고, 상품의 진열과 판매의 운영 전반에 대한 고객 참여를 유도하는 비즈니스 모델이라 할 수 있다
        4,000원
        420.
        2001.06 KCI 등재 구독 인증기관 무료, 개인회원 유료
        Total Quality Management(TQM) is the source of competitive advantage for the enterprise faced with the dynamic change of the environment as the customer satisfaction era, unlike the past marketing era. It can have an effect on the strategical choice of the enterprise and becomes a new spotlight of management strategy in business administration recently with various techniques of organizational innovation, such as business re-engineering, benchmarking and so on. The TQM which has an essential part of a Risk Response Process is recognized as strategic aspects in Risk Management. TQM means the total management system that realizes management philosophy of customer satisfaction through continuous improvement and innovational thoughts on the basis of top-management's leadership and employees' involvement, policy of quality management, customer focus, development of human resources, empowered work forces, and supplier relationships. The data investigating the business performance effect of active factors in TQM based on the shipping firms were collected from 250 shipping firms in Korea by the use of questionnaire method and personal interviews at the selected samples.
        5,100원